Search Results for Consumer Behavior. - Narrowed by: Brand loyalty. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dConsumer$002bBehavior.$0026qf$003dSUBJECT$002509Subject$002509Brand$002bloyalty.$002509Brand$002bloyalty.$0026ps$003d300? 2025-11-23T23:07:10Z Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaign ent://SD_ILS/0/SD_ILS:18807 2025-11-23T23:07:10Z 2025-11-23T23:07:10Z by&#160;Mujeer, A. Qasim.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines ent://SD_ILS/0/SD_ILS:18638 2025-11-23T23:07:10Z 2025-11-23T23:07:10Z by&#160;Makhanya, Nomfundo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> Brand hijack : marketing without marketing ent://SD_ILS/0/SD_ILS:7895 2025-11-23T23:07:10Z 2025-11-23T23:07:10Z by&#160;Wipperf&uuml;rth, Alex.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Commitment-led marketing : the key to brand profits is in the customer's mind ent://SD_ILS/0/SD_ILS:17384 2025-11-23T23:07:10Z 2025-11-23T23:07:10Z by&#160;Hofmeyr, J. H. (Jan H.)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html">http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html">http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley035/2001281572.html">http://catdir.loc.gov/catdir/description/wiley035/2001281572.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/>