Search Results for Consumer behavior -- Research. - Narrowed by: Advertising.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dConsumer$002bbehavior$002b--$002bResearch.$0026qf$003dSUBJECT$002509Subject$002509Advertising.$002509Advertising.$0026ps$003d300?dt=list2025-10-28T08:44:56ZAdvertising and integrated brand promotionent://SD_ILS/0/SD_ILS:242025-10-28T08:44:56Z2025-10-28T08:44:56Zby O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format: Books<br/>Publication Date 2015<br/>Advertising : concept and copyent://SD_ILS/0/SD_ILS:272025-10-28T08:44:56Z2025-10-28T08:44:56Zby Felton, George, 1947-<br/>Format: Books<br/>Publication Date 2013<br/>Advertising and promotions : an integrated brand approachent://SD_ILS/0/SD_ILS:3392025-10-28T08:44:56Z2025-10-28T08:44:56Zby Semenik, Richard J.<br/>Format: Books<br/>Publication Date 2012<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:156812025-10-28T08:44:56Z2025-10-28T08:44:56Zby Arens, William F.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html">http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:117182025-10-28T08:44:56Z2025-10-28T08:44:56Zby Arens, William F.<br/>Format: Books<br/>Publication Date 2004<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:131472025-10-28T08:44:56Z2025-10-28T08:44:56Zby Arens, William F.<br/><a href="http://www.mhhe.com.arens/">A related resource is available on the Internet.</a><br/>Format: Electronic Resources<br/>Publication Date 2002<br/>