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1. 
Cover image for Marketing 4.0 : moving from traditional to digital
Marketing 4.0 : moving from traditional to digital
by 
Kotler, Philip, author.
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Format: 
Books
Publication Date 
2017
Excerpt: 
from awareness to advocacy. For this highly-anticipated guide, the father of modern marketing Philip
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2. 
Cover image for How to make sales when you don't like selling
How to make sales when you don't like selling
by 
Fairweather, Alan.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Requesting permission to ask questions -- Questioning to create a customer's awareness of needs
Available: Copies:
3. 
Cover image for Purple cow : transform your business by being remarkable
Purple cow : transform your business by being remarkable
by 
Godin, Seth.
Format: 
Books
Publication Date 
2005 2004
Excerpt: 
? -- Why the Wall Street Journal annoys me so much -- Awareness is not the point -- The will and the way
Available: Copies:
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