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SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003d$0025C3$002596ffentlichkeitsarbeit.$0026ps$003d300? 2025-04-28T20:11:43Z The new rules of marketing &amp; PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly ent://SD_ILS/0/SD_ILS:2446 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Scott, David Meerman, author.<br/>Contributor biographical information <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html</a> Publisher description <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html</a> Table of contents only <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Public relations : a values-driven approach ent://SD_ILS/0/SD_ILS:47345 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Guth, David W.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The practice of public relations ent://SD_ILS/0/SD_ILS:460 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Seitel, Fraser P.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=020313036&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=020313036&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership ent://SD_ILS/0/SD_ILS:923 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Gillis, Tamara L.<br/>Inhaltsverzeichnis <a href="http://www.gbv.de/dms/zbw/644625775.pdf">Inhaltsverzeichnis</a><br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Reputation management : the key to successful public relations and corporate communication ent://SD_ILS/0/SD_ILS:1173 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Doorley, John.<br/>Format:&#160;Books<br/>Publication Date&#160;2011&#160;2010&#160;2007<br/> Introducing public relations : theory and practice ent://SD_ILS/0/SD_ILS:8404 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Butterick, Keith.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Public relations strategy ent://SD_ILS/0/SD_ILS:9925 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Oliver, Sandra.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=301107&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=301107&site=ehost-live</a> 123Library <a href="http://www.123library.org/book_details/?id=98917">http://www.123library.org/book_details/?id=98917</a> Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749458652">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749458652</a> Ebook Library <a href="http://public.eblib.com/choice/publicfullrecord.aspx?p=480545">http://public.eblib.com/choice/publicfullrecord.aspx?p=480545</a> ebrary <a href="http://site.ebrary.com/id/10364972">http://site.ebrary.com/id/10364972</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Public relations : principles and practice ent://SD_ILS/0/SD_ILS:15244 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Kitchen, Philip J.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1301/97005338-t.html">http://catdir.loc.gov/catdir/enhancements/fy1301/97005338-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/97005338-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/97005338-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1301/97005338-d.html">http://catdir.loc.gov/catdir/enhancements/fy1301/97005338-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Risk issues and crisis management in public relations : a casebook of best practice ent://SD_ILS/0/SD_ILS:15894 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Regester, Michael.<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/563453737.pdf">Kostenfrei</a> <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017122966&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> <a href="https://www.dawsonera.com/guard/protected/dawson.jsp?name=https://passport01.leeds.ac.uk/idp/shibboleth&dest=http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749454432">View this book online, via DawsonERA, both on- and off-campus</a> Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0837/2008006549-t.html">http://catdir.loc.gov/catdir/enhancements/fy0837/2008006549-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017122966&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017122966&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Effective public relations ent://SD_ILS/0/SD_ILS:15962 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Cutlip, Scott M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0514/2005016701.html">http://catdir.loc.gov/catdir/toc/ecip0514/2005016701.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Exploring public relations ent://SD_ILS/0/SD_ILS:16532 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Tench, Ralph.<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Managing public relations ent://SD_ILS/0/SD_ILS:18475 2025-04-28T20:11:43Z 2025-04-28T20:11:43Z by&#160;Grunig, James E.<br/>Table of contents <a href="http://www.gbv.de/dms/ilmenau/toc/027059537.PDF">http://www.gbv.de/dms/ilmenau/toc/027059537.PDF</a><br/>Format:&#160;Books<br/>Publication Date&#160;1984<br/>