Search Results for Advertising -- Research - Narrowed by: IIE SandtonSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dAdvertising$002b--$002bResearch$0026qf$003dLIBRARY$002509Library$0025091$00253AIIESDN$002509IIE$002bSandton$0026ps$003d300?dt=list2026-01-02T13:37:54ZThe media handbook : a complete guide to advertising media selection, planning, research, and buyingent://SD_ILS/0/SD_ILS:24182026-01-02T13:37:54Z2026-01-02T13:37:54Zby Katz, Helen E.<br/>Format: Books<br/>Publication Date 2014<br/>The SAGE handbook of digital marketingent://SD_ILS/0/SD_ILS:574452026-01-02T13:37:54Z2026-01-02T13:37:54Zby Hanlon, Annmarie, editor.<br/>Format: Books<br/>Publication Date 2022<br/>MARKETING TOURISM AND HOSPITALITY : concepts and cases.ent://SD_ILS/0/SD_ILS:565522026-01-02T13:37:54Z2026-01-02T13:37:54Zby GEORGE, RICHARD.<br/>Format: Books<br/>Publication Date 2021<br/>Advertising & promotionent://SD_ILS/0/SD_ILS:574002026-01-02T13:37:54Z2026-01-02T13:37:54Zby Hackley, Christopher E., author.<br/>Format: Books<br/>Publication Date 2021<br/>Principles of strategic communicationent://SD_ILS/0/SD_ILS:579012026-01-02T13:37:54Z2026-01-02T13:37:54Zby Holtzhausen, Derina Rhoda, author.<br/>Format: Books<br/>Publication Date 2021<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:565772026-01-02T13:37:54Z2026-01-02T13:37:54Zby Schiffman, Leon G., author.<br/>Format: Books<br/>Publication Date 2019<br/>Marketing tourism in South Africaent://SD_ILS/0/SD_ILS:223032026-01-02T13:37:54Z2026-01-02T13:37:54Zby George, Richard, 1968- author.<br/>Format: Books<br/>Publication Date 2019<br/>Global marketing & advertising : understanding cultural paradoxesent://SD_ILS/0/SD_ILS:223892026-01-02T13:37:54Z2026-01-02T13:37:54Zby Mooij, Marieke K. de, 1943- author.<br/>Format: Books<br/>Publication Date 2019<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:216602026-01-02T13:37:54Z2026-01-02T13:37:54Zby Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format: Books<br/>Publication Date 2018 2011<br/>Social media marketingent://SD_ILS/0/SD_ILS:220972026-01-02T13:37:54Z2026-01-02T13:37:54Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2018<br/>Marketing managementent://SD_ILS/0/SD_ILS:212162026-01-02T13:37:54Z2026-01-02T13:37:54Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2016<br/>Advertising and integrated brand promotionent://SD_ILS/0/SD_ILS:242026-01-02T13:37:54Z2026-01-02T13:37:54Zby O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format: Books<br/>Publication Date 2015<br/>Handbook of public relationsent://SD_ILS/0/SD_ILS:157882026-01-02T13:37:54Z2026-01-02T13:37:54Zby Skinner, J. C. (J. Chris)<br/>Format: Books<br/>Publication Date 2013<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:892026-01-02T13:37:54Z2026-01-02T13:37:54Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2013 2011<br/>E-commerce : a southern Africa perspectiveent://SD_ILS/0/SD_ILS:159192026-01-02T13:37:54Z2026-01-02T13:37:54Zby Chipp, Kerry.<br/>Format: Books<br/>Publication Date 2004<br/>