Search Results for Consumers, Black. - Narrowed by: ManuscriptSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dConsumers$00252C$002bBlack.$0026qf$003dFORMAT$002509Format$002509MS$002509Manuscript$0026ps$003d300$0026isd$003dtrue?dt=list2025-05-12T13:26:51ZAn exploratory case study on how international make-up brands utilize black international celebrity endorsements, in their brand communications strategies when marketing to black female South African consumersent://SD_ILS/0/SD_ILS:191812025-05-12T13:26:51Z2025-05-12T13:26:51Zby Metele, Chwayita.<br/>Format: Manuscript<br/>Publication Date 2013<br/>The informative content, creative strategies and visual images used in magazine advertisements by make-up brands to create impact, stimulate interest and sell foundation and pressed powder to black consumers : a content analysisent://SD_ILS/0/SD_ILS:189022025-05-12T13:26:51Z2025-05-12T13:26:51Zby Minnaar, Ninette.<br/>Format: Manuscript<br/>Publication Date 2011<br/>The relevance of post purchase communication of luxury brands and the decision making impact it has on black diamond femaleent://SD_ILS/0/SD_ILS:188412025-05-12T13:26:51Z2025-05-12T13:26:51Zby Ngobeni, Lesego.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The black and the beautiful : an exploration into how the beauty and skincare industry contribute to the socially constructed racism of light complexion over dark amongst SA black communitiesent://SD_ILS/0/SD_ILS:186392025-05-12T13:26:51Z2025-05-12T13:26:51Zby Mbatha, Malandiswa.<br/>Format: Manuscript<br/>Publication Date 2014<br/>50 shades of black : what does it mean to be beautiful and dark skinned todayent://SD_ILS/0/SD_ILS:188392025-05-12T13:26:51Z2025-05-12T13:26:51Zby Mokoena, Lotang.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Could the black diamond spending culture have an impact on a brand's health?ent://SD_ILS/0/SD_ILS:188712025-05-12T13:26:51Z2025-05-12T13:26:51Zby Kodisang, Lebogang.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaignent://SD_ILS/0/SD_ILS:188072025-05-12T13:26:51Z2025-05-12T13:26:51Zby Mujeer, A. Qasim.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Gaining insights into the behaviour and mind set of the "Mzansi youth" marketing segment of the black middle class in South Africaent://SD_ILS/0/SD_ILS:188402025-05-12T13:26:51Z2025-05-12T13:26:51Zby De Wet, Adrian.<br/>Format: Manuscript<br/>Publication Date 2009<br/>