Search Results for Commerce. - Narrowed by: Merken. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dCommerce.$0026qf$003dSUBJECT$002509Subject$002509Merken.$002509Merken.$0026pe$003dd$00253A$0026ps$003d300?dt=list 2025-10-16T10:02:14Z Building strong brands ent://SD_ILS/0/SD_ILS:13134 2025-10-16T10:02:14Z 2025-10-16T10:02:14Z by&#160;Aaker, David A. (David Allen), 1938-<br/>Format:&#160;Books<br/>Publication Date&#160;2002&#160;1996<br/> Brands in the balance : meeting the challenges to commercial identity ent://SD_ILS/0/SD_ILS:12734 2025-10-16T10:02:14Z 2025-10-16T10:02:14Z by&#160;Drawbaugh, Kevin.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Eating the big fish : how challenger brands can compete against brand leaders ent://SD_ILS/0/SD_ILS:14772 2025-10-16T10:02:14Z 2025-10-16T10:02:14Z by&#160;Morgan, Adam, 1969-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix02/98028267.html">http://catdir.loc.gov/catdir/toc/onix02/98028267.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley041/98028267.html">http://catdir.loc.gov/catdir/bios/wiley041/98028267.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley032/98028267.html">http://catdir.loc.gov/catdir/description/wiley032/98028267.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/>