Search Results for Advertising -- Research - Narrowed by: 1:RCBMFSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dAdvertising$002b--$002bResearch$0026qf$003dAFL_LIBRARY$002509Advanced$002bSearch$002bLocation$0025091$00253ARCBMF$0025091$00253ARCBMF$0026ps$003d300?dt=list2025-06-23T19:37:46ZThe psychology of advertisingent://SD_ILS/0/SD_ILS:563352025-06-23T19:37:46Z2025-06-23T19:37:46Zby Fennis, Bob Michaël, 1968- author.<br/>Format: Books<br/>Publication Date 2021<br/>MARKETING TOURISM AND HOSPITALITY : concepts and cases.ent://SD_ILS/0/SD_ILS:565522025-06-23T19:37:46Z2025-06-23T19:37:46Zby GEORGE, RICHARD.<br/>Format: Books<br/>Publication Date 2021<br/>Principles of strategic communicationent://SD_ILS/0/SD_ILS:579012025-06-23T19:37:46Z2025-06-23T19:37:46Zby Holtzhausen, Derina Rhoda, author.<br/>Format: Books<br/>Publication Date 2021<br/>Public Relations: principles and practiceent://SD_ILS/0/SD_ILS:60082025-06-23T19:37:46Z2025-06-23T19:37:46Zby Dalla Pria, Madel.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html">http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html">http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html</a><br/>Format: Books<br/>Publication Date 2021<br/>Marketing tourism in South Africaent://SD_ILS/0/SD_ILS:223032025-06-23T19:37:46Z2025-06-23T19:37:46Zby George, Richard, 1968- author.<br/>Format: Books<br/>Publication Date 2019<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:216602025-06-23T19:37:46Z2025-06-23T19:37:46Zby Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format: Books<br/>Publication Date 2018 2011<br/>Strategic planning for public relationsent://SD_ILS/0/SD_ILS:223072025-06-23T19:37:46Z2025-06-23T19:37:46Zby Smith, Ronald D., 1948- author.<br/>Format: Books<br/>Publication Date 2017<br/>The psychology of advertisingent://SD_ILS/0/SD_ILS:223822025-06-23T19:37:46Z2025-06-23T19:37:46Zby Fennis, Bob Michaël, 1968-<br/>Format: Books<br/>Publication Date 2016<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:892025-06-23T19:37:46Z2025-06-23T19:37:46Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2013 2011<br/>Mobile marketing : an hour a dayent://SD_ILS/0/SD_ILS:2122025-06-23T19:37:46Z2025-06-23T19:37:46Zby Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Handbook of public relationsent://SD_ILS/0/SD_ILS:157882025-06-23T19:37:46Z2025-06-23T19:37:46Zby Skinner, J. C. (J. Chris)<br/>Format: Books<br/>Publication Date 2013<br/>Hospitality and travel marketingent://SD_ILS/0/SD_ILS:22582025-06-23T19:37:46Z2025-06-23T19:37:46Zby Morrison, Alastair M.<br/>Format: Books<br/>Publication Date 2010<br/>Communication research : techniques, methods and applicationsent://SD_ILS/0/SD_ILS:110082025-06-23T19:37:46Z2025-06-23T19:37:46Zby Du Plooy, Gertruida M.<br/>Format: Books<br/>Publication Date 2009<br/>International marketingent://SD_ILS/0/SD_ILS:166912025-06-23T19:37:46Z2025-06-23T19:37:46Zby Cateora, Philip R.<br/><a href="http://www.mhhe.com/cateora13e">Digital material</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html">http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html">http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Effective public relationsent://SD_ILS/0/SD_ILS:159622025-06-23T19:37:46Z2025-06-23T19:37:46Zby Cutlip, Scott M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0514/2005016701.html">http://catdir.loc.gov/catdir/toc/ecip0514/2005016701.html</a><br/>Format: Books<br/>Publication Date 2006<br/>International marketingent://SD_ILS/0/SD_ILS:165542025-06-23T19:37:46Z2025-06-23T19:37:46Zby Cateora, Philip R.<br/>Format: Electronic Resources<br/>Publication Date 2005<br/>E-commerce : a southern Africa perspectiveent://SD_ILS/0/SD_ILS:159192025-06-23T19:37:46Z2025-06-23T19:37:46Zby Chipp, Kerry.<br/>Format: Books<br/>Publication Date 2004<br/>International marketingent://SD_ILS/0/SD_ILS:130592025-06-23T19:37:46Z2025-06-23T19:37:46Zby Cateora, Philip R.<br/>Format: Books<br/>Publication Date 2002<br/>Effective marketing : creating and keeping customersent://SD_ILS/0/SD_ILS:170022025-06-23T19:37:46Z2025-06-23T19:37:46Zby Zikmund, William G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Destination branding : creating the unique destination propositionent://SD_ILS/0/SD_ILS:127512025-06-23T19:37:46Z2025-06-23T19:37:46Zby Morgan, Nigel.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001043952.html">http://catdir.loc.gov/catdir/toc/els031/2001043952.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1563511&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1563511&custom_att_2=simple_viewer</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001043952.html">http://catdir.loc.gov/catdir/description/els031/2001043952.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Hospitality and travel marketingent://SD_ILS/0/SD_ILS:127532025-06-23T19:37:46Z2025-06-23T19:37:46Zby Morrison, Alastair M.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html</a>
Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Marketing management : knowledge and skillsent://SD_ILS/0/SD_ILS:167982025-06-23T19:37:46Z2025-06-23T19:37:46Zby Peter, J. Paul.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00026735.html">http://catdir.loc.gov/catdir/toc/mh021/00026735.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00026735.html">http://catdir.loc.gov/catdir/description/mh021/00026735.html</a><br/>Format: Books<br/>Publication Date 2001<br/>E-business & e-commerce : how to programent://SD_ILS/0/SD_ILS:127282025-06-23T19:37:46Z2025-06-23T19:37:46Zby Deitel, Harvey M., 1945-<br/>Format: Books<br/>Publication Date 2001<br/>Marketing in travel and tourisment://SD_ILS/0/SD_ILS:165892025-06-23T19:37:46Z2025-06-23T19:37:46Zby Middleton, Victor T. C.<br/>MyiLibrary <a href="http://www.myilibrary.com?id=102840">http://www.myilibrary.com?id=102840</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001272313.html">http://catdir.loc.gov/catdir/toc/els031/2001272313.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001272313.html">http://catdir.loc.gov/catdir/description/els031/2001272313.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Principles of marketingent://SD_ILS/0/SD_ILS:169922025-06-23T19:37:46Z2025-06-23T19:37:46Zby Kotler, Philip.<br/>Format: Electronic Resources<br/>Publication Date 2001<br/>International marketingent://SD_ILS/0/SD_ILS:165632025-06-23T19:37:46Z2025-06-23T19:37:46Zby Cateora, Philip R.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html</a><br/>Format: Books<br/>Publication Date 1999<br/>