Search Results for Brand communication - Narrowed by: VEGA Cape Town

Brand communication in context : reading pack.

2025-11-23T22:13:02Z

by Independent Institute of Education. Vega School of Brand Leadership.
Format: Books
Publication Date 2016

Media channel planning perspectives and frameworks Towards an integrated brand communication.

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by Belling Cameron, Keith
Format: Books
Publication Date 2020

An exploration of consumer tribes and their role in strategic brand communication

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by Cressy, Anastacia
Format: Manuscript
Publication Date 2018

Exploring the role of nostalgic brand communication in the Afrikaner market

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by Abrahamse, Kaylie.
Format: Manuscript
Publication Date 2013

Rainbow of hope : pioneering brand communication strategies and engaging stakeholders through emotional branding and media channels

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by Brown, Chloe Tara.
Format: Manuscript
Publication Date 2013

Strategic integrated marketing communications

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by Percy, Larry Verfasser. (DE-588)170799492
Format: Books
Publication Date 2023

Strategic brand management

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by Chernev, Alexander, author
Format: Books
Publication Date 2020

Strategic brand management

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by Elliott, Richard H., author.
Format: Books
Publication Date 2018

Cross sectional qualitative personal interviews to describe the extent to which racially diverse print advertsements increase consumer acceptance of South African retail in Cape Town

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by Forbay, Rosland
Format: Manuscript
Publication Date 2017

Architecting experience : a marketing science and digital analytics handbook

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by Wheeler, Scot R.
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site
Format: Books
Publication Date 2016

Advertising media planning : a brand management approach

2025-11-23T22:13:02Z

by Kelley, Larry D., 1955-
EBSCOhost https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live
Format: Electronic Resources
Publication Date 2015

Modern and postmodern communication : a study of the Auditor-General of Cape Town and their approach to communication

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by Esterhuyse, Elzaan Erica.
Format: Manuscript
Publication Date 2014

The use of gamification as a marketing communication tool to engage with South African millenials

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by Racitti, Riccardo.
Format: Manuscript
Publication Date 2014

An exploratory case study on how international make-up brands utilize black international celebrity endorsements, in their brand communications strategies when marketing to black female South African consumers

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by Metele, Chwayita.
Format: Manuscript
Publication Date 2013

Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them

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by Johnson, Michael, 1964-
Table of contents http://swbplus.bsz-bw.de/bsz375683208inh.htm
Format: Books
Publication Date 2012

Brand management

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by Klopper, H. B., 1974-
Format: Books
Publication Date 2011

Brand media strategy : integrated communications planning in the digital era

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by Young, Antony, 1964-
Format: Books
Publication Date 2010

Marketing communications : a brand narrative approach

2025-11-23T22:13:02Z

by Dahlén, Micael.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: Books
Publication Date 2010

Integrated marketing communications

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by Ouwersloot, Hans.
Format: Books
Publication Date 2008

ProfitBrand : how to increase the profitability, accountability & sustainability of brands

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by Wreden, Nick.
ebrary http://site.ebrary.com/id/10096170 Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html
Format: Books
Publication Date 2005

Ten deadly marketing sins : signs and solutions

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by Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2003026035.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2003026035.html Publisher description http://catdir.loc.gov/catdir/description/wiley041/2003026035.html
Format: Books
Publication Date 2004

Advertising : principles & practice

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by Wells, William, 1926-
Format: Books
Publication Date 2003

Driving brand value : using integrated marketing to manage profitable stakeholder relationships

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by Duncan, Tom (Thomas R.)
Format: Books
Publication Date 1997