Search Results for Banding (Marketing) - Narrowed by: Marketing research.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dBanding$002b$002528Marketing$002529$0026qf$003dSUBJECT$002509Subject$002509Marketing$002bresearch.$002509Marketing$002bresearch.$0026ps$003d300?2025-11-17T19:08:22ZA study on why a person brand becomes more popular after ...ent://SD_ILS/0/SD_ILS:188582025-11-17T19:08:22Z2025-11-17T19:08:22Zby Madiba, Mfundo.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The impact of a city brand on the perceptions of its creative sectorent://SD_ILS/0/SD_ILS:188752025-11-17T19:08:22Z2025-11-17T19:08:22Zby Rees, Rhiannon.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Winning is silver, branding is gold : an investigation of professional triathletes personal brand managementent://SD_ILS/0/SD_ILS:189312025-11-17T19:08:22Z2025-11-17T19:08:22Zby Walther, Kathrin.<br/>Format: Manuscript<br/>Publication Date 2012<br/>Kim Kardashian, we are watching you : reality television and its branding as perceived by Generation-Y over the past decadeent://SD_ILS/0/SD_ILS:189362025-11-17T19:08:22Z2025-11-17T19:08:22Zby Yuter, Gina.<br/>Format: Manuscript<br/>Publication Date 2012<br/>No press is bad press : exploring the effect of controversial advertising on brand imageent://SD_ILS/0/SD_ILS:189142025-11-17T19:08:22Z2025-11-17T19:08:22Zby Kuilman, Kate.<br/>Format: Manuscript<br/>Publication Date 2012<br/>Branding, beauty, body, boobs, babes, baby makers, bakers and magazine cover : how does the magazine covers of Oprah Cosmopolitan and Glamour relate to the brand promises in terms of the empowerment and disempowerment of the 21st centuryent://SD_ILS/0/SD_ILS:189152025-11-17T19:08:22Z2025-11-17T19:08:22Zby Sookdiyal, Nishta.<br/>Format: Manuscript<br/>Publication Date 2012<br/>What is the role of sensory and emotional experiences in the marketing of a functional product : the case of Plasconent://SD_ILS/0/SD_ILS:189322025-11-17T19:08:22Z2025-11-17T19:08:22Zby Mare, Kathy.<br/>Format: Manuscript<br/>Publication Date 2012<br/>Determine the role and effect a brand champion has on a company's brand equity in the aviation industryent://SD_ILS/0/SD_ILS:189422025-11-17T19:08:22Z2025-11-17T19:08:22Zby Bain, Gareth.<br/>Format: Manuscript<br/>Publication Date 2012<br/>Brands and their ambassadors : investigating the effects of celebrities' actions on their brandsent://SD_ILS/0/SD_ILS:188942025-11-17T19:08:22Z2025-11-17T19:08:22Zby Saunt, Michelle Margot.<br/>Format: Manuscript<br/>Publication Date 2011<br/>How does challenger brand thinking enhance strategic sport sponsorshipent://SD_ILS/0/SD_ILS:188492025-11-17T19:08:22Z2025-11-17T19:08:22Zby Loxton, Guy.<br/>Format: Manuscript<br/>Publication Date 2009<br/>