Search Results for Consumer behaviour. - Narrowed by: 2010-2017 SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dConsumer$002bbehaviour.$0026qf$003dPUBDATE$002509Publication$002bDate$0025092010-2017$0025092010-2017$0026ps$003d300? 2025-11-21T18:42:42Z Consumer behaviour ent://SD_ILS/0/SD_ILS:50328 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Blythe, Jim.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Consumer behaviour ent://SD_ILS/0/SD_ILS:60 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Parumasur, Sanjana Brijball, editor.<br/>EBSCO <a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Consumer behaviour ent://SD_ILS/0/SD_ILS:15930 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Parumasur, Sanjana Brijball.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Consumer behaviour ent://SD_ILS/0/SD_ILS:46473 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Schiffman, Leon G.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Consumer behaviour : market segmentation. ent://SD_ILS/0/SD_ILS:47425 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Schiffman, Leon G. Consumer behaviour 4th ed.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Introduction to consumer behaviour ent://SD_ILS/0/SD_ILS:10540 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Joubert, Pierre.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Introduction to consumer behaviour ent://SD_ILS/0/SD_ILS:5860 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Joubert, Johan.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Consumer Behaviour 4e ent://SD_ILS/0/SD_ILS:21263 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Roberts-Lombard, Mornay<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647446&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647446&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Introduction to consumer behaviour ent://SD_ILS/0/SD_ILS:51788 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Joubert, Johan Pierre Retief, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Consumer behaviour : implications for marketing strategy ent://SD_ILS/0/SD_ILS:50503 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Quester, Pascale G. (Pascale Genevieve), author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Consumer behaviour : perspectives, findings and explanations ent://SD_ILS/0/SD_ILS:50389 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;O'Shaughnessy, John, 1927-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Handbook of developments in consumer behaviour ent://SD_ILS/0/SD_ILS:48364 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Wells, Victoria.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Consumer Behaviour &amp;amp; marketing communication ent://SD_ILS/0/SD_ILS:53648 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Kazmi, S. H. H.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Consumer behaviour : global and Southern African perspectives ent://SD_ILS/0/SD_ILS:56389 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Schiffman, Leon G.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africa ent://SD_ILS/0/SD_ILS:19384 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Shier, James.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference ent://SD_ILS/0/SD_ILS:18652 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Steffen, Katharina.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennials ent://SD_ILS/0/SD_ILS:19233 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Hendricks, Erin.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry ent://SD_ILS/0/SD_ILS:19259 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Burger, Wouter.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Exploring consumer behaviour : a comparative study between female designer &amp; celebrity endorsed fragrances in Cape Town ent://SD_ILS/0/SD_ILS:19177 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Marais, Erika.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> Consumer behaviour : South African psychology and marketing applications ent://SD_ILS/0/SD_ILS:56228 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Mpinganjira, Mercy.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines ent://SD_ILS/0/SD_ILS:18638 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Makhanya, Nomfundo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> Consumer behavior analysis : (A) rational approach to consumer choice ent://SD_ILS/0/SD_ILS:50158 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Hantula, Donald A.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Consumer behavior ent://SD_ILS/0/SD_ILS:15609 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Schiffman, Leon G. (DE-588)154336181<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027345852&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> The study of how the perceived meaning of flowers have influenced consumer's flower purchasing habits, with special focus on roses and orchids ent://SD_ILS/0/SD_ILS:18838 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Hayden, Zoe.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Marketing management : a South African perspective ent://SD_ILS/0/SD_ILS:21378 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Cant, M. C. (Michael Colin), 1957- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> The impact of brand presence at music festivals a consumer perspective on what works and what doesn't ent://SD_ILS/0/SD_ILS:21847 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Crabtree, Amy-Sue<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> The consumer decision journey of a Varsity College student the moment of truth ent://SD_ILS/0/SD_ILS:21849 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Orton, Lesley John<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> How customer service impacts brand loyalty in the Durban privately owned restaurant industry ent://SD_ILS/0/SD_ILS:21853 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Hartzer, Tegan<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> Consumer perceptions of Porsche and Harley Davidson brands and their marketing based on self-actualisation features ent://SD_ILS/0/SD_ILS:21854 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Taylor, Kimberley<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines ent://SD_ILS/0/SD_ILS:21861 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Warren, Andrew<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> Consumer behavior : buying, having, and being ent://SD_ILS/0/SD_ILS:22674 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Solomon, Michael R., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Small data : the tiny clues that uncover huge trends ent://SD_ILS/0/SD_ILS:54172 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Lindstr&ouml;m, Martin, 1970-<br/>Cover image <a href="http://www.netread.com/jcusers2/bk1388/684/9781250080684/image/lgcover.9781250080684.jpg">http://www.netread.com/jcusers2/bk1388/684/9781250080684/image/lgcover.9781250080684.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Creating a brand identity : a guide for designers ent://SD_ILS/0/SD_ILS:57886 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Slade, Catharine, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands ent://SD_ILS/0/SD_ILS:18846 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Makhafola, Kelebogile.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> CB : consumer behavior : student edition 6 ent://SD_ILS/0/SD_ILS:50680 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Babin, Barry J.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Conscious marketing : how to create an awesome business with a new approach to marketing ent://SD_ILS/0/SD_ILS:53458 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Tate, Carolyn, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Alcohol affair : the influence of experiential marketing on purchase behaviour ent://SD_ILS/0/SD_ILS:18948 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Matsolo, Sibongiseni.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Principles of economics ent://SD_ILS/0/SD_ILS:53873 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Gans, Joshua, 1968- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015&#160;2014<br/> Microeconomics and behaviour ent://SD_ILS/0/SD_ILS:56706 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;De Villiers, Pierre.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaign ent://SD_ILS/0/SD_ILS:18807 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Mujeer, A. Qasim.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:224 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Marketing tourism in South Africa ent://SD_ILS/0/SD_ILS:2380 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;George, Richard, 1968- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> The artist as a physical brand : do audiences have a reaction to artists' dress attire? ent://SD_ILS/0/SD_ILS:18866 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Muhwati, Olga.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The eye of the driver : an analysis of what men and women see in luxury cars ent://SD_ILS/0/SD_ILS:18873 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Pougnet, Jacqueline.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Fashion Branding and Consumer Behaviors : Scientific Models ent://SD_ILS/0/SD_ILS:19296 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Choi, Tsan-Ming, editor.<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Social marketing and behaviour change : models, theory and applications ent://SD_ILS/0/SD_ILS:52114 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Brennan, Linda L. author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> How cool brands stay hot : branding to Generation Y ent://SD_ILS/0/SD_ILS:49549 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Bergh, Joeri van den, 1971-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Customer sense : how the 5 senses influence buying behavior ent://SD_ILS/0/SD_ILS:49653 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Krishna, Aradhna.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Mobile influence : the new power of the consumer ent://SD_ILS/0/SD_ILS:50670 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Martin, Chuck, 1949- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Consumer behavior ent://SD_ILS/0/SD_ILS:50677 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Hoyer, Wayne D. author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing essentials ent://SD_ILS/0/SD_ILS:50679 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Dibb, Sally, 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing management : a South African perspective ent://SD_ILS/0/SD_ILS:185 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Cant, M. C. (Michael Colin), 1957- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Field of dreams : branding of school rugby teams in Durban : a case study of why brands target teenagers ent://SD_ILS/0/SD_ILS:18657 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Stricker, Bradley.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2013<br/> Emotions and consumption behaviour ent://SD_ILS/0/SD_ILS:49448 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Soscia, Isabella.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing ent://SD_ILS/0/SD_ILS:49697 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Kotler, Philip, 1931-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The complete marketer : 60 essential concepts for marketing excellence ent://SD_ILS/0/SD_ILS:49899 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> International consumer behavior in the 21st century : impact on marketing strategy development ent://SD_ILS/0/SD_ILS:54705 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Samli, A. Coskun.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Brandwashed : tricks companies use to manipulate our minds and persuade us to buy ent://SD_ILS/0/SD_ILS:6004 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Lindstr&ouml;m, Martin, 1970-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Sustainability marketing : a global perspective ent://SD_ILS/0/SD_ILS:49935 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Belz, Frank-Martin.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Product innovation toolbox : a field guide to consumer understanding and research ent://SD_ILS/0/SD_ILS:49940 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Beckley, Jacqueline H.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> A mixed method study investigating how a South African brand coo'ee consumers market segment from the global brand Coca-Cola within a South African context ent://SD_ILS/0/SD_ILS:18642 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Kirk, Tristain.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> The role-change of mothers since 1950 : investigating the effect on children's relationship to food and how fast-food brands 'feast' on these changes through advertising ent://SD_ILS/0/SD_ILS:18643 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Voigt, Nicolle.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> Escaping the material : an explorative study on the psyches of South African generation Y fashion consumers ent://SD_ILS/0/SD_ILS:18660 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Naidoo, Marisha.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> Managing the spread of HIV/AIDS in South Africa : an exploration study highlighting the role that perception and awareness play on the generic ARV's usage ent://SD_ILS/0/SD_ILS:18675 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Moodley, Darsini.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2012<br/> Hey, what board is that? : an auto/ethnographic exploration : the trends and purchase desicions among longboarders and the benefits for brands who facilitate them ent://SD_ILS/0/SD_ILS:18678 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Pauling, Thomas Gordan.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2012<br/> The anthropological influence in advertising : a study of the various social cultural and ethnic forces that may affect buyer behaviour ent://SD_ILS/0/SD_ILS:18943 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Adie, Lauren Amy.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> Marketing concepts and strategies ent://SD_ILS/0/SD_ILS:20538 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Dibb, Sally, 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Happy customers everywhere : how your business can profit from the insights of positive psychology ent://SD_ILS/0/SD_ILS:49201 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Schmitt, Bernd.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Unconscious branding : how neuroscience can empower (and inspire) marketing ent://SD_ILS/0/SD_ILS:49231 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Van Praet, Douglas.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> No B.S. guide to marketing to leading edge boomers and seniors : [the ultimate no holds barred, take no prisoners roadmap to the money] ent://SD_ILS/0/SD_ILS:49728 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Kennedy, Dan S., 1954-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Online consumer behavior : theory and research in social media, advertising, and e-tail ent://SD_ILS/0/SD_ILS:51023 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Close, Angeline, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Brand management : Principles and Practices ent://SD_ILS/0/SD_ILS:53504 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Dutta, Kirti.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html">http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html">http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html</a> Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html">http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Marketing ent://SD_ILS/0/SD_ILS:22799 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Baines, Paul, 1973-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Essentials of marketing management ent://SD_ILS/0/SD_ILS:43124 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Lancaster, Geoffrey, 1938-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Handbook of marketing scales : multi-item measures for marketing and consumer behavior research ent://SD_ILS/0/SD_ILS:44070 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Bearden, William O., 1945-. Handbook of marketing scales.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> E-marketing : theory and application ent://SD_ILS/0/SD_ILS:44080 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Dann, Stephen, 1973-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> How cool brands stay hot : branding to generation Y ent://SD_ILS/0/SD_ILS:47008 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Bergh, Joeri van den.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> The marketing firm : economic psychology of corporate behaviour ent://SD_ILS/0/SD_ILS:48234 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Vella, Kevin J.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Consumer behavior : science and practice ent://SD_ILS/0/SD_ILS:50675 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Kardes, Frank R.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> An exploration of how social influences such as social groups, the media and economic situations affect the emerging young market's buying behaviors ent://SD_ILS/0/SD_ILS:18691 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Rawson, Lisa.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2011<br/> Organizational behavior : improving performance and commitment in the workplace ent://SD_ILS/0/SD_ILS:41515 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Colquitt, Jason.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Consumer behavior and culture : consequences for global marketing and advertising ent://SD_ILS/0/SD_ILS:44059 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Mooij, Marieke K. de, 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Please every customer : delivering stellar customer service across cultures ent://SD_ILS/0/SD_ILS:44652 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Lucas, Robert W.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> World consumer lifestyles databook 2011. ent://SD_ILS/0/SD_ILS:44874 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Euromonitor International.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Choice modelling : foundational contributions ent://SD_ILS/0/SD_ILS:48807 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Hensher, David A., 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Bounded rationality and industrial organization ent://SD_ILS/0/SD_ILS:49912 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Spiegler, Ran.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Essentials of marketing ent://SD_ILS/0/SD_ILS:1574 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Cant, M. C. (Michael Colin), 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing the same difference : cultural and language dichotomy in advertising ent://SD_ILS/0/SD_ILS:5993 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Seeco, Louis Itumeleng.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The buying brain : secrets for selling to the subconscious mind ent://SD_ILS/0/SD_ILS:42044 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Pradeep, A. K., 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Sensory marketing : research on the sensuality of products ent://SD_ILS/0/SD_ILS:44115 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Krishna, Aradhna.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Consumer behavior : building marketing strategy ent://SD_ILS/0/SD_ILS:44128 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Hawkins, Del I.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Neuromarketing : exploring the brain of the consumer ent://SD_ILS/0/SD_ILS:44488 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Zurawicki, Leon.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Interpreting consumer choice : the behavioral perspective model ent://SD_ILS/0/SD_ILS:44926 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Foxall, G. R.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The psychology of marketing : cross-cultural perspectives ent://SD_ILS/0/SD_ILS:44958 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Raab, Gerhard.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Consumer behavior ent://SD_ILS/0/SD_ILS:15757 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Schiffman, Leon G.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing management : a South African perspective ent://SD_ILS/0/SD_ILS:16008 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Cant, M. C. (Michael Colin), 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Consumer behavior ent://SD_ILS/0/SD_ILS:22322 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Hoyer, Wayne D.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Hospitality business development ent://SD_ILS/0/SD_ILS:22608 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Hassanien, Ahmed.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2010<br/> Consumer behavior &amp;amp; marketing strategy ent://SD_ILS/0/SD_ILS:41481 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Peter, J. Paul.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;doc_number=018705451&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;doc_number=018705451&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The psychology of advertising ent://SD_ILS/0/SD_ILS:44576 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Fennis, Bob Micha&euml;l, 1968-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The objects of affection : semiotics and consumer culture ent://SD_ILS/0/SD_ILS:48203 2025-11-21T18:42:42Z 2025-11-21T18:42:42Z by&#160;Berger, Arthur Asa, 1933-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/>