Search Results for Brand communication - Narrowed by: VEGA Durban SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dBrand$002bcommunication$0026qf$003dLIBRARY$002509Library$0025091$00253AVGDBN$002509VEGA$002bDurban$0026ps$003d300$0026isd$003dtrue? 2025-11-23T17:13:47Z Guerrilla advertising : unconventional brand communication ent://SD_ILS/0/SD_ILS:15783 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Lucas, Gavin, 1975-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Long boarding and PEG : integrated brand communication tools and their effectiveness in growing a brand ent://SD_ILS/0/SD_ILS:18670 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Ndaki, Lungile.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2012<br/> Strategic integrated marketing communications ent://SD_ILS/0/SD_ILS:57588 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Percy, Larry Verfasser. (DE-588)170799492<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Strategic brand management ent://SD_ILS/0/SD_ILS:57572 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Chernev, Alexander, author<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Strategic brand management ent://SD_ILS/0/SD_ILS:22452 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Elliott, Richard H., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Kickflips and tailwhips an extreme subcultural perspective on brand equity, advertising and marketing communications ent://SD_ILS/0/SD_ILS:21851 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Ochler, Charl<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> Architecting experience : a marketing science and digital analytics handbook ent://SD_ILS/0/SD_ILS:56652 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Advertising media planning : a brand management approach ent://SD_ILS/0/SD_ILS:26 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2015<br/> Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them ent://SD_ILS/0/SD_ILS:1093 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Johnson, Michael, 1964-<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz375683208inh.htm">http://swbplus.bsz-bw.de/bsz375683208inh.htm</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Brand management ent://SD_ILS/0/SD_ILS:45 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Klopper, H. B., 1974-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Brand media strategy : integrated communications planning in the digital era ent://SD_ILS/0/SD_ILS:7224 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Young, Antony, 1964-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing communications : a brand narrative approach ent://SD_ILS/0/SD_ILS:16796 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Dahl&eacute;n, Micael.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Integrated marketing communications ent://SD_ILS/0/SD_ILS:15607 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Ouwersloot, Hans.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Fashion brands : branding style from Armani to Zara ent://SD_ILS/0/SD_ILS:6010 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Tungate, Mark, 1967-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0511/2005012312.html">http://catdir.loc.gov/catdir/toc/ecip0511/2005012312.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0910/2005012312-b.html">http://catdir.loc.gov/catdir/enhancements/fy0910/2005012312-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005012312-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005012312-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Ten deadly marketing sins : signs and solutions ent://SD_ILS/0/SD_ILS:11655 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley041/2003026035.html">http://catdir.loc.gov/catdir/toc/wiley041/2003026035.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley047/2003026035.html">http://catdir.loc.gov/catdir/bios/wiley047/2003026035.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley041/2003026035.html">http://catdir.loc.gov/catdir/description/wiley041/2003026035.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:315 2025-11-23T17:13:47Z 2025-11-23T17:13:47Z by&#160;Wells, William, 1926-<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/>