Search Results for Advertising -- Research - Narrowed by: 1:STACKS

The media handbook : a complete guide to advertising media selection, planning, research, and buying

2025-06-23T21:12:45Z

by Katz, Helen E.
Format: Books
Publication Date 2014

The media handbook : a complete guide to advertising media selection, planning, research, and buying.

2025-06-23T21:12:45Z

by Katz, Helen.
Format: Books
Publication Date 2010

Handbook of research on gender and marketing

2025-06-23T21:12:45Z

by Dobscha, Susan, editor.
Format: Books
Publication Date 2019

eMarketing : the essential guide to marketing in a digital world

2025-06-23T21:12:45Z

by Stokes, Rob (eMarketing specialist)
redandyellow https://www.redandyellow.co.za/textbook/
Format: Books
Publication Date 2018 2011

Marketing management

2025-06-23T21:12:45Z

by Kotler, Philip, author.
Format: Books
Publication Date 2016

Advertising : concept and copy

2025-06-23T21:12:45Z

by Felton, George, 1947-
Format: Books
Publication Date 2013

Marketing research : tools & techniques

2025-06-23T21:12:45Z

by Bradley, Nigel, 1958- author.
Format: Books
Publication Date 2013

Mobile marketing : an hour a day

2025-06-23T21:12:45Z

by Pasqua, Rachel.
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live
Format: Books
Publication Date 2013

Advertising and promotions : an integrated brand approach

2025-06-23T21:12:45Z

by Semenik, Richard J.
Format: Books
Publication Date 2012

Advertising and promotion : an integrated marketing communications perspective

2025-06-23T21:12:45Z

by Belch, George E. (George Edward), 1951-
Format: Books
Publication Date 2012

The fundamentals of creative advertising

2025-06-23T21:12:45Z

by Burtenshaw, Ken.
Format: Books
Publication Date 2011

How to create a portfolio & get hired : a guide for graphic designers and illustrators

2025-06-23T21:12:45Z

by Taylor, Fig.
Format: Books
Publication Date 2010

Communication research : techniques, methods and applications

2025-06-23T21:12:45Z

by Du Plooy, Gertruida M.
Format: Books
Publication Date 2009

The advertised mind : groundbreaking insights into how our brains respond to advertising

2025-06-23T21:12:45Z

by Du Plessis, Erik.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html
Format: Books
Publication Date 2008

Contemporary advertising

2025-06-23T21:12:45Z

by Arens, William F.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html
Format: Books
Publication Date 2008

Ethics in psychology and the mental health professions : standards and cases

2025-06-23T21:12:45Z

by Koocher, Gerald P.
Table of contents only http://www.loc.gov/catdir/enhancements/fy0737/2007027873-t.html Publisher description http://www.loc.gov/catdir/enhancements/fy0737/2007027873-d.html Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0737/2007027873-b.html
Format: Books
Publication Date 2008

Marketing

2025-06-23T21:12:45Z

by Etzel, Michael J.
Format: Electronic Resources
Publication Date 2007

Packaging : design successful packaging for specific customer groups

2025-06-23T21:12:45Z

by Stephenson, Keith.
Format: Books
Publication Date 2007

Effective public relations

2025-06-23T21:12:45Z

by Cutlip, Scott M.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0514/2005016701.html
Format: Books
Publication Date 2006

The advertised mind : groundbreaking insights into how our brains respond to advertising

2025-06-23T21:12:45Z

by Du Plessis, Erik.
Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782
Format: Books
Publication Date 2005

Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands

2025-06-23T21:12:45Z

by Lindström, Martin, 1970-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0419/2004015555.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2004015555-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2004015555-d.html
Format: Books
Publication Date 2004

E-commerce : a southern Africa perspective

2025-06-23T21:12:45Z

by Chipp, Kerry.
Format: Books
Publication Date 2004

Advertising : principles & practice

2025-06-23T21:12:45Z

by Wells, William, 1926-
Format: Books
Publication Date 2003

Contemporary advertising

2025-06-23T21:12:45Z

by Arens, William F.
A related resource is available on the Internet.
Format: Electronic Resources
Publication Date 2002

Marketing management : knowledge and skills

2025-06-23T21:12:45Z

by Peter, J. Paul.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00026735.html Publisher description http://catdir.loc.gov/catdir/description/mh021/00026735.html
Format: Books
Publication Date 2001

E-business & e-commerce : how to program

2025-06-23T21:12:45Z

by Deitel, Harvey M., 1945-
Format: Books
Publication Date 2001

Handbook of children and the media

2025-06-23T21:12:45Z

by Singer, Dorothy G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0658/00009006-t.html Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1154259 Table of contents http://swbplus.bsz-bw.de/bsz087115867inh.htm Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/00009006-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0658/00009006-d.html
Format: Books
Publication Date 2001

Branding @ the digital age

2025-06-23T21:12:45Z

by Meyers, Herbert M.
Table of contents http://catdir.loc.gov/catdir/toc/hol051/2001036552.html Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/2001036552.html Publisher description http://catdir.loc.gov/catdir/description/hol052/2001036552.html
Format: Books
Publication Date 2001

Ad worlds : brands, media, audiences

2025-06-23T21:12:45Z

by Myers, Greg, 1954-
Format: Books
Publication Date 1999

Advertising to children : concepts and controversies

2025-06-23T21:12:45Z

by Macklin, M. Carole.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-t.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-d.html
Format: Books
Publication Date 1999

Truth, lies, and advertising : the art of account planning

2025-06-23T21:12:45Z

by Steel, Jon.
Table of contents http://catdir.loc.gov/catdir/toc/onix04/97040334.html Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html
Format: Books
Publication Date 1998

Mass media, towards the millennium : the South African handbook of mass communication

2025-06-23T21:12:45Z

by De Beer, A. S. (Arrie)
Format: Books
Publication Date 1998

Ogilvy on advertising

2025-06-23T21:12:45Z

by Ogilvy, David, 1911-1999.
Publisher description http://catdir.loc.gov/catdir/description/random0414/84040525.html
Format: Books
Publication Date 1985 1983