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1. 
Cover image for Consumer behavior & marketing strategy
Consumer behavior & marketing strategy
Consumer behavior & marketing strategy
by 
Peter, J. Paul.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018705451&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2010
Excerpt: 
comprehension -- Attitudes and intentions -- Consumer decision making -- Introduction to behavior
Available: Copies:
3. 
Cover image for Consumer behaviour
Consumer behaviour
Consumer behaviour
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2006
Excerpt: 
-concept -- Market segmentation -- The consumer decision-making process -- Family decision-making -- Organisational
Available: Copies:
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