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1. 
Cover image for Social media metrics : how to measure and optimize your marketing investment
Social media metrics : how to measure and optimize your marketing investment
Social media metrics : how to measure and optimize your marketing investment
by 
Sterne, Jim, 1955-
Format: 
Books
Publication Date 
2010
Excerpt: 
Online social networks -- Economic aspects.
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2. 
Cover image for The handbook of online and social media research : tools and techniques for market researchers
The handbook of online and social media research : tools and techniques for market researchers
The handbook of online and social media research : tools and techniques for market researchers
by 
Poynter, Ray.
Cover image http://catalogimages.wiley.com/images/db/jimages/9780470710401.jpg
Format: 
Books
Publication Date 
2010
Excerpt: 
The handbook of online and social media research : tools and techniques for market researchers /
Available: Copies:
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