Search Results for 2. - Narrowed by: Manuscript SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003d2.$0026qf$003dFORMAT$002509Format$002509MS$002509Manuscript$0026ps$003d300?dt=list 2025-10-07T07:41:31Z 2.1 forms of postmodern design ent://SD_ILS/0/SD_ILS:19571 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mutenda, Chipo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> Analyzing branding and TV advertising targeted at children from age of 2-11 years and how it promotes materialism, which may lead to perceptions around stereotypes ent://SD_ILS/0/SD_ILS:19521 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Gomes Da Silva, Ricardo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Contemporary South African art : the growth and development of South African 2D art and animation ent://SD_ILS/0/SD_ILS:18988 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Boone, Wesley.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Vernacular design as an expression of the psychosocial context in South Africa post 1994 ent://SD_ILS/0/SD_ILS:18824 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Wolberg, Jonathan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> The study of how the perceived meaning of flowers have influenced consumer's flower purchasing habits, with special focus on roses and orchids ent://SD_ILS/0/SD_ILS:18838 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Hayden, Zoe.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> The psychological impact of repetition : a cartoon &amp; branding perspective ent://SD_ILS/0/SD_ILS:18881 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Dhladhla, Sifiso.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> What is Her Majesty Queen Masenate Mohato Bereng Seeiso's contribution towards building Lesotho's monarchy as a healthy brand? ent://SD_ILS/0/SD_ILS:18889 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Posholi, Lintle.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Understanding brand equity in the South African retail fashion industry : a study on the South African retail market focusing on Zara and Woolworths : why does the South African middle class consumer see more value in Zara in comparison to local fashion retailers? ent://SD_ILS/0/SD_ILS:18822 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mjoli, Vuyo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> An analysis of the effectiveness of communication strategy by Government Pensions Administration Agency (the GPAA) to inform Government Employees Pension Fund (GEPF) members about their benefits ent://SD_ILS/0/SD_ILS:18965 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mutchinya, Nkinki.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Art and design theory and research 3 ent://SD_ILS/0/SD_ILS:19601 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Holmes, Alicia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Measuring consumer attitude towards Lays Stax ent://SD_ILS/0/SD_ILS:19603 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Skikne, Adam.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Mountain Valley Farm's brand development ent://SD_ILS/0/SD_ILS:19604 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Howson, Warren.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> The country of origin effect on Proudly South African FMCG products ent://SD_ILS/0/SD_ILS:19605 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mitchell, Shane Darryn.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Whose YouTube : a postmodern perspective &amp; corporate power? ent://SD_ILS/0/SD_ILS:19606 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Pearce, Michael.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Kasi business uplifting ourselves ent://SD_ILS/0/SD_ILS:19607 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Ntlha, Letlotlo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> A statement about placement : critical analysis of product placement used to sell brands in the digital gaming arena ent://SD_ILS/0/SD_ILS:19608 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Arvanaitis, Daleah.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Kinky aspirations : exploring American pop culture's influence on female black diamonds' hair preference pertaining to hair alternatives ent://SD_ILS/0/SD_ILS:19610 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Bubu, Unathi Yanga.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Graphic design on the dotted line : a focus on the first thing first manifesto and its effects on the practice of socially responsible graphic desigh within the new black ent://SD_ILS/0/SD_ILS:19611 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Billing, Cameron.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> The effect of web design on brand building according to the brand identity model ent://SD_ILS/0/SD_ILS:19612 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Human, Ernest.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Survival of Protestantism in the corporate culture &amp; commercialized world ent://SD_ILS/0/SD_ILS:19614 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mokoena, Lebogang.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> I am not my hair ent://SD_ILS/0/SD_ILS:19615 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Toolo, Tshegofatso.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Making the unhealthy choice : cigarette brand preference behaviour among 18 to 21 year old smokers ent://SD_ILS/0/SD_ILS:19617 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Smit, Kristoff.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> To investigate how Jay Z leverages digital communication platforms, in order to determine the perceptions of Jay Z's personal brand amongst millennials, based on the neurobanding framework ent://SD_ILS/0/SD_ILS:19618 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Sethole, Mahlatsi.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Celebrity endorsement as a persuasive technique for advertisers in South Africa ent://SD_ILS/0/SD_ILS:19619 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mavimbela, Mapula.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Put your money where your map is : the analysis of female buying trends within the economic downturn over two square kilometres ent://SD_ILS/0/SD_ILS:19620 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Sacks, Darren.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Digital design UX ent://SD_ILS/0/SD_ILS:19621 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Bruce, Craig.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> New wave typography ent://SD_ILS/0/SD_ILS:19622 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Tladi, Mmalwe.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Exploring the role of metropolitan open space systems in building meaningful city brands : a D'MOSS Case Study ent://SD_ILS/0/SD_ILS:57854 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Simpson, Jody.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2022<br/> Made in South Africa a study of the Proudly South African marketing campaign ent://SD_ILS/0/SD_ILS:21845 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Burnett, Michael<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> The evolution of Old Spice in a new media environment ent://SD_ILS/0/SD_ILS:21846 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Belling, Cameron<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> The consumer decision journey of a Varsity College student the moment of truth ent://SD_ILS/0/SD_ILS:21849 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Orton, Lesley John<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> Setting sights on building a strong brand key insights from the South African gin trend a case study on Blind Tiger Gin ent://SD_ILS/0/SD_ILS:21850 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Hunn, Kendra<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> Kickflips and tailwhips an extreme subcultural perspective on brand equity, advertising and marketing communications ent://SD_ILS/0/SD_ILS:21851 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Ochler, Charl<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> How customer service impacts brand loyalty in the Durban privately owned restaurant industry ent://SD_ILS/0/SD_ILS:21853 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Hartzer, Tegan<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> Consumer perceptions of Porsche and Harley Davidson brands and their marketing based on self-actualisation features ent://SD_ILS/0/SD_ILS:21854 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Taylor, Kimberley<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> Introduction to teaching : making a difference in student learning ent://SD_ILS/0/SD_ILS:21913 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Hall, Gene E., 1941- author.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> A study based on the work of Aaker to examine if the brand identity of Woolworths has contributed to the growth shown from 2007, through the impact of its identity and image on brand equity ent://SD_ILS/0/SD_ILS:19107 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Heyn, Charlotte.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> How perceived customer value creates loyalty among a select group of Pick 'n Pay shoppers ent://SD_ILS/0/SD_ILS:19390 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mpobole, Mmamelo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Investigating the customer decision journey in emerging market ent://SD_ILS/0/SD_ILS:19393 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;De Jager, Laverne.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Exploring the perception of female millenial consumers on celebrity endorser scandal : implications for purchase intent ent://SD_ILS/0/SD_ILS:19395 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mniki, Musa.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Analysing how the EFF have built their brand in the last 4 years ent://SD_ILS/0/SD_ILS:19397 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Kganyago, Kgabo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> A qualitative study to unpack how DS Sbu has used his personal brand to create awareness for MoFaya energy drink ent://SD_ILS/0/SD_ILS:19398 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Nxumalo, Lungile Zenda.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> An exploration of whether the direct representation of feminine cues for Carling Black Label's advertising tarnishes it brand quality ent://SD_ILS/0/SD_ILS:19399 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mdluli, Mbali Sharon.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Examining digital communication platforms in creating brand equity in the South African pharmaceutical industry ent://SD_ILS/0/SD_ILS:19400 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Rankhododo, Tondani.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> The effects of internal branding on medical representative in leading pharmaceutical company in South Africa ent://SD_ILS/0/SD_ILS:19401 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Nxumalo, Bongiwe Samukelisiwe.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> To evaluate the effects (positive or negative) that user focused websites designs can have on brand loyalty within the hospitality industry ent://SD_ILS/0/SD_ILS:19402 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Phogole, Karabo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Petroleum companies are the entithesis of environmental sustainability : can a petroleum company become an environmentally sustainable ... ent://SD_ILS/0/SD_ILS:19403 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Marks, Vanessa.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Analysis Orlando Pirates Football Club make use of social media in building their brand equity ent://SD_ILS/0/SD_ILS:19405 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Laher, Zaheer.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> The influence of street culture on emerging brands with specific reference to Thesis Lifestyle brand in Soweto ent://SD_ILS/0/SD_ILS:19406 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Skhosana, Nkosinathi.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Exploring the influence of brand aestethics on consumers' image of the Woolworths brand ent://SD_ILS/0/SD_ILS:19408 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Govender, Levania.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> How corporate social responsibility can contribute to Vanderbijlpark Works image ent://SD_ILS/0/SD_ILS:19409 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Ramothatha, Lebogang.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> An exploratory study of how a select group of successful SMEs use social commerce to grow their business in South Africa ent://SD_ILS/0/SD_ILS:19410 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Kumalo, Lerato Thuthuka.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Shopper marketing in South Africa ent://SD_ILS/0/SD_ILS:19413 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Purdy, Carolyn.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Are international fashion retailers taking aim at Mr Price based brand equity? ent://SD_ILS/0/SD_ILS:19414 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Semenya, Kagiso.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> To explore the relationship between employee perceptions and brand equity : case study Mondelez International ent://SD_ILS/0/SD_ILS:19416 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Oudshoorn, Nomathamsanqa.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> The effect of organisational culture and structure on creativity within the advertising industry ent://SD_ILS/0/SD_ILS:19417 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Naidoo, Mishka.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> The assessment and development of the branding of animal shelters : encouraging public support and adoption of companion dogs through effective brand marketing strategy ent://SD_ILS/0/SD_ILS:19572 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Bickel, Julia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> The analysis of the Sophiatown brand development ent://SD_ILS/0/SD_ILS:18653 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Young, Alicia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> A study into the recent popularity of corsets ent://SD_ILS/0/SD_ILS:18830 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Jobson, Ellen Kelly.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The effects of representation of xenophobia on the Sowetan newspaper brand ent://SD_ILS/0/SD_ILS:18837 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Ntshiqa, Asanda.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The relevance of post purchase communication of luxury brands and the decision making impact it has on black diamond female ent://SD_ILS/0/SD_ILS:18841 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Ngobeni, Lesego.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The importane of technology in traditional and online travel agencies in South Africa ent://SD_ILS/0/SD_ILS:18847 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Nayer, Priya.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Branding the ordinary ent://SD_ILS/0/SD_ILS:18853 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Matlare, Itumeleng.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> A study on why a person brand becomes more popular after ... ent://SD_ILS/0/SD_ILS:18858 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Madiba, Mfundo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Gender stereotypes : relooking at the representation of women in print publications ent://SD_ILS/0/SD_ILS:18860 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Qacha, Mamokhoebi Fidelis.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The study aims to explore how Pep Clothing uses brand associations to position itself within the bottom of the pyramid ent://SD_ILS/0/SD_ILS:18861 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mjali, Sinqobile.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The role of organisational culture in building a differentiated brand : an exploration of Virgin Mobile South Africa ent://SD_ILS/0/SD_ILS:18865 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Harries, V.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Marketing Madiba ent://SD_ILS/0/SD_ILS:18876 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Czuba, Nadia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Endorsed graffiti : the social, economic and brand building potential and value of graffiti used in marketing ent://SD_ILS/0/SD_ILS:19014 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Koch, Terrence.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> How strong brands utilize transmedia storytelling techniques to position the brand within Sinek's brand positioning framework on social media ent://SD_ILS/0/SD_ILS:19037 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Sineke, Natalie.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> How the Motaung family values, built a successful sports brand ent://SD_ILS/0/SD_ILS:19551 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Nkosi, Mbalenhle.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Saving South Africa's youth : building socially responsible brands in financial ... ent://SD_ILS/0/SD_ILS:18631 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Matubatuba, Tumisang.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Exploring the paradigm shift from traditional radio DJ's to radio DJ's being face of the brand, within the framework of the social cognitive theory ent://SD_ILS/0/SD_ILS:18820 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Nteso, Refiloe Cindy.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> To like or not to like : an exploration of how South African brands use social media ent://SD_ILS/0/SD_ILS:18821 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Peake, Fiona.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Brand building in the NPO sector : to build or not to build? ent://SD_ILS/0/SD_ILS:18834 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Frankel, Susan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Gender objectified : the mediated scent ent://SD_ILS/0/SD_ILS:18836 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Komana, Lebogang.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Creating shared value and brand sustainability : a South African advertising industry analysis ent://SD_ILS/0/SD_ILS:18843 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Barnard, Wilhemina.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands ent://SD_ILS/0/SD_ILS:18846 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Makhafola, Kelebogile.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> A comparative study between native advertising and display advertising on CNBCAfrica.com ent://SD_ILS/0/SD_ILS:18862 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Boshoff, L.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> What has been the role of Telkom SA's corporate rebranding in changing customer's perception of the brand amongst the selected group of Telkom SA customers? ent://SD_ILS/0/SD_ILS:18872 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Motloutsi, Tshianeo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The deconstruction of black skin : an analysis of the ethical integrity of skin lightening products labelling and branding ent://SD_ILS/0/SD_ILS:18877 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Rantso, Kananelo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Brand longevity in South African music industry : a case study of Idols South Africa since its inception in 2002 ent://SD_ILS/0/SD_ILS:18878 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Nhlapo, Kwandisiwe.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Evaluating the success of real-time content marketing on Twitter during live sporting events ent://SD_ILS/0/SD_ILS:19019 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Rangasamy, Rikashni.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> An exploration of the perceived perceptions of Panarottis &quot;authentic Italianism&quot; in Johannesburg Cresta Mall ent://SD_ILS/0/SD_ILS:18884 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mbatha, Lethukuthula Ayanda.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> An investigation into the role of social media in South African politics in relation to it's perceived brand perception on Mmusi Maimane from May 2014-June 2015 ent://SD_ILS/0/SD_ILS:18885 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Munyuki, Karabo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> E-commerce ent://SD_ILS/0/SD_ILS:18891 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Agnelli, Ana Lucia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Social media and best practice : the consumer-brand relationship ent://SD_ILS/0/SD_ILS:19092 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Maw, Yan Aung.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> An investigation into whether Eskom Holdings SOC Ltd's communication strategies support their brand image ent://SD_ILS/0/SD_ILS:19555 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Msimango, Nompumelelo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> An analysis of the evolving implementation of social media in positioning a brand campaign : case study : the Coca Cola Company 'Share a Coke' campaign ent://SD_ILS/0/SD_ILS:19570 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;De Klerk, Chelsea Dee.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> An investigation on you tube and brand partnerships ent://SD_ILS/0/SD_ILS:19576 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Keightley, Cara Jayne.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaign ent://SD_ILS/0/SD_ILS:18807 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mujeer, A. Qasim.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Brand influences on gender roles in home and child care ent://SD_ILS/0/SD_ILS:18810 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Pasiya, Malwande.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The effects of the rapidly internationalising South African fashion industry ent://SD_ILS/0/SD_ILS:18826 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Maduna, Gugulethu.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> 50 shades of black : what does it mean to be beautiful and dark skinned today ent://SD_ILS/0/SD_ILS:18839 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mokoena, Lotang.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Media portrayals of gender stereotypes in cereal box character ent://SD_ILS/0/SD_ILS:18842 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Katz, Georgina.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Is game simulation adding value towards brand management and leadership in adolescents? ent://SD_ILS/0/SD_ILS:18848 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Digue, Sarah-Ann.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Attitude of female consumers towards celebrity endorsers &amp; it's influence on the purchase intention of the Revlon cosmetics brand ent://SD_ILS/0/SD_ILS:18854 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;De Agrela, M. C.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Developing a methodology for ludology ent://SD_ILS/0/SD_ILS:19004 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Moodliar, Yudesh.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Gender stereotypes : the portrayal of mothers in food television advertisements ent://SD_ILS/0/SD_ILS:18827 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Gumede, Nozipho.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> How clothing colour affects personal brand communiction and perception ent://SD_ILS/0/SD_ILS:18828 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mokoena, Kamogelo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The artist as a physical brand : do audiences have a reaction to artists' dress attire? ent://SD_ILS/0/SD_ILS:18866 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Muhwati, Olga.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Could the black diamond spending culture have an impact on a brand's health? ent://SD_ILS/0/SD_ILS:18871 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Kodisang, Lebogang.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The eye of the driver : an analysis of what men and women see in luxury cars ent://SD_ILS/0/SD_ILS:18873 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Pougnet, Jacqueline.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The impact of a city brand on the perceptions of its creative sector ent://SD_ILS/0/SD_ILS:18875 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Rees, Rhiannon.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Does crime deter local tourists from visiting Johannesburg? ent://SD_ILS/0/SD_ILS:18883 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Wilby, Sigrun Elizabeth.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Peer pressure, wealth signals and consumerism : an analysis of the social branding pressures that influence young women's purchasing decisions of clothing brands today ent://SD_ILS/0/SD_ILS:19065 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Friedman, J.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Underwear on the burning line : an exploratory study of how the global trend of environmental sustainability influences the textile disposal behaviour of young South African women living in suburban Johannesburg ent://SD_ILS/0/SD_ILS:19492 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Taeli, Basetsana.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Bubbling under : could township tech be the 'new kwaito'? ent://SD_ILS/0/SD_ILS:19495 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Motaung, Thato.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Silence as a crisis communications strategy on social media ent://SD_ILS/0/SD_ILS:19496 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Robertson, Randy.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Beyond celebrity endorsement ent://SD_ILS/0/SD_ILS:19497 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Baloyi, Rhulani.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The psychological influence of Instagram on young women ent://SD_ILS/0/SD_ILS:19498 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Matsena, Vanessa.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The evolution of black branding and the death of brand loyalty ent://SD_ILS/0/SD_ILS:19499 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mpofu, Phila.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> An investigation of the online presence of selected Premier Soccer League (PSL) clubs in South Africa ent://SD_ILS/0/SD_ILS:19500 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Chuma, Diniso.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Could the use of storytelling and visual representation be an alternative way to communicate a company's strategy to Generation Y employment? ent://SD_ILS/0/SD_ILS:19501 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mamogobo, Lucia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Selfie culture : to explore the motivations of social media selfies takers and the correlation, if any, to self-esteem, identity and ego ent://SD_ILS/0/SD_ILS:19502 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Gounder, Bhavna.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The effects of sensory branding on consumer purchase intent ent://SD_ILS/0/SD_ILS:19503 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Dickens, Brooke.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Drawing parallels between the psychological motivations of spectating traditional sport to those of e-sports ent://SD_ILS/0/SD_ILS:19504 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Barnardt, Bastiaan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Colourless beauty ent://SD_ILS/0/SD_ILS:19505 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Zikalala, Lindiwe.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The student as person brand : the extent to which Crawford College Sandton shape its students' identities ent://SD_ILS/0/SD_ILS:19507 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Smith, Laverne.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The effect of a human centered design philosophy on brand loyalty withing the automotive industry : a case study of Volvo cars, South Africa ent://SD_ILS/0/SD_ILS:19508 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Maohapeloa, Joshuoa Pulumo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> My little pony : brand loyalty through brand heritage and evolution ent://SD_ILS/0/SD_ILS:19509 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Hattersley, Rachelle.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The influence of hip hop on black women : a study of hip hop culture and the behavioural influence it has on young black women in Johannesburg ent://SD_ILS/0/SD_ILS:19510 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mautjana, Sarah.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Building powerful South African brands through sensory branding ent://SD_ILS/0/SD_ILS:19511 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Swift, Monique.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Inspecting the norm in the context of plus-size mannequins ent://SD_ILS/0/SD_ILS:19512 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Du Plessis, I. H.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Public ownership of icons : Nelson Mandela as a case study ent://SD_ILS/0/SD_ILS:19513 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Ramovha, Rendani.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Making 15 minutes last : a study of how celebrity-fan relationships affect the celebrity brand ent://SD_ILS/0/SD_ILS:19514 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Ramahotswa, Tracy-Lee.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> South Africa's political economy : the brand state of our nation ent://SD_ILS/0/SD_ILS:19515 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Gunkel-Keuler, Leigh.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> What women want : do car brands really know how to engage with black females? ent://SD_ILS/0/SD_ILS:19516 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Gwamanda, Sindi.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Advertisements and branding have a direct effect on people's perceptions about brands : a query into the effects and influences on stereotypical families in modern societies ent://SD_ILS/0/SD_ILS:19560 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Wall, Stella Alison.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> Stilettos : decorating the stiletto ent://SD_ILS/0/SD_ILS:19593 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Gomes, Alisa.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> The lonely generation ent://SD_ILS/0/SD_ILS:19599 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Steyn, Levina Jana.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> The culmination of hip-hop : sub-culture to global brand ent://SD_ILS/0/SD_ILS:18812 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Koutsoudis, Natalie.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> The discourse of African Renaissance in contemporary advertising ent://SD_ILS/0/SD_ILS:19554 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Qwabe, Bafana.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> Forms of post-modern design ent://SD_ILS/0/SD_ILS:19556 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Urry, Rayan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> Art and design theory of research ent://SD_ILS/0/SD_ILS:19559 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Calitz, Ginette.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> Comparative between forms modern &amp; postmodern ent://SD_ILS/0/SD_ILS:19561 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Walkinshaw, Warren.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> Lobotomising Luouis Vuitton : counterfeit fashion consumption in South Africa ent://SD_ILS/0/SD_ILS:19562 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Varoli, Steffi.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> Forms of postmodern design : anti-design, vernacular, new wave typography ent://SD_ILS/0/SD_ILS:19567 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Cupido, Robyn.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> Comparison between house music and graphic design ent://SD_ILS/0/SD_ILS:19569 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Jordaan, Samantha.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> The connection between the hip hop sound production and graphic design ent://SD_ILS/0/SD_ILS:19592 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Fourie, Natasha.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> Emotional branding : love it or hate it ent://SD_ILS/0/SD_ILS:19598 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Goldblum, Carli Ann.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> An entire culmination of the years work contained in one document, including the final extended essay ent://SD_ILS/0/SD_ILS:19600 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;St Dare, Michael.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> Massclusivity &amp; co-branding in the retail fashion industry ent://SD_ILS/0/SD_ILS:18808 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Thurgood, Miriam.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> The role media plays in portraying South African youth and influencing the public on youth ent://SD_ILS/0/SD_ILS:18831 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mgidi, Nompumelelo<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> What is the impact of the branding strategy of His People City Bowl Christian Church on the perceptions of their target audience? ent://SD_ILS/0/SD_ILS:18845 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Roberts, Christine.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> How does challenger brand thinking enhance strategic sport sponsorship ent://SD_ILS/0/SD_ILS:18849 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Loxton, Guy.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> How Nike did it : Nike sparking innovations through empathic design : a case study ent://SD_ILS/0/SD_ILS:19036 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Amutenya, Rejoice.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> The law of succession in South Africa : private law ent://SD_ILS/0/SD_ILS:17536 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Jamneck, Juanita.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> Enhancing diabetes self-management care : a case study of pharmaceutical brand strategy and the challenge of new media ent://SD_ILS/0/SD_ILS:18832 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mckend, Robert.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> Gaining insights into the behaviour and mind set of the &quot;Mzansi youth&quot; marketing segment of the black middle class in South Africa ent://SD_ILS/0/SD_ILS:18840 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;De Wet, Adrian.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> The siren call of Obama : a gendered rhetorical analysis of Barak Obama's an 'American Promise' and 2009 inauguration speech ent://SD_ILS/0/SD_ILS:19419 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Macildowie, Kate.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> Youth, religion &amp; online media ent://SD_ILS/0/SD_ILS:19470 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Nemanashi, Mukhethwa.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> Brand spaces : the logo of experience ent://SD_ILS/0/SD_ILS:19472 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Sizaliyo, Abigail.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> De-lux : an investigation into the devaluation of luxury products, brands and consumer perceptions ent://SD_ILS/0/SD_ILS:19474 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Moskovits, Shari G.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> Rules, what rules? : in modern graphic design there are number of rules in terms of style, layout and typography : postmodernism brought about a reaction against modernism dismissing all its rules and boundaries, also comparing a modernist brand to a post modern brand ent://SD_ILS/0/SD_ILS:19475 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Thomas, Jamal.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> A brief historical and technical overview of pearls with a discussion on it's symbolism and customary usage ent://SD_ILS/0/SD_ILS:18970 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Moosa, Khatoon.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> 'Race', brand communications and South Africa : a critical review ent://SD_ILS/0/SD_ILS:19533 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Hellriegel, Candice.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Branding and sponsorship in the South African music industry : branding artists through artist management ent://SD_ILS/0/SD_ILS:19534 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Soga, Pumza.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Of hierarchies, halter necks and haute couture : a historical study of the fragmentation of high-end fashion brands ent://SD_ILS/0/SD_ILS:19549 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Blend, Tami.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Do black diamonds make use of fashion brands to increase their social status? ent://SD_ILS/0/SD_ILS:19538 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Myurgh, Nicole.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Suggested marketing strategy for the Bach Flower Remedies brand ent://SD_ILS/0/SD_ILS:19540 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Tager, Shlomit.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> The non-designer's design book : design and typographic principles for the visual novice ent://SD_ILS/0/SD_ILS:9843 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Williams, Robin, 1953- author.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016404583&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016404583&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016404583&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016404583&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> The avant-garde silhouette and the artistic influence on fashion ent://SD_ILS/0/SD_ILS:18868 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Nxumalo, Ntombi.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Afrikaans television brands are fostering and rejuvenating Afrikaans cultural identity in contemporary South Africa ent://SD_ILS/0/SD_ILS:19519 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Pfuhl, Greg.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Insights and exploration into brand valuation and brand metrics : a practical approach to solving brand valuation problems : the Tungsten hybridizer ent://SD_ILS/0/SD_ILS:19522 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Basson, Lisa.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Shifts in the use and reception of media by consumer : differentiating the relationship between the consumer and new media from the previous relationship with traditional mass media ent://SD_ILS/0/SD_ILS:19523 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Houghton, Tamarind.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Reward and recognition enhances employee engagement, creating improved customer satisfaction and ultimately an increase in brand revenue ent://SD_ILS/0/SD_ILS:19524 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Hiestermann, Kerry.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Age of attraction : the discourse surrounding paedophilia in the Internet age ent://SD_ILS/0/SD_ILS:19525 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Deckers, Jessica.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> The impact world trends have on the colours we consume ent://SD_ILS/0/SD_ILS:19526 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Rust, Andante.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Heterotopic spaces in Johannesburg : a spatial exploration of the city and consumerism ent://SD_ILS/0/SD_ILS:19527 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Bleazard, Michelle.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Grassroot gumption : an exploration of branding insights gained from the social sector ent://SD_ILS/0/SD_ILS:19528 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Oldbury, Liesel.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Segmenting the South African micro enterprise finance market for the purpose of entry by a commercial bank brand, using ABSA micro interprise finance as a primary study ent://SD_ILS/0/SD_ILS:19529 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Johnson, Erica.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Applying a global brand strategy is relevant to Africa : a discourse in global branding and an original case study of how iBurst launched its brand in Ghana ent://SD_ILS/0/SD_ILS:19531 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Woolf, Sara.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> The symbolic landscape of the shopping mall within the retail built environment enhancing consumerism in a constructed space ent://SD_ILS/0/SD_ILS:19541 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Muchnick,Talya.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Short left : should your brand go on a taxi ride? ent://SD_ILS/0/SD_ILS:19542 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Moloi, Zandile.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> An autoethnographic perspective of online identities on Facebook ent://SD_ILS/0/SD_ILS:19543 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Assonitis, Kallia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Representation of black people in advertising ent://SD_ILS/0/SD_ILS:19544 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mokhuane, Letshego.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Advertising and children : the effects of advertising on children ent://SD_ILS/0/SD_ILS:19546 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Kruger, Tania.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Putting the Orlando back into Pirates ent://SD_ILS/0/SD_ILS:19547 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mushwana, Shavana.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> The effects of heritage, memory, and identity in brand South Africa ent://SD_ILS/0/SD_ILS:19548 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mantshontsho, Mzukona Mzimasi.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Coloured males and their relationship with brands ent://SD_ILS/0/SD_ILS:19535 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Miller, Farieda.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> No name face ent://SD_ILS/0/SD_ILS:19537 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Doolabh, Roshika.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Digital face : an analysis of online identity construction on Facebook ent://SD_ILS/0/SD_ILS:19550 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Evans, Tasneem.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> How post-apartheid South African national identity is inherently constructed in typography at Constitutional Hill ent://SD_ILS/0/SD_ILS:19539 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Stroh, Tanya.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Marketing alternative rock music with branding : a South African perspective ent://SD_ILS/0/SD_ILS:19422 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Kritizinger, Jake.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> The perceptions of the brand voodoo within the South African youth market ent://SD_ILS/0/SD_ILS:19424 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Bates, Laura.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Do consumers purchase their perfume according to packaging or is it according to other factors? ent://SD_ILS/0/SD_ILS:19425 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Hammond, Michelle Ann.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> The impact of AMA-Pantsula youth subculture to brands, and South African township youth as a whole ent://SD_ILS/0/SD_ILS:19426 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Lehobye, Thabang.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Below the line brand intergration will increase sales and customer loyalty : Subaru South Africa as a case study ent://SD_ILS/0/SD_ILS:19427 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Rifkind, Daniel.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> The effectiveness of co-branding between the Sharks and Mr Price ent://SD_ILS/0/SD_ILS:19428 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Van Wijk, Marc.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Brand leadership : the influence of MXit on teenagers ent://SD_ILS/0/SD_ILS:19431 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Venter, Annelize.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Does the media impact on image consciousness and sexuality amongst tween girls ent://SD_ILS/0/SD_ILS:19432 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Smith, Candice.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> A survey of customer satisfaction, expectations and perceptions as a measure of service quality in the low cost airline industry looking at Kulula, 1time and Mango ent://SD_ILS/0/SD_ILS:19437 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Paruk, Tasneem.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Has the cork become a Kroc? ent://SD_ILS/0/SD_ILS:19444 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Joubert, Nelia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> A lesson in humanity : to analyse the process of the brand GLO being built in Nigeria by HKLM in order to identify the factors that contributed to the success of the brand ent://SD_ILS/0/SD_ILS:19445 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Musoni, Angel.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Investigating branding to a non-professional sporting environment, specifically pertaining to golf ent://SD_ILS/0/SD_ILS:19447 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Schoombie, Sean.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Poll positioning ent://SD_ILS/0/SD_ILS:19449 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Keevy, Sarah.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Online branding : an exploration into the ways brands have to adjust the way they approach branding in order to be successful in the online world and how the internet has affected branding and the consumer-brand relationship ent://SD_ILS/0/SD_ILS:19450 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Swanepoel, Clayton.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Does the construct of cities individual branding (brand image) impact on the building of a reputation within global community? ent://SD_ILS/0/SD_ILS:19452 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Klayton, Angela.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Crisis communication ent://SD_ILS/0/SD_ILS:19454 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Duly, Jullian.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Is the South African music industry collectively performing as a local and international support base for emerging South African African artists? ent://SD_ILS/0/SD_ILS:19455 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Govind, Kishan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Is the esssence of the brand being communicated? ent://SD_ILS/0/SD_ILS:19456 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Marsh, Leslie.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> What role television media plays in influencing children ages 6-12 years within the fast food industry in Europe, the US, Australia, and South Africa ent://SD_ILS/0/SD_ILS:19457 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Zhou, Amanda.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Tanzanian sub-brands as valuable attribute and stepping stones for future growth within the brand ent://SD_ILS/0/SD_ILS:19459 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Grobler, Huibri.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> An inventory into a South African celebrity versus an American or international celebrity : a discussion on personal branding actualisation ent://SD_ILS/0/SD_ILS:19460 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Thethe, Monabisi.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Multicultural brand communication : a look at the South African 'diamond' markets ent://SD_ILS/0/SD_ILS:19462 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mwamwetta, Monna.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> The seduction of the quick fix : are foodstuff brands abusing the current food label legislation and lack of consumer knowledge to benefit them? ent://SD_ILS/0/SD_ILS:19463 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Swartz, Danielle.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> If and how Kung Fu terminology can be used as metaphors for the internal training of paramedics at Netcare 911? ent://SD_ILS/0/SD_ILS:19464 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Shai, Fiedland.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> How does Telkom compare to its local competitors in its accessibility and call costing within the telecommunications sector? ent://SD_ILS/0/SD_ILS:19465 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Hatch, Brittany.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Is the positioning of Black Label beer brand still appropriate? ent://SD_ILS/0/SD_ILS:19467 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mabalane, Dennis K.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Finding the pot of gold at the bottom of the pyramid : a discussion of the bottom of the pyramid as catalysts to brand innovation ent://SD_ILS/0/SD_ILS:19476 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Madisakwane, Katlego.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Building for the disabled : building blocks to an easier life for the disables ent://SD_ILS/0/SD_ILS:18850 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Vermeer, Elise.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Does pregnancy, or a new born child affect the brand perception and buying trends of teenagers/young adults, in contrast to the same age group who are not pregnant or without child, and why? ent://SD_ILS/0/SD_ILS:19011 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Wells, Debra-Anne.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> The influence of politics in South African art ent://SD_ILS/0/SD_ILS:19042 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Crozier, Monique.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Motostyled menswear ent://SD_ILS/0/SD_ILS:18833 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Singh, Yentl.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> An exploratory study to assess the need for an internal branding strategy in the Department of Public Works as a tool to improve service delivery ent://SD_ILS/0/SD_ILS:18835 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Tshabalala, Seipati.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> African spiritual cultures and ornamentations ent://SD_ILS/0/SD_ILS:18962 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Thwala, Memory.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Does advertising influence purchase behaviour of consumers when it comes to hair colouring products? ent://SD_ILS/0/SD_ILS:18852 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Brivik, L. H.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> The influence of electronics and technology on art and design ent://SD_ILS/0/SD_ILS:19041 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Van der Berg, Riana.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> The negligence of art in South Africa ent://SD_ILS/0/SD_ILS:19062 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Badenhorst, Chrisna.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Pixels on a canvas : digital science fiction and fantasy illustration ent://SD_ILS/0/SD_ILS:19069 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Richardson, Charl.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Preparation, failures and collapse of architectural structures ent://SD_ILS/0/SD_ILS:19077 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Cooke, Meagan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> South Africa promoting local design ent://SD_ILS/0/SD_ILS:19095 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Van Rooyen, Barbara.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> The South African comic industry in relation to America and the industry in contemporary times ent://SD_ILS/0/SD_ILS:19103 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Van der Bank, Devy.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> An exploratory study to ascertain if a competitive brand's repositioning is expected to influence the consumer's inherited chocolate taste ent://SD_ILS/0/SD_ILS:19557 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Loate, Viola.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> An investigation into the lack of targeted online advertising to lower income markets in South Africa ent://SD_ILS/0/SD_ILS:19564 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Alter, Gidon Hillel.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Cultural semiotics in media ent://SD_ILS/0/SD_ILS:19568 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mccabe, Ross.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> The effects of perceived country-of-origin of fashion brands on the consumer purchase decision within the millennium generation ent://SD_ILS/0/SD_ILS:19574 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Seedat, Nisaa.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Research paper on audio branding ent://SD_ILS/0/SD_ILS:19578 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Middleton, Ashley.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Revolution of the organic egg : an investigation into the organic market, looking at how the desire for the authentic allows the consumer to create and demand brands and products that meet their need ent://SD_ILS/0/SD_ILS:19580 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Neumann, Kerryn.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> In an age of branding : an investigation into the dialectic of recuperation between counter culture tactics and brands ent://SD_ILS/0/SD_ILS:19581 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Van Vuuren, Genevieve J.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Discover vitality ent://SD_ILS/0/SD_ILS:19583 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Sneider, Tali.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> The internal and external exploration of the potential in emerging younger markets and understanding their perceptions and behaviours when it comes to a purchase decision within the luxury vehicle market! ent://SD_ILS/0/SD_ILS:19584 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Hogg, Cameron.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Scents that make sense in the Sandton Garden Court Southern Sun ent://SD_ILS/0/SD_ILS:19585 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Komar, Caroline.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Who we are and what we love ent://SD_ILS/0/SD_ILS:19586 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Goosen, Andre.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> My culture kicks : a critical analysis of the relationship between sneaker corporations and South African urban youth subcultures ent://SD_ILS/0/SD_ILS:19588 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Mogashane, Masego.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Is the brand communication company namely NET#WORK BBDO, delivering an integrated internal and external brand experience? ent://SD_ILS/0/SD_ILS:19590 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Geldenhuys, Michelle.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Framed minds : a study of consumer agency in new media space ent://SD_ILS/0/SD_ILS:19609 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Minott, Cherie-Leigh.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Critical study in the field of lighting in the interior design : natural versus artificial lighting ent://SD_ILS/0/SD_ILS:18998 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Drijfhout, Anja.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> A critical study on defective architectural practices ent://SD_ILS/0/SD_ILS:19001 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Van Staden, Chantell.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Different lighting techniques in portrait photography ent://SD_ILS/0/SD_ILS:19008 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Gaffley, Monique.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Environmental print ent://SD_ILS/0/SD_ILS:19015 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Van Rooyen, Jaundr&eacute;.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> &quot;Erin&quot; the inspiration /Erin Bettesworth. ent://SD_ILS/0/SD_ILS:19016 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Bettesworth, Erin.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> From a pre-historic to a futuristic creation of animation : the birth of cyber arts ent://SD_ILS/0/SD_ILS:19025 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Otto, Danie.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Graffiti : the rise of street art ent://SD_ILS/0/SD_ILS:19027 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Santapaga, Kenneth.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> How contemporary life in terms of furniture can influenc our lives ent://SD_ILS/0/SD_ILS:19035 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;McLaren, Angelique.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Interior design deserves a more prominent place for business practice, according to Fen Shui ent://SD_ILS/0/SD_ILS:19047 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Lee, Kevin.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> The influence of South Africa's political system on graphic design ent://SD_ILS/0/SD_ILS:19044 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Carstens, Jonanda.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Is there a successful process used by creative agencies in their different departments in order to create successful projects? ent://SD_ILS/0/SD_ILS:19051 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Marais, M.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Sex in contemporary South African advertising ent://SD_ILS/0/SD_ILS:19089 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Botha, Karen.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Shock advertising : offensive yet effective ent://SD_ILS/0/SD_ILS:19090 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Howell, Alexander-Ross.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> South Africa's design identity ent://SD_ILS/0/SD_ILS:19096 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Bouwer, Natalie.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Technical procedures for low-light and night photography ent://SD_ILS/0/SD_ILS:19111 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Scholtz, Leon.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Capturing life and character ent://SD_ILS/0/SD_ILS:19129 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Sharief, Faadhila.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Social behaviors reflect through post modern advertising ent://SD_ILS/0/SD_ILS:19132 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Sun, J.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Architecture for the South African : the creation of humane buildings and interiors with an authentic South African identity ent://SD_ILS/0/SD_ILS:19136 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Gray, Darryl.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> An inside look at launching your career as a fashion photographer ent://SD_ILS/0/SD_ILS:19269 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Jansen, Rulene.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> The effect of filters in black and white landscape photography ent://SD_ILS/0/SD_ILS:19273 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Van Staden, Frans.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviour ent://SD_ILS/0/SD_ILS:19477 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Jones, Samantha.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Tween time : a peak into the playground ent://SD_ILS/0/SD_ILS:19479 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Schwartz, L.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Exploratory study into the impact of sensory branding for common household product categories ent://SD_ILS/0/SD_ILS:19481 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Ehrlich, Chaim.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Future predictions of television advertising revenue generation ent://SD_ILS/0/SD_ILS:19482 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Galt, Liam.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> The future of television advertising lies in branded television ent://SD_ILS/0/SD_ILS:19483 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Sema, Reneilwe.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> The use of personal branding in the property sales market to improve property sales : the Chas Everitt Midrand case ent://SD_ILS/0/SD_ILS:19484 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Kunene, Siyanda.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Is a bird on the shelf worth bucks for the brand? ent://SD_ILS/0/SD_ILS:19486 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Meltz, Darren.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Radio as a branding tool : the illiterate consumer's perspective ent://SD_ILS/0/SD_ILS:19487 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Motaung, Ofentse.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> The connection between creativity and effectiveness in television advertising ent://SD_ILS/0/SD_ILS:19488 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Lombard, Leanne.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Drivers of re-branding ent://SD_ILS/0/SD_ILS:19489 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Rupping, Richard.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> A Moyo case study : identifying key activities which drive a positive brand image ent://SD_ILS/0/SD_ILS:19490 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Krom, Lance.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Building brand equity : has stereotyping of black women in advertising helped build brand equity in South Africa ent://SD_ILS/0/SD_ILS:19491 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Bonus, Michael.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> The personal brand identity of women based on the perception of their clothing ent://SD_ILS/0/SD_ILS:19518 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Jarvis, Libby.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Comic books as a form of visual communication and the way it reflect the society of its time ent://SD_ILS/0/SD_ILS:19629 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Moabelo, Thulani.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Afrocentric trends in contemporary South African design ent://SD_ILS/0/SD_ILS:18963 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Carr, Michelle Brigit.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Discussing whether professional photographers should go digital ent://SD_ILS/0/SD_ILS:19010 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Du Toit, Joey.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> From a modernist influence to a post-modern execution : the focus on the South African art scene ent://SD_ILS/0/SD_ILS:19024 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Pieterse, Johan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Colour : a trend in interior design ent://SD_ILS/0/SD_ILS:18976 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Sofocli, Evely.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Contemporary South African architecture : designing cultural pluralism for the future ent://SD_ILS/0/SD_ILS:18987 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Combrinck, Corey.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Contemporary trends in the field of South African art and design : sex in advertising ent://SD_ILS/0/SD_ILS:18992 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Van der Hoven, Ulrike.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> A critical discussion on cultural identities and political art ent://SD_ILS/0/SD_ILS:18997 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Dinake, Rebone.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Stereotypical images in the media and their effect on society with regard to the negative effect on the genders ent://SD_ILS/0/SD_ILS:18882 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Waugh, Tara.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Graphic communication and education's importance to the masses in a contemporary South Africa ent://SD_ILS/0/SD_ILS:19028 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Fourie, Janice.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> The psychological and physiological effects of interior and exterior architecture of buildings in the work place ent://SD_ILS/0/SD_ILS:18887 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;O'Hare, Megan Kelly.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Mass communication and advertising : the power of influencial communication ent://SD_ILS/0/SD_ILS:19055 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Malatjie, Seefane.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Modern packaging : evolution or revolution? ent://SD_ILS/0/SD_ILS:19061 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;D'Artnell, A. N.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Propaganda and forced advertising in contemporary South African society ent://SD_ILS/0/SD_ILS:19079 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;De Bruyne, Nicholas.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> South Africa's property market : is the recent rise in the market a boom or a bubble? ent://SD_ILS/0/SD_ILS:19097 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Smith, Victoria.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> A South African architecture : what is it? : where is it? ent://SD_ILS/0/SD_ILS:19102 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Breed, Mignon.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> South African contemporaty art and culture : design past, present and future ent://SD_ILS/0/SD_ILS:19104 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Wiid, Joanita.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Antibranding and comparative advertising : contemporary design in South Africa ent://SD_ILS/0/SD_ILS:19128 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Schneigansz, Heidi.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Do high-tech materials cause a high-tech style in architecture or does modern architecture make new materials and structures ent://SD_ILS/0/SD_ILS:19140 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Calitz, An&eacute;l.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Theatre and drama in South Africa with reference to stage design ent://SD_ILS/0/SD_ILS:19266 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Howell, Alexander-Ross.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Tuscan, ethnic and Asian influences on contemporary South Africa design ent://SD_ILS/0/SD_ILS:19113 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Strydom, Carla.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2003<br/> Deregulation of the oil industry in South Africa and its impact to South Africa's business ent://SD_ILS/0/SD_ILS:19565 2025-10-07T07:41:31Z 2025-10-07T07:41:31Z by&#160;Ndlovu, Bheki Shadrack.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2000<br/>