Search Results for Brand - Narrowed by: IIE Sandton SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dBrand$0026qf$003dLIBRARY$002509Library$0025091$00253AIIESDN$002509IIE$002bSandton$0026ps$003d300?dt=list 2026-02-17T04:55:34Z Brand management ent://SD_ILS/0/SD_ILS:45 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Klopper, H. B., 1974-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> International Brand management ent://SD_ILS/0/SD_ILS:59437 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Cant, Michael<br/>Format:&#160;Books<br/>Publication Date&#160;2025<br/> Strategic brand management ent://SD_ILS/0/SD_ILS:22452 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Elliott, Richard H., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:24 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Brand management : A South African Perspective ent://SD_ILS/0/SD_ILS:57750 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Cunningham, Nicole author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Brand management : co-creating meaningful brands ent://SD_ILS/0/SD_ILS:59164 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Beverland, Michael, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> ADVERTISING AND INTEGRATED BRAND PROMOTION. ent://SD_ILS/0/SD_ILS:57093 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;SCHEINBAUM, ANGELINE CLOSE.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Brand management : A South African Perspective ent://SD_ILS/0/SD_ILS:56202 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Cunningham, Nicole author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Brand management : co-creating meaningful brands ent://SD_ILS/0/SD_ILS:57392 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Beverland, Michael, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Brand management : co-creating meaningful brands ent://SD_ILS/0/SD_ILS:22090 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Beverland, Michael, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Strategic brand management : a European perspective ent://SD_ILS/0/SD_ILS:9775 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Keller, Kevin Lane, 1956-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=024635694&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=024635694&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024635694&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024635694&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Advertising media planning : a brand management approach ent://SD_ILS/0/SD_ILS:59469 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Kelley, Larry D., 1955- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Digital branding : how to successfully build and measure a brand online ent://SD_ILS/0/SD_ILS:59340 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Rowles, Daniel author http://id.loc.gov/authorities/names/n2013051374<br/>Format:&#160;Books<br/>Publication Date&#160;2025<br/> Brand storytelling : put customers at the heart of your brand story ent://SD_ILS/0/SD_ILS:57963 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Rodriguez, Miri, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Strategic brand management : building, measuring, and managing brand equity ent://SD_ILS/0/SD_ILS:56005 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Keller, Kevin Lane, 1956- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Power brands : measuring, making, and managing brand success ent://SD_ILS/0/SD_ILS:308 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Perrey, Jesko, author.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2015<br/> The brand book : how to build a profitable brand : fast, effectively and efficiently ent://SD_ILS/0/SD_ILS:10564 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Oosthuizen, Thomas Henry.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> From brand vision to brand evaluation : the strategic process of growing and strengthening brands ent://SD_ILS/0/SD_ILS:1727 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;De Chernatony, L. (Leslie)<br/><a href="https://www.dawsonera.com/guard/protected/dawson.jsp?name=https://passport01.leeds.ac.uk/idp/shibboleth&dest=http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780080966649">View this book online, via DawsonERA, both on- and off-campus</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> BrandDigital : simple ways top brands succeed in the digital world ent://SD_ILS/0/SD_ILS:11672 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Adamson, Allen P.<br/>Format:&#160;Books<br/>Publication Date&#160;2009&#160;2008<br/> Context planning and channel innovation : reading pack ent://SD_ILS/0/SD_ILS:17920 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Independent Institute of Education. Vega School of Brand Leadership.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> South African constitutional law in context ent://SD_ILS/0/SD_ILS:21843 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;De Vos, Pierre, editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=948967&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=948967&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Relationship marketing and customer relationship management ent://SD_ILS/0/SD_ILS:57625 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Roberts-Lombard, Mornay, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Criminological and forensic psychology ent://SD_ILS/0/SD_ILS:59155 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Gavin, Helen, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Strategic management ent://SD_ILS/0/SD_ILS:59399 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Lynch, Richard L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Strategic integrated marketing communications ent://SD_ILS/0/SD_ILS:57588 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Percy, Larry Verfasser. (DE-588)170799492<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Brands and branding South Afirca ent://SD_ILS/0/SD_ILS:57627 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Affinity Advertising and Publishing<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Video production handbook ent://SD_ILS/0/SD_ILS:57924 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Owens, Jim, 1957- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Critical thinking skills : effective analysis, argument and reflection ent://SD_ILS/0/SD_ILS:59355 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Cottrell, Stella, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Digital storytelling for brands ent://SD_ILS/0/SD_ILS:57822 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Tombleson, Bridget, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Hey whipple, squeeze this : the classic guide to creating great advertising ent://SD_ILS/0/SD_ILS:56955 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Sullivan, Luke, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Applied strategic marketing ent://SD_ILS/0/SD_ILS:56840 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Berndt, A<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Principles of management : practicing ethics, responsibility, sustainability ent://SD_ILS/0/SD_ILS:57184 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Laasch, Oliver, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Internal combustion engines : applied thermosciences ent://SD_ILS/0/SD_ILS:57913 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Kirkpatrick, Allan, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Advertising &amp; promotion ent://SD_ILS/0/SD_ILS:57400 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Hackley, Christopher E., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Business communication ent://SD_ILS/0/SD_ILS:56019 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Daniels, Dawn, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Advertising &amp; IMC : principles &amp; practice ent://SD_ILS/0/SD_ILS:56030 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Moriarty, Sandra E. (Sandra Ernst), author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Global marketing &amp; advertising : understanding cultural paradoxes ent://SD_ILS/0/SD_ILS:22389 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Mooij, Marieke K. de, 1943- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Brands and branding South Africa 2019 ent://SD_ILS/0/SD_ILS:22879 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Affirnity Advertising and Publishing<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Consumer behavior ent://SD_ILS/0/SD_ILS:56577 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Schiffman, Leon G., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Business communication today ent://SD_ILS/0/SD_ILS:22430 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Bov&eacute;e, Courtland L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Digital marketing analytics : making sense of consumer data in a digital world ent://SD_ILS/0/SD_ILS:56849 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Hemann, Chuck, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Social media marketing : theories &amp; applications ent://SD_ILS/0/SD_ILS:22094 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Dahl, Stephan, author.<br/>Companion website <a href="http://study.sagepub.com/businessandmanagement">http://study.sagepub.com/businessandmanagement</a><br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Social media marketing ent://SD_ILS/0/SD_ILS:22097 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Tuten, Tracy L., 1967- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Brands and branding 24 South Africa ent://SD_ILS/0/SD_ILS:22099 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Affinity Advertising &amp; Publishing<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Relationship marketing and customer relationship management ent://SD_ILS/0/SD_ILS:22448 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Roberts-Lombard, Mornay, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Marketing management ent://SD_ILS/0/SD_ILS:21216 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Architecting experience : a marketing science and digital analytics handbook ent://SD_ILS/0/SD_ILS:56652 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> The new rules of marketing &amp; PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly ent://SD_ILS/0/SD_ILS:2446 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Scott, David Meerman, author.<br/>Contributor biographical information <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html</a> Publisher description <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html</a> Table of contents only <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Customer relationship management : concepts and technologies ent://SD_ILS/0/SD_ILS:21630 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Buttle, Francis.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:9800 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Corporate communication ent://SD_ILS/0/SD_ILS:63 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Argenti, Paul A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Communication for business ent://SD_ILS/0/SD_ILS:21485 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Tynan, Liz, author<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Platinum english first additional language. Grade 4, Learner's book ent://SD_ILS/0/SD_ILS:21933 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Baker, P.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Destination brands : managing place reputation ent://SD_ILS/0/SD_ILS:22644 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Morgan, Nigel.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Communication and media ethics in South Africa ent://SD_ILS/0/SD_ILS:5815 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Hyde-Clarke, Nathalie.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> SocialCorp : social media goes corporate ent://SD_ILS/0/SD_ILS:11370 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Postman, Joel.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Perspectives on branding ent://SD_ILS/0/SD_ILS:22368 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Miletsky, Jason I.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Integrated marketing communications ent://SD_ILS/0/SD_ILS:15607 2026-02-17T04:55:34Z 2026-02-17T04:55:34Z by&#160;Ouwersloot, Hans.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/>