Search Results for Consumer behavior. - Narrowed by: Product management. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dConsumer$002bbehavior.$0026qf$003dSUBJECT$002509Subject$002509Product$002bmanagement.$002509Product$002bmanagement.$0026ps$003d300?dt=list 2025-12-11T04:15:12Z How cool brands stay hot : branding to Generation Y ent://SD_ILS/0/SD_ILS:49549 2025-12-11T04:15:12Z 2025-12-11T04:15:12Z by&#160;Bergh, Joeri van den, 1971-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> How cool brands stay hot : branding to generation Y ent://SD_ILS/0/SD_ILS:47008 2025-12-11T04:15:12Z 2025-12-11T04:15:12Z by&#160;Bergh, Joeri van den.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Priceless : turning ordinary products into extraordinary experiences ent://SD_ILS/0/SD_ILS:26498 2025-12-11T04:15:12Z 2025-12-11T04:15:12Z by&#160;LaSalle, Diana, 1949-<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/>