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1. 
Cover image for Introduction to consumer behaviour
Introduction to consumer behaviour
Introduction to consumer behaviour
by 
Joubert, Johan Pierre Retief, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
wants and needs are met, forms part of the strategic planning of all organisations - big or small
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2. 
Cover image for E-marketing : theory and application
E-marketing : theory and application
by 
Dann, Stephen, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
DIRECTIONS -- Chapter 14: Applications for business and non-business -- Chapter 15: Law, ethics and society
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