Search Results for Advertising -- Research - Narrowed by: 1:VGDBNSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dAdvertising$002b--$002bResearch$0026qf$003dAFL_LIBRARY$002509Advanced$002bSearch$002bLocation$0025091$00253AVGDBN$0025091$00253AVGDBN$0026ps$003d300?dt=list2025-12-15T22:39:06ZHandbook of research on gender and marketingent://SD_ILS/0/SD_ILS:223732025-12-15T22:39:06Z2025-12-15T22:39:06Zby Dobscha, Susan, editor.<br/>Format: Books<br/>Publication Date 2019<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:216602025-12-15T22:39:06Z2025-12-15T22:39:06Zby Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format: Books<br/>Publication Date 2018 2011<br/>Kickflips and tailwhips an extreme subcultural perspective on brand equity, advertising and marketing communicationsent://SD_ILS/0/SD_ILS:218512025-12-15T22:39:06Z2025-12-15T22:39:06Zby Ochler, Charl<br/>Format: Manuscript<br/>Publication Date 2017<br/>Marketing managementent://SD_ILS/0/SD_ILS:212162025-12-15T22:39:06Z2025-12-15T22:39:06Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2016<br/>Marketing fashion : strategy, branding and promotionent://SD_ILS/0/SD_ILS:1682025-12-15T22:39:06Z2025-12-15T22:39:06Zby Posner, Harriet, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2015<br/>Advertising and integrated brand promotionent://SD_ILS/0/SD_ILS:242025-12-15T22:39:06Z2025-12-15T22:39:06Zby O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format: Books<br/>Publication Date 2015<br/>Mobile marketing : an hour a dayent://SD_ILS/0/SD_ILS:2122025-12-15T22:39:06Z2025-12-15T22:39:06Zby Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Advertising : concept and copyent://SD_ILS/0/SD_ILS:272025-12-15T22:39:06Z2025-12-15T22:39:06Zby Felton, George, 1947-<br/>Format: Books<br/>Publication Date 2013<br/>The legal limit : exploring the alcohol advertising ban in South Africa and its potential impact on the marketing and media industryent://SD_ILS/0/SD_ILS:186712025-12-15T22:39:06Z2025-12-15T22:39:06Zby Ioannou, Sophia.<br/>Format: Manuscript<br/>Publication Date 2012<br/>The fundamentals of creative advertisingent://SD_ILS/0/SD_ILS:159782025-12-15T22:39:06Z2025-12-15T22:39:06Zby Burtenshaw, Ken.<br/>Format: Books<br/>Publication Date 2011<br/>How to create a portfolio & get hired : a guide for graphic designers and illustratorsent://SD_ILS/0/SD_ILS:157182025-12-15T22:39:06Z2025-12-15T22:39:06Zby Taylor, Fig.<br/>Format: Books<br/>Publication Date 2010<br/>Communication research : techniques, methods and applicationsent://SD_ILS/0/SD_ILS:110082025-12-15T22:39:06Z2025-12-15T22:39:06Zby Du Plooy, Gertruida M.<br/>Format: Books<br/>Publication Date 2009<br/>The advertised mind : groundbreaking insights into how our brains respond to advertisingent://SD_ILS/0/SD_ILS:3102025-12-15T22:39:06Z2025-12-15T22:39:06Zby Du Plessis, Erik.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html">http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:156812025-12-15T22:39:06Z2025-12-15T22:39:06Zby Arens, William F.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html">http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Marketingent://SD_ILS/0/SD_ILS:5212025-12-15T22:39:06Z2025-12-15T22:39:06Zby Etzel, Michael J.<br/>Format: Electronic Resources<br/>Publication Date 2007<br/>Packaging : design successful packaging for specific customer groupsent://SD_ILS/0/SD_ILS:82792025-12-15T22:39:06Z2025-12-15T22:39:06Zby Stephenson, Keith.<br/>Format: Books<br/>Publication Date 2007<br/>The advertised mind : groundbreaking insights into how our brains respond to advertisingent://SD_ILS/0/SD_ILS:123082025-12-15T22:39:06Z2025-12-15T22:39:06Zby Du Plessis, Erik.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html">http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html</a>
Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782</a><br/>Format: Books<br/>Publication Date 2005<br/>Brandchild : remarkable insights into the minds of today's global kids and their relationships with brandsent://SD_ILS/0/SD_ILS:116792025-12-15T22:39:06Z2025-12-15T22:39:06Zby Lindström, Martin, 1970-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0419/2004015555.html">http://catdir.loc.gov/catdir/toc/ecip0419/2004015555.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2004015555-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2004015555-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2004015555-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2004015555-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Advertising : principles & practiceent://SD_ILS/0/SD_ILS:3152025-12-15T22:39:06Z2025-12-15T22:39:06Zby Wells, William, 1926-<br/>Format: Books<br/>Publication Date 2003<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:131472025-12-15T22:39:06Z2025-12-15T22:39:06Zby Arens, William F.<br/><a href="http://www.mhhe.com.arens/">A related resource is available on the Internet.</a><br/>Format: Electronic Resources<br/>Publication Date 2002<br/>Handbook of children and the mediaent://SD_ILS/0/SD_ILS:155242025-12-15T22:39:06Z2025-12-15T22:39:06Zby Singer, Dorothy G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0658/00009006-t.html">http://catdir.loc.gov/catdir/enhancements/fy0658/00009006-t.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1154259">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1154259</a>
Table of contents <a href="http://swbplus.bsz-bw.de/bsz087115867inh.htm">http://swbplus.bsz-bw.de/bsz087115867inh.htm</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0734/00009006-b.html">http://catdir.loc.gov/catdir/enhancements/fy0734/00009006-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0658/00009006-d.html">http://catdir.loc.gov/catdir/enhancements/fy0658/00009006-d.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Branding @ the digital ageent://SD_ILS/0/SD_ILS:166522025-12-15T22:39:06Z2025-12-15T22:39:06Zby Meyers, Herbert M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/hol051/2001036552.html">http://catdir.loc.gov/catdir/toc/hol051/2001036552.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/hol056/2001036552.html">http://catdir.loc.gov/catdir/bios/hol056/2001036552.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/hol052/2001036552.html">http://catdir.loc.gov/catdir/description/hol052/2001036552.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Marketing management : knowledge and skillsent://SD_ILS/0/SD_ILS:167982025-12-15T22:39:06Z2025-12-15T22:39:06Zby Peter, J. Paul.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00026735.html">http://catdir.loc.gov/catdir/toc/mh021/00026735.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00026735.html">http://catdir.loc.gov/catdir/description/mh021/00026735.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Ad worlds : brands, media, audiencesent://SD_ILS/0/SD_ILS:135322025-12-15T22:39:06Z2025-12-15T22:39:06Zby Myers, Greg, 1954-<br/>Format: Books<br/>Publication Date 1999<br/>Advertising to children : concepts and controversiesent://SD_ILS/0/SD_ILS:155252025-12-15T22:39:06Z2025-12-15T22:39:06Zby Macklin, M. Carole.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-t.html">http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-d.html">http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-d.html</a><br/>Format: Books<br/>Publication Date 1999<br/>Truth, lies, and advertising : the art of account planningent://SD_ILS/0/SD_ILS:104172025-12-15T22:39:06Z2025-12-15T22:39:06Zby Steel, Jon.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix04/97040334.html">http://catdir.loc.gov/catdir/toc/onix04/97040334.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/97040334.html">http://catdir.loc.gov/catdir/bios/wiley042/97040334.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley033/97040334.html">http://catdir.loc.gov/catdir/description/wiley033/97040334.html</a><br/>Format: Books<br/>Publication Date 1998<br/>Mass media, towards the millennium : the South African handbook of mass communicationent://SD_ILS/0/SD_ILS:154442025-12-15T22:39:06Z2025-12-15T22:39:06Zby De Beer, A. S. (Arrie)<br/>Format: Books<br/>Publication Date 1998<br/>Ogilvy on advertisingent://SD_ILS/0/SD_ILS:107532025-12-15T22:39:06Z2025-12-15T22:39:06Zby Ogilvy, David, 1911-1999.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/description/random0414/84040525.html">http://catdir.loc.gov/catdir/description/random0414/84040525.html</a><br/>Format: Books<br/>Publication Date 1985 1983<br/>