Search Results for C - Narrowed by: Advertising.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dC$0026qf$003dSUBJECT$002509Subject$002509Advertising.$002509Advertising.$0026ps$003d300?2025-06-16T14:42:54ZIntroduction to communication. Course Book 7, Speech communication, public relations and advertisingent://SD_ILS/0/SD_ILS:138992025-06-16T14:42:54Z2025-06-16T14:42:54Zby Angelopoulo, G. C.<br/>Format: Books<br/>Publication Date 1996<br/>Advertisingent://SD_ILS/0/SD_ILS:242282025-06-16T14:42:54Z2025-06-16T14:42:54Zby O'Guinn, Thomas C.<br/>Format: Books<br/>Publication Date 2000<br/>Advertising and integrated brand promotionent://SD_ILS/0/SD_ILS:242025-06-16T14:42:54Z2025-06-16T14:42:54Zby O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format: Books<br/>Publication Date 2015<br/>Advertising and integrated brand promotionent://SD_ILS/0/SD_ILS:3252025-06-16T14:42:54Z2025-06-16T14:42:54Zby O'Guinn, Thomas C.<br/>Format: Books<br/>Publication Date 2009<br/>Advertising and integrated brand promotionent://SD_ILS/0/SD_ILS:228242025-06-16T14:42:54Z2025-06-16T14:42:54Zby O'Guinn, Thomas C., author.<br/>Format: Books<br/>Publication Date 2019<br/>Which ad pulled best? : 50 case histories on how to write and design ads that workent://SD_ILS/0/SD_ILS:149722025-06-16T14:42:54Z2025-06-16T14:42:54Zby Burton, Philip Ward, 1910-<br/>Format: Books<br/>Publication Date 1993<br/>Advertising, concepts and strategiesent://SD_ILS/0/SD_ILS:3142025-06-16T14:42:54Z2025-06-16T14:42:54Zby Berkman, Harold W.<br/>Format: Books<br/>Publication Date 1987<br/>Promotional strategy : managing the marketing communications processent://SD_ILS/0/SD_ILS:196842025-06-16T14:42:54Z2025-06-16T14:42:54Zby Engel, James F.<br/>Format: Books<br/>Publication Date 1994<br/>Promotional strategy : managing the marketing communications processent://SD_ILS/0/SD_ILS:201692025-06-16T14:42:54Z2025-06-16T14:42:54Zby Engel, James F.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=003878125&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=003878125&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht003913737.PDF">http://www.gbv.de/dms/hbz/toc/ht003913737.PDF</a><br/>Format: Books<br/>Publication Date 1991<br/>Advertising and promotions : an integrated brand approachent://SD_ILS/0/SD_ILS:3392025-06-16T14:42:54Z2025-06-16T14:42:54Zby Semenik, Richard J.<br/>Format: Books<br/>Publication Date 2012<br/>The concise encyclopedia of communicationent://SD_ILS/0/SD_ILS:524292025-06-16T14:42:54Z2025-06-16T14:42:54Zby Donsbach, Wolfgang, 1949-<br/>Format: Books<br/>Publication Date 2015<br/>Controversies in contemporary advertisingent://SD_ILS/0/SD_ILS:517262025-06-16T14:42:54Z2025-06-16T14:42:54Zby Sheehan, Kim.<br/>Format: Books<br/>Publication Date 2014<br/>Contemporary advertising and integrated marketing communicationsent://SD_ILS/0/SD_ILS:531522025-06-16T14:42:54Z2025-06-16T14:42:54Zby Arens, William F.<br/>Format: Books<br/>Publication Date 2013<br/>Advertising theoryent://SD_ILS/0/SD_ILS:485892025-06-16T14:42:54Z2025-06-16T14:42:54Zby Rodgers, Shelly.<br/>Format: Books<br/>Publication Date 2012<br/>Integrated advertising, promotion, and marketing communicationsent://SD_ILS/0/SD_ILS:228232025-06-16T14:42:54Z2025-06-16T14:42:54Zby Clow, Kenneth E.<br/>Format: Books<br/>Publication Date 2010<br/>Manager's guide to marketing, advertising, and publicityent://SD_ILS/0/SD_ILS:397662025-06-16T14:42:54Z2025-06-16T14:42:54Zby Callen, Barry.<br/>Format: Books<br/>Publication Date 2010 2009<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:407722025-06-16T14:42:54Z2025-06-16T14:42:54Zby Arens, William F.<br/>Format: Books<br/>Publication Date 2009<br/>Integrated advertising, promotion, and marketing communicationsent://SD_ILS/0/SD_ILS:166272025-06-16T14:42:54Z2025-06-16T14:42:54Zby Clow, Kenneth E.<br/>Format: Books<br/>Publication Date 2007<br/>Corporate communications : a 21st century primerent://SD_ILS/0/SD_ILS:205422025-06-16T14:42:54Z2025-06-16T14:42:54Zby Fernandez, Joseph, 1968-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html">http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html">http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Controversies in contemporary advertisingent://SD_ILS/0/SD_ILS:368762025-06-16T14:42:54Z2025-06-16T14:42:54Zby Sheehan, Kim Bartel.<br/>Format: Books<br/>Publication Date 2004<br/>The future of advertising : new media, new clients, new consumers in the post-television ageent://SD_ILS/0/SD_ILS:165682025-06-16T14:42:54Z2025-06-16T14:42:54Zby Cappo, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy038/2003041335.html">http://catdir.loc.gov/catdir/toc/fy038/2003041335.html</a>
Table of contents <a href="http://swbplus.bsz-bw.de/bsz10739149Xinh.htm">http://swbplus.bsz-bw.de/bsz10739149Xinh.htm</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh041/2003041335.html">http://catdir.loc.gov/catdir/bios/mh041/2003041335.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2003041335.html">http://catdir.loc.gov/catdir/description/mh031/2003041335.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:131472025-06-16T14:42:54Z2025-06-16T14:42:54Zby Arens, William F.<br/><a href="http://www.mhhe.com.arens/">A related resource is available on the Internet.</a><br/>Format: Electronic Resources<br/>Publication Date 2002<br/>Integrated advertising, promotion, and marketing communicationent://SD_ILS/0/SD_ILS:248362025-06-16T14:42:54Z2025-06-16T14:42:54Zby Clow, Kenneth E.<br/>Format: Books<br/>Publication Date 2002 2001<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:243242025-06-16T14:42:54Z2025-06-16T14:42:54Zby Arens, William F.<br/>Format: Books<br/>Publication Date 1998<br/>