Search Results for Advertising -- Research - Narrowed by: 1:VCCTSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dAdvertising$002b--$002bResearch$0026qf$003dLIBRARY$002509Library$0025091$00253AVCCT$0025091$00253AVCCT$0026ps$003d300?dt=list2025-06-23T14:41:34ZThe psychology of advertisingent://SD_ILS/0/SD_ILS:563352025-06-23T14:41:34Z2025-06-23T14:41:34Zby Fennis, Bob Michaël, 1968- author.<br/>Format: Books<br/>Publication Date 2021<br/>Public Relations: principles and practiceent://SD_ILS/0/SD_ILS:60082025-06-23T14:41:34Z2025-06-23T14:41:34Zby Dalla Pria, Madel.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html">http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html">http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html</a><br/>Format: Books<br/>Publication Date 2021<br/>Social media marketingent://SD_ILS/0/SD_ILS:220972025-06-23T14:41:34Z2025-06-23T14:41:34Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2018<br/>Marketing managementent://SD_ILS/0/SD_ILS:212162025-06-23T14:41:34Z2025-06-23T14:41:34Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2016<br/>Handbook of public relationsent://SD_ILS/0/SD_ILS:157882025-06-23T14:41:34Z2025-06-23T14:41:34Zby Skinner, J. C. (J. Chris)<br/>Format: Books<br/>Publication Date 2013<br/>Introducing public relations : theory and practiceent://SD_ILS/0/SD_ILS:84042025-06-23T14:41:34Z2025-06-23T14:41:34Zby Butterick, Keith.<br/>Format: Books<br/>Publication Date 2011<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:179662025-06-23T14:41:34Z2025-06-23T14:41:34Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>International marketingent://SD_ILS/0/SD_ILS:176422025-06-23T14:41:34Z2025-06-23T14:41:34Zby Cateora, Philip R., author.<br/>Format: Books<br/>Publication Date 2010<br/>Communication research : techniques, methods and applicationsent://SD_ILS/0/SD_ILS:110082025-06-23T14:41:34Z2025-06-23T14:41:34Zby Du Plooy, Gertruida M.<br/>Format: Books<br/>Publication Date 2009<br/>The advertised mind : groundbreaking insights into how our brains respond to advertisingent://SD_ILS/0/SD_ILS:3102025-06-23T14:41:34Z2025-06-23T14:41:34Zby Du Plessis, Erik.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html">http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html</a><br/>Format: Books<br/>Publication Date 2008<br/>International marketingent://SD_ILS/0/SD_ILS:166912025-06-23T14:41:34Z2025-06-23T14:41:34Zby Cateora, Philip R.<br/><a href="http://www.mhhe.com/cateora13e">Digital material</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html">http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html">http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Reaching audiences : a guide to media writingent://SD_ILS/0/SD_ILS:198392025-06-23T14:41:34Z2025-06-23T14:41:34Zby Yopp, Jan Johnson.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip068/2006005425.html">http://catdir.loc.gov/catdir/toc/ecip068/2006005425.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Smart start-ups : how entrepreneurs and corporations can profit by starting online communitiesent://SD_ILS/0/SD_ILS:213292025-06-23T14:41:34Z2025-06-23T14:41:34Zby Silver, A. David (Aaron David), 1941-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip074/2006036833.html">http://catdir.loc.gov/catdir/toc/ecip074/2006036833.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0741/2006036833-b.html">http://catdir.loc.gov/catdir/enhancements/fy0741/2006036833-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0741/2006036833-d.html">http://catdir.loc.gov/catdir/enhancements/fy0741/2006036833-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Advertising : principles & practiceent://SD_ILS/0/SD_ILS:3182025-06-23T14:41:34Z2025-06-23T14:41:34Zby Wells, William, 1926-<br/>Format: Books<br/>Publication Date 2006<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:167042025-06-23T14:41:34Z2025-06-23T14:41:34Zby Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html">http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer</a><br/>Format: Books<br/>Publication Date 2006<br/>Effective public relationsent://SD_ILS/0/SD_ILS:159622025-06-23T14:41:34Z2025-06-23T14:41:34Zby Cutlip, Scott M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0514/2005016701.html">http://catdir.loc.gov/catdir/toc/ecip0514/2005016701.html</a><br/>Format: Books<br/>Publication Date 2006<br/>The advertised mind : groundbreaking insights into how our brains respond to advertisingent://SD_ILS/0/SD_ILS:123082025-06-23T14:41:34Z2025-06-23T14:41:34Zby Du Plessis, Erik.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html">http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html</a>
Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782</a><br/>Format: Books<br/>Publication Date 2005<br/>International marketingent://SD_ILS/0/SD_ILS:165542025-06-23T14:41:34Z2025-06-23T14:41:34Zby Cateora, Philip R.<br/>Format: Electronic Resources<br/>Publication Date 2005<br/>E-commerce : a southern Africa perspectiveent://SD_ILS/0/SD_ILS:159192025-06-23T14:41:34Z2025-06-23T14:41:34Zby Chipp, Kerry.<br/>Format: Books<br/>Publication Date 2004<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:117182025-06-23T14:41:34Z2025-06-23T14:41:34Zby Arens, William F.<br/>Format: Books<br/>Publication Date 2004<br/>Effective advertising : understanding when, how, and why advertising worksent://SD_ILS/0/SD_ILS:127782025-06-23T14:41:34Z2025-06-23T14:41:34Zby Tellis, Gerard J., 1950-<br/>SAGE knowledge <a href="http://uproxy.library.dc-uoit.ca/login?url=http://knowledge.sagepub.com/view/effective-advertising/SAGE.xml">eBook available for UOIT via SAGE. Click link to access</a>
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HathiTrust Digital Library, Limited view (search only) <a href="http://catalog.hathitrust.org/api/volumes/oclc/52721157.html">http://catalog.hathitrust.org/api/volumes/oclc/52721157.html</a>
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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html">http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html</a><br/>Format: Electronic Resources<br/>Publication Date 2004<br/>Advertising : principles & practiceent://SD_ILS/0/SD_ILS:3152025-06-23T14:41:34Z2025-06-23T14:41:34Zby Wells, William, 1926-<br/>Format: Books<br/>Publication Date 2003<br/>Reaching audiences : a guide to media writingent://SD_ILS/0/SD_ILS:198382025-06-23T14:41:34Z2025-06-23T14:41:34Zby Yopp, Jan Johnson.<br/>Format: Books<br/>Publication Date 2003<br/>The advertising handbookent://SD_ILS/0/SD_ILS:11742025-06-23T14:41:34Z2025-06-23T14:41:34Zby Brierley, Sean, 1966-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy041/2003274909.html">http://catdir.loc.gov/catdir/toc/fy041/2003274909.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html">http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html</a>
Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=717465">The advertising handbook</a><br/>Format: Books<br/>Publication Date 2002<br/>International marketingent://SD_ILS/0/SD_ILS:130592025-06-23T14:41:34Z2025-06-23T14:41:34Zby Cateora, Philip R.<br/>Format: Books<br/>Publication Date 2002<br/>Introduction to public relations and advertisingent://SD_ILS/0/SD_ILS:198122025-06-23T14:41:34Z2025-06-23T14:41:34Zby Du Plessis, D. F.<br/>Format: Books<br/>Publication Date 2000<br/>Ad worlds : brands, media, audiencesent://SD_ILS/0/SD_ILS:135322025-06-23T14:41:34Z2025-06-23T14:41:34Zby Myers, Greg, 1954-<br/>Format: Books<br/>Publication Date 1999<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:136372025-06-23T14:41:34Z2025-06-23T14:41:34Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 1999<br/>Mass media, towards the millennium : the South African handbook of mass communicationent://SD_ILS/0/SD_ILS:154442025-06-23T14:41:34Z2025-06-23T14:41:34Zby De Beer, A. S. (Arrie)<br/>Format: Books<br/>Publication Date 1998<br/>Advertising communications & promotion managementent://SD_ILS/0/SD_ILS:3542025-06-23T14:41:34Z2025-06-23T14:41:34Zby Rossiter, John R.<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz061199036inh.htm">http://swbplus.bsz-bw.de/bsz061199036inh.htm</a><br/>Format: Regular print<br/>Publication Date 1997<br/>