Search Results for Communication en marketing. - Narrowed by: Advertising.

Advertising, promotion & supplemental aspects of integrated marketing communications

2025-05-18T11:29:22Z

by Shimp, Terence A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html
Format: Books
Publication Date 2003

Beyond disruption : changing the rules in the marketplace

2025-05-18T11:29:22Z

by Dru, Jean-Marie.
Table of contents http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html Publisher description http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html
Format: Books
Publication Date 2002

International advertising : communicating across cultures

2025-05-18T11:29:22Z

by Mueller, Barbara, 1958-
Format: Books
Publication Date 1996

Introduction to advertising and promotion : an integrated marketing communications perspective

2025-05-18T11:29:22Z

by Belch, George E. (George Edward), 1951-
Format: Books
Publication Date 1995