Search Results for Cengage Learning. - Narrowed by: Advertising.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dCengage$002bLearning.$0026qf$003dSUBJECT$002509Subject$002509Advertising.$002509Advertising.$0026ps$003d300$0026isd$003dtrue?dt=list2025-06-21T10:53:21ZAdvertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:2242025-06-21T10:53:21Z2025-06-21T10:53:21Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2014<br/>Promo 2ent://SD_ILS/0/SD_ILS:506762025-06-21T10:53:21Z2025-06-21T10:53:21Zby O'Guinn, Thomas.<br/>Format: Books<br/>Publication Date 2013<br/>Advertising and promotions : an integrated brand approachent://SD_ILS/0/SD_ILS:3392025-06-21T10:53:21Z2025-06-21T10:53:21Zby Semenik, Richard J.<br/>Format: Books<br/>Publication Date 2012<br/>Integrated marketing communications in advertising and promotionent://SD_ILS/0/SD_ILS:29202025-06-21T10:53:21Z2025-06-21T10:53:21Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2010<br/>Advertising and integrated brand promotionent://SD_ILS/0/SD_ILS:3252025-06-21T10:53:21Z2025-06-21T10:53:21Zby O'Guinn, Thomas C.<br/>Format: Books<br/>Publication Date 2009<br/>