Search Results for Consumer Behavior. - Narrowed by: 1:VGCTSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dConsumer$002bBehavior.$0026qf$003dAFL_LIBRARY$002509Advanced$002bSearch$002bLocation$0025091$00253AVGCT$0025091$00253AVGCT$0026ps$003d300?dt=list2025-06-25T20:59:45ZConsumer behaviorent://SD_ILS/0/SD_ILS:157572025-06-25T20:59:45Z2025-06-25T20:59:45Zby Schiffman, Leon G.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2010<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:165092025-06-25T20:59:45Z2025-06-25T20:59:45Zby Schiffman, Leon G.<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780131705319.pdf">http://www.gbv.de/dms/bowker/toc/9780131705319.pdf</a><br/>Format: Books<br/>Publication Date 1991<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:156092025-06-25T20:59:45Z2025-06-25T20:59:45Zby Schiffman, Leon G. (DE-588)154336181<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027345852&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a><br/>Format: Books<br/>Publication Date 2015<br/>Consumer behavior : building marketing strategyent://SD_ILS/0/SD_ILS:166392025-06-25T20:59:45Z2025-06-25T20:59:45Zby Hawkins, Del I.<br/>Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=1562971">Consumer behavior</a><br/>Format: Electronic Resources<br/>Publication Date 2004<br/>Customer behavior : consumer behavior & beyondent://SD_ILS/0/SD_ILS:102912025-06-25T20:59:45Z2025-06-25T20:59:45Zby Sheth, Jagdish N.<br/>Format: Books<br/>Publication Date 1999<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:130522025-06-25T20:59:45Z2025-06-25T20:59:45Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2006<br/>Principles of marketingent://SD_ILS/0/SD_ILS:578522025-06-25T20:59:45Z2025-06-25T20:59:45Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2024<br/>Principles of marketingent://SD_ILS/0/SD_ILS:560592025-06-25T20:59:45Z2025-06-25T20:59:45Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2021<br/>Handbook of research on gender and marketingent://SD_ILS/0/SD_ILS:223732025-06-25T20:59:45Z2025-06-25T20:59:45Zby Dobscha, Susan, editor.<br/>Format: Books<br/>Publication Date 2019<br/>The age of surveillance capitalism : the fight for a human future at the new frontier of powerent://SD_ILS/0/SD_ILS:564942025-06-25T20:59:45Z2025-06-25T20:59:45Zby Zuboff, Shoshana, 1951- author.<br/>Format: Books<br/>Publication Date 2019<br/>Consumer Behaviour 4eent://SD_ILS/0/SD_ILS:212632025-06-25T20:59:45Z2025-06-25T20:59:45Zby Roberts-Lombard, Mornay<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647446&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647446&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlinesent://SD_ILS/0/SD_ILS:218612025-06-25T20:59:45Z2025-06-25T20:59:45Zby Warren, Andrew<br/>Format: Manuscript<br/>Publication Date 2017<br/>Alcohol affair : the influence of experiential marketing on purchase behaviourent://SD_ILS/0/SD_ILS:189482025-06-25T20:59:45Z2025-06-25T20:59:45Zby Matsolo, Sibongiseni.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africaent://SD_ILS/0/SD_ILS:193842025-06-25T20:59:45Z2025-06-25T20:59:45Zby Shier, James.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Advertising and integrated brand promotionent://SD_ILS/0/SD_ILS:242025-06-25T20:59:45Z2025-06-25T20:59:45Zby O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format: Books<br/>Publication Date 2015<br/>Principles of marketingent://SD_ILS/0/SD_ILS:3212025-06-25T20:59:45Z2025-06-25T20:59:45Zby Kotler, Philip (Philip J.), 1931-<br/>Format: Books<br/>Publication Date 2014 2013<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:602025-06-25T20:59:45Z2025-06-25T20:59:45Zby Parumasur, Sanjana Brijball, editor.<br/>EBSCO <a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennialsent://SD_ILS/0/SD_ILS:192332025-06-25T20:59:45Z2025-06-25T20:59:45Zby Hendricks, Erin.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industryent://SD_ILS/0/SD_ILS:192592025-06-25T20:59:45Z2025-06-25T20:59:45Zby Burger, Wouter.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Fashion Branding and Consumer Behaviors : Scientific Modelsent://SD_ILS/0/SD_ILS:192962025-06-25T20:59:45Z2025-06-25T20:59:45Zby Choi, Tsan-Ming, editor.<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739</a><br/>Format: Books<br/>Publication Date 2014<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:98002025-06-25T20:59:45Z2025-06-25T20:59:45Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2013<br/>Advertising : concept and copyent://SD_ILS/0/SD_ILS:272025-06-25T20:59:45Z2025-06-25T20:59:45Zby Felton, George, 1947-<br/>Format: Books<br/>Publication Date 2013<br/>Exploring consumer behaviour : a comparative study between female designer & celebrity endorsed fragrances in Cape Townent://SD_ILS/0/SD_ILS:191772025-06-25T20:59:45Z2025-06-25T20:59:45Zby Marais, Erika.<br/>Format: Manuscript<br/>Publication Date 2013<br/>The design of everyday thingsent://SD_ILS/0/SD_ILS:578912025-06-25T20:59:45Z2025-06-25T20:59:45Zby Norman, Donald A., author.<br/><a href="http://lib.myilibrary.com/browse/open.asp?id=574528&entityid=https://idp.brunel.ac.uk/entity">http://lib.myilibrary.com/browse/open.asp?id=574528&entityid=https://idp.brunel.ac.uk/entity</a><br/>Format: Books<br/>Publication Date 2013<br/>Brandwashed : tricks companies use to manipulate our minds and persuade us to buyent://SD_ILS/0/SD_ILS:60042025-06-25T20:59:45Z2025-06-25T20:59:45Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2012<br/>The anthropological influence in advertising : a study of the various social cultural and ethnic forces that may affect buyer behaviourent://SD_ILS/0/SD_ILS:189432025-06-25T20:59:45Z2025-06-25T20:59:45Zby Adie, Lauren Amy.<br/>Format: Manuscript<br/>Publication Date 2012<br/>Principles of marketingent://SD_ILS/0/SD_ILS:163902025-06-25T20:59:45Z2025-06-25T20:59:45Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>Why we buy : the science of shoppingent://SD_ILS/0/SD_ILS:115912025-06-25T20:59:45Z2025-06-25T20:59:45Zby Underhill, Paco.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.ent://SD_ILS/0/SD_ILS:131602025-06-25T20:59:45Z2025-06-25T20:59:45Zby Baskin, Jonathan Salem.<br/>Format: Books<br/>Publication Date 2009<br/>Buy ology : how everything we believe about why we buy is wrongent://SD_ILS/0/SD_ILS:81402025-06-25T20:59:45Z2025-06-25T20:59:45Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2009 2008<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:156812025-06-25T20:59:45Z2025-06-25T20:59:45Zby Arens, William F.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html">http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3342025-06-25T20:59:45Z2025-06-25T20:59:45Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2007<br/>Buyer behaviour : understanding consumer psychology and marketingent://SD_ILS/0/SD_ILS:160962025-06-25T20:59:45Z2025-06-25T20:59:45Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2007<br/>Advertising : concept and copyent://SD_ILS/0/SD_ILS:3232025-06-25T20:59:45Z2025-06-25T20:59:45Zby Felton, George, 1947-<br/>Format: Books<br/>Publication Date 2006<br/>Primal branding : create zealots for your brand, your company, and your futureent://SD_ILS/0/SD_ILS:47612025-06-25T20:59:45Z2025-06-25T20:59:45Zby Hanlon, Patrick.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0640/2005044708-s.html">http://catdir.loc.gov/catdir/enhancements/fy0640/2005044708-s.html</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0630/2005044708-t.html">http://catdir.loc.gov/catdir/enhancements/fy0630/2005044708-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015488731&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015488731&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0630/2005044708-d.html">http://catdir.loc.gov/catdir/enhancements/fy0630/2005044708-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>The Brand innovation manifesto : how to build brands, redefine markets, and defy conventionsent://SD_ILS/0/SD_ILS:56882025-06-25T20:59:45Z2025-06-25T20:59:45Zby Grant, John, 1964-<br/><a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=156613">NetLibrary</a>
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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html">http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2006<br/>Principles of marketingent://SD_ILS/0/SD_ILS:167352025-06-25T20:59:45Z2025-06-25T20:59:45Zby Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996</a>
<a href="http://www.prenhall.com">http://www.prenhall.com</a><br/>Format: Books<br/>Publication Date 2006<br/>Microeconomicsent://SD_ILS/0/SD_ILS:168022025-06-25T20:59:45Z2025-06-25T20:59:45Zby Pindyck, Robert S.<br/>Format: Books<br/>Publication Date 2005<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:29022025-06-25T20:59:45Z2025-06-25T20:59:45Zby Schiffman,Leon G & Kanuk,Leslie Lazar<br/>Format: Books<br/>Publication Date 2004<br/>Principles of marketingent://SD_ILS/0/SD_ILS:116562025-06-25T20:59:45Z2025-06-25T20:59:45Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2004<br/>How customers think : essential insights into the mind of the marketent://SD_ILS/0/SD_ILS:131302025-06-25T20:59:45Z2025-06-25T20:59:45Zby Zaltman, Gerald.<br/>Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001</a><br/>Format: Books<br/>Publication Date 2003<br/>Buyer behaviour : a multi-cultural approachent://SD_ILS/0/SD_ILS:156782025-06-25T20:59:45Z2025-06-25T20:59:45Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2003<br/>Customers rule! : why the e-commerce honeymoon is over and where winning businesses go from hereent://SD_ILS/0/SD_ILS:5752025-06-25T20:59:45Z2025-06-25T20:59:45Zby Blackwell, Roger D.<br/>Sample text <a href="http://catdir.loc.gov/catdir/samples/random045/2001017343.html">http://catdir.loc.gov/catdir/samples/random045/2001017343.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/random053/2001017343.html">http://catdir.loc.gov/catdir/bios/random053/2001017343.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/random0414/2001017343.html">http://catdir.loc.gov/catdir/description/random0414/2001017343.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Marketing management : knowledge and skillsent://SD_ILS/0/SD_ILS:167982025-06-25T20:59:45Z2025-06-25T20:59:45Zby Peter, J. Paul.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00026735.html">http://catdir.loc.gov/catdir/toc/mh021/00026735.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00026735.html">http://catdir.loc.gov/catdir/description/mh021/00026735.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Internet marketing : readings and online resourcesent://SD_ILS/0/SD_ILS:106642025-06-25T20:59:45Z2025-06-25T20:59:45Zby Richardson, Paul, 1962-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00056868.html">http://catdir.loc.gov/catdir/toc/mh021/00056868.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00056868.html">http://catdir.loc.gov/catdir/description/mh021/00056868.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Emotional branding : the new paradigm for connecting brands to peopleent://SD_ILS/0/SD_ILS:134462025-06-25T20:59:45Z2025-06-25T20:59:45Zby Gobé, Marc.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-b.html">http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-d.html">http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-d.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Truth, lies, and advertising : the art of account planningent://SD_ILS/0/SD_ILS:104172025-06-25T20:59:45Z2025-06-25T20:59:45Zby Steel, Jon.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix04/97040334.html">http://catdir.loc.gov/catdir/toc/onix04/97040334.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/97040334.html">http://catdir.loc.gov/catdir/bios/wiley042/97040334.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley033/97040334.html">http://catdir.loc.gov/catdir/description/wiley033/97040334.html</a><br/>Format: Books<br/>Publication Date 1998<br/>Applications in basic marketing : clippings from the popular business pressent://SD_ILS/0/SD_ILS:167362025-06-25T20:59:45Z2025-06-25T20:59:45Zby Perreault, William D.<br/>Format: Books<br/>Publication Date 1997<br/>Basic marketing : a global-managerial approachent://SD_ILS/0/SD_ILS:136542025-06-25T20:59:45Z2025-06-25T20:59:45Zby Perreault, William D.<br/>Format: Books<br/>Publication Date 1996<br/>