Search Results for Advertising. - Narrowed by: 1:VGPTA SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dAdvertising.$0026qf$003dAFL_LIBRARY$002509Advanced$002bSearch$002bLocation$0025091$00253AVGPTA$0025091$00253AVGPTA$0026ps$003d300$0026isd$003dtrue? 2025-05-30T06:10:51Z Pocket advertising ent://SD_ILS/0/SD_ILS:13520 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Marshall, Caroline.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Creative strategy in advertising ent://SD_ILS/0/SD_ILS:56263 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Drewniany, Bonnie L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Advertising : concept and copy ent://SD_ILS/0/SD_ILS:27 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Felton, George, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Creative strategy in advertising. ent://SD_ILS/0/SD_ILS:71 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Drewniany, Bonnie L.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Creative strategy in advertising ent://SD_ILS/0/SD_ILS:15786 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Drewniany, Bonnie L.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Advertising : concept and copy ent://SD_ILS/0/SD_ILS:323 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Felton, George, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Game changers : the evolution of advertising ent://SD_ILS/0/SD_ILS:6032 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Russell, Peter, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:24 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising creative : strategy, copy, and design ent://SD_ILS/0/SD_ILS:57381 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Altstiel, Tom, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> ADVERTISING AND INTEGRATED BRAND PROMOTION. ent://SD_ILS/0/SD_ILS:57093 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;SCHEINBAUM, ANGELINE CLOSE.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Digital gaming and the advertising landscape ent://SD_ILS/0/SD_ILS:56788 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Hera, Teresa de la, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2251020&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2251020&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> The fundamentals of creative advertising ent://SD_ILS/0/SD_ILS:10581 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Burtenshaw, Ken.<br/><a href="http://public.eblib.com/choice/PublicFullRecord.aspx?p=4654132">Click here to view book</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=354463">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=354463</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2006<br/> Sex in contemporary South African advertising ent://SD_ILS/0/SD_ILS:19089 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Botha, Karen.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Shock advertising : offensive yet effective ent://SD_ILS/0/SD_ILS:19090 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Howell, Alexander-Ross.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Best of European design &amp; advertising 2000 ent://SD_ILS/0/SD_ILS:15745 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Art Directors Club of Europe.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Celebrating the best of South African advertising and design, 1994-2000. ent://SD_ILS/0/SD_ILS:15746 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising and Publishing.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Advertising media planning : a brand management approach ent://SD_ILS/0/SD_ILS:26 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2015<br/> Social behaviors reflect through post modern advertising ent://SD_ILS/0/SD_ILS:19132 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Sun, J.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Alternative advertising mediums within the South African context ent://SD_ILS/0/SD_ILS:18964 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Rankin, Allen.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Strategic creativity : a business field guide to advertising, branding, and design ent://SD_ILS/0/SD_ILS:57501 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Landa, Robin, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:22106 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Andrews, J. Craig, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns ent://SD_ILS/0/SD_ILS:25 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Barry, Pete (Pete S.), author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> How does the use of religion as a shock tactic within advertising affect the consumer's perception of the brand? ent://SD_ILS/0/SD_ILS:19033 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Dunn, Emanuela Enrica Samara.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:9800 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising and promotion : an integrated marketing communications perspective ent://SD_ILS/0/SD_ILS:337 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Belch, George E. (George Edward), 1951-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns ent://SD_ILS/0/SD_ILS:1202 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Barry, Pete (Pete S.)<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The advertised mind : groundbreaking insights into how our brains respond to advertising ent://SD_ILS/0/SD_ILS:310 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Du Plessis, Erik.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html">http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Creative advertising : ideas and techniques from the world's best campaigns ent://SD_ILS/0/SD_ILS:8899 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Pricken, Mario.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Pick me : breaking into advertising and staying there ent://SD_ILS/0/SD_ILS:16385 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Vonk, Nancy.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0627/2005283352-t.html">http://catdir.loc.gov/catdir/enhancements/fy0627/2005283352-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0627/2005283352-b.html">http://catdir.loc.gov/catdir/enhancements/fy0627/2005283352-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0627/2005283352-d.html">http://catdir.loc.gov/catdir/enhancements/fy0627/2005283352-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Mass communication and advertising : the power of influencial communication ent://SD_ILS/0/SD_ILS:19055 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Malatjie, Seefane.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Contemporary trends in the field of South African art and design : sex in advertising ent://SD_ILS/0/SD_ILS:18992 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Van der Hoven, Ulrike.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Antibranding and comparative advertising : contemporary design in South Africa ent://SD_ILS/0/SD_ILS:19128 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Schneigansz, Heidi.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Propaganda and forced advertising in contemporary South African society ent://SD_ILS/0/SD_ILS:19079 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;De Bruyne, Nicholas.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> The end of advertising as we know it ent://SD_ILS/0/SD_ILS:15983 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Zyman, Sergio.<br/>Format:&#160;Books<br/>Publication Date&#160;2003&#160;2002<br/> Contemporary advertising trends with reference to Sigmund Freud and his interpretation of the female body ent://SD_ILS/0/SD_ILS:18985 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Goetsch, Gillian.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2002<br/> Truth, lies, and advertising : the art of account planning ent://SD_ILS/0/SD_ILS:10417 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Steel, Jon.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix04/97040334.html">http://catdir.loc.gov/catdir/toc/onix04/97040334.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/97040334.html">http://catdir.loc.gov/catdir/bios/wiley042/97040334.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley033/97040334.html">http://catdir.loc.gov/catdir/description/wiley033/97040334.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> The South African advertising book : make the other half work too ent://SD_ILS/0/SD_ILS:14250 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Sinclair, Roger.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Brands and branding 23 ent://SD_ILS/0/SD_ILS:21417 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising &amp; Publishing<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Brands and branding 24 South Africa ent://SD_ILS/0/SD_ILS:22099 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising &amp; Publishing<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Brands and branding South Africa 2016. ent://SD_ILS/0/SD_ILS:17192 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising &amp; Publishing.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Brands and branding South Afirca ent://SD_ILS/0/SD_ILS:57627 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising and Publishing<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Brands and branding South Africa 26 ent://SD_ILS/0/SD_ILS:56580 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affirnity Advertising and Publishing<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Brands and branding South Africa 2019 ent://SD_ILS/0/SD_ILS:22879 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affirnity Advertising and Publishing<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Brands &amp; branding in South Africa 2015. ent://SD_ILS/0/SD_ILS:16630 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising and Publishing.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Brands &amp; branding in South Africa 2013. ent://SD_ILS/0/SD_ILS:16631 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising and Publishing.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Brands &amp; branding in South Africa 2012 : brands--the people's choice. ent://SD_ILS/0/SD_ILS:16629 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising and Publishing.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Brands &amp; branding South Africa 2011 : the people's choice. ent://SD_ILS/0/SD_ILS:16632 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising and Publishing.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Brands &amp; branding in South Africa 2010 : brands- the people's choice. ent://SD_ILS/0/SD_ILS:15241 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising and Publishing.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> 2004 Encyclopaedia of brands and branding in South Africa. ent://SD_ILS/0/SD_ILS:17065 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising and Publishing.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> A decade of South African design excellence. Volume 1 ent://SD_ILS/0/SD_ILS:16065 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising and Publishing.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> The encyclopaedia of brands &amp; branding in South Africa. ent://SD_ILS/0/SD_ILS:20189 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising and Publishing.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> The encyclopaedia of brands &amp; branding in South Africa. ent://SD_ILS/0/SD_ILS:17769 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Affinity Advertising and Publishing.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> The nuts 'n bolts of media planning : a comprehensive industry guide ent://SD_ILS/0/SD_ILS:21097 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Belter, Luisa.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> From Groot Constantia to Google, 1685 to 2010 : a colourful history of brands and branding in South Africa ent://SD_ILS/0/SD_ILS:15965 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Morris, Michael, 1959-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> The nuts 'n bolts of media planning : a comprehensive industry guide ent://SD_ILS/0/SD_ILS:3267 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Belter, Luisa.<br/>Format:&#160;Books<br/>Publication Date&#160;2011&#160;2010<br/> Brands and branding in South Africa : key success stories. ent://SD_ILS/0/SD_ILS:14722 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z Format:&#160;Books<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:57852 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Digital marketing in practice : design, implement and measure effective campaigns ent://SD_ILS/0/SD_ILS:57942 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Knight, Hanne, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Marketing communications ent://SD_ILS/0/SD_ILS:57376 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Egan, John, 1952- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Game-based learning, gamification in education and serious games ent://SD_ILS/0/SD_ILS:57571 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Carvalho, Carlos Vaz de, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:56059 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Social media marketing ent://SD_ILS/0/SD_ILS:56518 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Tuten, Tracy L., 1967- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Strategic brand management ent://SD_ILS/0/SD_ILS:57572 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Chernev, Alexander, author<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Kellogg on branding in a hyper-connected world ent://SD_ILS/0/SD_ILS:56621 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Tybout, Alice M. &eacute;diteur intellectuel.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2091391&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2091391&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Graphic design solutions ent://SD_ILS/0/SD_ILS:22366 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Landa, Robin, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Handbook of research on gender and marketing ent://SD_ILS/0/SD_ILS:22373 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Dobscha, Susan, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> eMarketing : the essential guide to marketing in a digital world ent://SD_ILS/0/SD_ILS:21660 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format:&#160;Books<br/>Publication Date&#160;2018&#160;2011<br/> Strategic integrated marketing communications ent://SD_ILS/0/SD_ILS:55243 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Percy, Larry, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1776444&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1776444&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Key marketing metrics : the 50+ metrics every manager needs to know ent://SD_ILS/0/SD_ILS:22119 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Farris, Paul W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Android 6 for programmers : an app-driven approach, 3/E ent://SD_ILS/0/SD_ILS:20493 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Deitel, Paul J., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Marketing management ent://SD_ILS/0/SD_ILS:21216 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumer's brand perceptions ent://SD_ILS/0/SD_ILS:21419 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Basson, Haneke<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Creating a brand identity : a guide for designers ent://SD_ILS/0/SD_ILS:57886 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Slade, Catharine, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Context planning and channel innovation : reading pack ent://SD_ILS/0/SD_ILS:17920 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Independent Institute of Education. Vega School of Brand Leadership.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> The non-designer's design book : design and typographic principles for the visual novice ent://SD_ILS/0/SD_ILS:2076 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Williams, Robin, 1953- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Marketing fashion : strategy, branding and promotion ent://SD_ILS/0/SD_ILS:168 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Posner, Harriet, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Augmented reality law, privacy, and ethics : law, society, and emerging AR technologies ent://SD_ILS/0/SD_ILS:56508 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Wassom, Brian D., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Read me : 10 lessons for writing great copy ent://SD_ILS/0/SD_ILS:21651 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Horberry, Roger.<br/>ESCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=926209&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=926209&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Basics of entrepreneurship ent://SD_ILS/0/SD_ILS:39 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Nieuwenhuizen, C. (Cecile)<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944640&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944640&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Marketing communication : an integrated approach ent://SD_ILS/0/SD_ILS:167 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Koekemoer, Ludi.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:321 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Kotler, Philip (Philip J.), 1931-<br/>Format:&#160;Books<br/>Publication Date&#160;2014&#160;2013<br/> Brands and branding South Africa 2014 : great brands helping make South Africa great. ent://SD_ILS/0/SD_ILS:17191 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Brands and Branding, South Africa.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> The best digital marketing campaigns in the world II ent://SD_ILS/0/SD_ILS:22167 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Ryan, Damian, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Professional practice for interior designers ent://SD_ILS/0/SD_ILS:55230 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Piotrowski, Christine M., 1947-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Corporate communication ent://SD_ILS/0/SD_ILS:63 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Argenti, Paul A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> eMarketing : the essential guide to marketing in a digital world ent://SD_ILS/0/SD_ILS:89 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Stokes, Rob (eMarketing specialist)<br/>Format:&#160;Books<br/>Publication Date&#160;2013&#160;2011<br/> Integrated organisational communication ent://SD_ILS/0/SD_ILS:150 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Barker, Rachel, 1958-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Mobile marketing : an hour a day ent://SD_ILS/0/SD_ILS:212 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Measuring marketing : 110+ key metrics every marketer needs ent://SD_ILS/0/SD_ILS:918 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Davis, John, 1960 February 17- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Formica forever ent://SD_ILS/0/SD_ILS:4095 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Miller, Abbott.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Winning the story wars : why those who tell--and live--the best stories will rule the future ent://SD_ILS/0/SD_ILS:5118 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Sachs, Jonah, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them ent://SD_ILS/0/SD_ILS:1093 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Johnson, Michael, 1964-<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz375683208inh.htm">http://swbplus.bsz-bw.de/bsz375683208inh.htm</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Fashion marketing : theory, principles, &amp; practice ent://SD_ILS/0/SD_ILS:120 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Bickle, Marianne C.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing your own business ent://SD_ILS/0/SD_ILS:3780 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Baptiste, Annie.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Integrated marketing communication : a contemporary approach ent://SD_ILS/0/SD_ILS:149 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Brand media strategy : integrated communications planning in the digital era ent://SD_ILS/0/SD_ILS:7224 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Young, Antony, 1964-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The idea writers : copywriting in a new media and marketing era ent://SD_ILS/0/SD_ILS:7231 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Iezzi, Teressa.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Environment, media and communication ent://SD_ILS/0/SD_ILS:8329 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Hansen, Anders, 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Graphic design school : the principles and practices of graphic design ent://SD_ILS/0/SD_ILS:15985 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Dabner, David.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing communications : a brand narrative approach ent://SD_ILS/0/SD_ILS:16796 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Dahl&eacute;n, Micael.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The copy workshop workbook ent://SD_ILS/0/SD_ILS:2146 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Bendinger, Bruce.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Communication research : techniques, methods and applications ent://SD_ILS/0/SD_ILS:11008 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Du Plooy, Gertruida M.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> The world of fashion ent://SD_ILS/0/SD_ILS:2226 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Diamond, Jay.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Portfolio class with Clare :-) ent://SD_ILS/0/SD_ILS:3687 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;McNally, Clare.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> DigiMarketing : the essential guide to new media &amp; digital marketing ent://SD_ILS/0/SD_ILS:15677 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Wertime, Kent.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Annie Leibovitz at work ent://SD_ILS/0/SD_ILS:15769 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Leibovitz, Annie, 1949-<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0906/2008933724-s.html">http://catdir.loc.gov/catdir/enhancements/fy0906/2008933724-s.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0906/2008933724-b.html">http://catdir.loc.gov/catdir/enhancements/fy0906/2008933724-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0906/2008933724-d.html">http://catdir.loc.gov/catdir/enhancements/fy0906/2008933724-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> A world history of photography ent://SD_ILS/0/SD_ILS:1934 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Rosenblum, Naomi.<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780789209467.pdf">http://www.gbv.de/dms/bowker/toc/9780789209467.pdf</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Business marketing management : B2B ent://SD_ILS/0/SD_ILS:16394 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Hutt, Michael D.<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/520445635.pdf">Kostenfrei</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html">http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> There's a Tsotsi in the boardroom : winning in a hostile world ent://SD_ILS/0/SD_ILS:12012 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Kuzwayo, Muzi.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007325280-b.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007325280-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007325280-d.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007325280-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Design studies : theory and research in graphic design ent://SD_ILS/0/SD_ILS:17688 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Bennett, Audrey.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip066/2006000777.html">http://catdir.loc.gov/catdir/toc/ecip066/2006000777.html</a> Table of contents <a href="http://swbplus.bsz-bw.de/bsz256899673inh.pdf">http://swbplus.bsz-bw.de/bsz256899673inh.pdf</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0738/2006000777-b.html">http://catdir.loc.gov/catdir/enhancements/fy0738/2006000777-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0722/2006000777-d.html">http://catdir.loc.gov/catdir/enhancements/fy0722/2006000777-d.html</a> Cover <a href="http://swbplus.bsz-bw.de/bsz256899673cov.htm">http://swbplus.bsz-bw.de/bsz256899673cov.htm</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Introducing social semiotics ent://SD_ILS/0/SD_ILS:8340 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Van Leeuwen, Theo, 1947-<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012961644&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0418/2004013007.html">http://catdir.loc.gov/catdir/toc/ecip0418/2004013007.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012961644&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012961644&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012961644&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012961644&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0650/2004013007-d.html">http://catdir.loc.gov/catdir/enhancements/fy0650/2004013007-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Brand sense : how to build powerful brands through touch, taste, smell, sight &amp; sound ent://SD_ILS/0/SD_ILS:12973 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Lindstr&ouml;m, Martin, 1970-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Brand sense : build powerful brands through touch, taste, smell, sight, and sound ent://SD_ILS/0/SD_ILS:15966 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Lindstr&ouml;m, Martin, 1970-<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html">http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy052/2004056438.html">http://catdir.loc.gov/catdir/toc/fy052/2004056438.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html">http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Design your own : e-shop : creating and promoting successful small business sites ent://SD_ILS/0/SD_ILS:3518 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Holzschlag, Molly E.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Typography workbook : a real-world guide to using type in graphic design ent://SD_ILS/0/SD_ILS:9991 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Samara, Timothy.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0415/2004002733.html">http://catdir.loc.gov/catdir/toc/ecip0415/2004002733.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0835/2004002733-b.html">http://catdir.loc.gov/catdir/enhancements/fy0835/2004002733-b.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> The work of director Chris Cunningham a collection of music videos, short films, video installations, and commercials ent://SD_ILS/0/SD_ILS:18435 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Brown, Richard, 1971-<br/>Format:&#160;Video disc<br/>Publication Date&#160;2003<br/> The inspired workspace : interior designs for creativity &amp; productivity ent://SD_ILS/0/SD_ILS:8245 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Zelinsky, Marilyn.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy043/2002008185.html">http://catdir.loc.gov/catdir/toc/fy043/2002008185.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Beyond disruption : changing the rules in the marketplace ent://SD_ILS/0/SD_ILS:13006 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Dru, Jean-Marie.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html">http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html">http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html">http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The copy workshop workbook ent://SD_ILS/0/SD_ILS:13165 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Bendinger, Bruce.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Clio awards 2000. ent://SD_ILS/0/SD_ILS:16389 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Clio Enterprises.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Positioning : the battle for your mind ent://SD_ILS/0/SD_ILS:15683 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Ries, Al.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0715/2007298065.html">http://catdir.loc.gov/catdir/toc/fy0715/2007298065.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1907822&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1907822&custom_att_2=simple_viewer</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0745/2007298065-b.html">http://catdir.loc.gov/catdir/enhancements/fy0745/2007298065-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1412/2007298065-d.html">http://catdir.loc.gov/catdir/enhancements/fy1412/2007298065-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> The brand marketing book : creating, managing, and extending the value of your brand ent://SD_ILS/0/SD_ILS:14665 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Marconi, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh023/99023371.html">http://catdir.loc.gov/catdir/toc/mh023/99023371.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/99023371.html">http://catdir.loc.gov/catdir/description/mh023/99023371.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Eating the big fish : how challenger brands can compete against brand leaders ent://SD_ILS/0/SD_ILS:14772 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Morgan, Adam, 1969-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix02/98028267.html">http://catdir.loc.gov/catdir/toc/onix02/98028267.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley041/98028267.html">http://catdir.loc.gov/catdir/bios/wiley041/98028267.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley032/98028267.html">http://catdir.loc.gov/catdir/description/wiley032/98028267.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Mass media, towards the millennium : the South African handbook of mass communication ent://SD_ILS/0/SD_ILS:15444 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;De Beer, A. S. (Arrie)<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Marketing magic : success stories from South Africas's top marketers ent://SD_ILS/0/SD_ILS:13408 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Dorrian, A. P. (A. Paul)<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Typography : when, who, how = Typographie : wann, wer, wie = Typographie : quand, qui, comment ent://SD_ILS/0/SD_ILS:16460 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Friedl, Friedrich.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Representation : cultural representations and signifying practices ent://SD_ILS/0/SD_ILS:15537 2025-05-30T06:10:51Z 2025-05-30T06:10:51Z by&#160;Hall, Stuart, 1932-2014.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-t.html">http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-d.html">http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/>