Search Results for Brand loyalty.

Below the line brand intergration will increase sales and customer loyalty : Subaru South Africa as a case study

2025-05-03T04:55:33Z

by Rifkind, Daniel.
Format: Manuscript
Publication Date 2007

How customer service impacts brand loyalty in the Durban privately owned restaurant industry

2025-05-03T04:55:33Z

by Hartzer, Tegan
Format: Manuscript
Publication Date 2017

A research study to determine required brand building aspects in Cape Town's cosmetics industry, with specific reference to brand loyalty amongst urban women

2025-05-03T04:55:33Z

by Tonkin, Madison
Format: Manuscript
Publication Date 2016

To evaluate the effects (positive or negative) that user focused websites designs can have on brand loyalty within the hospitality industry

2025-05-03T04:55:33Z

by Phogole, Karabo.
Format: Manuscript
Publication Date 2016

Branding is a science, loyalty is an art : determining the factors that motivates [sic] two of South Africa's Afrikaans women's magazines' readers to stay loyal to the magazine as a brand

2025-05-03T04:55:33Z

by Van Zyl, Lezje Eulize.
Format: Manuscript
Publication Date 2015

Loyalty vs deception : the truth behind 'organic' and 'free-range' brand labels

2025-05-03T04:55:33Z

by Hughes, Sarah-Jane.
Format: Manuscript
Publication Date 2015

To establish how brand loyalty can be created and sustained within South African online stores Spree, Superbalist and Zando, based on the Constantinides Web experience theory

2025-05-03T04:55:33Z

by Mostert, Marike.
Format: Manuscript
Publication Date 2015

The effect of a human centered design philosophy on brand loyalty withing the automotive industry : a case study of Volvo cars, South Africa

2025-05-03T04:55:33Z

by Maohapeloa, Joshuoa Pulumo.
Format: Manuscript
Publication Date 2014

The evolution of black branding and the death of brand loyalty

2025-05-03T04:55:33Z

by Mpofu, Phila.
Format: Manuscript
Publication Date 2014

My little pony : brand loyalty through brand heritage and evolution

2025-05-03T04:55:33Z

by Hattersley, Rachelle.
Format: Manuscript
Publication Date 2014

Nutritional labels for pregnant customers at Woolworths stores : building brand loyalty among pregnant customers and improving their shopping experience

2025-05-03T04:55:33Z

by Tavleieva, Tsvitana.
Format: Manuscript
Publication Date 2013

Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines

2025-05-03T04:55:33Z

by Makhanya, Nomfundo.
Format: Manuscript
Publication Date 2012

Think pink! : a critical analysis of brand strategies that endeavour to the leverage brand loyalty from gay niche market

2025-05-03T04:55:33Z

by Meadon, Darius.
Format: Manuscript
Publication Date 2008

The relationship between loyalty programmes and the customer perception of the brand

2025-05-03T04:55:33Z

by Vaglietti, Daniela.
Format: Manuscript
Publication Date 2006

Predicting market success : new ways to measure customer loyalty and engage customers with your brand

2025-05-03T04:55:33Z

by Passikoff, Robert, 1948-
Format: Books
Publication Date 2006

The loyalty advantage : essential steps to energize your company, your customers, your brand

2025-05-03T04:55:33Z

by Durkin, Dianne M., 1947-
Table of contents http://www.loc.gov/catdir/toc/ecip055/2004030979.html
Format: Books
Publication Date 2005

Relationship marketing and customer relationship management

2025-05-03T04:55:33Z

by Roberts-Lombard, Mornay, editor.
Format: Books
Publication Date 2024

Brand metrics measuring brand efficacy along the customer journey

2025-05-03T04:55:33Z

by Kall, Jacek VerfasserIn.
Format: Books
Publication Date 2022

Make your brand matter : experience-driven solutions to capture customers and keep them loyal

2025-05-03T04:55:33Z

by Soechtig, Steven G., author.
Format: Books
Publication Date 2022

Relationship marketing and customer relationship management

2025-05-03T04:55:33Z

by Roberts-Lombard, Mornay, editor.
Format: Books
Publication Date 2018

Strategic brand management

2025-05-03T04:55:33Z

by Elliott, Richard H., author.
Format: Books
Publication Date 2018

Marketing management

2025-05-03T04:55:33Z

by Kotler, Philip, author.
Format: Books
Publication Date 2016

Small data : the tiny clues that uncover huge trends

2025-05-03T04:55:33Z

by Lindström, Martin, 1970-
Cover image http://www.netread.com/jcusers2/bk1388/684/9781250080684/image/lgcover.9781250080684.jpg
Format: Books
Publication Date 2016

How perceived customer value creates loyalty among a select group of Pick 'n Pay shoppers

2025-05-03T04:55:33Z

by Mpobole, Mmamelo.
Format: Manuscript
Publication Date 2016

Youthnation : building remarkable brands in a youth-driven culture

2025-05-03T04:55:33Z

by Britton, Matt, 1975-, author
Format: Books
Publication Date 2015

Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaign

2025-05-03T04:55:33Z

by Mujeer, A. Qasim.
Format: Manuscript
Publication Date 2014

Food labelling in South Africa : the effects of consumer understanding on consumer loyalty towards credence claims

2025-05-03T04:55:33Z

by Neil, Hannah Jade.
Format: Manuscript
Publication Date 2014

Pep'd up! selling hope to the bottom of the pyramid : a case study unpacking how a South African retail giant boost consumer engagement and loyalty

2025-05-03T04:55:33Z

by Odendaal, Jeanne.
Format: Manuscript
Publication Date 2014

Fashion Branding and Consumer Behaviors : Scientific Models

2025-05-03T04:55:33Z

by Choi, Tsan-Ming, editor.
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739
Format: Books
Publication Date 2014

Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement

2025-05-03T04:55:33Z

by Paharia, Rajat.
Format: Books
Publication Date 2013

Selling through someone else : how to use agile sales networks and partners to sell more

2025-05-03T04:55:33Z

by Wollan, Robert, 1957-
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1305/2012474340-t.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1305/2012474340-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1305/2012474340-d.html
Format: Books
Publication Date 2013

Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices

2025-05-03T04:55:33Z

by Hasen, Jeff, 1958-
Format: Books
Publication Date 2012

Online consumer behavior : theory and research in social media, advertising, and e-tail

2025-05-03T04:55:33Z

by Close, Angeline, editor.
Format: Books
Publication Date 2012

E-marketing : applications of information technology and the internet within marketing

2025-05-03T04:55:33Z

by Molenaar, Cor.
Format: Books
Publication Date 2012

The little book of big customer satisfaction measurement

2025-05-03T04:55:33Z

by Rao, Ajit, 1962-
Format: Books
Publication Date 2012

Brand management : Principles and Practices

2025-05-03T04:55:33Z

by Dutta, Kirti.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html
Format: Books
Publication Date 2012

Hospitality and travel marketing

2025-05-03T04:55:33Z

by Morrison, Alastair M.
Format: Books
Publication Date 2010

Marketing management

2025-05-03T04:55:33Z

by Kotler, Philip.
Table of contents Kostenfrei E-book - Full text Myilibrary. You can only view this e-book online and not download it Table of contents http://catdir.loc.gov/catdir/toc/ecip087/2008000337.html
Format: Books
Publication Date 2009

A critical analysis of how premium automoblie manufacturer such as Audi and BMW attempt to create loyal customers during 2008/2009 economic crisis

2025-05-03T04:55:33Z

by Ellis, Michael Roy.
Format: Manuscript
Publication Date 2009

Perspectives on branding

2025-05-03T04:55:33Z

by Miletsky, Jason I.
Format: Books
Publication Date 2009

Value creation : the power of brand equity

2025-05-03T04:55:33Z

by Neal, William D. (William Douglas), 1943-
Table of contents http://catdir.loc.gov/catdir/toc/ecip087/2007050294.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-d.html
Format: Books
Publication Date 2008

Marketing management

2025-05-03T04:55:33Z

by Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Format: Books
Publication Date 2006

Brand hijack : marketing without marketing

2025-05-03T04:55:33Z

by Wipperfürth, Alex.
Format: Books
Publication Date 2005

Willie's way : 6 secrets for wooing, wowing, and winning customers and their loyalty

2025-05-03T04:55:33Z

by Van Hooser, Phillip, 1957-
Table of contents only http://www.loc.gov/catdir/toc/ecip0512/2005013737.html Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0622/2005013737-b.html Publisher description http://www.loc.gov/catdir/enhancements/fy0622/2005013737-d.html
Format: Books
Publication Date 2005

ProfitBrand : how to increase the profitability, accountability & sustainability of brands

2025-05-03T04:55:33Z

by Wreden, Nick.
ebrary http://site.ebrary.com/id/10096170 Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html
Format: Books
Publication Date 2005

Kellogg on branding : the marketing faculty of the Kellogg School of Management

2025-05-03T04:55:33Z

by Tybout, Alice M.
Table of contents http://catdir.loc.gov/catdir/toc/ecip059/2005007457.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016292713&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-d.html
Format: Books
Publication Date 2005

How brands become icons : the principles of cultural branding

2025-05-03T04:55:33Z

by Holt, Douglas B.
Inhaltsverzeichnis Table of contents http://catdir.loc.gov/catdir/toc/ecip0414/2004002697.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012881193&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Publisher description http://catdir.loc.gov/catdir/enhancements/fy1311/2004002697-d.html
Format: Books
Publication Date 2004

The culting of brands : when customers become true believers

2025-05-03T04:55:33Z

by Atkin, Douglas.
Sample text http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-s.html Table of contents http://catdir.loc.gov/catdir/toc/fy045/2004044283.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-d.html
Format: Books
Publication Date 2004

How brands become icons : the principles of cultural branding

2025-05-03T04:55:33Z

The business of brands

2025-05-03T04:55:33Z

by Miller, Jon, 1971-
Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004053025.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0618/2004053025-b.html Publisher description http://catdir.loc.gov/catdir/description/wiley042/2004053025.html Cover http://swbplus.bsz-bw.de/bsz113620683cov.htm
Format: Books
Publication Date 2004

AdValue : twenty ways advertising works for business

2025-05-03T04:55:33Z

by Butterfield, Leslie, 1952-
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=288850 ebrary http://site.ebrary.com/id/10169897 EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=104763 MyiLibrary http://www.myilibrary.com?id=96636 Taylor & Francis http://www.tandfebooks.com/isbn/9780080471877
Format: Electronic Resources
Publication Date 2003

Brand failures : the truth about the 100 biggest branding mistakes of all time

2025-05-03T04:55:33Z

by Haig, Matt.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010197158&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010197158&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0915/2003000966-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2003000966-d.html Inhaltsverzeichnis Brand failures
Format: Books
Publication Date 2003

AdValue : twenty ways advertising works for business

2025-05-03T04:55:33Z

by Butterfield, Leslie, 1952-
Table of contents http://catdir.loc.gov/catdir/toc/els031/2002043685.html Publisher description http://catdir.loc.gov/catdir/description/els031/2002043685.html
Format: Books
Publication Date 2003

The brand marketing book : creating, managing, and extending the value of your brand

2025-05-03T04:55:33Z

by Marconi, Joe.
Table of contents http://catdir.loc.gov/catdir/toc/mh023/99023371.html Publisher description http://catdir.loc.gov/catdir/description/mh023/99023371.html
Format: Books
Publication Date 2000

Commitment-led marketing : the key to brand profits is in the customer's mind

2025-05-03T04:55:33Z

by Hofmeyr, J. H. (Jan H.)
Table of contents http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html Publisher description http://catdir.loc.gov/catdir/description/wiley035/2001281572.html
Format: Books
Publication Date 2000

Brand spirit : how cause related marketing builds brands

2025-05-03T04:55:33Z

by Pringle, Hamish.
Table of contents http://catdir.loc.gov/catdir/toc/onix01/99013354.html Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1233063&custom_att_2=simple_viewer Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley041/99013354.html Publisher description http://catdir.loc.gov/catdir/description/wiley031/99013354.html Cover http://swbplus.bsz-bw.de/bsz076176711cov.htm
Format: Books
Publication Date 1999

Consumer behavior and marketing action

2025-05-03T04:55:33Z

by Assael, Henry.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html
Format: Books
Publication Date 1995

Managing brand equity : capitalizing on the value of a brand name

2025-05-03T04:55:33Z

by Aaker, David A.
Sample text http://catdir.loc.gov/catdir/samples/simon031/91010380.html Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/91010380-t.html Table of contents http://www.gbv.de/dms/hbz/toc/ht003895427.PDF Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/91010380.html Publisher description http://catdir.loc.gov/catdir/description/simon033/91010380.html
Format: Books
Publication Date 1991