Search Results for Advertising copy. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dAdvertising$002bcopy.$0026ps$003d300$0026isd$003dtrue?dt=list 2025-05-06T11:51:58Z No-copy advertising ent://SD_ILS/0/SD_ILS:8306 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Dzamic, Lazar<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> No-copy advertising ent://SD_ILS/0/SD_ILS:12737 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Dzamic, Lazar.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Advertising : concept and copy ent://SD_ILS/0/SD_ILS:27 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Felton, George, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising : concept and copy ent://SD_ILS/0/SD_ILS:323 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Felton, George, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Advertising : concept and copy ent://SD_ILS/0/SD_ILS:313 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Felton, George, 1947-<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780131896550.pdf">http://www.gbv.de/dms/bowker/toc/9780131896550.pdf</a><br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Advertising creative : strategy, copy, design ent://SD_ILS/0/SD_ILS:49830 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Altstiel, Tom.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising creative : strategy, copy + design ent://SD_ILS/0/SD_ILS:43926 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Altstiel, Tom.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Advertising creative : strategy, copy, and design ent://SD_ILS/0/SD_ILS:57381 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Altstiel, Tom, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Advertising creative : strategy, copy, design ent://SD_ILS/0/SD_ILS:20439 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Altstiel, Tom, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> The copywriter's toolkit : the complete guide to strategic advertising copy ent://SD_ILS/0/SD_ILS:48510 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Berman, Margo, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Easy step by step guide to writing advertising copy ent://SD_ILS/0/SD_ILS:8384 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Brooks, Pamela<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Writing advertising copy : how to write winning copy that boosts response rates and gets results ent://SD_ILS/0/SD_ILS:13043 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Brooks, Pamela.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Hey whipple, squeeze this : the classic guide to creating great advertising ent://SD_ILS/0/SD_ILS:56955 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Sullivan, Luke, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> The copywriter's handbook : a step-by-step guide to writing copy that sells ent://SD_ILS/0/SD_ILS:56044 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Bly, Robert W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> The basics of media writing : a strategic approach ent://SD_ILS/0/SD_ILS:21115 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Kuehn, Scott A., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns ent://SD_ILS/0/SD_ILS:25 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Barry, Pete (Pete S.), author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> The non-designer's design book : design and typographic principles for the visual novice ent://SD_ILS/0/SD_ILS:2076 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Williams, Robin, 1953- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Read me : 10 lessons for writing great copy ent://SD_ILS/0/SD_ILS:21651 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Horberry, Roger.<br/>ESCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=926209&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=926209&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Creative strategy in advertising ent://SD_ILS/0/SD_ILS:56263 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Drewniany, Bonnie L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Creative strategy in advertising. ent://SD_ILS/0/SD_ILS:71 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Drewniany, Bonnie L.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising and promotion : an integrated marketing communications perspective ent://SD_ILS/0/SD_ILS:337 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Belch, George E. (George Edward), 1951-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns ent://SD_ILS/0/SD_ILS:1202 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Barry, Pete (Pete S.)<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Mediawriting : print, broadcast, and public relations ent://SD_ILS/0/SD_ILS:49241 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Whitaker, Wayne R., 1940-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The new rules of marketing &amp; PR : how to use social media, online video, mobile applications, blogs, news releases, &amp; viral marketing to reach buyers directly ent://SD_ILS/0/SD_ILS:1566 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Scott, David Meerman.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Public relations writing : form and style ent://SD_ILS/0/SD_ILS:21267 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Newsom, Doug.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Art &amp; copy ent://SD_ILS/0/SD_ILS:18608 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Pray, Doug, director.<br/>Format:&#160;Video disc<br/>Publication Date&#160;2010&#160;2009<br/> The idea writers : copywriting in a new media and marketing era ent://SD_ILS/0/SD_ILS:7231 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Iezzi, Teressa.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Brilliant copywriting : how to craft the most interesting and effective copy imaginable ent://SD_ILS/0/SD_ILS:46 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Horberry, Roger.<br/>Safari Books Online <a href="http://proquest.safaribooksonline.com/?fpi=9780273727347">http://proquest.safaribooksonline.com/?fpi=9780273727347</a> Safari Books Online <a href="http://proquest.safaribooksonline.com/9780273727347">http://proquest.safaribooksonline.com/9780273727347</a> Volltext <a href="http://proquest.tech.safaribooksonline.de/9780273727347">http://proquest.tech.safaribooksonline.de/9780273727347</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Copywriting : successful writing for design, advertising and marketing ent://SD_ILS/0/SD_ILS:37181 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Shaw, Mark.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> The copy workshop workbook ent://SD_ILS/0/SD_ILS:2146 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Bendinger, Bruce.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns ent://SD_ILS/0/SD_ILS:355 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Barry, Pete (Pete S.)<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Portfolio class with Clare :-) ent://SD_ILS/0/SD_ILS:3687 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;McNally, Clare.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Gabay's copywriters' compendium : the definitive creative writer's guide ent://SD_ILS/0/SD_ILS:11859 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Gabay, J. Jonathan.<br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Scholastic journalism ent://SD_ILS/0/SD_ILS:48500 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Rolnicki, Tom.<br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Gabay's copywriters' compendium : the definitive professional writer's guide ent://SD_ILS/0/SD_ILS:9883 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Gabay, J. Jonathan, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> How to write great copy : learn the unwritten rules of copywriting ent://SD_ILS/0/SD_ILS:11243 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Gettins, Dominic.<br/>Books24x7 <a href="http://www.books24x7.com/marc.asp?bookid=18789">http://www.books24x7.com/marc.asp?bookid=18789</a> Ebook Library <a href="http://public.eblib.com/choice/publicfullrecord.aspx?p=258572">http://public.eblib.com/choice/publicfullrecord.aspx?p=258572</a> Ebook Library <a href="http://www.SLQ.eblib.com.au/patron/FullRecord.aspx?p=258572">http://www.SLQ.eblib.com.au/patron/FullRecord.aspx?p=258572</a> ebrary <a href="http://site.ebrary.com/id/10137812">http://site.ebrary.com/id/10137812</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=157220">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=157220</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2006<br/> Advertising now.print ent://SD_ILS/0/SD_ILS:15979 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Wiedemann, Julius.<br/><a href="http://bvbm2.bib-bvb.de:8993/F?func=service&doc_library=BVB01&doc_number=015406509&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015406509&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Kiss &amp; sell : writing for advertising ent://SD_ILS/0/SD_ILS:3522 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Sawyer, Robert.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> The complete idiot's guide to copywriter's words and phrases ent://SD_ILS/0/SD_ILS:10202 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Kleidermacher, Kathy.<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=472777">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=472777</a> OverDrive (PDF) <a href="http://www.contentreserve.com/TitleInfo.asp?ID={B0954C34-3EC4-492B-9207-73AED44279D1}&Format=50">http://www.contentreserve.com/TitleInfo.asp?ID={B0954C34-3EC4-492B-9207-73AED44279D1}&Format=50</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-b.html">http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-d.html">http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-d.html</a> Image <a href="http://images.contentreserve.com/ImageType-100/1523-1/{B0954C34-3EC4-492B-9207-73AED44279D1}Img100.jpg">http://images.contentreserve.com/ImageType-100/1523-1/{B0954C34-3EC4-492B-9207-73AED44279D1}Img100.jpg</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2005<br/> The advertised mind : groundbreaking insights into how our brains respond to advertising ent://SD_ILS/0/SD_ILS:12308 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Du Plessis, Erik.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html">http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html</a> Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> The copywriter's handbook : a step-by-step guide to writing copy that sells ent://SD_ILS/0/SD_ILS:12668 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Bly, Robert W.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy1101/2005050345-s.html">http://catdir.loc.gov/catdir/enhancements/fy1101/2005050345-s.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0625/2005050345-b.html">http://catdir.loc.gov/catdir/enhancements/fy0625/2005050345-b.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/hol056/89038564.html">http://catdir.loc.gov/catdir/bios/hol056/89038564.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0625/2005050345-d.html">http://catdir.loc.gov/catdir/enhancements/fy0625/2005050345-d.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/hol054/89038564.html">http://catdir.loc.gov/catdir/description/hol054/89038564.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Public relations writing : form &amp; style. ent://SD_ILS/0/SD_ILS:20984 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Newsom, Doug.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-b.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-d.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-d.html</a> Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-t.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Creative strategy in advertising ent://SD_ILS/0/SD_ILS:30603 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Jewler, A. Jerome.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:11718 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Arens, William F.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Cutting edge advertising : how to create the world's best print for brands in the 21st century ent://SD_ILS/0/SD_ILS:12692 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Aitchison, Jim.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Advertising by design : creating visual communications with graphic impact ent://SD_ILS/0/SD_ILS:352 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Landa, Robin.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html">http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html">http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley041/2004009412.html">http://catdir.loc.gov/catdir/description/wiley041/2004009412.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> 30s : all-American ads ent://SD_ILS/0/SD_ILS:20662 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Heimann, Jim, 1948-<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> The art of writing advertising ent://SD_ILS/0/SD_ILS:15910 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Higgins, Denis.<br/>Format:&#160;Books<br/>Publication Date&#160;2003&#160;1965<br/> Hey, Whipple, squeeze this : a guide to creating great ads ent://SD_ILS/0/SD_ILS:15988 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Sullivan, Luke.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley032/2003267430.html">http://catdir.loc.gov/catdir/toc/wiley032/2003267430.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html">http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley038/2003267430.html">http://catdir.loc.gov/catdir/description/wiley038/2003267430.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:13147 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Arens, William F.<br/><a href="http://www.mhhe.com.arens/">A related resource is available on the Internet.</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2002<br/> The copy workshop workbook ent://SD_ILS/0/SD_ILS:13165 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Bendinger, Bruce.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Internet marketing ent://SD_ILS/0/SD_ILS:13569 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Hofacker, Charles F.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix06/00036498.html">http://catdir.loc.gov/catdir/toc/onix06/00036498.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley035/00036498.html">http://catdir.loc.gov/catdir/description/wiley035/00036498.html</a> Cover <a href="http://swbplus.bsz-bw.de/bsz08739104xcov.htm">http://swbplus.bsz-bw.de/bsz08739104xcov.htm</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Advertising copywriting ent://SD_ILS/0/SD_ILS:9782 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Burton, Philip Ward, 1910-<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Cutting edge advertising : how to create the world's best print for brands in the 21st century ent://SD_ILS/0/SD_ILS:13210 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Aitchison, Jim.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:24324 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Arens, William F.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Hey, Whipple, squeeze this! : a guide to creating great ads ent://SD_ILS/0/SD_ILS:13570 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Sullivan, Luke.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix03/97031676.html">http://catdir.loc.gov/catdir/toc/onix03/97031676.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-b.html">http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-d.html">http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Advertising research : theory and practice ent://SD_ILS/0/SD_ILS:227 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Davis, Joel, 1950-<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Fundamentals of copy &amp; layout ent://SD_ILS/0/SD_ILS:15690 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Book, Albert C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/96036297.html">http://catdir.loc.gov/catdir/toc/mh022/96036297.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh022/96036297.html">http://catdir.loc.gov/catdir/description/mh022/96036297.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Write on target : the direct marketer's copywriting handbook ent://SD_ILS/0/SD_ILS:16698 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Stein, Donna Baier.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Which ad pulled best? : 50 case histories on how to write and design ads that work ent://SD_ILS/0/SD_ILS:14972 2025-05-06T11:51:58Z 2025-05-06T11:51:58Z by&#160;Burton, Philip Ward, 1910-<br/>Format:&#160;Books<br/>Publication Date&#160;1993<br/>