Search Results for Advertising -- Research - Narrowed by: 1:VCPMB SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dAdvertising$002b--$002bResearch$0026qf$003dLIBRARY$002509Library$0025091$00253AVCPMB$0025091$00253AVCPMB$0026ps$003d300?dt=list 2025-06-23T18:30:16Z The psychology of advertising ent://SD_ILS/0/SD_ILS:56335 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Fennis, Bob Micha&euml;l, 1968- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Public Relations: principles and practice ent://SD_ILS/0/SD_ILS:6008 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Dalla Pria, Madel.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html">http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html">http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Social media marketing ent://SD_ILS/0/SD_ILS:22097 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Tuten, Tracy L., 1967- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Handbook of public relations ent://SD_ILS/0/SD_ILS:15788 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Skinner, J. C. (J. Chris)<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Introducing public relations : theory and practice ent://SD_ILS/0/SD_ILS:8404 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Butterick, Keith.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> International marketing ent://SD_ILS/0/SD_ILS:17642 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Cateora, Philip R., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The advertised mind : groundbreaking insights into how our brains respond to advertising ent://SD_ILS/0/SD_ILS:310 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Du Plessis, Erik.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html">http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:318 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Wells, William, 1926-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Marketing for hospitality and tourism ent://SD_ILS/0/SD_ILS:16704 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html">http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Effective public relations ent://SD_ILS/0/SD_ILS:15962 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Cutlip, Scott M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0514/2005016701.html">http://catdir.loc.gov/catdir/toc/ecip0514/2005016701.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> The media student's book ent://SD_ILS/0/SD_ILS:18147 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Branston, Gill.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0519/2005027571.html">http://catdir.loc.gov/catdir/toc/ecip0519/2005027571.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0704/2005027571-d.html">http://catdir.loc.gov/catdir/enhancements/fy0704/2005027571-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> The advertised mind : groundbreaking insights into how our brains respond to advertising ent://SD_ILS/0/SD_ILS:12308 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Du Plessis, Erik.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html">http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html</a> Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Public relations writing : form &amp; style. ent://SD_ILS/0/SD_ILS:20984 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Newsom, Doug.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-b.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-d.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-d.html</a> Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-t.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> E-commerce : a southern Africa perspective ent://SD_ILS/0/SD_ILS:15919 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Chipp, Kerry.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:11718 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Arens, William F.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Effective advertising : understanding when, how, and why advertising works ent://SD_ILS/0/SD_ILS:12778 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Tellis, Gerard J., 1950-<br/>SAGE knowledge <a href="http://uproxy.library.dc-uoit.ca/login?url=http://knowledge.sagepub.com/view/effective-advertising/SAGE.xml">eBook available for UOIT via SAGE. Click link to access</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=474275">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=474275</a> HathiTrust Digital Library, Limited view (search only) <a href="http://catalog.hathitrust.org/api/volumes/oclc/52721157.html">http://catalog.hathitrust.org/api/volumes/oclc/52721157.html</a> MyiLibrary <a href="http://www.myilibrary.com?id=661967">http://www.myilibrary.com?id=661967</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html">http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2004<br/> Reaching audiences : a guide to media writing ent://SD_ILS/0/SD_ILS:19838 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Yopp, Jan Johnson.<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> International marketing ent://SD_ILS/0/SD_ILS:13059 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Cateora, Philip R.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The advertising handbook ent://SD_ILS/0/SD_ILS:13041 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Brierley, Sean, 1966-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy041/2003274909.html">http://catdir.loc.gov/catdir/toc/fy041/2003274909.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html">http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=717465">The advertising handbook</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The practice of public relations ent://SD_ILS/0/SD_ILS:16067 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Seitel, Fraser P.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Marketing in travel and tourism ent://SD_ILS/0/SD_ILS:16589 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Middleton, Victor T. C.<br/>MyiLibrary <a href="http://www.myilibrary.com?id=102840">http://www.myilibrary.com?id=102840</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001272313.html">http://catdir.loc.gov/catdir/toc/els031/2001272313.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001272313.html">http://catdir.loc.gov/catdir/description/els031/2001272313.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Introduction to public relations and advertising ent://SD_ILS/0/SD_ILS:19812 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;Du Plessis, D. F.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Mass media, towards the millennium : the South African handbook of mass communication ent://SD_ILS/0/SD_ILS:15444 2025-06-23T18:30:16Z 2025-06-23T18:30:16Z by&#160;De Beer, A. S. (Arrie)<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/>