Search Results for Authors. - Narrowed by: Marketing. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dAuthors.$0026qf$003dSUBJECT$002509Subject$002509Marketing.$002509Marketing.$0026ps$003d300? 2025-05-28T04:17:43Z Principles of marketing ent://SD_ILS/0/SD_ILS:57852 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Marketing ent://SD_ILS/0/SD_ILS:57948 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Lamb, Charles W., author<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Digital marketing ent://SD_ILS/0/SD_ILS:59342 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Sachdev, Raj, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Marketing communications ent://SD_ILS/0/SD_ILS:57376 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Egan, John, 1952- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:57909 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Meintjes, Corn&eacute;, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Strategic marketing : creating competitive advantage. ent://SD_ILS/0/SD_ILS:57404 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;West, Douglas C., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Marketing 5.0 : technology for humanity ent://SD_ILS/0/SD_ILS:56585 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Kotler, Philip, author.<br/><a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:56059 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Principles of strategic communication ent://SD_ILS/0/SD_ILS:57901 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Holtzhausen, Derina Rhoda, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Strategic social marketing : for behaviour &amp; social change ent://SD_ILS/0/SD_ILS:55484 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;French, Jeff, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Strategic brand management ent://SD_ILS/0/SD_ILS:57572 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Chernev, Alexander, author<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> The content marketing handbook : how to double the results of your marketing campaigns ent://SD_ILS/0/SD_ILS:57902 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Bly, Robert W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Marketing ent://SD_ILS/0/SD_ILS:55472 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Lamb, Charles W., author<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Expand, grow, thrive : 5 proven steps to turn good brands into global brands through the LASSO method ent://SD_ILS/0/SD_ILS:55403 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Canalichio, Pete, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:55526 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;De Meyer-Heydenrych, Christine, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Marketing 4.0 : moving from traditional to digital ent://SD_ILS/0/SD_ILS:22104 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Kotler, Philip, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1424256&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1424256&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Foundations of marketing ent://SD_ILS/0/SD_ILS:22814 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Pride, William M., 1942- author.<br/>Contributor biographical information <a href="https://www.loc.gov/catdir/enhancements/fy1701/2015944168-b.html">https://www.loc.gov/catdir/enhancements/fy1701/2015944168-b.html</a> Publisher description <a href="https://www.loc.gov/catdir/enhancements/fy1701/2015944168-d.html">https://www.loc.gov/catdir/enhancements/fy1701/2015944168-d.html</a> Table of contents only <a href="https://www.loc.gov/catdir/enhancements/fy1701/2015944168-t.html">https://www.loc.gov/catdir/enhancements/fy1701/2015944168-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> MKTG 10 ent://SD_ILS/0/SD_ILS:55524 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Lamb, Charles W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Marketing : concepts and strategies ent://SD_ILS/0/SD_ILS:22811 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Dibb, Sally, 1963- author.<br/><a href="URL">Title</a><br/>Format:&#160;Regular print<br/>Publication Date&#160;2016<br/> Marketing ent://SD_ILS/0/SD_ILS:56022 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Grewal, Dhruv, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Experiences : the 7th era of marketing ent://SD_ILS/0/SD_ILS:22407 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Rose, Robert, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Marketing ent://SD_ILS/0/SD_ILS:22809 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Lamb, Charles W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Youthnation : building remarkable brands in a youth-driven culture ent://SD_ILS/0/SD_ILS:53444 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Britton, Matt, 1975-, author<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Marketing communications ent://SD_ILS/0/SD_ILS:54343 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Egan, John, 1952- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Marketing tourism in South Africa ent://SD_ILS/0/SD_ILS:2380 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;George, Richard, 1968- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> MKTG 8 ent://SD_ILS/0/SD_ILS:50681 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;McDaniel, Carl, Jr., 1941- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Marketing : an introduction ent://SD_ILS/0/SD_ILS:54733 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Masterson, Rosalind, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Measuring marketing : 110+ key metrics every marketer needs ent://SD_ILS/0/SD_ILS:918 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Davis, John, 1960 February 17- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Winning the story wars : why those who tell--and live--the best stories will rule the future ent://SD_ILS/0/SD_ILS:5118 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Sachs, Jonah, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Hospitality and travel marketing ent://SD_ILS/0/SD_ILS:2258 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Morrison, Alastair M.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing 3.0 : From Products to Customers to the Human Spirit. ent://SD_ILS/0/SD_ILS:11002 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z Wiley InterScience <a href="http://dx.doi.org/10.1002/9781118257883">An electronic book accessible through the World Wide Web; click for information</a> Ebook Library <a href="http://public.eblib.com/choice/publicfullrecord.aspx?p=514369">http://public.eblib.com/choice/publicfullrecord.aspx?p=514369</a> ebrary <a href="http://site.ebrary.com/id/10381059">http://site.ebrary.com/id/10381059</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=319520">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=319520</a> MyiLibrary <a href="http://www.myilibrary.com?id=268750">http://www.myilibrary.com?id=268750</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2010<br/> Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers ent://SD_ILS/0/SD_ILS:37191 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Levinson, Jay Conrad.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Destination branding : creating the unique destination proposition ent://SD_ILS/0/SD_ILS:12751 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Morgan, Nigel.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001043952.html">http://catdir.loc.gov/catdir/toc/els031/2001043952.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1563511&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1563511&custom_att_2=simple_viewer</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001043952.html">http://catdir.loc.gov/catdir/description/els031/2001043952.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Marketing in travel and tourism ent://SD_ILS/0/SD_ILS:16589 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Middleton, Victor T. C.<br/>MyiLibrary <a href="http://www.myilibrary.com?id=102840">http://www.myilibrary.com?id=102840</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001272313.html">http://catdir.loc.gov/catdir/toc/els031/2001272313.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001272313.html">http://catdir.loc.gov/catdir/description/els031/2001272313.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Marketing for hospitality and tourism ent://SD_ILS/0/SD_ILS:13637 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> The 22 immutable laws of marketing : violate them at your own risk ent://SD_ILS/0/SD_ILS:16490 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Ries, Al.<br/>Format:&#160;Books<br/>Publication Date&#160;1993<br/> Fundamentals of modern marketing ent://SD_ILS/0/SD_ILS:10856 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Cundiff, Edward W.<br/>Format:&#160;Books<br/>Publication Date&#160;1980<br/> Promotional strategy ent://SD_ILS/0/SD_ILS:14370 2025-05-28T04:17:43Z 2025-05-28T04:17:43Z by&#160;Engel, James F.<br/>Format:&#160;Books<br/>Publication Date&#160;1975<br/>