Search Results for Communications Media. - Narrowed by: VEGA Bordeaux SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dCommunications$002bMedia.$0026qf$003dLIBRARY$002509Library$0025091$00253AVGBDX$002509VEGA$002bBordeaux$0026pe$003dd$00253A$0026ps$003d300?dt=list 2025-10-19T12:52:07Z Media now : communications media in the information age ent://SD_ILS/0/SD_ILS:16968 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Straubhaar, Joseph D.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Silence as a crisis communications strategy on social media ent://SD_ILS/0/SD_ILS:19496 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Robertson, Randy.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Brand media strategy : integrated communications planning in the digital era ent://SD_ILS/0/SD_ILS:7224 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Young, Antony, 1964-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Researching communications : a practical guide to methods in media and cultural analysis ent://SD_ILS/0/SD_ILS:13412 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Deacon, David.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Digital marketing excellence : planning, optimizing and integrating online marketing ent://SD_ILS/0/SD_ILS:20590 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Smith, P. R. (Paul Russell), 1957- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Media studies. Volume 4, Social (new) media and mediated communication today ent://SD_ILS/0/SD_ILS:21478 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Fourie, Pieter J. (Pieter Jacobus), 1950-<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns ent://SD_ILS/0/SD_ILS:25 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Barry, Pete (Pete S.), author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Architecting experience : a marketing science and digital analytics handbook ent://SD_ILS/0/SD_ILS:56652 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Marketing management ent://SD_ILS/0/SD_ILS:21216 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> To like or not to like : an exploration of how South African brands use social media ent://SD_ILS/0/SD_ILS:18821 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Peake, Fiona.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The digital media handbook ent://SD_ILS/0/SD_ILS:15559 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Dewdney, Andrew, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Creative strategy in advertising ent://SD_ILS/0/SD_ILS:56263 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Drewniany, Bonnie L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:9800 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Winning the story wars : why those who tell--and live--the best stories will rule the future ent://SD_ILS/0/SD_ILS:5118 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Sachs, Jonah, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The handbook of media and communication research : qualitative and quantitative methodologies ent://SD_ILS/0/SD_ILS:15442 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Jensen, Klaus Bruhn.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The new rules of marketing &amp; PR : how to use social media, online video, mobile applications, blogs, news releases, &amp; viral marketing to reach buyers directly ent://SD_ILS/0/SD_ILS:1566 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Scott, David Meerman.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Visual communication : images with messages ent://SD_ILS/0/SD_ILS:2442 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Lester, Paul Martin.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1212/2009936693-t.html">http://catdir.loc.gov/catdir/enhancements/fy1212/2009936693-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1105/2009936693-b.html">http://catdir.loc.gov/catdir/enhancements/fy1105/2009936693-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1212/2009936693-d.html">http://catdir.loc.gov/catdir/enhancements/fy1212/2009936693-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Environment, media and communication ent://SD_ILS/0/SD_ILS:8329 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Hansen, Anders, 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing communications : a brand narrative approach ent://SD_ILS/0/SD_ILS:16796 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Dahl&eacute;n, Micael.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Architectural photography ent://SD_ILS/0/SD_ILS:57882 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Heinrich, Michael, 1978-<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Enhancing diabetes self-management care : a case study of pharmaceutical brand strategy and the challenge of new media ent://SD_ILS/0/SD_ILS:18832 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Mckend, Robert.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> Visual communication : integrating media, art and science ent://SD_ILS/0/SD_ILS:15446 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Williams, Rick.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0634/2005933987-t.html">http://catdir.loc.gov/catdir/enhancements/fy0634/2005933987-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0634/2005933987-d.html">http://catdir.loc.gov/catdir/enhancements/fy0634/2005933987-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007&#160;2006<br/> Advertising is dead : long live advertising! ent://SD_ILS/0/SD_ILS:9794 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Himpe, Tom.<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Africa's media, democracy, and the politics of belonging ent://SD_ILS/0/SD_ILS:254 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Nyamnjoh, Francis B., 1961-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0618/2004053699-t.html">http://catdir.loc.gov/catdir/enhancements/fy0618/2004053699-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013004758&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013004758&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Book review (H-Net) <a href="http://www.h-net.org/reviews/showrev.php?id=11845">http://www.h-net.org/reviews/showrev.php?id=11845</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0618/2004053699-b.html">http://catdir.loc.gov/catdir/enhancements/fy0618/2004053699-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0618/2004053699-d.html">http://catdir.loc.gov/catdir/enhancements/fy0618/2004053699-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Advertising and promotion : an integrated marketing communications perspective ent://SD_ILS/0/SD_ILS:327 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Belch, George E. (George Edward), 1951-<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Media now : understanding media culture and technology ent://SD_ILS/0/SD_ILS:16903 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Straubhaar, Joseph D.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2004<br/> The media of mass communication ent://SD_ILS/0/SD_ILS:15149 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Vivian, John.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2003<br/> Teaching graphic design : course offerings and class projects from the leading graduate and undergraduate programs ent://SD_ILS/0/SD_ILS:16486 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Heller, Steven.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip046/2003015463.html">http://catdir.loc.gov/catdir/toc/ecip046/2003015463.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Casting for big ideas : a new manifesto for agency managers ent://SD_ILS/0/SD_ILS:16573 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Jaffe, Andrew, 1938-2010.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley041/2003283016.html">http://catdir.loc.gov/catdir/toc/wiley041/2003283016.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley045/2003283016.html">http://catdir.loc.gov/catdir/bios/wiley045/2003283016.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley041/2003283016.html">http://catdir.loc.gov/catdir/description/wiley041/2003283016.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> AdValue : twenty ways advertising works for business ent://SD_ILS/0/SD_ILS:16574 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Butterfield, Leslie, 1952-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2002043685.html">http://catdir.loc.gov/catdir/toc/els031/2002043685.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2002043685.html">http://catdir.loc.gov/catdir/description/els031/2002043685.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> New media : a critical introduction ent://SD_ILS/0/SD_ILS:12046 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Lister, Martin, 1947-<br/>Table of contents <a href="http://www.gbv.de/dms/goettingen/347560156.pdf">Kostenfrei</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0701/2002029452-d.html">http://catdir.loc.gov/catdir/enhancements/fy0701/2002029452-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Mass media research : an introduction ent://SD_ILS/0/SD_ILS:16908 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Wimmer, Roger D.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2002102411-b.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2002102411-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2002102411-d.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2002102411-d.html</a> Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1515/2002102411-t.html">http://catdir.loc.gov/catdir/enhancements/fy1515/2002102411-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Communication, cultural and media studies : the key concepts ent://SD_ILS/0/SD_ILS:12946 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Hartley, John, 1948-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Living in the Information Age : a new media reader ent://SD_ILS/0/SD_ILS:17718 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Bucy, Erik P., 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Wired marketing : energizing business for e-commerce ent://SD_ILS/0/SD_ILS:16558 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Hardaker, Glenn.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Media writer's handbook : a guide to common writing and editing problems ent://SD_ILS/0/SD_ILS:1014 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Arnold, George T.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh023/99025514.html">http://catdir.loc.gov/catdir/toc/mh023/99025514.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/99025514.html">http://catdir.loc.gov/catdir/description/mh023/99025514.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> McQuail's mass communication theory ent://SD_ILS/0/SD_ILS:13411 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;McQuail, Denis.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0657/00698196-t.html">http://catdir.loc.gov/catdir/enhancements/fy0657/00698196-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0657/00698196-d.html">http://catdir.loc.gov/catdir/enhancements/fy0657/00698196-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Visual digital culture : surface play and spectacle in new media genres ent://SD_ILS/0/SD_ILS:14200 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Darley, Andrew.<br/>Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780203135204">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780203135204</a> Ebook Library <a href="http://public.eblib.com/choice/publicfullrecord.aspx?p=165889">http://public.eblib.com/choice/publicfullrecord.aspx?p=165889</a> ebrary <a href="http://site.ebrary.com/id/5001435">http://site.ebrary.com/id/5001435</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=60819">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=60819</a> Taylor & Francis <a href="http://www.tandfebooks.com/isbn/9780203135204">http://www.tandfebooks.com/isbn/9780203135204</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2000<br/> Excellence in advertising : the IPA guide to best practice ent://SD_ILS/0/SD_ILS:16570 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Butterfield, Leslie, 1952-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els033/99043468.html">http://catdir.loc.gov/catdir/toc/els033/99043468.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els033/99043468.html">http://catdir.loc.gov/catdir/description/els033/99043468.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Mass media, towards the millennium : the South African handbook of mass communication ent://SD_ILS/0/SD_ILS:15444 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;De Beer, A. S. (Arrie)<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Advertising communications &amp; promotion management ent://SD_ILS/0/SD_ILS:354 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Rossiter, John R.<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz061199036inh.htm">http://swbplus.bsz-bw.de/bsz061199036inh.htm</a><br/>Format:&#160;Regular print<br/>Publication Date&#160;1997<br/> Representation : cultural representations and signifying practices ent://SD_ILS/0/SD_ILS:15537 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Hall, Stuart, 1932-2014.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-t.html">http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-d.html">http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Forward through the rearview mirror : reflections on and by Marshall McLuhan ent://SD_ILS/0/SD_ILS:20710 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Benedetti, Paul.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Cultural studies and communications ent://SD_ILS/0/SD_ILS:16918 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Curran, James.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0635/95036959-t.html">http://catdir.loc.gov/catdir/enhancements/fy0635/95036959-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007252468&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007252468&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007252468&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007252468&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0635/95036959-d.html">http://catdir.loc.gov/catdir/enhancements/fy0635/95036959-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Communication in the Third World : seizing advertising opportunities in the 1990s ent://SD_ILS/0/SD_ILS:15619 2025-10-19T12:52:07Z 2025-10-19T12:52:07Z by&#160;Green, Nick.<br/>Format:&#160;Books<br/>Publication Date&#160;1990<br/>