Search Results for Brand communication - Narrowed by: Short LoansSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dBrand$002bcommunication$0026qf$003dLOCATION$002509Shelf$002bLocation$0025091$00253ASHORT-LOAN$002509Short$002bLoans$0026ps$003d300?2025-11-23T15:59:34ZBrand communication in context : reading pack.ent://SD_ILS/0/SD_ILS:187162025-11-23T15:59:34Z2025-11-23T15:59:34Zby Independent Institute of Education. Vega School of Brand Leadership.<br/>Format: Books<br/>Publication Date 2016<br/>Media channel planning perspectives and frameworks Towards an integrated brand communication.ent://SD_ILS/0/SD_ILS:560552025-11-23T15:59:34Z2025-11-23T15:59:34Zby Belling Cameron, Keith<br/>Format: Books<br/>Publication Date 2020<br/>An exploration of consumer tribes and their role in strategic brand communicationent://SD_ILS/0/SD_ILS:225282025-11-23T15:59:34Z2025-11-23T15:59:34Zby Cressy, Anastacia<br/>Format: Manuscript<br/>Publication Date 2018<br/>Exploring the role of nostalgic brand communication in the Afrikaner marketent://SD_ILS/0/SD_ILS:192172025-11-23T15:59:34Z2025-11-23T15:59:34Zby Abrahamse, Kaylie.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Rainbow of hope : pioneering brand communication strategies and engaging stakeholders through emotional branding and media channelsent://SD_ILS/0/SD_ILS:191922025-11-23T15:59:34Z2025-11-23T15:59:34Zby Brown, Chloe Tara.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Strategic integrated marketing communicationsent://SD_ILS/0/SD_ILS:575882025-11-23T15:59:34Z2025-11-23T15:59:34Zby Percy, Larry Verfasser. (DE-588)170799492<br/>Format: Books<br/>Publication Date 2023<br/>Cultural theory and popular culture : an introductionent://SD_ILS/0/SD_ILS:568192025-11-23T15:59:34Z2025-11-23T15:59:34Zby Storey, John, author.<br/>Format: Books<br/>Publication Date 2021<br/>Strategic brand managementent://SD_ILS/0/SD_ILS:575722025-11-23T15:59:34Z2025-11-23T15:59:34Zby Chernev, Alexander, author<br/>Format: Books<br/>Publication Date 2020<br/>Strategic brand managementent://SD_ILS/0/SD_ILS:224522025-11-23T15:59:34Z2025-11-23T15:59:34Zby Elliott, Richard H., author.<br/>Format: Books<br/>Publication Date 2018<br/>Cross sectional qualitative personal interviews to describe the extent to which racially diverse print advertsements increase consumer acceptance of South African retail in Cape Townent://SD_ILS/0/SD_ILS:218602025-11-23T15:59:34Z2025-11-23T15:59:34Zby Forbay, Rosland<br/>Format: Manuscript<br/>Publication Date 2017<br/>Architecting experience : a marketing science and digital analytics handbookent://SD_ILS/0/SD_ILS:566522025-11-23T15:59:34Z2025-11-23T15:59:34Zby Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2016<br/>Advertising media planning : a brand management approachent://SD_ILS/0/SD_ILS:262025-11-23T15:59:34Z2025-11-23T15:59:34Zby Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format: Electronic Resources<br/>Publication Date 2015<br/>Brand media strategy : integrated communications planning in the digital eraent://SD_ILS/0/SD_ILS:10712025-11-23T15:59:34Z2025-11-23T15:59:34Zby Young, Antony, 1964-<br/>Format: Books<br/>Publication Date 2014<br/>Modern and postmodern communication : a study of the Auditor-General of Cape Town and their approach to communicationent://SD_ILS/0/SD_ILS:192402025-11-23T15:59:34Z2025-11-23T15:59:34Zby Esterhuyse, Elzaan Erica.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The use of gamification as a marketing communication tool to engage with South African millenialsent://SD_ILS/0/SD_ILS:192512025-11-23T15:59:34Z2025-11-23T15:59:34Zby Racitti, Riccardo.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Corporate communicationent://SD_ILS/0/SD_ILS:632025-11-23T15:59:34Z2025-11-23T15:59:34Zby Argenti, Paul A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html</a><br/>Format: Books<br/>Publication Date 2013<br/>An exploratory case study on how international make-up brands utilize black international celebrity endorsements, in their brand communications strategies when marketing to black female South African consumersent://SD_ILS/0/SD_ILS:191812025-11-23T15:59:34Z2025-11-23T15:59:34Zby Metele, Chwayita.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve thement://SD_ILS/0/SD_ILS:10932025-11-23T15:59:34Z2025-11-23T15:59:34Zby Johnson, Michael, 1964-<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz375683208inh.htm">http://swbplus.bsz-bw.de/bsz375683208inh.htm</a><br/>Format: Books<br/>Publication Date 2012<br/>Brand managementent://SD_ILS/0/SD_ILS:452025-11-23T15:59:34Z2025-11-23T15:59:34Zby Klopper, H. B., 1974-<br/>Format: Books<br/>Publication Date 2011<br/>Brand media strategy : integrated communications planning in the digital eraent://SD_ILS/0/SD_ILS:72242025-11-23T15:59:34Z2025-11-23T15:59:34Zby Young, Antony, 1964-<br/>Format: Books<br/>Publication Date 2010<br/>Integrated marketing communicationsent://SD_ILS/0/SD_ILS:156072025-11-23T15:59:34Z2025-11-23T15:59:34Zby Ouwersloot, Hans.<br/>Format: Books<br/>Publication Date 2008<br/>