Search Results for Consumers - Narrowed by: VEGA BordeauxSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dConsumers$0026qf$003dAFL_LIBRARY$002509Advanced$002bSearch$002bLocation$0025091$00253AVGBDX$002509VEGA$002bBordeaux$0026pe$003dd$00253A$0026ps$003d300?dt=list2025-10-14T17:45:24ZConsumersent://SD_ILS/0/SD_ILS:165512025-10-14T17:45:24Z2025-10-14T17:45:24Zby Arnould, Eric J.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh031/2002041065.html">http://catdir.loc.gov/catdir/toc/mh031/2002041065.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2002041065.html">http://catdir.loc.gov/catdir/description/mh031/2002041065.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Exploring the perception of female millenial consumers on celebrity endorser scandal : implications for purchase intentent://SD_ILS/0/SD_ILS:193952025-10-14T17:45:24Z2025-10-14T17:45:24Zby Mniki, Musa.<br/>Format: Manuscript<br/>Publication Date 2016<br/>Exploring the influence of brand aestethics on consumers' image of the Woolworths brandent://SD_ILS/0/SD_ILS:194082025-10-14T17:45:24Z2025-10-14T17:45:24Zby Govender, Levania.<br/>Format: Manuscript<br/>Publication Date 2016<br/>The study of how the perceived meaning of flowers have influenced consumer's flower purchasing habits, with special focus on roses and orchidsent://SD_ILS/0/SD_ILS:188382025-10-14T17:45:24Z2025-10-14T17:45:24Zby Hayden, Zoe.<br/>Format: Manuscript<br/>Publication Date 2025 2024 2023 2022 2021<br/>Beloved brands : playbook for how to build a brand your consumers will loveent://SD_ILS/0/SD_ILS:224122025-10-14T17:45:24Z2025-10-14T17:45:24Zby Robertson, Graham, author.<br/>Format: Books<br/>Publication Date 2018<br/>To compare the intended brand identity and the perceived and experienced brand image of South African National Parks (SANPARKS) brand by conducting a comparative thematic content analysis amongst SANPARKS' employees as well as a selected group of SANPARKS' consumersent://SD_ILS/0/SD_ILS:188052025-10-14T17:45:24Z2025-10-14T17:45:24Zby Schindler, Jessica Lea.<br/>Format: Computer file<br/>Publication Date 2015<br/>Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brandsent://SD_ILS/0/SD_ILS:188462025-10-14T17:45:24Z2025-10-14T17:45:24Zby Makhafola, Kelebogile.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Attitude of female consumers towards celebrity endorsers & it's influence on the purchase intention of the Revlon cosmetics brandent://SD_ILS/0/SD_ILS:188542025-10-14T17:45:24Z2025-10-14T17:45:24Zby De Agrela, M. C.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Do consumers purchase their perfume according to packaging or is it according to other factors?ent://SD_ILS/0/SD_ILS:194252025-10-14T17:45:24Z2025-10-14T17:45:24Zby Hammond, Michelle Ann.<br/>Format: Manuscript<br/>Publication Date 2007<br/>Does advertising influence purchase behaviour of consumers when it comes to hair colouring products?ent://SD_ILS/0/SD_ILS:188522025-10-14T17:45:24Z2025-10-14T17:45:24Zby Brivik, L. H.<br/>Format: Manuscript<br/>Publication Date 2006<br/>An exploratory study to ascertain if a competitive brand's repositioning is expected to influence the consumer's inherited chocolate tasteent://SD_ILS/0/SD_ILS:195572025-10-14T17:45:24Z2025-10-14T17:45:24Zby Loate, Viola.<br/>Format: Manuscript<br/>Publication Date 2006<br/>Radio as a branding tool : the illiterate consumer's perspectiveent://SD_ILS/0/SD_ILS:194872025-10-14T17:45:24Z2025-10-14T17:45:24Zby Motaung, Ofentse.<br/>Format: Manuscript<br/>Publication Date 2005<br/>The future of advertising : new media, new clients, new consumers in the post-television ageent://SD_ILS/0/SD_ILS:165682025-10-14T17:45:24Z2025-10-14T17:45:24Zby Cappo, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy038/2003041335.html">http://catdir.loc.gov/catdir/toc/fy038/2003041335.html</a>
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Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh041/2003041335.html">http://catdir.loc.gov/catdir/bios/mh041/2003041335.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2003041335.html">http://catdir.loc.gov/catdir/description/mh031/2003041335.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Attention! : how to interrupt, yell, whisper, and touch consumersent://SD_ILS/0/SD_ILS:161802025-10-14T17:45:24Z2025-10-14T17:45:24Zby Sacharin, Ken.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix06/2001267190.html">http://catdir.loc.gov/catdir/toc/onix06/2001267190.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley043/2001267190.html">http://catdir.loc.gov/catdir/bios/wiley043/2001267190.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley035/2001267190.html">http://catdir.loc.gov/catdir/description/wiley035/2001267190.html</a><br/>Format: Books<br/>Publication Date 2001<br/>The impact of in-store sanittion facilities on customer satisfaction at Steve's Blackheath Supersparent://SD_ILS/0/SD_ILS:188252025-10-14T17:45:24Z2025-10-14T17:45:24Zby Peterson, Tshepo.<br/>Format: Manuscript<br/>Publication Date 2025 2024 2023 2022 2021<br/>Understanding brand equity in the South African retail fashion industry : a study on the South African retail market focusing on Zara and Woolworths : why does the South African middle class consumer see more value in Zara in comparison to local fashion retailers?ent://SD_ILS/0/SD_ILS:188222025-10-14T17:45:24Z2025-10-14T17:45:24Zby Mjoli, Vuyo.<br/>Format: Manuscript<br/>Publication Date 2025 2024 2023 2022 2021<br/>Measuring consumer attitude towards Lays Staxent://SD_ILS/0/SD_ILS:196032025-10-14T17:45:24Z2025-10-14T17:45:24Zby Skikne, Adam.<br/>Format: Manuscript<br/>Publication Date 2025 2024 2023 2022 2021<br/>Principles of marketingent://SD_ILS/0/SD_ILS:578522025-10-14T17:45:24Z2025-10-14T17:45:24Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2024<br/>Brand management : co-creating meaningful brandsent://SD_ILS/0/SD_ILS:591642025-10-14T17:45:24Z2025-10-14T17:45:24Zby Beverland, Michael, author.<br/>Format: Books<br/>Publication Date 2024<br/>Consumer Behaviour 5thent://SD_ILS/0/SD_ILS:568472025-10-14T17:45:24Z2025-10-14T17:45:24Zby Roberts-Lombard, Mornay<br/>Format: Books<br/>Publication Date 2022<br/>Digital marketingent://SD_ILS/0/SD_ILS:569562025-10-14T17:45:24Z2025-10-14T17:45:24Zby Chaffey, Dave 1963- VerfasserIn.<br/>Format: Books<br/>Publication Date 2022<br/>Brand metrics measuring brand efficacy along the customer journeyent://SD_ILS/0/SD_ILS:572102025-10-14T17:45:24Z2025-10-14T17:45:24Zby Kall, Jacek VerfasserIn.<br/>Format: Books<br/>Publication Date 2022<br/>Make your brand matter : experience-driven solutions to capture customers and keep them loyalent://SD_ILS/0/SD_ILS:576952025-10-14T17:45:24Z2025-10-14T17:45:24Zby Soechtig, Steven G., author.<br/>Format: Books<br/>Publication Date 2022<br/>Principles of marketingent://SD_ILS/0/SD_ILS:560592025-10-14T17:45:24Z2025-10-14T17:45:24Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2021<br/>Social media marketingent://SD_ILS/0/SD_ILS:565182025-10-14T17:45:24Z2025-10-14T17:45:24Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2021<br/>Handbook of research on gender and marketingent://SD_ILS/0/SD_ILS:223732025-10-14T17:45:24Z2025-10-14T17:45:24Zby Dobscha, Susan, editor.<br/>Format: Books<br/>Publication Date 2019<br/>The age of surveillance capitalism : the fight for a human future at the new frontier of powerent://SD_ILS/0/SD_ILS:564942025-10-14T17:45:24Z2025-10-14T17:45:24Zby Zuboff, Shoshana, 1951- author.<br/>Format: Books<br/>Publication Date 2019<br/>Retail management : a strategic approach.ent://SD_ILS/0/SD_ILS:222332025-10-14T17:45:24Z2025-10-14T17:45:24Zby Berman, Barry, author.<br/>Format: Books<br/>Publication Date 2018<br/>Consumer Behaviour 4eent://SD_ILS/0/SD_ILS:212632025-10-14T17:45:24Z2025-10-14T17:45:24Zby Roberts-Lombard, Mornay<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647446&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647446&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Experiential marketing : secrets, strategies, and success stories from the world's greatest brandsent://SD_ILS/0/SD_ILS:212532025-10-14T17:45:24Z2025-10-14T17:45:24Zby Smith, Kerry, 1963- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2016<br/>The HyperDoc handbook : digital lesson design using Google appsent://SD_ILS/0/SD_ILS:575022025-10-14T17:45:24Z2025-10-14T17:45:24Zby Highfill, Lisa, author.<br/>Format: Books<br/>Publication Date 2016<br/>Music and its relevance to brand personality amongst the female youth marketent://SD_ILS/0/SD_ILS:188152025-10-14T17:45:24Z2025-10-14T17:45:24Zby Makhuza, Ponatshego.<br/>Format: Computer file<br/>Publication Date 2015<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:156092025-10-14T17:45:24Z2025-10-14T17:45:24Zby Schiffman, Leon G. (DE-588)154336181<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027345852&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a><br/>Format: Books<br/>Publication Date 2015<br/>Brands & branding in South Africa 2015.ent://SD_ILS/0/SD_ILS:166302025-10-14T17:45:24Z2025-10-14T17:45:24Zby Affinity Advertising and Publishing.<br/>Format: Books<br/>Publication Date 2015<br/>Saving South Africa's youth : building socially responsible brands in financial ...ent://SD_ILS/0/SD_ILS:186312025-10-14T17:45:24Z2025-10-14T17:45:24Zby Matubatuba, Tumisang.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The relevance of post purchase communication of luxury brands and the decision making impact it has on black diamond femaleent://SD_ILS/0/SD_ILS:188412025-10-14T17:45:24Z2025-10-14T17:45:24Zby Ngobeni, Lesego.<br/>Format: Manuscript<br/>Publication Date 2015<br/>What has been the role of Telkom SA's corporate rebranding in changing customer's perception of the brand amongst the selected group of Telkom SA customers?ent://SD_ILS/0/SD_ILS:188722025-10-14T17:45:24Z2025-10-14T17:45:24Zby Motloutsi, Tshianeo.<br/>Format: Manuscript<br/>Publication Date 2015<br/>An exploration of the perceived perceptions of Panarottis "authentic Italianism" in Johannesburg Cresta Mallent://SD_ILS/0/SD_ILS:188842025-10-14T17:45:24Z2025-10-14T17:45:24Zby Mbatha, Lethukuthula Ayanda.<br/>Format: Manuscript<br/>Publication Date 2015<br/>An investigation into the role of social media in South African politics in relation to it's perceived brand perception on Mmusi Maimane from May 2014-June 2015ent://SD_ILS/0/SD_ILS:188852025-10-14T17:45:24Z2025-10-14T17:45:24Zby Munyuki, Karabo.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaignent://SD_ILS/0/SD_ILS:188072025-10-14T17:45:24Z2025-10-14T17:45:24Zby Mujeer, A. Qasim.<br/>Format: Manuscript<br/>Publication Date 2014<br/>50 shades of black : what does it mean to be beautiful and dark skinned todayent://SD_ILS/0/SD_ILS:188392025-10-14T17:45:24Z2025-10-14T17:45:24Zby Mokoena, Lotang.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:602025-10-14T17:45:24Z2025-10-14T17:45:24Zby Parumasur, Sanjana Brijball, editor.<br/>EBSCO <a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Principles of marketingent://SD_ILS/0/SD_ILS:3212025-10-14T17:45:24Z2025-10-14T17:45:24Zby Kotler, Philip (Philip J.), 1931-<br/>Format: Books<br/>Publication Date 2014 2013<br/>Brand influences on gender roles in home and child careent://SD_ILS/0/SD_ILS:188102025-10-14T17:45:24Z2025-10-14T17:45:24Zby Pasiya, Malwande.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Gender stereotypes : the portrayal of mothers in food television advertisementsent://SD_ILS/0/SD_ILS:188272025-10-14T17:45:24Z2025-10-14T17:45:24Zby Gumede, Nozipho.<br/>Format: Manuscript<br/>Publication Date 2014<br/>How clothing colour affects personal brand communiction and perceptionent://SD_ILS/0/SD_ILS:188282025-10-14T17:45:24Z2025-10-14T17:45:24Zby Mokoena, Kamogelo.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Is game simulation adding value towards brand management and leadership in adolescents?ent://SD_ILS/0/SD_ILS:188482025-10-14T17:45:24Z2025-10-14T17:45:24Zby Digue, Sarah-Ann.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The artist as a physical brand : do audiences have a reaction to artists' dress attire?ent://SD_ILS/0/SD_ILS:188662025-10-14T17:45:24Z2025-10-14T17:45:24Zby Muhwati, Olga.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Could the black diamond spending culture have an impact on a brand's health?ent://SD_ILS/0/SD_ILS:188712025-10-14T17:45:24Z2025-10-14T17:45:24Zby Kodisang, Lebogang.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The eye of the driver : an analysis of what men and women see in luxury carsent://SD_ILS/0/SD_ILS:188732025-10-14T17:45:24Z2025-10-14T17:45:24Zby Pougnet, Jacqueline.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Does crime deter local tourists from visiting Johannesburg?ent://SD_ILS/0/SD_ILS:188832025-10-14T17:45:24Z2025-10-14T17:45:24Zby Wilby, Sigrun Elizabeth.<br/>Format: Manuscript<br/>Publication Date 2014<br/>What impact do grassroots soccer programs, provided by non government organisations (NGO's) have on the overall development of underprivileged children?ent://SD_ILS/0/SD_ILS:188902025-10-14T17:45:24Z2025-10-14T17:45:24Zby Lazzarus, David.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Fashion Branding and Consumer Behaviors : Scientific Modelsent://SD_ILS/0/SD_ILS:192962025-10-14T17:45:24Z2025-10-14T17:45:24Zby Choi, Tsan-Ming, editor.<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739</a><br/>Format: Books<br/>Publication Date 2014<br/>The effects of sensory branding on consumer purchase intentent://SD_ILS/0/SD_ILS:195032025-10-14T17:45:24Z2025-10-14T17:45:24Zby Dickens, Brooke.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Creative strategy in advertisingent://SD_ILS/0/SD_ILS:562632025-10-14T17:45:24Z2025-10-14T17:45:24Zby Drewniany, Bonnie L., author.<br/>Format: Books<br/>Publication Date 2014<br/>Mobile marketing : an hour a dayent://SD_ILS/0/SD_ILS:2122025-10-14T17:45:24Z2025-10-14T17:45:24Zby Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Brands & branding in South Africa 2013.ent://SD_ILS/0/SD_ILS:166312025-10-14T17:45:24Z2025-10-14T17:45:24Zby Affinity Advertising and Publishing.<br/>Format: Books<br/>Publication Date 2013<br/>The shopper marketing revolution : consumer - shopper - retailer : how marketing must reinvent itself in the age of the shopperent://SD_ILS/0/SD_ILS:212612025-10-14T17:45:24Z2025-10-14T17:45:24Zby Desforges, Toby.<br/>Format: Books<br/>Publication Date 2013<br/>Winning the story wars : why those who tell--and live--the best stories will rule the futureent://SD_ILS/0/SD_ILS:51182025-10-14T17:45:24Z2025-10-14T17:45:24Zby Sachs, Jonah, author.<br/>Format: Books<br/>Publication Date 2012<br/>Brandwashed : tricks companies use to manipulate our minds and persuade us to buyent://SD_ILS/0/SD_ILS:60042025-10-14T17:45:24Z2025-10-14T17:45:24Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2012<br/>Principles of marketingent://SD_ILS/0/SD_ILS:159682025-10-14T17:45:24Z2025-10-14T17:45:24Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2012<br/>Brands & branding in South Africa 2012 : brands--the people's choice.ent://SD_ILS/0/SD_ILS:166292025-10-14T17:45:24Z2025-10-14T17:45:24Zby Affinity Advertising and Publishing.<br/>Format: Books<br/>Publication Date 2012<br/>Pro C# 5.0 and the .NET 4.5 frameworkent://SD_ILS/0/SD_ILS:557872025-10-14T17:45:24Z2025-10-14T17:45:24Zby Troelsen, Andrew W.<br/><a href="http://books.google.com/books?isbn=9781430242338">Additional Information at Google Books</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1502/2012554044-t.html">http://catdir.loc.gov/catdir/enhancements/fy1502/2012554044-t.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1502/2012554044-d.html">http://catdir.loc.gov/catdir/enhancements/fy1502/2012554044-d.html</a><br/>Format: Books<br/>Publication Date 2012<br/>Fashion trends : analysis and forecastingent://SD_ILS/0/SD_ILS:1212025-10-14T17:45:24Z2025-10-14T17:45:24Zby Kim, Eundeok.<br/>ebrary <a href="http://site.ebrary.com/id/10727510">http://site.ebrary.com/id/10727510</a>
EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=602543">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=602543</a><br/>Format: Books<br/>Publication Date 2011<br/>The Consumer Protection Act made easyent://SD_ILS/0/SD_ILS:5712025-10-14T17:45:24Z2025-10-14T17:45:24Zby Melville, N. J. (Neville John)<br/>Format: Books<br/>Publication Date 2011<br/>Marketing the same difference : cultural and language dichotomy in advertisingent://SD_ILS/0/SD_ILS:59932025-10-14T17:45:24Z2025-10-14T17:45:24Zby Seeco, Louis Itumeleng.<br/>Format: Books<br/>Publication Date 2010<br/>Brands & branding in South Africa 2010 : brands- the people's choice.ent://SD_ILS/0/SD_ILS:152412025-10-14T17:45:24Z2025-10-14T17:45:24Zby Affinity Advertising and Publishing.<br/>Format: Books<br/>Publication Date 2010<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:157572025-10-14T17:45:24Z2025-10-14T17:45:24Zby Schiffman, Leon G.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2010<br/>Marketing 3.0 : from products to customers to the human spiritent://SD_ILS/0/SD_ILS:56662025-10-14T17:45:24Z2025-10-14T17:45:24Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>Principles of marketing : global and southern African perspectivesent://SD_ILS/0/SD_ILS:174272025-10-14T17:45:24Z2025-10-14T17:45:24Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>Why we buy : the science of shoppingent://SD_ILS/0/SD_ILS:115912025-10-14T17:45:24Z2025-10-14T17:45:24Zby Underhill, Paco.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.ent://SD_ILS/0/SD_ILS:131602025-10-14T17:45:24Z2025-10-14T17:45:24Zby Baskin, Jonathan Salem.<br/>Format: Books<br/>Publication Date 2009<br/>The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Appleent://SD_ILS/0/SD_ILS:188162025-10-14T17:45:24Z2025-10-14T17:45:24Zby Versfeld, R. Andrew.<br/>Format: Computer file<br/>Publication Date 2009<br/>Gaining insights into the behaviour and mind set of the "Mzansi youth" marketing segment of the black middle class in South Africaent://SD_ILS/0/SD_ILS:188402025-10-14T17:45:24Z2025-10-14T17:45:24Zby De Wet, Adrian.<br/>Format: Manuscript<br/>Publication Date 2009<br/>Buy ology : how everything we believe about why we buy is wrongent://SD_ILS/0/SD_ILS:81402025-10-14T17:45:24Z2025-10-14T17:45:24Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2009 2008<br/>De-lux : an investigation into the devaluation of luxury products, brands and consumer perceptionsent://SD_ILS/0/SD_ILS:194742025-10-14T17:45:24Z2025-10-14T17:45:24Zby Moskovits, Shari G.<br/>Format: Manuscript<br/>Publication Date 2009<br/>Advertising and the mind of the consumer : what works, what doesn't, and why.ent://SD_ILS/0/SD_ILS:3512025-10-14T17:45:24Z2025-10-14T17:45:24Zby Sutherland, Max.<br/>Format: Books<br/>Publication Date 2008<br/>The undercover economistent://SD_ILS/0/SD_ILS:31882025-10-14T17:45:24Z2025-10-14T17:45:24Zby Harford, Tim, 1973-<br/>Format: Books<br/>Publication Date 2008 2006<br/>DigiMarketing : the essential guide to new media & digital marketingent://SD_ILS/0/SD_ILS:156772025-10-14T17:45:24Z2025-10-14T17:45:24Zby Wertime, Kent.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>The brand bubble : the looming crisis in brand value and how to avoid itent://SD_ILS/0/SD_ILS:162142025-10-14T17:45:24Z2025-10-14T17:45:24Zby Gerzema, John, 1961-<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/571485235.pdf">Kostenfrei</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0822/2008027384.html">http://catdir.loc.gov/catdir/toc/ecip0822/2008027384.html</a>
Cover <a href="http://swbplus.bsz-bw.de/bsz28806786xcov.htm">http://swbplus.bsz-bw.de/bsz28806786xcov.htm</a><br/>Format: Books<br/>Publication Date 2008<br/>The power of unreasonable people : how social entrepreneurs create markets that change the worldent://SD_ILS/0/SD_ILS:168462025-10-14T17:45:24Z2025-10-14T17:45:24Zby Elkington, John, 1949-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0804/2007030382.html">http://catdir.loc.gov/catdir/toc/fy0804/2007030382.html</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016389412&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016389412&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2008<br/>Shifts in the use and reception of media by consumer : differentiating the relationship between the consumer and new media from the previous relationship with traditional mass mediaent://SD_ILS/0/SD_ILS:195232025-10-14T17:45:24Z2025-10-14T17:45:24Zby Houghton, Tamarind.<br/>Format: Manuscript<br/>Publication Date 2008<br/>The culture code : an ingenious way to understand why people around the world buy and live as they doent://SD_ILS/0/SD_ILS:154952025-10-14T17:45:24Z2025-10-14T17:45:24Zby Rapaille, Clotaire.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-s.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-s.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-b.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-d.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Buyer behaviour : understanding consumer psychology and marketingent://SD_ILS/0/SD_ILS:160962025-10-14T17:45:24Z2025-10-14T17:45:24Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2007<br/>Online branding : an exploration into the ways brands have to adjust the way they approach branding in order to be successful in the online world and how the internet has affected branding and the consumer-brand relationshipent://SD_ILS/0/SD_ILS:194502025-10-14T17:45:24Z2025-10-14T17:45:24Zby Swanepoel, Clayton.<br/>Format: Manuscript<br/>Publication Date 2007<br/>The seduction of the quick fix : are foodstuff brands abusing the current food label legislation and lack of consumer knowledge to benefit them?ent://SD_ILS/0/SD_ILS:194632025-10-14T17:45:24Z2025-10-14T17:45:24Zby Swartz, Danielle.<br/>Format: Manuscript<br/>Publication Date 2007<br/>Convergence culture : where old and new media collideent://SD_ILS/0/SD_ILS:101782025-10-14T17:45:24Z2025-10-14T17:45:24Zby Jenkins, Henry, 1958-<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014993073&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014993073&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014993073&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2006<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:159562025-10-14T17:45:24Z2025-10-14T17:45:24Zby Blackwell, Roger D.<br/>Format: Books<br/>Publication Date 2006<br/>The Brand innovation manifesto : how to build brands, redefine markets, and defy conventionsent://SD_ILS/0/SD_ILS:56882025-10-14T17:45:24Z2025-10-14T17:45:24Zby Grant, John, 1964-<br/><a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=156613">NetLibrary</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2006<br/>Advertising is dead : long live advertising!ent://SD_ILS/0/SD_ILS:97942025-10-14T17:45:24Z2025-10-14T17:45:24Zby Himpe, Tom.<br/>Format: Books<br/>Publication Date 2006<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:130522025-10-14T17:45:24Z2025-10-14T17:45:24Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2006<br/>The effects of perceived country-of-origin of fashion brands on the consumer purchase decision within the millennium generationent://SD_ILS/0/SD_ILS:195742025-10-14T17:45:24Z2025-10-14T17:45:24Zby Seedat, Nisaa.<br/>Format: Manuscript<br/>Publication Date 2006<br/>Revolution of the organic egg : an investigation into the organic market, looking at how the desire for the authentic allows the consumer to create and demand brands and products that meet their needent://SD_ILS/0/SD_ILS:195802025-10-14T17:45:24Z2025-10-14T17:45:24Zby Neumann, Kerryn.<br/>Format: Manuscript<br/>Publication Date 2006<br/>Framed minds : a study of consumer agency in new media spaceent://SD_ILS/0/SD_ILS:196092025-10-14T17:45:24Z2025-10-14T17:45:24Zby Minott, Cherie-Leigh.<br/>Format: Manuscript<br/>Publication Date 2006<br/>Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertisingent://SD_ILS/0/SD_ILS:101972025-10-14T17:45:24Z2025-10-14T17:45:24Zby Jaffe, Joseph, 1970-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html">http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Brand sense : build powerful brands through touch, taste, smell, sight, and soundent://SD_ILS/0/SD_ILS:159662025-10-14T17:45:24Z2025-10-14T17:45:24Zby Lindström, Martin, 1970-<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html">http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html">http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>International marketingent://SD_ILS/0/SD_ILS:165542025-10-14T17:45:24Z2025-10-14T17:45:24Zby Cateora, Philip R.<br/>Format: Electronic Resources<br/>Publication Date 2005<br/>The visionary package : using packaging to build effective brandsent://SD_ILS/0/SD_ILS:170102025-10-14T17:45:24Z2025-10-14T17:45:24Zby Meyers, Herbert M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/hol052/2004057787.html">http://catdir.loc.gov/catdir/toc/hol052/2004057787.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/hol059/2004057787.html">http://catdir.loc.gov/catdir/bios/hol059/2004057787.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/hol054/2004057787.html">http://catdir.loc.gov/catdir/description/hol054/2004057787.html</a><br/>Format: Books<br/>Publication Date 2005<br/>An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviourent://SD_ILS/0/SD_ILS:194772025-10-14T17:45:24Z2025-10-14T17:45:24Zby Jones, Samantha.<br/>Format: Manuscript<br/>Publication Date 2005<br/>Lovemarks : the future beyond brandsent://SD_ILS/0/SD_ILS:128222025-10-14T17:45:24Z2025-10-14T17:45:24Zby Roberts, Kevin, 1949-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0411/2003024927.html">http://catdir.loc.gov/catdir/toc/ecip0411/2003024927.html</a><br/>Format: Books<br/>Publication Date 2004<br/>The call of the mallent://SD_ILS/0/SD_ILS:164962025-10-14T17:45:24Z2025-10-14T17:45:24Zby Underhill, Paco.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0640/2003064960-s.html">http://catdir.loc.gov/catdir/enhancements/fy0640/2003064960-s.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/description/simon053/2003064960.html">http://catdir.loc.gov/catdir/description/simon053/2003064960.html</a><br/>Format: Books<br/>Publication Date 2004<br/>How customers think : essential insights into the mind of the marketent://SD_ILS/0/SD_ILS:131302025-10-14T17:45:24Z2025-10-14T17:45:24Zby Zaltman, Gerald.<br/>Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001</a><br/>Format: Books<br/>Publication Date 2003<br/>Buyer behaviour : a multi-cultural approachent://SD_ILS/0/SD_ILS:156782025-10-14T17:45:24Z2025-10-14T17:45:24Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2003<br/>Effective marketing : creating and keeping customersent://SD_ILS/0/SD_ILS:170022025-10-14T17:45:24Z2025-10-14T17:45:24Zby Zikmund, William G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Principles of macroeconomicsent://SD_ILS/0/SD_ILS:156632025-10-14T17:45:24Z2025-10-14T17:45:24Zby Mankiw, N. Gregory.<br/>Format: Books<br/>Publication Date 2001<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:165042025-10-14T17:45:24Z2025-10-14T17:45:24Zby Blackwell, Roger D.<br/>Format: Books<br/>Publication Date 2001<br/>Why we buy : the science of shoppingent://SD_ILS/0/SD_ILS:102612025-10-14T17:45:24Z2025-10-14T17:45:24Zby Underhill, Paco.<br/>Format: Books<br/>Publication Date 2000<br/>The soul of the new consumer : authenticity -- what we buy and why in the new economyent://SD_ILS/0/SD_ILS:160992025-10-14T17:45:24Z2025-10-14T17:45:24Zby Lewis, David, 1942-<br/>Format: Books<br/>Publication Date 2000<br/>Marketing through mud and dustent://SD_ILS/0/SD_ILS:166222025-10-14T17:45:24Z2025-10-14T17:45:24Zby Kuzwayo, Muzi.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009136398&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009136398&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2000<br/>Basic economic principles : a guide for studentsent://SD_ILS/0/SD_ILS:567852025-10-14T17:45:24Z2025-10-14T17:45:24Zby O'Connor, David E. (David Edward)<br/>Format: Books<br/>Publication Date 2000<br/>Customer behavior : consumer behavior & beyondent://SD_ILS/0/SD_ILS:102912025-10-14T17:45:24Z2025-10-14T17:45:24Zby Sheth, Jagdish N.<br/>Format: Books<br/>Publication Date 1999<br/>Consumer behavior and marketing strategyent://SD_ILS/0/SD_ILS:165082025-10-14T17:45:24Z2025-10-14T17:45:24Zby Peter, J. Paul.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/98016996.html">http://catdir.loc.gov/catdir/toc/mh022/98016996.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html">http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/98016996.html">http://catdir.loc.gov/catdir/description/mh023/98016996.html</a><br/>Format: Books<br/>Publication Date 1999<br/>International marketingent://SD_ILS/0/SD_ILS:165632025-10-14T17:45:24Z2025-10-14T17:45:24Zby Cateora, Philip R.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html</a><br/>Format: Books<br/>Publication Date 1999<br/>Brand spirit : how cause related marketing builds brandsent://SD_ILS/0/SD_ILS:206832025-10-14T17:45:24Z2025-10-14T17:45:24Zby Pringle, Hamish.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix01/99013354.html">http://catdir.loc.gov/catdir/toc/onix01/99013354.html</a>
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Cover <a href="http://swbplus.bsz-bw.de/bsz076176711cov.htm">http://swbplus.bsz-bw.de/bsz076176711cov.htm</a><br/>Format: Books<br/>Publication Date 1999<br/>Under the radar : talking to today's cynical consumerent://SD_ILS/0/SD_ILS:156872025-10-14T17:45:24Z2025-10-14T17:45:24Zby Bond, Jonathan, 1957-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix01/97024519.html">http://catdir.loc.gov/catdir/toc/onix01/97024519.html</a>
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Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1201386&custom%5Fatt%5F2=simple%5Fviewer">Under the radar</a><br/>Format: Books<br/>Publication Date 1998<br/>The new marketing : building strong marketing strategies in South Africa todayent://SD_ILS/0/SD_ILS:97512025-10-14T17:45:24Z2025-10-14T17:45:24Zby Burgess, Steven M.<br/>Format: Books<br/>Publication Date 1998<br/>Truth, lies, and advertising : the art of account planningent://SD_ILS/0/SD_ILS:104172025-10-14T17:45:24Z2025-10-14T17:45:24Zby Steel, Jon.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix04/97040334.html">http://catdir.loc.gov/catdir/toc/onix04/97040334.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/97040334.html">http://catdir.loc.gov/catdir/bios/wiley042/97040334.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley033/97040334.html">http://catdir.loc.gov/catdir/description/wiley033/97040334.html</a><br/>Format: Books<br/>Publication Date 1998<br/>Consumer behavior : building market strategyent://SD_ILS/0/SD_ILS:165062025-10-14T17:45:24Z2025-10-14T17:45:24Zby Hawkins, Del I.<br/>Format: Books<br/>Publication Date 1998<br/>From mind to market : reinventing the retail supply chainent://SD_ILS/0/SD_ILS:139132025-10-14T17:45:24Z2025-10-14T17:45:24Zby Blackwell, Roger D.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/97025822-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/97025822-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/hc041/97025822.html">http://catdir.loc.gov/catdir/description/hc041/97025822.html</a><br/>Format: Books<br/>Publication Date 1997<br/>Consumer psychology for marketingent://SD_ILS/0/SD_ILS:165022025-10-14T17:45:24Z2025-10-14T17:45:24Zby Foxall, G. R.<br/>Format: Books<br/>Publication Date 1997<br/>You and your rights : an A-Z family guide to South African law.ent://SD_ILS/0/SD_ILS:187322025-10-14T17:45:24Z2025-10-14T17:45:24Zby Reader's Digest Association South Africa.<br/>Format: Books<br/>Publication Date 1997<br/>Consumer behavior and marketing actionent://SD_ILS/0/SD_ILS:165032025-10-14T17:45:24Z2025-10-14T17:45:24Zby Assael, Henry.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html</a><br/>Format: Books<br/>Publication Date 1995<br/>Buyer behaviour : strategic marketing applicationsent://SD_ILS/0/SD_ILS:170032025-10-14T17:45:24Z2025-10-14T17:45:24Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 1995 1994<br/>The sponsored life : ads, TV, and American cultureent://SD_ILS/0/SD_ILS:146792025-10-14T17:45:24Z2025-10-14T17:45:24Zby Savan, Leslie.<br/>Format: Books<br/>Publication Date 1994<br/>Understanding consumer behaviorent://SD_ILS/0/SD_ILS:165072025-10-14T17:45:24Z2025-10-14T17:45:24Zby Peter, J. Paul.<br/>Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht006687814.pdf">http://www.gbv.de/dms/hbz/toc/ht006687814.pdf</a><br/>Format: Books<br/>Publication Date 1994<br/>The Popcorn report : revolutionary trend predictions for marketing in the 90's.ent://SD_ILS/0/SD_ILS:152012025-10-14T17:45:24Z2025-10-14T17:45:24Zby Popcorn, Faith.<br/>Format: Books<br/>Publication Date 1992 1991<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:165092025-10-14T17:45:24Z2025-10-14T17:45:24Zby Schiffman, Leon G.<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780131705319.pdf">http://www.gbv.de/dms/bowker/toc/9780131705319.pdf</a><br/>Format: Books<br/>Publication Date 1991<br/>Consumer behaviour : a South African perspectiveent://SD_ILS/0/SD_ILS:165052025-10-14T17:45:24Z2025-10-14T17:45:24Zby Du Plessis, P. J.<br/>Format: Books<br/>Publication Date 1990<br/>Consumer market research handbookent://SD_ILS/0/SD_ILS:165012025-10-14T17:45:24Z2025-10-14T17:45:24Zby Worcester, Robert M.<br/>Format: Books<br/>Publication Date 1986<br/>The moving target : what every marketer should know about womenent://SD_ILS/0/SD_ILS:109232025-10-14T17:45:24Z2025-10-14T17:45:24Zby Bartos, Rena.<br/>Format: Books<br/>Publication Date 1982<br/>Behavioural aspects of marketingent://SD_ILS/0/SD_ILS:108492025-10-14T17:45:24Z2025-10-14T17:45:24Zby Williams, Keith C.<br/>Format: Books<br/>Publication Date 1981<br/>