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1. 
Cover image for Social media metrics : how to measure and optimize your marketing investment
Social media metrics : how to measure and optimize your marketing investment
by 
Sterne, Jim, 1955-
Format: 
Books
Publication Date 
2010
Excerpt: 
: triggering action -- Getting the message : hearing the conversation -- Getting results : driving business
Available: Copies:
2. 
Cover image for Questions that sell : the powerful process for discovering what your customer really wants
Questions that sell : the powerful process for discovering what your customer really wants
by 
Cherry, Paul.
Table of contents http://www.loc.gov/catdir/toc/ecip063/2005033216.html
Format: 
Books
Publication Date 
2006
Excerpt: 
conversation: lock-on and impact questions -- Back to the future: vision questions -- Getting past ?what if
Available: Copies:
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