Search Results for Business -- Marketing. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dBusiness$002b--$002bMarketing.$0026ps$003d300?dt=list 2025-05-16T04:56:08Z Business marketing ent://SD_ILS/0/SD_ILS:5578 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Dwyer, Robert; Tanner, John<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Business marketing ent://SD_ILS/0/SD_ILS:25235 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Brierty, Edward G., 1925-<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Business marketing ent://SD_ILS/0/SD_ILS:5400 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Gross, Andrew, C<br/>Format:&#160;Books<br/>Publication Date&#160;1993<br/> Business marketing ent://SD_ILS/0/SD_ILS:15069 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Gross, Andrew C.<br/>Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht006416371.pdf">http://www.gbv.de/dms/hbz/toc/ht006416371.pdf</a><br/>Format:&#160;Books<br/>Publication Date&#160;1993<br/> Marketing your business ent://SD_ILS/0/SD_ILS:52273 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Earl, C. F.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Strategic Business Marketing ent://SD_ILS/0/SD_ILS:1702 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Chisnall, Peter M.<br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> Strategic business marketing ent://SD_ILS/0/SD_ILS:13750 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Chisnall, Peter M.<br/>Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=729783&custom%5Fatt%5F2=simple%5Fviewer">Strategic business marketing</a><br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> Business and marketing cases ent://SD_ILS/0/SD_ILS:5803 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Nieuwenhuizen, C. (Cecile)<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> BUSINESS-TO-BUSINESS MARKETING. ent://SD_ILS/0/SD_ILS:56057 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Makhitha, KM.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> BUSINESS-TO-BUSINESS MARKETING. ent://SD_ILS/0/SD_ILS:20815 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;BRENNAN, ROSS.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Marketing your own business ent://SD_ILS/0/SD_ILS:3780 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Baptiste, Annie.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Business-to-business marketing ent://SD_ILS/0/SD_ILS:46649 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Ellis, Nick.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> International e-business marketing ent://SD_ILS/0/SD_ILS:29953 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Fletcher, Richard.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> The business marketing course ent://SD_ILS/0/SD_ILS:5689 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Ford, David<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Marketing your small business ent://SD_ILS/0/SD_ILS:4430 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Sherriff, Neville<br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> Business-to-business marketing ent://SD_ILS/0/SD_ILS:59197 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Makhitha, K. M.<br/>Format:&#160;Books<br/>Publication Date&#160;2025<br/> Business-to-business marketing ent://SD_ILS/0/SD_ILS:22291 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Makhitha, K. M.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Business-to-business marketing ent://SD_ILS/0/SD_ILS:54617 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Brennan, Ross, 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing your small business ent://SD_ILS/0/SD_ILS:10439 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Sherriff, Neville, 1950-<br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> Business to business marketing ent://SD_ILS/0/SD_ILS:3311 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Mahin,P.W.<br/>Format:&#160;Books<br/>Publication Date&#160;1991<br/> Business-to-business marketing ent://SD_ILS/0/SD_ILS:59398 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Brennan, Ross, 1957-2021, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Business-to-business marketing ent://SD_ILS/0/SD_ILS:54346 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Brennan, Ross, 1957- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Marketing for a small business ent://SD_ILS/0/SD_ILS:14863 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Machado, Ricardo.<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Marketing for a small business ent://SD_ILS/0/SD_ILS:5875 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Machado, Richard<br/>Format:&#160;Books<br/>Publication Date&#160;1991<br/> Business marketing management : B2B ent://SD_ILS/0/SD_ILS:50816 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hutt, Michael D., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Business marketing management : B2B ent://SD_ILS/0/SD_ILS:47276 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hutt, Michael D.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Handbook of business-to-business marketing ent://SD_ILS/0/SD_ILS:49598 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Lilien, Gary L.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Handbook on business-to-business marketing ent://SD_ILS/0/SD_ILS:47051 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Lilien, Gary L., 1946-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The ultimate small business marketing book ent://SD_ILS/0/SD_ILS:20820 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Blick, Dee.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Business marketing management : B2B ent://SD_ILS/0/SD_ILS:15971 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hutt, Michael D.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2010<br/> Business marketing management : B2B ent://SD_ILS/0/SD_ILS:16394 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hutt, Michael D.<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/520445635.pdf">Kostenfrei</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html">http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Small business marketing for dummies ent://SD_ILS/0/SD_ILS:1405 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Schenck, Barbara Findlay<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Small business marketing for dummies ent://SD_ILS/0/SD_ILS:1426 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Schenck, Barbara Findlay.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy054/2004117340.html">http://catdir.loc.gov/catdir/toc/fy054/2004117340.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Credibility marketing: build your business by ent://SD_ILS/0/SD_ILS:4410 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Chambers, Larry<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Strategic electronic marketing : managing e-business ent://SD_ILS/0/SD_ILS:24237 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kleindl, Brad Alan, 1955-<br/>Format:&#160;Books<br/>Publication Date&#160;2001&#160;2000<br/> Business marketing: a global perspective ent://SD_ILS/0/SD_ILS:25238 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hayes, H Michael<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Marketing for a small business ent://SD_ILS/0/SD_ILS:17020 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Machado, Ricardo, 1954-<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Business marketing strategy: concepts and applications ent://SD_ILS/0/SD_ILS:25239 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Rangan, V.K.<br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> Strategic marketing management : a business process approach ent://SD_ILS/0/SD_ILS:36479 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Moutinho, Luiz.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Business marketing : connecting strategy, relationships, and learning ent://SD_ILS/0/SD_ILS:40124 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Dwyer, F. Robert.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Big business marketing for small business budgets ent://SD_ILS/0/SD_ILS:6472 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;McMurtry, J. M.<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Business marketing : connecting strategy, relationships, and learning ent://SD_ILS/0/SD_ILS:25236 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Dwyer, F. Robert.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Wired marketing : energizing business for e-commerce ent://SD_ILS/0/SD_ILS:16558 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hardaker, Glenn.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Business marketing : connecting strategy, relationships, and learning ent://SD_ILS/0/SD_ILS:13763 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Dwyer, F. Robert.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Harvard business review on reinventing your marketing. ent://SD_ILS/0/SD_ILS:46086 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z Format:&#160;Books<br/>Publication Date&#160;2011<br/> Business marketing face to face : the theory and practice of B2B ent://SD_ILS/0/SD_ILS:51144 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Fill, Chris.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> 101 ways to build a successful network marketing business ent://SD_ILS/0/SD_ILS:35105 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Griffiths, Andrew, 1966-<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Business-to-business marketing management : a global perspective ent://SD_ILS/0/SD_ILS:29233 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Blythe, Jim.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Harvard Business School guide to careers in marketing 2001 ent://SD_ILS/0/SD_ILS:25398 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Chen, Ann.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Business to business marketing management : a global perspective ent://SD_ILS/0/SD_ILS:21885 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Zimmerman, Alan S., 1942- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> An exploration of the concept of New Marketing and how it is changing the business world ent://SD_ILS/0/SD_ILS:19351 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Truter, Anje.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The handbook of service business : management, marketing, innovation and internationalisation ent://SD_ILS/0/SD_ILS:51962 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Bryson, J. R., 1963- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Marketing with social media : 10 easy steps to success for business ent://SD_ILS/0/SD_ILS:53519 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Coles, Linda author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Conscious marketing : how to create an awesome business with a new approach to marketing ent://SD_ILS/0/SD_ILS:53458 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Tate, Carolyn, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Drucker on marketing : lessons from the world's most influential business thinker ent://SD_ILS/0/SD_ILS:49536 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Cohen, William A., 1937-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Internet marketing for entrepreneurs : using Web strategy for business success ent://SD_ILS/0/SD_ILS:22844 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Houston, Jonathan.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Valuable content marketing : why quality content is key to business ent://SD_ILS/0/SD_ILS:50052 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Jefferson, Sonja.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The small business online marketing handbook : converting online conversations to offline sales ent://SD_ILS/0/SD_ILS:56954 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Tsai, Annie, 1979-<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing in the age of Google : your online strategy IS your business strategy ent://SD_ILS/0/SD_ILS:49427 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Fox, Vanessa, 1972-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Engagement marketing : how small business wins in a socially connected world ent://SD_ILS/0/SD_ILS:49430 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Goodman, Gail F., 1960-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships ent://SD_ILS/0/SD_ILS:46261 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Gillin, Paul.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> 30-minute social media marketing : step-by-step techniques to spread the word about your business fast and free ent://SD_ILS/0/SD_ILS:44870 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Gunelius, Susan.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> The old rules of marketing are dead : the 6 new rules for reinventing your brand &amp;amp; reigniting your business ent://SD_ILS/0/SD_ILS:53369 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Pearson, Timothy R.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing to the social web : how digital customer communities build your business ent://SD_ILS/0/SD_ILS:37305 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Weber, Larry.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business! ent://SD_ILS/0/SD_ILS:39551 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Gillin, Paul.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> e Boot camp : proven Internet marketing techniques to grow your business ent://SD_ILS/0/SD_ILS:39793 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Perlman, Corey, 1978-<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0825/2008034574.html">http://www.loc.gov/catdir/toc/ecip0825/2008034574.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Meatball sundae : how new marketing is transforming the business world (and how to thrive in it) ent://SD_ILS/0/SD_ILS:16615 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Godin, Seth.<br/>Format:&#160;Books<br/>Publication Date&#160;2009&#160;2007<br/> International business marketing in emerging country markets : the third wave of internationalization of firms ent://SD_ILS/0/SD_ILS:49035 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Jansson, Hans.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Chaotics : the business of managing and marketing in the age of turbulence ent://SD_ILS/0/SD_ILS:39957 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Meatball sundae : how new marketing is transforming the business world (and how to thrive in it) ent://SD_ILS/0/SD_ILS:11904 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Godin, Seth.<br/>Format:&#160;Books<br/>Publication Date&#160;2008&#160;2007<br/> Harvard business review case studies : marketing through minefields. ent://SD_ILS/0/SD_ILS:37298 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Harvard Business School Publishing Corporation.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Podcast academy : the business podcasting book : launching, marketing, and measuring your Podcast ent://SD_ILS/0/SD_ILS:41425 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Geoghegan, Michael W. (Michael Woodland), 1968-<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Marketing to the social web : how digital customer communities build your business ent://SD_ILS/0/SD_ILS:34922 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Weber, Larry.<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0711/2007007064.html">http://www.loc.gov/catdir/toc/ecip0711/2007007064.html</a> Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0741/2007007064-b.html">http://www.loc.gov/catdir/enhancements/fy0741/2007007064-b.html</a> Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0741/2007007064-d.html">http://www.loc.gov/catdir/enhancements/fy0741/2007007064-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Communities dominate brands : business and marketing challenges for the 21st century ent://SD_ILS/0/SD_ILS:15679 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Ahonen, Tomi T.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and business communication ent://SD_ILS/0/SD_ILS:29700 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Marsh, Charles, 1955-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Marketing revolution : the radical new approach to transforming the business, the brand &amp;amp; the bottom line ent://SD_ILS/0/SD_ILS:34918 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Gamble, Paul R.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Business-to-business marketing : relationships, systems and communications ent://SD_ILS/0/SD_ILS:30382 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Fill, Chris.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Do something different : proven marketing techniques to transform your business ent://SD_ILS/0/SD_ILS:11699 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Wolff, Jurgen, 1956-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Attracting investors : a marketing approach to finding funds for your business ent://SD_ILS/0/SD_ILS:28887 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kotler, Philip.<br/>Publisher description <a href="http://www.loc.gov/catdir/description/wiley041/2004008610.html">http://www.loc.gov/catdir/description/wiley041/2004008610.html</a> Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0417/2004008610.html">http://www.loc.gov/catdir/toc/ecip0417/2004008610.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> What no one ever tells you about marketing your own business : real-life advice from 101 successful entrepreneurs ent://SD_ILS/0/SD_ILS:28407 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Norman, Jan.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0415/2004003270.html">http://www.loc.gov/catdir/toc/ecip0415/2004003270.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Business marketing management : a strategic view of industrial and organizational markets ent://SD_ILS/0/SD_ILS:17249 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hutt, Michael D.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Applications in basic marketing : clippings from the popular business press ent://SD_ILS/0/SD_ILS:16092 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Perreault, William D., Jr.<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> The business marketing course : managing in complex networks ent://SD_ILS/0/SD_ILS:13028 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Ford, David, 1944-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley021/2001056905.html">http://catdir.loc.gov/catdir/toc/wiley021/2001056905.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0664/2001056905-b.html">http://catdir.loc.gov/catdir/enhancements/fy0664/2001056905-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley034/2001056905.html">http://catdir.loc.gov/catdir/description/wiley034/2001056905.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Credibility marketing : build your business by becoming a recognized expert (without investing a lot of time or money) ent://SD_ILS/0/SD_ILS:13062 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Chambers, Larry, 1947-<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0739/2001005094-b.html">http://catdir.loc.gov/catdir/enhancements/fy0739/2001005094-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0708/2001005094-d.html">http://catdir.loc.gov/catdir/enhancements/fy0708/2001005094-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Understanding business marketing and purchasing : an interaction approach ent://SD_ILS/0/SD_ILS:25237 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Ford, David, 1944-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Welcome to the creative age : bananas, business and the death of marketing ent://SD_ILS/0/SD_ILS:26070 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Earls, Mark.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/wiley031/2002512721.html">http://www.loc.gov/catdir/toc/wiley031/2002512721.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Secrets of network marketing wealth : build the business you want ent://SD_ILS/0/SD_ILS:26863 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Bremner, John.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Business to business marketing : analysis &amp;amp; practice in a dynamic environment ent://SD_ILS/0/SD_ILS:31555 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Vitale, Robert P.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Applications in basic marketing : clippings from the popular business press ent://SD_ILS/0/SD_ILS:16737 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Perreault, William D.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The B2B e-commerce handbook : how to transform your business-to-business global marketing strategy ent://SD_ILS/0/SD_ILS:24743 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Haig, Matt.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Business marketing management : a strategic view of industrial and organizational markets ent://SD_ILS/0/SD_ILS:24748 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hutt, Michael D.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Cases in strategic marketing management : business strategies in Latin America ent://SD_ILS/0/SD_ILS:26153 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;D'Andrea, Guillermo J.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Marketing outcomes for business managers. 6, Marketing strategies ent://SD_ILS/0/SD_ILS:17000 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Smit, Leon.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Practical marketing and sales for South African business ent://SD_ILS/0/SD_ILS:13276 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Blewett, Stephen.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Applications in basic marketing : clippings from the popular business press ent://SD_ILS/0/SD_ILS:20193 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Perreault, William D.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Even more offensive marketing : an exhilarating action guide to winning in business ent://SD_ILS/0/SD_ILS:14600 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Davidson, J. H. (J. Hugh), 1935-<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Applications in basic marketing : clippings from the popular business press ent://SD_ILS/0/SD_ILS:16736 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Perreault, William D.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> How to get new business in 90 days and keep it forever : the Wendy Evans guide to successful marketing ent://SD_ILS/0/SD_ILS:21345 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Evans, Wendy, 1940-<br/>Format:&#160;Books<br/>Publication Date&#160;1993<br/> Business marketing management : an organizational approach : text and cases ent://SD_ILS/0/SD_ILS:25234 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Haas, Robert W.<br/>Format:&#160;Books<br/>Publication Date&#160;1992<br/> Business-to-business marketing : strategic resource management and cases ent://SD_ILS/0/SD_ILS:14864 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Mahin, Philip William.<br/>Format:&#160;Books<br/>Publication Date&#160;1991<br/> Economics : an introduction for students of business and marketing ent://SD_ILS/0/SD_ILS:11148 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Livesey, F. (Frank)<br/>Format:&#160;Books<br/>Publication Date&#160;1990<br/> Economics : an introduction for students of business and marketing ent://SD_ILS/0/SD_ILS:11223 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Livesey, Frank.<br/>Format:&#160;Books<br/>Publication Date&#160;1986<br/> Business to business marketing management : a global perspective ent://SD_ILS/0/SD_ILS:56986 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Zimmerman, Alan S., 1942- author.<br/>Format:&#160;Books<br/> Kick Ass Business &amp;amp; Marketing Secrets How to Blitz Your Competition. ent://SD_ILS/0/SD_ILS:45864 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z Format:&#160;Books<br/>Publication Date&#160;2011<br/> Organisation and administration for business. ent://SD_ILS/0/SD_ILS:14429 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Whitehead, Geoffrey.<br/>Format:&#160;Books<br/>Publication Date&#160;1991&#160;1989<br/> Marketing in practice ent://SD_ILS/0/SD_ILS:16990 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Leader, W. G.<br/>Format:&#160;Books<br/>Publication Date&#160;1990<br/> Essays by distinguished marketing scholars of the Society for Marketing Advances ent://SD_ILS/0/SD_ILS:33734 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Woodside, Arch G.<br/><a href="http://ezproxy.lib.monash.edu.au/login?url=http://www.sciencedirect.com/science?_ob=IssueURL&amp;_tockey=%23TOC%2313051%232002%23999889999%23471222%23FLA%23Volume_11,_Pages_1-220_(2002)%2BMEssays_by_Distinguished_Marketing_Scholars_of_the_Society_for_Marketing_Advances%2BMEdited_by_Arch_G._Woodside_and_Ellen_M._Moore%2BMISBN%3A_0-7623-0869-9&amp;_auth=y&amp;view=c&amp;_acct=C000027659&amp;_version=1&amp;_urlVersion=0&amp;_userid=542840&amp;md5=8ccd831a3de2c687888647b5b2b7a7ee">Full text available online via ScienceDirect Books (restricted access)</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2002<br/> Marketing &amp;amp; ebusiness. ent://SD_ILS/0/SD_ILS:23694 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z Format:&#160;Books<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Marketing &amp;amp; ebusiness. ent://SD_ILS/0/SD_ILS:58027 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z Format:&#160;Books<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Business-to-business market research ent://SD_ILS/0/SD_ILS:29411 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Block, Martin P., 1946-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip058/2005004871.html">http://www.loc.gov/catdir/toc/ecip058/2005004871.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Management dilemmas. When marketing becomes a minefield. ent://SD_ILS/0/SD_ILS:28872 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Harvard Business School Press.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0413/2004000446.html">http://www.loc.gov/catdir/toc/ecip0413/2004000446.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Brands and branding in South Africa : key success stories. ent://SD_ILS/0/SD_ILS:14722 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z Format:&#160;Books<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Marketing. ent://SD_ILS/0/SD_ILS:34262 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z Format:&#160;Books<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Marketing. ent://SD_ILS/0/SD_ILS:58657 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z Format:&#160;Books<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:57852 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Marketing management : a South African perspective ent://SD_ILS/0/SD_ILS:57955 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Cant, M. C. (Michael Colin), 1957- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Introduction to sport marketing ent://SD_ILS/0/SD_ILS:57964 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Smith, Aaron, 1972- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Marketing [because everyone is a marketer] ent://SD_ILS/0/SD_ILS:59361 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hunt, C. Shane VerfasserIn.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Qualitative research methods for business students : a global approach ent://SD_ILS/0/SD_ILS:59401 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Omeihe, Kingsley Obi, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> E-commerce in South Africa ent://SD_ILS/0/SD_ILS:57350 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Budree, Adheesh author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023&#160;2018<br/> SMALL BUSINESS MANAGEMENT IN SOUTH AFRICA : launching and growing. ent://SD_ILS/0/SD_ILS:57406 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Barlow, DH<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> DIGITAL MARKETING FOUNDATIONS AND STRATEGY. ent://SD_ILS/0/SD_ILS:57633 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Zahay, D<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Principles of supply chain management : a balanced approach ent://SD_ILS/0/SD_ILS:57736 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Wisner, Joel D., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Digital storytelling for brands ent://SD_ILS/0/SD_ILS:57822 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Tombleson, Bridget, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Strategic market management ent://SD_ILS/0/SD_ILS:57858 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Aaker, David A., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Introduction to business management ent://SD_ILS/0/SD_ILS:57873 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Erasmus, Barney, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Principles of business management ent://SD_ILS/0/SD_ILS:56794 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Strydom, J. W. (Johan Wilhelm), 1952- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022&#160;2018<br/> Hey whipple, squeeze this : the classic guide to creating great advertising ent://SD_ILS/0/SD_ILS:56955 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Sullivan, Luke, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> E-commerce : business, technology, society ent://SD_ILS/0/SD_ILS:57385 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Laudon, Kenneth C., 1944- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Strategic creativity : a business field guide to advertising, branding, and design ent://SD_ILS/0/SD_ILS:57501 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Landa, Robin, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Marketing 5.0 : technology for humanity ent://SD_ILS/0/SD_ILS:56585 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kotler, Philip, author.<br/><a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Advertising &amp; promotion ent://SD_ILS/0/SD_ILS:57400 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hackley, Christopher E., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Marketing research : using analytics to develop market insights ent://SD_ILS/0/SD_ILS:57614 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;McDaniel, Carl, Jr., 1941- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:56059 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Principles of strategic communication ent://SD_ILS/0/SD_ILS:57901 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Holtzhausen, Derina Rhoda, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Introduction to Business Functions ent://SD_ILS/0/SD_ILS:56347 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Bester, P.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Brand activism from purpose to action ent://SD_ILS/0/SD_ILS:56757 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Sarkar, Christian, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Entrepreneurship : the practice and mindset ent://SD_ILS/0/SD_ILS:57060 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Neck, Heidi M., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Strategic brand management ent://SD_ILS/0/SD_ILS:57572 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Chernev, Alexander, author<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Crafting and executing strategy : the quest for competitive advantage: concepts and cases ent://SD_ILS/0/SD_ILS:55804 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Thompson, Arthur A., 1940- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Entrepreneurship : theory, process, practice ent://SD_ILS/0/SD_ILS:56036 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kuratko, Donald F., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> The copywriter's handbook : a step-by-step guide to writing copy that sells ent://SD_ILS/0/SD_ILS:56044 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Bly, Robert W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> International business : competing in the global marketplace ent://SD_ILS/0/SD_ILS:56156 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hill, Charles W. L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Strategic marketing ent://SD_ILS/0/SD_ILS:56182 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Wiid, JA<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Essentials of marketing ent://SD_ILS/0/SD_ILS:56282 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Cant, M. C. (Michael Colin), 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> International business : competing in the global marketplace ent://SD_ILS/0/SD_ILS:22671 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hill, Charles W. L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Entrepreneurship : how to start and grow your own business ent://SD_ILS/0/SD_ILS:56331 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Tracy, Brian, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Principles of supply chain management : a balanced approach ent://SD_ILS/0/SD_ILS:56816 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Wisner, Joel D., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Digital you : real personal branding in the virtual age ent://SD_ILS/0/SD_ILS:57503 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Arruda, William, 1961- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Contemporary issues in marketing : principles &amp; practice ent://SD_ILS/0/SD_ILS:55494 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Gbadamosi, Ayantunji, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> International business : the challenges of globalization ent://SD_ILS/0/SD_ILS:56186 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Wild, John J., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> The nuts 'n bolts of media planning : a comprehensive industry guide ent://SD_ILS/0/SD_ILS:21437 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Belter, Luisa.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Strategic corporate social responsibility : tools &amp; theories for responsible management ent://SD_ILS/0/SD_ILS:22092 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Haski-Leventhal, Debbie, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Social media marketing ent://SD_ILS/0/SD_ILS:22097 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Tuten, Tracy L., 1967- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Relationship marketing and customer relationship management ent://SD_ILS/0/SD_ILS:22448 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Roberts-Lombard, Mornay, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Marketing in Africa ent://SD_ILS/0/SD_ILS:22808 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Makhitha, K. M.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Internet marketing : integrating online &amp; offline strategies ent://SD_ILS/0/SD_ILS:22680 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Zahay, Debra L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Principles of business management ent://SD_ILS/0/SD_ILS:54917 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Strydom, J. W. (Johan Wilhelm), 1952- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> E-commerce : business, technology, society ent://SD_ILS/0/SD_ILS:56393 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Laudon, Kenneth C., 1944- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Introduction to marketing : a South African perspective ent://SD_ILS/0/SD_ILS:55192 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Cunningham, Nicole.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:55526 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;De Meyer-Heydenrych, Christine, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Entrepreneurship : successfully launching new ventures ent://SD_ILS/0/SD_ILS:56032 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Barringer, Bruce R., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Principles and concepts of behavioral medicine : a global handbook ent://SD_ILS/0/SD_ILS:56269 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Fisher, Edwin B., 1946- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> The nuts 'n bolts of media planning : a comprehensive industry guide ent://SD_ILS/0/SD_ILS:21097 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Belter, Luisa.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Introduction to business management : fresh perspectives ent://SD_ILS/0/SD_ILS:21256 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Alsemgeest, Liezel.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Marketing management : a South African perspective ent://SD_ILS/0/SD_ILS:21378 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Cant, M. C. (Michael Colin), 1957- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Handbook on place branding and marketing ent://SD_ILS/0/SD_ILS:22110 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Campelo, Adriana, editor.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2017<br/> Small business management : launching and growing entrepreneurial ventures ent://SD_ILS/0/SD_ILS:22262 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Longenecker, Justin G. (Justin Gooderl), 1917-2005, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Exploring public relations : global strategic communication ent://SD_ILS/0/SD_ILS:22381 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Tench, Ralph, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Supply chain management : a balanced approach ent://SD_ILS/0/SD_ILS:19716 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Badenhorst, J. A. (Johanna Adolphina), 1954-<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Advertising creative : strategy, copy, design ent://SD_ILS/0/SD_ILS:20439 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Altstiel, Tom, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Entrepreneurial skills ent://SD_ILS/0/SD_ILS:20720 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Dhliwayo, Shepherd, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> MKTG 10 ent://SD_ILS/0/SD_ILS:55524 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Lamb, Charles W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Entrepreneurship : theory, process, practice ent://SD_ILS/0/SD_ILS:54966 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kuratko, Donald F., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Marketing management ent://SD_ILS/0/SD_ILS:21216 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Strategic marketing ent://SD_ILS/0/SD_ILS:22089 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Wiid, J. A. author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Principles of supply chain management : a balanced approach ent://SD_ILS/0/SD_ILS:17873 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Wisner, Joel D.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1509/2014950273-b.html">http://catdir.loc.gov/catdir/enhancements/fy1509/2014950273-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1509/2014950273-d.html">http://catdir.loc.gov/catdir/enhancements/fy1509/2014950273-d.html</a> Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1509/2014950273-t.html">http://catdir.loc.gov/catdir/enhancements/fy1509/2014950273-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Population health : creating a culture of wellness ent://SD_ILS/0/SD_ILS:53702 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Nash, David B., editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> The entrepreneurial lawyer : a guide to creating a thriving law firm and a satisfying life ent://SD_ILS/0/SD_ILS:55001 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Armstrong, Robert &amp;amp; Fisch, Sanford<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Fundamentals of information systems ent://SD_ILS/0/SD_ILS:54894 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Stair, Ralph M., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Exposed : the business of photography ent://SD_ILS/0/SD_ILS:57912 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Van Steenderen, Deryck.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Business functions : an introduction ent://SD_ILS/0/SD_ILS:47 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Van Noordwyk, A.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1516411&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1516411&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Planning and managing public relations campaigns : a strategic approach ent://SD_ILS/0/SD_ILS:2014 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Gregory, Anne, 1953- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Marketing management ent://SD_ILS/0/SD_ILS:21920 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Marshall, Greg W.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Principles of supply chain management ent://SD_ILS/0/SD_ILS:21960 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Crandall, Richard E., 1930-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1728763&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1728763&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> How business works : a graphic guide to business success. ent://SD_ILS/0/SD_ILS:22125 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z Format:&#160;Books<br/>Publication Date&#160;2015<br/> Kasinomics : African informal economies and the people who inhabit them ent://SD_ILS/0/SD_ILS:22339 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Alcock, GG, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Experiences : the 7th era of marketing ent://SD_ILS/0/SD_ILS:22407 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Rose, Robert, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Entrepreneurship and effective small business management ent://SD_ILS/0/SD_ILS:22629 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Scarborough, Norman M., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Understanding cross-cultural management ent://SD_ILS/0/SD_ILS:22640 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Browaeys, Marie-Jo&euml;lle.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Principles of business management ent://SD_ILS/0/SD_ILS:22689 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Strydom, J. W. (Johan Wilhelm), 1952- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising media planning : a brand management approach ent://SD_ILS/0/SD_ILS:26 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2015<br/> Business cases ent://SD_ILS/0/SD_ILS:1301 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Rudansky-Kloppers, Sharon, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> The new rules of marketing &amp; PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly ent://SD_ILS/0/SD_ILS:2446 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Scott, David Meerman, author.<br/>Contributor biographical information <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html</a> Publisher description <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html</a> Table of contents only <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Marketing research ent://SD_ILS/0/SD_ILS:17813 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Wiid, Jan.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1172030&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1172030&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Introduction to retailing ent://SD_ILS/0/SD_ILS:17817 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Erdis, Cindy, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Managing e-commerce in business ent://SD_ILS/0/SD_ILS:17991 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Botha, J. A. R. (Johan Abraham Reinart), 1953-<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Customer relationship management : concepts and technologies ent://SD_ILS/0/SD_ILS:21630 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Buttle, Francis.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Youthnation : building remarkable brands in a youth-driven culture ent://SD_ILS/0/SD_ILS:53444 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Britton, Matt, 1975-, author<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Dynamics of entrepreneurship ent://SD_ILS/0/SD_ILS:56623 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Booysen, Karen.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Handbook on ethics and marketing ent://SD_ILS/0/SD_ILS:52296 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Nill, Alexander, editor.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2015<br/> Relationship marketing and customer relationship management ent://SD_ILS/0/SD_ILS:21965 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Brink, A. (Annekie)<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> The business book ent://SD_ILS/0/SD_ILS:22126 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Atkinson, Sam, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> The best digital marketing campaigns in the world II ent://SD_ILS/0/SD_ILS:22167 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Ryan, Damian, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Strategic event creation ent://SD_ILS/0/SD_ILS:22229 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Sharples, Liz.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising ent://SD_ILS/0/SD_ILS:22815 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Rowles, Daniel.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Marketing ent://SD_ILS/0/SD_ILS:49443 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Grewal, Dhruv.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> The social employee : how great companies make social media work ent://SD_ILS/0/SD_ILS:50458 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Burgess, Cheryl.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Small business management : launching &amp;amp; growing entrepreneurial ventures ent://SD_ILS/0/SD_ILS:51107 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Longenecker, Justin G. (Justin Gooderl), 1917-2005 author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Business transformation : a roadmap for maximizing organizational insights ent://SD_ILS/0/SD_ILS:51231 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Zeid, Aiman, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Introduction to marketing ent://SD_ILS/0/SD_ILS:95 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Strydom, J. W. (Johan Wilhelm), 1952- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944642&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944642&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:321 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kotler, Philip (Philip J.), 1931-<br/>Format:&#160;Books<br/>Publication Date&#160;2014&#160;2013<br/> The media handbook : a complete guide to advertising media selection, planning, research, and buying ent://SD_ILS/0/SD_ILS:2418 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Katz, Helen E.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Social media explained : untangling the world's most misunderstood business trend ent://SD_ILS/0/SD_ILS:8455 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Schaefer, Mark W.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> You branding : reinventing your personal identity as a successful brand ent://SD_ILS/0/SD_ILS:15635 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Cijo, Mark, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> International marketing ent://SD_ILS/0/SD_ILS:20533 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Ghauri, Pervez N., 1948- author.<br/><a href="http://www.pervezghauri.com/">Author's website</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Business communication ent://SD_ILS/0/SD_ILS:21487 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Daniels, Dawn, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Mobile magic : the Saatchi &amp;amp; Saatchi guide to mobile marketing ent://SD_ILS/0/SD_ILS:51258 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Eslinger, Tom, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Handbook of research on marketing and corporate social responsibility ent://SD_ILS/0/SD_ILS:51473 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hill, Ronald Paul, editor of compilation.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Segmentation, revenue management, and pricing analytics ent://SD_ILS/0/SD_ILS:52756 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Bodea, Tudor, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Global Business Today ent://SD_ILS/0/SD_ILS:52759 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hill, Charles W. L.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Wiley encyclopedia of management ent://SD_ILS/0/SD_ILS:53662 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Cooper, Cary L., editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Entrepreneurial small business ent://SD_ILS/0/SD_ILS:52404 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Katz, Jerome A.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Business Ethics ent://SD_ILS/0/SD_ILS:56390 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;De George, Richard T.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> International business : the challenges of globalization ent://SD_ILS/0/SD_ILS:55999 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Wild, John J.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Successful event management : a practical handbook ent://SD_ILS/0/SD_ILS:2187 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Shone, Anton, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Contemporary retail and marketing case studies ent://SD_ILS/0/SD_ILS:5823 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Van Heerden, Neels, 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Successful event management : a practical handbook ent://SD_ILS/0/SD_ILS:9786 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Shone, Anton.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The brand book : how to build a profitable brand : fast, effectively and efficiently ent://SD_ILS/0/SD_ILS:10564 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Oosthuizen, Thomas Henry.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Introduction to business management ent://SD_ILS/0/SD_ILS:15597 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Erasmus, Barney.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Integrated organisational communication ent://SD_ILS/0/SD_ILS:19146 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Barker, Rachel, 1958- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2013<br/> International marketing ent://SD_ILS/0/SD_ILS:22679 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Czinkota, Michael R.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1307/2012939204-t.html">http://catdir.loc.gov/catdir/enhancements/fy1307/2012939204-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1307/2012939204-b.html">http://catdir.loc.gov/catdir/enhancements/fy1307/2012939204-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1307/2012939204-d.html">http://catdir.loc.gov/catdir/enhancements/fy1307/2012939204-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> International marketing ent://SD_ILS/0/SD_ILS:49541 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Cateora, Philip R.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing for entrepreneurs : concepts and applications for new ventures ent://SD_ILS/0/SD_ILS:49638 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Crane, Frederick G.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Consumer behaviour ent://SD_ILS/0/SD_ILS:50328 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Blythe, Jim.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Consumer behavior ent://SD_ILS/0/SD_ILS:50677 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hoyer, Wayne D. author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing essentials ent://SD_ILS/0/SD_ILS:50679 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Dibb, Sally, 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Emarketing excellence : planning and optimizing your digital marketing ent://SD_ILS/0/SD_ILS:51028 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Chaffey, Dave, 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Designing B2B brands : lessons from Deloitte and 182,000 brand managers ent://SD_ILS/0/SD_ILS:51758 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Martinez Onaindia, Carlos.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Introduction to consumer behaviour ent://SD_ILS/0/SD_ILS:51788 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Joubert, Johan Pierre Retief, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The millionaire dropout : fire your boss. do what you love. reclaim your life! ent://SD_ILS/0/SD_ILS:51863 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Stanzione, Vince.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The new brand spirit : how communicating sustainability builds brands, reputations and profits ent://SD_ILS/0/SD_ILS:52103 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Conrad, Christian A., 1966-<br/><a href="http://lib.myilibrary.com?id=548255">Connect to MyiLibrary resource.</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&amp;scope=site&amp;db=nlebk&amp;db=nlabk&amp;AN=608881">http://search.ebscohost.com/login.aspx?direct=true&amp;scope=site&amp;db=nlebk&amp;db=nlabk&amp;AN=608881</a> ebrary <a href="http://site.ebrary.com/id/10768053">http://site.ebrary.com/id/10768053</a> Books24x7 <a href="http://www.books24x7.com/marc.asp?bookid=64374">http://www.books24x7.com/marc.asp?bookid=64374</a> <a href="http://lib.myilibrary.com/detail.asp?id=548255">http://lib.myilibrary.com/detail.asp?id=548255</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2013<br/> Innovation and growth : what do we know? ent://SD_ILS/0/SD_ILS:52238 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Thakor, Anjan V.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2013<br/> Corporate communication ent://SD_ILS/0/SD_ILS:63 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Argenti, Paul A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing management : a South African perspective ent://SD_ILS/0/SD_ILS:185 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Cant, M. C. (Michael Colin), 1957- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Fashion entrepreneur : starting your own fashion business ent://SD_ILS/0/SD_ILS:804 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Burke, Sandra.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The photographer's MBA : everything you need to know for your photography business ent://SD_ILS/0/SD_ILS:9845 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Cincotta, Sal.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Handbook of public relations ent://SD_ILS/0/SD_ILS:15788 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Skinner, J. C. (J. Chris)<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing research : tools &amp; techniques ent://SD_ILS/0/SD_ILS:17892 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Bradley, Nigel, 1958- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Internet marketing : integrating online and offline strategies ent://SD_ILS/0/SD_ILS:20926 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Roberts, Mary Lou.<br/>Format:&#160;Books<br/>Publication Date&#160;2013&#160;2012<br/> The social media manifesto : a guide to using social technology to build a successful business ent://SD_ILS/0/SD_ILS:49222 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hallam, Jed.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing Research. ent://SD_ILS/0/SD_ILS:49271 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;McDaniel, Carl, Jr., 1941-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Competitive SME : building competitive advantage through marketing excellence for small to medium sized enterprises ent://SD_ILS/0/SD_ILS:49502 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hood, David J.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence ent://SD_ILS/0/SD_ILS:49530 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Lewis, Mike, 1975-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing ent://SD_ILS/0/SD_ILS:49697 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kotler, Philip, 1931-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> International business : competing in the global marketplace ent://SD_ILS/0/SD_ILS:49700 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hill, Charles W. L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> On message : precision communication for the digital age ent://SD_ILS/0/SD_ILS:49740 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Theobald, Theo, 1957-, author.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2013<br/> Marketing strategy : the thinking involved ent://SD_ILS/0/SD_ILS:49809 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Hill, Mark E., 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Sustainable enterprise : a macromarketing approach ent://SD_ILS/0/SD_ILS:49826 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Peterson, Mark, 1956-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising creative : strategy, copy, design ent://SD_ILS/0/SD_ILS:49830 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Altstiel, Tom.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Grow the core : a practical workout to grow your core brand and business ent://SD_ILS/0/SD_ILS:49934 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Taylor, David, 1964-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Health and medical public relations ent://SD_ILS/0/SD_ILS:49978 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Riggulsford, Myc.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> 60-minute brand strategist : the essential brand book for marketing professionals ent://SD_ILS/0/SD_ILS:50277 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Mootee, Idris, 1958-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Thought leadership : prompting businesses to think and learn ent://SD_ILS/0/SD_ILS:50591 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Young, Laurie, 1955-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Music business handbook and career guide ent://SD_ILS/0/SD_ILS:51516 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Baskerville, David.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Business models for the social mobile cloud : transform your business using social media, mobile Internet, and cloud computing ent://SD_ILS/0/SD_ILS:51573 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Shelton, Ted, 1966-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Media today : mass communication in a converging world ent://SD_ILS/0/SD_ILS:53113 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Turow, Joseph.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Professional practice for interior designers ent://SD_ILS/0/SD_ILS:55230 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Piotrowski, Christine M., 1947-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> New prespectives : portfolio projects for business analysis ent://SD_ILS/0/SD_ILS:55847 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Friedrichsen, Lisa L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Concepts in enterprise resource planning ent://SD_ILS/0/SD_ILS:55872 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Monk, Ellen F.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The graphic designer's business survival guide ent://SD_ILS/0/SD_ILS:57888 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Daniels, Lawrence J., 1942-<br/><a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426">E-book - Full text from Dawsonera</a> <a href="http://www.dawsonera.com/guard/protected/dawson.jsp?name=London%20Metropolitan%20University&dest=http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426">E-book - Full text from Dawsonera</a> Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Foodservice management fundamentals ent://SD_ILS/0/SD_ILS:57954 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Reynolds, Dennis E., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Business driven information systems ent://SD_ILS/0/SD_ILS:1640 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Baltzan, Paige.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> UnMarketing : stop marketing. Start engaging ent://SD_ILS/0/SD_ILS:5730 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Stratten, Scott.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Business functions : an introduction ent://SD_ILS/0/SD_ILS:15950 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Van Zyl, J.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Introduction to business management : fresh perspectives ent://SD_ILS/0/SD_ILS:16050 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Botha, Stephn&eacute;.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> How to set up &amp; run a fashion label ent://SD_ILS/0/SD_ILS:21459 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Meadows, Toby.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=926147&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=926147&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> E-business ent://SD_ILS/0/SD_ILS:22631 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Schneider, Gary P., 1952-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Advertising theory ent://SD_ILS/0/SD_ILS:48589 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Rodgers, Shelly.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Brand resilience : managing risk and recovery in a high-speed world ent://SD_ILS/0/SD_ILS:49064 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Copulsky, Jonathan R.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Marketing without advertising : brand preference and consumer choice in Cuba ent://SD_ILS/0/SD_ILS:49315 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Morales, Emilio, 1969-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> No B.S. grassroots marketing : the ultimate no holds barred take no prisoners guide to growing sales and profits of local small businesses ent://SD_ILS/0/SD_ILS:49428 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kennedy, Dan S., 1954-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Applying scientific reasoning to the field of marketing : make better decisions ent://SD_ILS/0/SD_ILS:49531 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Grapentine, Terry<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Market segmentation : how to do it and how to profit from it ent://SD_ILS/0/SD_ILS:49664 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> International marketing strategy : analysis, development and implementation. ent://SD_ILS/0/SD_ILS:50674 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Doole, Isobel, 1954-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Supply chain management : a balanced approach ent://SD_ILS/0/SD_ILS:50706 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Wisner, Joel D.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Social marketing for dummies ent://SD_ILS/0/SD_ILS:51607 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Zimmerman, Jan.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Effective small business management : an entrepreneurial approach ent://SD_ILS/0/SD_ILS:402 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Scarborough, Norman M.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Managing small business : an entrepreneurial emphasis ent://SD_ILS/0/SD_ILS:541 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Petty, J. William, 1942-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> UnMarketing : stop marketing. Start engaging ent://SD_ILS/0/SD_ILS:15205 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Stratten, Scott.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Handmade branding : exploring how the nature of creating craft products informs the branding of craft business ent://SD_ILS/0/SD_ILS:18664 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Smith, Bianca.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> Marketing concepts and strategies ent://SD_ILS/0/SD_ILS:20538 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Dibb, Sally, 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Social information : gaining competitive and business advantage using social media tools ent://SD_ILS/0/SD_ILS:47685 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Brown, Scott.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The handbook of strategic public relations and integrated communications ent://SD_ILS/0/SD_ILS:48502 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Caywood, Clarke L., 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Handbook of children and the media ent://SD_ILS/0/SD_ILS:48539 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Singer, Dorothy G.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Marketing Ethics. ent://SD_ILS/0/SD_ILS:48522 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z Format:&#160;Books<br/>Publication Date&#160;2012<br/> We first : how brands and consumers use social media to build a better world ent://SD_ILS/0/SD_ILS:49073 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Mainwaring, Simon, 1967-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Good works! : marketing and corporate initiatives that build a better world-- and the bottom line ent://SD_ILS/0/SD_ILS:49398 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Digital marketing : strategy, implementation and practice ent://SD_ILS/0/SD_ILS:49689 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Chaffey, Dave, 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The Arab world unbound : tapping into the power of 350 million consumers ent://SD_ILS/0/SD_ILS:49917 2025-05-16T04:56:08Z 2025-05-16T04:56:08Z by&#160;Mahajan, Vijay, 1948-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/>