Search Results for Advertising copy. - Narrowed by: BooksSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dAdvertising$002bcopy.$0026qf$003dFORMAT$002509Format$002509BOOK$002509Books$0026pe$003dd$00253A$0026dt$003dlist$0026ps$003d300$0026isd$003dtrue?dt=list2025-10-19T19:47:07ZNo-copy advertisingent://SD_ILS/0/SD_ILS:83062025-10-19T19:47:07Z2025-10-19T19:47:07Zby Dzamic, Lazar<br/>Format: Books<br/>Publication Date 2001<br/>No-copy advertisingent://SD_ILS/0/SD_ILS:127372025-10-19T19:47:07Z2025-10-19T19:47:07Zby Dzamic, Lazar.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2001<br/>Advertising : concept and copyent://SD_ILS/0/SD_ILS:272025-10-19T19:47:07Z2025-10-19T19:47:07Zby Felton, George, 1947-<br/>Format: Books<br/>Publication Date 2013<br/>Advertising : concept and copyent://SD_ILS/0/SD_ILS:3232025-10-19T19:47:07Z2025-10-19T19:47:07Zby Felton, George, 1947-<br/>Format: Books<br/>Publication Date 2006<br/>Advertising : concept and copyent://SD_ILS/0/SD_ILS:3132025-10-19T19:47:07Z2025-10-19T19:47:07Zby Felton, George, 1947-<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780131896550.pdf">http://www.gbv.de/dms/bowker/toc/9780131896550.pdf</a><br/>Format: Books<br/>Publication Date 1994<br/>Advertising creative : strategy, copy, designent://SD_ILS/0/SD_ILS:498302025-10-19T19:47:07Z2025-10-19T19:47:07Zby Altstiel, Tom.<br/>Format: Books<br/>Publication Date 2013<br/>Advertising creative : strategy, copy + designent://SD_ILS/0/SD_ILS:439262025-10-19T19:47:07Z2025-10-19T19:47:07Zby Altstiel, Tom.<br/>Format: Books<br/>Publication Date 2010<br/>Advertising creative : strategy, copy, and designent://SD_ILS/0/SD_ILS:573812025-10-19T19:47:07Z2025-10-19T19:47:07Zby Altstiel, Tom, author.<br/>Format: Books<br/>Publication Date 2023<br/>The copywriter's toolkit : the complete guide to strategic advertising copyent://SD_ILS/0/SD_ILS:485102025-10-19T19:47:07Z2025-10-19T19:47:07Zby Berman, Margo, 1947-<br/>Format: Books<br/>Publication Date 2012<br/>Easy step by step guide to writing advertising copyent://SD_ILS/0/SD_ILS:83842025-10-19T19:47:07Z2025-10-19T19:47:07Zby Brooks, Pamela<br/>Format: Books<br/>Publication Date 2002<br/>Writing advertising copy : how to write winning copy that boosts response rates and gets resultsent://SD_ILS/0/SD_ILS:130432025-10-19T19:47:07Z2025-10-19T19:47:07Zby Brooks, Pamela.<br/>Format: Books<br/>Publication Date 2002<br/>Hey whipple, squeeze this : the classic guide to creating great advertisingent://SD_ILS/0/SD_ILS:569552025-10-19T19:47:07Z2025-10-19T19:47:07Zby Sullivan, Luke, author.<br/>Format: Books<br/>Publication Date 2022<br/>The copywriter's handbook : a step-by-step guide to writing copy that sellsent://SD_ILS/0/SD_ILS:560442025-10-19T19:47:07Z2025-10-19T19:47:07Zby Bly, Robert W., author.<br/>Format: Books<br/>Publication Date 2020<br/>The basics of media writing : a strategic approachent://SD_ILS/0/SD_ILS:211152025-10-19T19:47:07Z2025-10-19T19:47:07Zby Kuehn, Scott A., author.<br/>Format: Books<br/>Publication Date 2018<br/>The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaignsent://SD_ILS/0/SD_ILS:252025-10-19T19:47:07Z2025-10-19T19:47:07Zby Barry, Pete (Pete S.), author.<br/>Format: Books<br/>Publication Date 2016<br/>The non-designer's design book : design and typographic principles for the visual noviceent://SD_ILS/0/SD_ILS:20762025-10-19T19:47:07Z2025-10-19T19:47:07Zby Williams, Robin, 1953- author.<br/>Format: Books<br/>Publication Date 2015<br/>Creative strategy in advertisingent://SD_ILS/0/SD_ILS:562632025-10-19T19:47:07Z2025-10-19T19:47:07Zby Drewniany, Bonnie L., author.<br/>Format: Books<br/>Publication Date 2014<br/>Read me : 10 lessons for writing great copyent://SD_ILS/0/SD_ILS:216512025-10-19T19:47:07Z2025-10-19T19:47:07Zby Horberry, Roger.<br/>ESCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=926209&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=926209&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Creative strategy in advertising.ent://SD_ILS/0/SD_ILS:712025-10-19T19:47:07Z2025-10-19T19:47:07Zby Drewniany, Bonnie L.<br/>Format: Books<br/>Publication Date 2013<br/>The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaignsent://SD_ILS/0/SD_ILS:12022025-10-19T19:47:07Z2025-10-19T19:47:07Zby Barry, Pete (Pete S.)<br/>Format: Books<br/>Publication Date 2012<br/>Mediawriting : print, broadcast, and public relationsent://SD_ILS/0/SD_ILS:492412025-10-19T19:47:07Z2025-10-19T19:47:07Zby Whitaker, Wayne R., 1940-<br/>Format: Books<br/>Publication Date 2012<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3372025-10-19T19:47:07Z2025-10-19T19:47:07Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2012<br/>The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directlyent://SD_ILS/0/SD_ILS:15662025-10-19T19:47:07Z2025-10-19T19:47:07Zby Scott, David Meerman.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg</a><br/>Format: Books<br/>Publication Date 2011<br/>Public relations writing : form and styleent://SD_ILS/0/SD_ILS:212672025-10-19T19:47:07Z2025-10-19T19:47:07Zby Newsom, Doug.<br/>Format: Books<br/>Publication Date 2011<br/>The idea writers : copywriting in a new media and marketing eraent://SD_ILS/0/SD_ILS:72312025-10-19T19:47:07Z2025-10-19T19:47:07Zby Iezzi, Teressa.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html</a><br/>Format: Books<br/>Publication Date 2010<br/>Brilliant copywriting : how to craft the most interesting and effective copy imaginableent://SD_ILS/0/SD_ILS:462025-10-19T19:47:07Z2025-10-19T19:47:07Zby Horberry, Roger.<br/>Safari Books Online <a href="http://proquest.safaribooksonline.com/?fpi=9780273727347">http://proquest.safaribooksonline.com/?fpi=9780273727347</a>
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Volltext <a href="http://proquest.tech.safaribooksonline.de/9780273727347">http://proquest.tech.safaribooksonline.de/9780273727347</a><br/>Format: Books<br/>Publication Date 2009<br/>The copy workshop workbookent://SD_ILS/0/SD_ILS:21462025-10-19T19:47:07Z2025-10-19T19:47:07Zby Bendinger, Bruce.<br/>Format: Books<br/>Publication Date 2009<br/>Copywriting : successful writing for design, advertising and marketingent://SD_ILS/0/SD_ILS:371812025-10-19T19:47:07Z2025-10-19T19:47:07Zby Shaw, Mark.<br/>Format: Books<br/>Publication Date 2009<br/>The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaignsent://SD_ILS/0/SD_ILS:3552025-10-19T19:47:07Z2025-10-19T19:47:07Zby Barry, Pete (Pete S.)<br/>Format: Books<br/>Publication Date 2008<br/>Portfolio class with Clare :-)ent://SD_ILS/0/SD_ILS:36872025-10-19T19:47:07Z2025-10-19T19:47:07Zby McNally, Clare.<br/>Format: Books<br/>Publication Date 2008<br/>Gabay's copywriters' compendium : the definitive professional writer's guideent://SD_ILS/0/SD_ILS:98832025-10-19T19:47:07Z2025-10-19T19:47:07Zby Gabay, J. Jonathan, author.<br/>Format: Books<br/>Publication Date 2007<br/>Scholastic journalisment://SD_ILS/0/SD_ILS:485002025-10-19T19:47:07Z2025-10-19T19:47:07Zby Rolnicki, Tom.<br/>Format: Books<br/>Publication Date 2007<br/>Gabay's copywriters' compendium : the definitive creative writer's guideent://SD_ILS/0/SD_ILS:118592025-10-19T19:47:07Z2025-10-19T19:47:07Zby Gabay, J. Jonathan.<br/>Format: Books<br/>Publication Date 2007<br/>Advertising now.printent://SD_ILS/0/SD_ILS:159792025-10-19T19:47:07Z2025-10-19T19:47:07Zby Wiedemann, Julius.<br/><a href="http://bvbm2.bib-bvb.de:8993/F?func=service&doc_library=BVB01&doc_number=015406509&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015406509&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a><br/>Format: Books<br/>Publication Date 2006<br/>Public relations writing : form & style.ent://SD_ILS/0/SD_ILS:209842025-10-19T19:47:07Z2025-10-19T19:47:07Zby Newsom, Doug.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-b.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-d.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-d.html</a>
Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-t.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-t.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Creative strategy in advertisingent://SD_ILS/0/SD_ILS:306032025-10-19T19:47:07Z2025-10-19T19:47:07Zby Jewler, A. Jerome.<br/>Format: Books<br/>Publication Date 2005<br/>Kiss & sell : writing for advertisingent://SD_ILS/0/SD_ILS:35222025-10-19T19:47:07Z2025-10-19T19:47:07Zby Sawyer, Robert.<br/>Format: Books<br/>Publication Date 2005<br/>The advertised mind : groundbreaking insights into how our brains respond to advertisingent://SD_ILS/0/SD_ILS:123082025-10-19T19:47:07Z2025-10-19T19:47:07Zby Du Plessis, Erik.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html">http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html</a>
Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782</a><br/>Format: Books<br/>Publication Date 2005<br/>The copywriter's handbook : a step-by-step guide to writing copy that sellsent://SD_ILS/0/SD_ILS:126682025-10-19T19:47:07Z2025-10-19T19:47:07Zby Bly, Robert W.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy1101/2005050345-s.html">http://catdir.loc.gov/catdir/enhancements/fy1101/2005050345-s.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/description/hol054/89038564.html">http://catdir.loc.gov/catdir/description/hol054/89038564.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Advertising by design : creating visual communications with graphic impactent://SD_ILS/0/SD_ILS:3522025-10-19T19:47:07Z2025-10-19T19:47:07Zby Landa, Robin.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html">http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html">http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley041/2004009412.html">http://catdir.loc.gov/catdir/description/wiley041/2004009412.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:117182025-10-19T19:47:07Z2025-10-19T19:47:07Zby Arens, William F.<br/>Format: Books<br/>Publication Date 2004<br/>Cutting edge advertising : how to create the world's best print for brands in the 21st centuryent://SD_ILS/0/SD_ILS:126922025-10-19T19:47:07Z2025-10-19T19:47:07Zby Aitchison, Jim.<br/>Format: Books<br/>Publication Date 2004<br/>The art of writing advertisingent://SD_ILS/0/SD_ILS:159102025-10-19T19:47:07Z2025-10-19T19:47:07Zby Higgins, Denis.<br/>Format: Books<br/>Publication Date 2003 1965<br/>Hey, Whipple, squeeze this : a guide to creating great adsent://SD_ILS/0/SD_ILS:159882025-10-19T19:47:07Z2025-10-19T19:47:07Zby Sullivan, Luke.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley032/2003267430.html">http://catdir.loc.gov/catdir/toc/wiley032/2003267430.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html">http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley038/2003267430.html">http://catdir.loc.gov/catdir/description/wiley038/2003267430.html</a><br/>Format: Books<br/>Publication Date 2003<br/>30s : all-American adsent://SD_ILS/0/SD_ILS:206622025-10-19T19:47:07Z2025-10-19T19:47:07Zby Heimann, Jim, 1948-<br/>Format: Books<br/>Publication Date 2003<br/>The copy workshop workbookent://SD_ILS/0/SD_ILS:131652025-10-19T19:47:07Z2025-10-19T19:47:07Zby Bendinger, Bruce.<br/>Format: Books<br/>Publication Date 2002<br/>Internet marketingent://SD_ILS/0/SD_ILS:135692025-10-19T19:47:07Z2025-10-19T19:47:07Zby Hofacker, Charles F.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
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Cover <a href="http://swbplus.bsz-bw.de/bsz08739104xcov.htm">http://swbplus.bsz-bw.de/bsz08739104xcov.htm</a><br/>Format: Books<br/>Publication Date 2001<br/>Advertising copywritingent://SD_ILS/0/SD_ILS:97822025-10-19T19:47:07Z2025-10-19T19:47:07Zby Burton, Philip Ward, 1910-<br/>Format: Books<br/>Publication Date 1999<br/>Cutting edge advertising : how to create the world's best print for brands in the 21st centuryent://SD_ILS/0/SD_ILS:132102025-10-19T19:47:07Z2025-10-19T19:47:07Zby Aitchison, Jim.<br/>Format: Books<br/>Publication Date 1999<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:243242025-10-19T19:47:07Z2025-10-19T19:47:07Zby Arens, William F.<br/>Format: Books<br/>Publication Date 1998<br/>Hey, Whipple, squeeze this! : a guide to creating great adsent://SD_ILS/0/SD_ILS:135702025-10-19T19:47:07Z2025-10-19T19:47:07Zby Sullivan, Luke.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix03/97031676.html">http://catdir.loc.gov/catdir/toc/onix03/97031676.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-b.html">http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-d.html">http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-d.html</a><br/>Format: Books<br/>Publication Date 1998<br/>Advertising research : theory and practiceent://SD_ILS/0/SD_ILS:2272025-10-19T19:47:07Z2025-10-19T19:47:07Zby Davis, Joel, 1950-<br/>Format: Books<br/>Publication Date 1997<br/>Write on target : the direct marketer's copywriting handbookent://SD_ILS/0/SD_ILS:166982025-10-19T19:47:07Z2025-10-19T19:47:07Zby Stein, Donna Baier.<br/>Format: Books<br/>Publication Date 1997<br/>Fundamentals of copy & layoutent://SD_ILS/0/SD_ILS:156902025-10-19T19:47:07Z2025-10-19T19:47:07Zby Book, Albert C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/96036297.html">http://catdir.loc.gov/catdir/toc/mh022/96036297.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh022/96036297.html">http://catdir.loc.gov/catdir/description/mh022/96036297.html</a><br/>Format: Books<br/>Publication Date 1997<br/>Which ad pulled best? : 50 case histories on how to write and design ads that workent://SD_ILS/0/SD_ILS:149722025-10-19T19:47:07Z2025-10-19T19:47:07Zby Burton, Philip Ward, 1910-<br/>Format: Books<br/>Publication Date 1993<br/>