Search Results for Consumer research. - Narrowed by: Advertising. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dConsumer$002bresearch.$0026qf$003dSUBJECT$002509Subject$002509Advertising.$002509Advertising.$0026pe$003dd$00253A$0026ps$003d300?dt=list 2025-10-24T22:03:09Z Advertising &amp; promotion ent://SD_ILS/0/SD_ILS:57400 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;Hackley, Christopher E., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:24 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising : concept and copy ent://SD_ILS/0/SD_ILS:27 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;Felton, George, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising and promotions : an integrated brand approach ent://SD_ILS/0/SD_ILS:339 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;Semenik, Richard J.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:15681 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;Arens, William F.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html">http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:318 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;Wells, William, 1926-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Advertising, promotion, and new media ent://SD_ILS/0/SD_ILS:29403 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;Stafford, Marla R., 1960-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0415/2004004069.html">http://www.loc.gov/catdir/toc/ecip0415/2004004069.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:11718 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;Arens, William F.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Effective advertising : understanding when, how, and why advertising works ent://SD_ILS/0/SD_ILS:12778 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;Tellis, Gerard J., 1950-<br/>SAGE knowledge <a href="http://uproxy.library.dc-uoit.ca/login?url=http://knowledge.sagepub.com/view/effective-advertising/SAGE.xml">eBook available for UOIT via SAGE. Click link to access</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=474275">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=474275</a> HathiTrust Digital Library, Limited view (search only) <a href="http://catalog.hathitrust.org/api/volumes/oclc/52721157.html">http://catalog.hathitrust.org/api/volumes/oclc/52721157.html</a> MyiLibrary <a href="http://www.myilibrary.com?id=661967">http://www.myilibrary.com?id=661967</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html">http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2004<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:315 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;Wells, William, 1926-<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:13147 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;Arens, William F.<br/><a href="http://www.mhhe.com.arens/">A related resource is available on the Internet.</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2002<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:14282 2025-10-24T22:03:09Z 2025-10-24T22:03:09Z by&#160;Wells, William, 1926-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000&#160;1999<br/>