Search Results for Cengage, - Narrowed by: Communication in marketing. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dCengage$00252C$0026qf$003dSUBJECT$002509Subject$002509Communication$002bin$002bmarketing.$002509Communication$002bin$002bmarketing.$0026ps$003d300? 2025-06-12T16:26:18Z Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:224 2025-06-12T16:26:18Z 2025-06-12T16:26:18Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> This is PR : the realities of public relations ent://SD_ILS/0/SD_ILS:9854 2025-06-12T16:26:18Z 2025-06-12T16:26:18Z by&#160;Newsom, Doug.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Crouch, touch, to not engage : the scrum between advertisers and PVR ent://SD_ILS/0/SD_ILS:18913 2025-06-12T16:26:18Z 2025-06-12T16:26:18Z by&#160;Whitehead, Seth.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> Integrated marketing communications in advertising and promotion ent://SD_ILS/0/SD_ILS:2920 2025-06-12T16:26:18Z 2025-06-12T16:26:18Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/>