Search Results for Cengage Learning. - Narrowed by: Direct marketing. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dCengage$002bLearning.$0026qf$003dSUBJECT$002509Subject$002509Direct$002bmarketing.$002509Direct$002bmarketing.$0026ps$003d300?dt=list 2025-12-29T22:09:20Z Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:224 2025-12-29T22:09:20Z 2025-12-29T22:09:20Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Integrated marketing communications in advertising and promotion ent://SD_ILS/0/SD_ILS:2920 2025-12-29T22:09:20Z 2025-12-29T22:09:20Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/>