Search Results for Africa, A - Narrowed by: Manuscript SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dAfrica$00252C$002bA$0026qf$003dFORMAT$002509Format$002509MS$002509Manuscript$0026ps$003d300?dt=list 2025-10-08T11:54:57Z An investigation into American Apparel's identying [sic] as a socially conscious fashion brand and how this can be replicated in South Africa ent://SD_ILS/0/SD_ILS:19357 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Matshitse, Naledi Ayanda.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Celebrity endorsement as a persuasive technique for advertisers in South Africa ent://SD_ILS/0/SD_ILS:19619 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Mavimbela, Mapula.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Made in South Africa a study of the Proudly South African marketing campaign ent://SD_ILS/0/SD_ILS:21845 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Burnett, Michael<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> The influence of alcohol marketing channels on alcohol consumption : a quantitative study of students residing in the Western Cape, South Africa ent://SD_ILS/0/SD_ILS:21088 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Mackay, Brett.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> A study to explore whether colorism in cosmetic branding contributes to racial segmentation and stereotyping among women in Cape Town, South Africa ent://SD_ILS/0/SD_ILS:21111 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Matiringe, Tanitta.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Social media, brand image and Statistics South Africa : an exploration of Twitter's role in enhancing a government department's brand image ent://SD_ILS/0/SD_ILS:19094 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Botha, Levina J.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> A study of female consumer attitudes towards celebrity endorsement of cosmetic products within brand equity in South Africa ent://SD_ILS/0/SD_ILS:19109 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Nyembe, Jacqueline.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> An exploratory study of how a select group of successful SMEs use social commerce to grow their business in South Africa ent://SD_ILS/0/SD_ILS:19410 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Kumalo, Lerato Thuthuka.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Is brand South Africa creating a positive rainbow nation for our millennials ent://SD_ILS/0/SD_ILS:19412 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Van Breda, Demi Lauren.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> The role of organisational culture in building a differentiated brand : an exploration of Virgin Mobile South Africa ent://SD_ILS/0/SD_ILS:18865 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Harries, V.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Political jamming : challenging hegemonic power-constellations in South Africa from a branding perspective ent://SD_ILS/0/SD_ILS:19070 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Prinsloo, Megan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Selling South Africa : the use of South Africa in commercial brands' marketing efforts, national pride and the nation brand : a case study ent://SD_ILS/0/SD_ILS:19088 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Rodriques, Shannon.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Brand longevity in South African music industry : a case study of Idols South Africa since its inception in 2002 ent://SD_ILS/0/SD_ILS:18878 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Nhlapo, Kwandisiwe.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Branding is a science, loyalty is an art : determining the factors that motivates [sic] two of South Africa's Afrikaans women's magazines' readers to stay loyal to the magazine as a brand ent://SD_ILS/0/SD_ILS:19343 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Van Zyl, Lezje Eulize.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The influence of sustainability on brand strategy : a qualitative case study of Old Mutual South Africa ent://SD_ILS/0/SD_ILS:19355 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Arendse, Melody.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africa ent://SD_ILS/0/SD_ILS:19384 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Shier, James.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The strategy behind digital branded entertainment and real world interaction : a study to assist digital strategy in South Africa ent://SD_ILS/0/SD_ILS:19247 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Aucamp, Jacques.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The effect of a human centered design philosophy on brand loyalty withing the automotive industry : a case study of Volvo cars, South Africa ent://SD_ILS/0/SD_ILS:19508 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Maohapeloa, Joshuoa Pulumo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Kaleidoscope youth : an explorative study looking at South Africa's brand image amongst tertiary students in a post-apartheid society ent://SD_ILS/0/SD_ILS:18666 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Khumalo, Zama.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> The impacts of the FIFA World Cup 2010 on tourism in South Africa : a case study on the Three Cities Hospitality Group in Durban and Drakensberg ent://SD_ILS/0/SD_ILS:18658 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Piccione, Chanel.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2010<br/> Applying a global brand strategy is relevant to Africa : a discourse in global branding and an original case study of how iBurst launched its brand in Ghana ent://SD_ILS/0/SD_ILS:19531 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Woolf, Sara.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> 'Race', brand communications and South Africa : a critical review ent://SD_ILS/0/SD_ILS:19533 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Hellriegel, Candice.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Below the line brand intergration will increase sales and customer loyalty : Subaru South Africa as a case study ent://SD_ILS/0/SD_ILS:19427 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Rifkind, Daniel.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Graphic communication and education's importance to the masses in a contemporary South Africa ent://SD_ILS/0/SD_ILS:19028 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Fourie, Janice.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> South Africa's property market : is the recent rise in the market a boom or a bubble? ent://SD_ILS/0/SD_ILS:19097 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Smith, Victoria.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Low cost housing as a contemporary art in South Africa ent://SD_ILS/0/SD_ILS:19054 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Redelinghuys, E.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2003<br/> Developing a world-class short-term insurance website for South Africa ent://SD_ILS/0/SD_ILS:19005 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Graham, Sandra Joyce.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2000<br/> Understanding brand equity in the South African retail fashion industry : a study on the South African retail market focusing on Zara and Woolworths : why does the South African middle class consumer see more value in Zara in comparison to local fashion retailers? ent://SD_ILS/0/SD_ILS:18822 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Mjoli, Vuyo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Queer marginality and planning for brand resonance : a qualitative critique of the South African advertising industry ent://SD_ILS/0/SD_ILS:57856 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Dziba, Khangelani.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2021<br/> The development of a framework for postgraduate studies in communication design ent://SD_ILS/0/SD_ILS:21997 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Van Zyl, Heila Maria<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2018<br/> Gender stereotypes in equestrian clothing brands a quantitative cross-sectional study exploring brand gender with regards to brand image of equestrian clothing brands ent://SD_ILS/0/SD_ILS:21418 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Gilliers, Christine<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> A quantitative exploration of South African consumer's perception and response to Mc Donald's product adaptation ent://SD_ILS/0/SD_ILS:21420 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Kennard, Catherine.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> The evolution of Old Spice in a new media environment ent://SD_ILS/0/SD_ILS:21846 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Belling, Cameron<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> The impact of brand presence at music festivals a consumer perspective on what works and what doesn't ent://SD_ILS/0/SD_ILS:21847 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Crabtree, Amy-Sue<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> The consumer decision journey of a Varsity College student the moment of truth ent://SD_ILS/0/SD_ILS:21849 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Orton, Lesley John<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> Setting sights on building a strong brand key insights from the South African gin trend a case study on Blind Tiger Gin ent://SD_ILS/0/SD_ILS:21850 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Hunn, Kendra<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> Have recent student movements on South African university campuses provided a platform for increased racial tensions on campuses? : an explanatory qualitative research study with reference to the University of Cape Town ent://SD_ILS/0/SD_ILS:21086 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Pietersen, Conny Nteboheleng.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> The lush brand and the &quot;ethi-cool effect&quot; : an exploration into the effects of a simultaneously ethical and trendy brand on consumption patterns of mainstream South African youth ent://SD_ILS/0/SD_ILS:21091 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Strumpman, Emma.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> The nuclear family and household goods : a qualitative study exploring the perceptions of women in Cape Town's townships ent://SD_ILS/0/SD_ILS:21092 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Pasiya, Sesothando.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> The pros and cons of marketing brands on Twitter using Coca Cola's &quot;#shareacoke&quot; campaign and BiC's &quot;Women's Day&quot; campaign : a comparative study adn brand impact analysis on South African Twitter users ent://SD_ILS/0/SD_ILS:21093 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Gaffoor, Shaakir.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> A qualitative research study exploring the impact of Puma's celebrity endorsement deals on their brand equity in a South African sportswear industry context ent://SD_ILS/0/SD_ILS:21094 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Di Bartolo, Marianna<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Qualitative research study on nation branding : construction of a theoretical nation branding model with application to two African countries ent://SD_ILS/0/SD_ILS:21102 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Mushonga, Tendai.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> A research study to determine required brand building aspects in Cape Town's cosmetics industry, with specific reference to brand loyalty amongst urban women ent://SD_ILS/0/SD_ILS:21104 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Tonkin, Madison<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> The transgender toy tipping point : a content analysis of Toys R Us christmas catalogue exploring the effects of the transgender movement in the toy advertising industry ent://SD_ILS/0/SD_ILS:21113 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Griffin, Olivia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> A triangulation study by means of an online survey identifying how customer service instils customer loyalty amongst Constancia Village customers ent://SD_ILS/0/SD_ILS:21114 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Stevens, Kim.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Diaspora marketing as a strategic imperative in competitive identity : exploring the role of South African expatriates in nation branding ent://SD_ILS/0/SD_ILS:19007 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Mzimba, Lungiswa.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> How are tattoos, as a tool to create a personal brand, perceived by South Africans when encountered in the corporate world? : a collective case study on South African perspectives ent://SD_ILS/0/SD_ILS:19280 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Pieterse, Josslyn.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> An exploration of Discovery as a brand and its effectiveness on South African's wellness behaviour ent://SD_ILS/0/SD_ILS:19285 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Breganski, Carla.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Social enterprise brands within a South African context ent://SD_ILS/0/SD_ILS:19091 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Kruger, Japie.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> A study of brand memorability and engagement at the South African music festival Oppikoppi ent://SD_ILS/0/SD_ILS:19108 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Agar, Gareth.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> A descriptive analysis into the link between counterfeit goods with the luxury goods industry, and how they influence original brand reputation within a South African context ent://SD_ILS/0/SD_ILS:19124 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Markram, Janine.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Creating shared value and brand sustainability : a South African advertising industry analysis ent://SD_ILS/0/SD_ILS:18843 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Barnard, Wilhemina.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The art of online art marketing : consumer dynamics in online art purchasing : a South African 'gallerist' perspective ent://SD_ILS/0/SD_ILS:19166 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Bester, Karle Marcell.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Natural hair : understanding the degree of influence African-American media images have on black South African women and how these influences alter the perception of natural hair and beauty as a whole ent://SD_ILS/0/SD_ILS:19366 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Rosada, Nadjanara.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Twitter as a tool for revolution : a study into how social movement organisations in South African universities use social media as a means of branding ent://SD_ILS/0/SD_ILS:19383 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Van Wyk, Shannon Roxanne.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference ent://SD_ILS/0/SD_ILS:18652 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Steffen, Katharina.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Could the black diamond spending culture have an impact on a brand's health? ent://SD_ILS/0/SD_ILS:18871 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Kodisang, Lebogang.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> An investigation on establishing and developing a new brand within the South African jewellery industry ent://SD_ILS/0/SD_ILS:19232 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Fockema, Ronel<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> What is on the bottle : a study into key visual elements of South African wine label design and packaging ent://SD_ILS/0/SD_ILS:19249 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Slabber, Marthinus.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The use of gamification as a marketing communication tool to engage with South African millenials ent://SD_ILS/0/SD_ILS:19251 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Racitti, Riccardo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry ent://SD_ILS/0/SD_ILS:19259 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Burger, Wouter.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Pep'd up! selling hope to the bottom of the pyramid : a case study unpacking how a South African retail giant boost consumer engagement and loyalty ent://SD_ILS/0/SD_ILS:19260 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Odendaal, Jeanne.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Field of dreams : branding of school rugby teams in Durban : a case study of why brands target teenagers ent://SD_ILS/0/SD_ILS:18657 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Stricker, Bradley.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> The art of branding : a cross-country comparative study of two contemporary art galleries ent://SD_ILS/0/SD_ILS:18640 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Vermeer, Clarissa.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> Orgasmic or organic : an exploration into whether customer's preceived quality of organically branded caf&eacute;'s enhances a brand's equity ent://SD_ILS/0/SD_ILS:18644 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Monks, Erin Kate.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> A smokers choice : exploring the relationship between South African students and their cigarette brands ent://SD_ILS/0/SD_ILS:18649 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Van der Meulen, Warren.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> Exploring the principles of Green and Healthy branding and measuring their real-world implications within a South African context ent://SD_ILS/0/SD_ILS:19194 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Courly, Tom.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> The South African blogosphere : a youth consumer driven community ent://SD_ILS/0/SD_ILS:19179 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Butterworth, Ashleigh.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> David and Goliath : a study of the South African domestic airline business from a brand health perspective ent://SD_ILS/0/SD_ILS:19183 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Deane, Alistair.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> Exploring the opportunities and challenges faced by value-criven South African brands in adopting hemp as a means to deliver more sustainable products and services ent://SD_ILS/0/SD_ILS:19199 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Coetsee Christiaan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> If the cap fits, 'like it' : a case study of two South African fashion brands facebook marketing strategy ent://SD_ILS/0/SD_ILS:18656 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Arndt, Jasmine Star.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> Policy in practice : an action-reflection study investigating the implementation of the educational policy 'participative management' at a rural school located in KwaZulu Natal ent://SD_ILS/0/SD_ILS:18662 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Gardini, Anita Joanne.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> A mixed method study investigating how a South African brand coo'ee consumers market segment from the global brand Coca-Cola within a South African context ent://SD_ILS/0/SD_ILS:18642 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Kirk, Tristain.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> A sensory experience : an exploration of the power of brand experiences as opposed to traditional forms of media ent://SD_ILS/0/SD_ILS:18647 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Denny, Lincon.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> Customer reactions to a sport event sponsorship : the 2012 Spar Women's 10 km challenge series, KZN ent://SD_ILS/0/SD_ILS:18945 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;De Kock, Kaitlin.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> Sowing the seed : exploring the outcomes and future direction of SEED projects to build global citizenship : a South African case study ent://SD_ILS/0/SD_ILS:18946 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Cook, Carla Maree.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> A cross-sectional qualitative study exploring how buskers and crafters use their art to express the identity of the City of Durban ent://SD_ILS/0/SD_ILS:18673 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Colville, Sarah.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2011<br/> A qualitative study in evaluating the effects of celebrity endorsments in the media on young South African women. ent://SD_ILS/0/SD_ILS:18641 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Dawson, Candice Kim.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2011<br/> Hitler : a lasting influence on contemporary graphic design ent://SD_ILS/0/SD_ILS:19126 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Verheem, Monique.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2011<br/> A brief historical and technical overview of pearls with a discussion on it's symbolism and customary usage ent://SD_ILS/0/SD_ILS:18970 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Moosa, Khatoon.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> A brief history of the development, production and distribution of silk and its subsequent link to royalty ent://SD_ILS/0/SD_ILS:18971 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Bredell, Elmien.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> A brief overview of the development of bonnets and its continued usage in contemporary children's wear ent://SD_ILS/0/SD_ILS:18972 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Matshivha, Tshiwela.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> A chonological overview of the development of tailoring and of the associated tailoring techniques ent://SD_ILS/0/SD_ILS:18974 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Nel, Idahlia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> A comparative study of the skirt between the 20th and 21st centuries ent://SD_ILS/0/SD_ILS:18980 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Boodhoo, Viksha.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> A historical overview of the significance and use of veiling in cultural and fashion spheres from origin to the 21st century ent://SD_ILS/0/SD_ILS:19032 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;September, Mandy.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> A study of the interrelationship between the characteristics and objectives of fashion design and costume design and their respective influences on each other ent://SD_ILS/0/SD_ILS:19270 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Van Heerden, Alana.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> The liquid chefs experience : the role of internal communication and the employee in building a successful brand in the South African industry ent://SD_ILS/0/SD_ILS:19298 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Becker, Daniel Cameron.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> The relevance and use of the five senses in South African grocery retail stores : a Martin Lindstrom 'Brand Sense' approach ent://SD_ILS/0/SD_ILS:19301 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Japhet, Antoinette.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Segmenting the South African micro enterprise finance market for the purpose of entry by a commercial bank brand, using ABSA micro interprise finance as a primary study ent://SD_ILS/0/SD_ILS:19529 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Johnson, Erica.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Marketing alternative rock music with branding : a South African perspective ent://SD_ILS/0/SD_ILS:19422 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Kritizinger, Jake.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> The impact of AMA-Pantsula youth subculture to brands, and South African township youth as a whole ent://SD_ILS/0/SD_ILS:19426 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Lehobye, Thabang.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Is the South African music industry collectively performing as a local and international support base for emerging South African African artists? ent://SD_ILS/0/SD_ILS:19455 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Govind, Kishan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> An inventory into a South African celebrity versus an American or international celebrity : a discussion on personal branding actualisation ent://SD_ILS/0/SD_ILS:19460 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Thethe, Monabisi.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Multicultural brand communication : a look at the South African 'diamond' markets ent://SD_ILS/0/SD_ILS:19462 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Mwamwetta, Monna.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Pixels on a canvas : digital science fiction and fantasy illustration ent://SD_ILS/0/SD_ILS:19069 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Richardson, Charl.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> A postmodern dialogue on feminism in performance art ent://SD_ILS/0/SD_ILS:19075 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Hunter, Leigh.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> My culture kicks : a critical analysis of the relationship between sneaker corporations and South African urban youth subcultures ent://SD_ILS/0/SD_ILS:19588 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Mogashane, Masego.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2006<br/> Comic books as a form of visual communication and the way it reflect the society of its time ent://SD_ILS/0/SD_ILS:19629 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Moabelo, Thulani.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> A critical study on defective architectural practices ent://SD_ILS/0/SD_ILS:19001 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Van Staden, Chantell.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> The development in SA in visual culture, with specific reference to graphic design, is creating a platform for visual pollution : the question arises: what is good design, and is there any standard that design has to comply to? ent://SD_ILS/0/SD_ILS:19006 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Van Zyl, Madeleine.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> From a pre-historic to a futuristic creation of animation : the birth of cyber arts ent://SD_ILS/0/SD_ILS:19025 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Otto, Danie.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Is there a successful process used by creative agencies in their different departments in order to create successful projects? ent://SD_ILS/0/SD_ILS:19051 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Marais, M.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> The lack of design when planning IT-centres does not create a stimulating and pleasant environment/atmosphere for the student ent://SD_ILS/0/SD_ILS:19052 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Visser, Grethe.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> South African film : is there a future? ent://SD_ILS/0/SD_ILS:19105 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Wybrow, Lauren.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> An inside look at launching your career as a fashion photographer ent://SD_ILS/0/SD_ILS:19269 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Jansen, Rulene.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Colour : a trend in interior design ent://SD_ILS/0/SD_ILS:18976 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Sofocli, Evely.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> A critical discussion on cultural identities and political art ent://SD_ILS/0/SD_ILS:18997 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Dinake, Rebone.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> From a modernist influence to a post-modern execution : the focus on the South African art scene ent://SD_ILS/0/SD_ILS:19024 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Pieterse, Johan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Modern packaging : evolution or revolution? ent://SD_ILS/0/SD_ILS:19061 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;D'Artnell, A. N.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> A South African architecture : what is it? : where is it? ent://SD_ILS/0/SD_ILS:19102 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Breed, Mignon.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Do high-tech materials cause a high-tech style in architecture or does modern architecture make new materials and structures ent://SD_ILS/0/SD_ILS:19140 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Calitz, An&eacute;l.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2004<br/> Photographic manipulation, what can we believe? : a photo journalistic debate ent://SD_ILS/0/SD_ILS:19067 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Opperman, Anton S.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2002<br/> Surrealism as a literary and artistic movement that attempts to express workings of the subconscious ent://SD_ILS/0/SD_ILS:19110 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Estribio, Sandra.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2002<br/> Product development : a juice dispenser for demostic use ent://SD_ILS/0/SD_ILS:19078 2025-10-08T11:54:57Z 2025-10-08T11:54:57Z by&#160;Dippenaar, Elmarie Elizabeth.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2000<br/>