Search Results for Consumer behaviour - Narrowed by: 1:VGBDXSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dConsumer$002bbehaviour$0026qf$003dLIBRARY$002509Library$0025091$00253AVGBDX$0025091$00253AVGBDX$0026ps$003d300$0026isd$003dtrue?2025-06-09T15:30:28ZConsumer behaviourent://SD_ILS/0/SD_ILS:602025-06-09T15:30:28Z2025-06-09T15:30:28Zby Parumasur, Sanjana Brijball, editor.<br/>EBSCO <a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:130522025-06-09T15:30:28Z2025-06-09T15:30:28Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2006<br/>Consumer Behaviour 5thent://SD_ILS/0/SD_ILS:568472025-06-09T15:30:28Z2025-06-09T15:30:28Zby Roberts-Lombard, Mornay<br/>Format: Books<br/>Publication Date 2022<br/>Consumer Behaviour 4eent://SD_ILS/0/SD_ILS:212632025-06-09T15:30:28Z2025-06-09T15:30:28Zby Roberts-Lombard, Mornay<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647446&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647446&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Consumer behaviour : a South African perspectiveent://SD_ILS/0/SD_ILS:165052025-06-09T15:30:28Z2025-06-09T15:30:28Zby Du Plessis, P. J.<br/>Format: Books<br/>Publication Date 1990<br/>Buyer behaviour : understanding consumer psychology and marketingent://SD_ILS/0/SD_ILS:160962025-06-09T15:30:28Z2025-06-09T15:30:28Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2007<br/>An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviourent://SD_ILS/0/SD_ILS:194772025-06-09T15:30:28Z2025-06-09T15:30:28Zby Jones, Samantha.<br/>Format: Manuscript<br/>Publication Date 2005<br/>Buyer behaviour : strategic marketing applicationsent://SD_ILS/0/SD_ILS:170032025-06-09T15:30:28Z2025-06-09T15:30:28Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 1995 1994<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:156092025-06-09T15:30:28Z2025-06-09T15:30:28Zby Schiffman, Leon G. (DE-588)154336181<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027345852&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a><br/>Format: Books<br/>Publication Date 2015<br/>The study of how the perceived meaning of flowers have influenced consumer's flower purchasing habits, with special focus on roses and orchidsent://SD_ILS/0/SD_ILS:188382025-06-09T15:30:28Z2025-06-09T15:30:28Zby Hayden, Zoe.<br/>Format: Manuscript<br/>Publication Date 2025 2024 2023 2022 2021<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:579552025-06-09T15:30:28Z2025-06-09T15:30:28Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>Format: Books<br/>Publication Date 2024<br/>Digital marketing in practice : design, implement and measure effective campaignsent://SD_ILS/0/SD_ILS:579422025-06-09T15:30:28Z2025-06-09T15:30:28Zby Knight, Hanne, author.<br/>Format: Books<br/>Publication Date 2023<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:562262025-06-09T15:30:28Z2025-06-09T15:30:28Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>Format: Books<br/>Publication Date 2021<br/>Handbook of research on gender and marketingent://SD_ILS/0/SD_ILS:223732025-06-09T15:30:28Z2025-06-09T15:30:28Zby Dobscha, Susan, editor.<br/>Format: Books<br/>Publication Date 2019<br/>The age of surveillance capitalism : the fight for a human future at the new frontier of powerent://SD_ILS/0/SD_ILS:564942025-06-09T15:30:28Z2025-06-09T15:30:28Zby Zuboff, Shoshana, 1951- author.<br/>Format: Books<br/>Publication Date 2019<br/>Strategic brand managementent://SD_ILS/0/SD_ILS:224522025-06-09T15:30:28Z2025-06-09T15:30:28Zby Elliott, Richard H., author.<br/>Format: Books<br/>Publication Date 2018<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:213782025-06-09T15:30:28Z2025-06-09T15:30:28Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Creating a brand identity : a guide for designersent://SD_ILS/0/SD_ILS:578862025-06-09T15:30:28Z2025-06-09T15:30:28Zby Slade, Catharine, author.<br/>Format: Books<br/>Publication Date 2016<br/>Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brandsent://SD_ILS/0/SD_ILS:188462025-06-09T15:30:28Z2025-06-09T15:30:28Zby Makhafola, Kelebogile.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaignent://SD_ILS/0/SD_ILS:188072025-06-09T15:30:28Z2025-06-09T15:30:28Zby Mujeer, A. Qasim.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The artist as a physical brand : do audiences have a reaction to artists' dress attire?ent://SD_ILS/0/SD_ILS:188662025-06-09T15:30:28Z2025-06-09T15:30:28Zby Muhwati, Olga.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The eye of the driver : an analysis of what men and women see in luxury carsent://SD_ILS/0/SD_ILS:188732025-06-09T15:30:28Z2025-06-09T15:30:28Zby Pougnet, Jacqueline.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Fashion Branding and Consumer Behaviors : Scientific Modelsent://SD_ILS/0/SD_ILS:192962025-06-09T15:30:28Z2025-06-09T15:30:28Zby Choi, Tsan-Ming, editor.<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739</a><br/>Format: Books<br/>Publication Date 2014<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:1852025-06-09T15:30:28Z2025-06-09T15:30:28Zby Cant, M. C. (Michael Colin), 1957- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Brandwashed : tricks companies use to manipulate our minds and persuade us to buyent://SD_ILS/0/SD_ILS:60042025-06-09T15:30:28Z2025-06-09T15:30:28Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2012<br/>Marketing the same difference : cultural and language dichotomy in advertisingent://SD_ILS/0/SD_ILS:59932025-06-09T15:30:28Z2025-06-09T15:30:28Zby Seeco, Louis Itumeleng.<br/>Format: Books<br/>Publication Date 2010<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:157572025-06-09T15:30:28Z2025-06-09T15:30:28Zby Schiffman, Leon G.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2010<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:160082025-06-09T15:30:28Z2025-06-09T15:30:28Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2010<br/>Buy ology : how everything we believe about why we buy is wrongent://SD_ILS/0/SD_ILS:81402025-06-09T15:30:28Z2025-06-09T15:30:28Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2009 2008<br/>Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.ent://SD_ILS/0/SD_ILS:131602025-06-09T15:30:28Z2025-06-09T15:30:28Zby Baskin, Jonathan Salem.<br/>Format: Books<br/>Publication Date 2009<br/>The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Appleent://SD_ILS/0/SD_ILS:188162025-06-09T15:30:28Z2025-06-09T15:30:28Zby Versfeld, R. Andrew.<br/>Format: Computer file<br/>Publication Date 2009<br/>Gaining insights into the behaviour and mind set of the "Mzansi youth" marketing segment of the black middle class in South Africaent://SD_ILS/0/SD_ILS:188402025-06-09T15:30:28Z2025-06-09T15:30:28Zby De Wet, Adrian.<br/>Format: Manuscript<br/>Publication Date 2009<br/>Why we buy : the science of shoppingent://SD_ILS/0/SD_ILS:115912025-06-09T15:30:28Z2025-06-09T15:30:28Zby Underhill, Paco.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Advertising and the mind of the consumer : what works, what doesn't, and why.ent://SD_ILS/0/SD_ILS:3512025-06-09T15:30:28Z2025-06-09T15:30:28Zby Sutherland, Max.<br/>Format: Books<br/>Publication Date 2008<br/>The culture code : an ingenious way to understand why people around the world buy and live as they doent://SD_ILS/0/SD_ILS:154952025-06-09T15:30:28Z2025-06-09T15:30:28Zby Rapaille, Clotaire.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-s.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-s.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-b.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-d.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Does advertising influence purchase behaviour of consumers when it comes to hair colouring products?ent://SD_ILS/0/SD_ILS:188522025-06-09T15:30:28Z2025-06-09T15:30:28Zby Brivik, L. H.<br/>Format: Manuscript<br/>Publication Date 2006<br/>The Brand innovation manifesto : how to build brands, redefine markets, and defy conventionsent://SD_ILS/0/SD_ILS:56882025-06-09T15:30:28Z2025-06-09T15:30:28Zby Grant, John, 1964-<br/><a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=156613">NetLibrary</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2006<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:159562025-06-09T15:30:28Z2025-06-09T15:30:28Zby Blackwell, Roger D.<br/>Format: Books<br/>Publication Date 2006<br/>Consumersent://SD_ILS/0/SD_ILS:165512025-06-09T15:30:28Z2025-06-09T15:30:28Zby Arnould, Eric J.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh031/2002041065.html">http://catdir.loc.gov/catdir/toc/mh031/2002041065.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2002041065.html">http://catdir.loc.gov/catdir/description/mh031/2002041065.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Buyer behaviour : a multi-cultural approachent://SD_ILS/0/SD_ILS:156782025-06-09T15:30:28Z2025-06-09T15:30:28Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2003<br/>How customers think : essential insights into the mind of the marketent://SD_ILS/0/SD_ILS:131302025-06-09T15:30:28Z2025-06-09T15:30:28Zby Zaltman, Gerald.<br/>Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001</a><br/>Format: Books<br/>Publication Date 2003<br/>Effective marketing : creating and keeping customersent://SD_ILS/0/SD_ILS:170022025-06-09T15:30:28Z2025-06-09T15:30:28Zby Zikmund, William G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:165042025-06-09T15:30:28Z2025-06-09T15:30:28Zby Blackwell, Roger D.<br/>Format: Books<br/>Publication Date 2001<br/>Wired marketing : energizing business for e-commerceent://SD_ILS/0/SD_ILS:165582025-06-09T15:30:28Z2025-06-09T15:30:28Zby Hardaker, Glenn.<br/>Format: Books<br/>Publication Date 2001<br/>Why we buy : the science of shoppingent://SD_ILS/0/SD_ILS:102612025-06-09T15:30:28Z2025-06-09T15:30:28Zby Underhill, Paco.<br/>Format: Books<br/>Publication Date 2000<br/>The soul of the new consumer : authenticity -- what we buy and why in the new economyent://SD_ILS/0/SD_ILS:160992025-06-09T15:30:28Z2025-06-09T15:30:28Zby Lewis, David, 1942-<br/>Format: Books<br/>Publication Date 2000<br/>Consumer behavior and marketing strategyent://SD_ILS/0/SD_ILS:165082025-06-09T15:30:28Z2025-06-09T15:30:28Zby Peter, J. Paul.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/98016996.html">http://catdir.loc.gov/catdir/toc/mh022/98016996.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html">http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/98016996.html">http://catdir.loc.gov/catdir/description/mh023/98016996.html</a><br/>Format: Books<br/>Publication Date 1999<br/>Customer behavior : consumer behavior & beyondent://SD_ILS/0/SD_ILS:102912025-06-09T15:30:28Z2025-06-09T15:30:28Zby Sheth, Jagdish N.<br/>Format: Books<br/>Publication Date 1999<br/>Consumer behavior : building market strategyent://SD_ILS/0/SD_ILS:165062025-06-09T15:30:28Z2025-06-09T15:30:28Zby Hawkins, Del I.<br/>Format: Books<br/>Publication Date 1998<br/>Consumer psychology for marketingent://SD_ILS/0/SD_ILS:165022025-06-09T15:30:28Z2025-06-09T15:30:28Zby Foxall, G. R.<br/>Format: Books<br/>Publication Date 1997<br/>Consumer behavior and marketing actionent://SD_ILS/0/SD_ILS:165032025-06-09T15:30:28Z2025-06-09T15:30:28Zby Assael, Henry.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html</a><br/>Format: Books<br/>Publication Date 1995<br/>Understanding consumer behaviorent://SD_ILS/0/SD_ILS:165072025-06-09T15:30:28Z2025-06-09T15:30:28Zby Peter, J. Paul.<br/>Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht006687814.pdf">http://www.gbv.de/dms/hbz/toc/ht006687814.pdf</a><br/>Format: Books<br/>Publication Date 1994<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:165092025-06-09T15:30:28Z2025-06-09T15:30:28Zby Schiffman, Leon G.<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780131705319.pdf">http://www.gbv.de/dms/bowker/toc/9780131705319.pdf</a><br/>Format: Books<br/>Publication Date 1991<br/>