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1.

Cover image for Consumer behavior analysis : (A) rational approach to consumer choice

Consumer behavior analysis : (A) rational approach to consumer choice

by

Hantula, Donald A.

Format:

Books

Publication Date

2013

Excerpt:

Psychology -- Social aspects.

Available: Copies:

2.

Cover image for Consumer behaviour : perspectives, findings and explanations

Consumer behaviour : perspectives, findings and explanations

by

O'Shaughnessy, John, 1927-

Format:

Books

Publication Date

2013

Excerpt:

Psychology -- Social aspects.

Available: Copies:

3.

Cover image for Happy customers everywhere : how your business can profit from the insights of positive psychology

Happy customers everywhere : how your business can profit from the insights of positive psychology

by

Schmitt, Bernd.

Format:

Books

Publication Date

2012

Excerpt:

Happy customers everywhere : how your business can profit from the insights of positive psychology /

Available: Copies:

4.

Cover image for Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

by

Lindström, Martin, 1970-

Format:

Books

Publication Date

2012

Excerpt:

Consumers -- Psychology.

Available: Copies:

5.

Cover image for Advertising and the mind of the consumer : what works, what doesn't, and why.

Advertising and the mind of the consumer : what works, what doesn't, and why.

by

Sutherland, Max.

Format:

Books

Publication Date

2008

Excerpt:

Consumers -- Psychology.

Available: Copies:

6.

Cover image for Con$umed : how markets corrupt children, infantilize adults, and swallow citizens whole

Con$umed : how markets corrupt children, infantilize adults, and swallow citizens whole

by

Barber, Benjamin R., 1939-

Table of contents http://catdir.loc.gov/catdir/toc/ecip075/2006039751.html

Format:

Books

Publication Date

2007

Excerpt:

Psychologie.

Available: Copies:

7.

Cover image for Buyer behaviour : understanding consumer psychology and marketing

Buyer behaviour : understanding consumer psychology and marketing

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2007

Excerpt:

Buyer behaviour : understanding consumer psychology and marketing / Du Plessis, P. J. (Phillipus

Available: Copies:

8.

The Brand innovation manifesto : how to build brands, redefine markets, and defy conventions

by

Grant, John, 1964-

NetLibrary
E-book - Full text from MyiLibrary
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2006

Excerpt:

Produits de marque -- Aspect psychologique.

Available: Copies:

9.

Cover image for The unmanageable consumer

The unmanageable consumer

by

Gabriel, Yiannis,, 1952-

Format:

Books

Publication Date

2006

Excerpt:

Consumers -- Psychology.

Available: Copies:

10.

Cover image for The Century of the self. Episode 1, Happiness machines

The Century of the self. Episode 1, Happiness machines

by

Curtis, Adam.

Format:

Video disc

Publication Date

2006

Excerpt:

Consumers -- Psychology.

Available: Copies:

11.

Cover image for Let them eat cake : marketing luxury to the masses-as well as the classes

Let them eat cake : marketing luxury to the masses-as well as the classes

by

Danziger, Pamela N.

Format:

Books

Publication Date

2005

Excerpt:

Affluent consumers -- Psychology.

Available: Copies:

12.

Cover image for Consumer behavior : in fashion

Consumer behavior : in fashion

by

Solomon, Michael R.

Format:

Books

Publication Date

2004

Excerpt:

Consumers -- Psychology.

Available: Copies:

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Subject: Consumer behavior.

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Author

(2)

Goldsmith, Ronald Earl.

(2)

Bagozzi, Richard P.

(1)

Barber, Benjamin R., 1939-

(1)

Bettman, James R.

(1)

Boshoff, Christo.

(1)

British Broadcasting Corporation.

(1)

(1)

Danziger, Pamela N.

(1)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(1)

Gabriel, Yiannis,, 1952-

(1)

Grant, John, 1964-

(1)

Gürhan-Canli, Zeynep, 1968-

(1)

Hantula, Donald A.

(1)

(1)

Lindström, Martin, 1970-

(1)

Luce, Mary Frances, 1967-

(1)

O'Shaughnessy, John, 1927-

(1)

(1)

Priester, Joseph R., 1960-

(1)

Rabolt, Nancy J.

(1)

Rousseau, Deon.

(1)

Schmitt, Bernd.

(1)

Solomon, Michael R.

(1)

Sutherland, Max.

(1)

Van Zutphen, Glenn.

(1)

Wells, Victoria K.

(1)

Format

(15)

(1)

Item Category 1

Material Type

Language

(16)

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Shelf Location

Publication Date

Subject

Consumers -- Psychology.

(6)

Marketing -- Psychological aspects.

(3)

Branding (Marketing)

(2)

Consumers' preferences.

(2)

Consumption (Economics)

(2)

Consumption (Economics) -- Psychological aspects.

(2)

Psychology -- Social aspects.

(2)

Advertising -- Psychological aspects.

(1)

Affluent consumers -- Psychology.

(1)

Bernays, Edward L., 1891-1995.

(1)

Brand choice -- Psychological aspects.

(1)

Brand name products -- Economic aspects.

(1)

Brand name products -- Psychological aspects.

(1)

Brand name products -- Social aspects.

(1)

Brand name products.

(1)

Capitalism -- United States.

(1)

(1)

Child consumers -- United States.

(1)

Child consumers.

(1)

Clothing and dress -- Marketing.

(1)

Consommateurs -- Comportement.

(1)

(1)

Consumer behavior -- United States.

(1)

Consumer protection.

(1)

Consumers -- Attitudes.

(1)

Consumers -- Research.

(1)

Consumers -- South Africa.

(1)

Consumers' preferences -- Econometric models.

(1)

(1)

Consumptiemaatschappij.

(1)

Consumption (Economics) -- Social aspects.

(1)

Consumption (Economics) -- United States.

(1)

Customer relations.

(1)

Dichter, Ernest, 1907-1991.

(1)

Fashion merchandising.

(1)

Freud, Sigmund, 1856-1939.

(1)

(1)

Lifestyles -- Case studies.

(1)

Lifestyles -- Economic aspects.

(1)

Luxuries -- Marketing.

(1)

Marketing research.

(1)

(1)

(1)

Materialism -- Social aspects -- United States.

(1)

Materialism -- Social aspects.

(1)

Motivation research (Marketing)

(1)

Neuromarketing.

(1)

Produits de marque -- Aspect psychologique.

(1)

Produits de marque -- Aspect social.

(1)

Produits de marque -- Commercialisation.

(1)

(1)

Public relations -- History -- 20th century.

(1)

Risk-taking (Psychology)

(1)

Social conditions

(1)

Style de vie -- Aspect économique.

(1)

Target marketing.

(1)

(1)

United States -- Social conditions -- 1980-

(1)

(1)

Verbraucherverhalten.

(1)

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