Search Results for Corporate Identity.

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Taking brand initiative : how companies can align strategy, culture, and identity through corporate branding

Hatch, Mary Jo.

Table of contents http://catdir.loc.gov/catdir/toc/fy0803/2007049669.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016520976&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2439193&custom_att_2=simple_viewer
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016520976&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0808/2007049669-b.html

Format:

Books

Publication Date

2008

Excerpt:

Taking brand initiative : how companies can align strategy, culture, and identity through corporate

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The theory and practice of corporate communication : a competing values perspective

Belasen, Alan T., 1951-

Table of contents only http://www.loc.gov/catdir/toc/ecip0715/2007014604.html

Format:

Books

Publication Date

2008 2007

Excerpt:

The theory and practice of corporate communication : a competing values perspective / Belasen, Alan

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The soul of the corporation : how to manage the identity of your company

Bouchikhi, Hamid.

Format:

Books

Publication Date

2008

Excerpt:

The soul of the corporation : how to manage the identity of your company / Bouchikhi, Hamid.

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Identity and strategy : how individual visions enable the design of a market strategy that works

Rughase, Olaf G., 1968-

Format:

Books

Publication Date

2006

Excerpt:

Identity and strategy : how individual visions enable the design of a market strategy that works /

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Management lives : power and identity in work organizations

Knights, David.

Format:

Books

Publication Date

1999

Excerpt:

Management lives : power and identity in work organizations / Knights, David.

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