Search Results for Consumers - Narrowed by: 1:VGBDX

Consumers

2025-06-26T22:41:52Z

by Arnould, Eric J.
Table of contents http://catdir.loc.gov/catdir/toc/mh031/2002041065.html Publisher description http://catdir.loc.gov/catdir/description/mh031/2002041065.html
Format: Books
Publication Date 2004

Exploring the perception of female millenial consumers on celebrity endorser scandal : implications for purchase intent

2025-06-26T22:41:52Z

by Mniki, Musa.
Format: Manuscript
Publication Date 2016

Exploring the influence of brand aestethics on consumers' image of the Woolworths brand

2025-06-26T22:41:52Z

by Govender, Levania.
Format: Manuscript
Publication Date 2016

The study of how the perceived meaning of flowers have influenced consumer's flower purchasing habits, with special focus on roses and orchids

2025-06-26T22:41:52Z

by Hayden, Zoe.
Format: Manuscript
Publication Date 2025 2024 2023 2022 2021

Beloved brands : playbook for how to build a brand your consumers will love

2025-06-26T22:41:52Z

by Robertson, Graham, author.
Format: Books
Publication Date 2018

Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands

2025-06-26T22:41:52Z

by Makhafola, Kelebogile.
Format: Manuscript
Publication Date 2015

To compare the intended brand identity and the perceived and experienced brand image of South African National Parks (SANPARKS) brand by conducting a comparative thematic content analysis amongst SANPARKS' employees as well as a selected group of SANPARKS' consumers

2025-06-26T22:41:52Z

by Schindler, Jessica Lea.
Format: Computer file
Publication Date 2015

Attitude of female consumers towards celebrity endorsers & it's influence on the purchase intention of the Revlon cosmetics brand

2025-06-26T22:41:52Z

by De Agrela, M. C.
Format: Manuscript
Publication Date 2014

Do consumers purchase their perfume according to packaging or is it according to other factors?

2025-06-26T22:41:52Z

by Hammond, Michelle Ann.
Format: Manuscript
Publication Date 2007

An exploratory study to ascertain if a competitive brand's repositioning is expected to influence the consumer's inherited chocolate taste

2025-06-26T22:41:52Z

by Loate, Viola.
Format: Manuscript
Publication Date 2006

Does advertising influence purchase behaviour of consumers when it comes to hair colouring products?

2025-06-26T22:41:52Z

by Brivik, L. H.
Format: Manuscript
Publication Date 2006

Radio as a branding tool : the illiterate consumer's perspective

2025-06-26T22:41:52Z

by Motaung, Ofentse.
Format: Manuscript
Publication Date 2005

The future of advertising : new media, new clients, new consumers in the post-television age

2025-06-26T22:41:52Z

by Cappo, Joe.
Table of contents http://catdir.loc.gov/catdir/toc/fy038/2003041335.html Table of contents http://swbplus.bsz-bw.de/bsz10739149Xinh.htm Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2003041335.html Publisher description http://catdir.loc.gov/catdir/description/mh031/2003041335.html
Format: Books
Publication Date 2003

Attention! : how to interrupt, yell, whisper, and touch consumers

2025-06-26T22:41:52Z

by Sacharin, Ken.
Table of contents http://catdir.loc.gov/catdir/toc/onix06/2001267190.html Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley043/2001267190.html Publisher description http://catdir.loc.gov/catdir/description/wiley035/2001267190.html
Format: Books
Publication Date 2001

The impact of in-store sanittion facilities on customer satisfaction at Steve's Blackheath Superspar

2025-06-26T22:41:52Z

by Peterson, Tshepo.
Format: Manuscript
Publication Date 2025 2024 2023 2022 2021

Measuring consumer attitude towards Lays Stax

2025-06-26T22:41:52Z

by Skikne, Adam.
Format: Manuscript
Publication Date 2025 2024 2023 2022 2021

Understanding brand equity in the South African retail fashion industry : a study on the South African retail market focusing on Zara and Woolworths : why does the South African middle class consumer see more value in Zara in comparison to local fashion retailers?

2025-06-26T22:41:52Z

by Mjoli, Vuyo.
Format: Manuscript
Publication Date 2025 2024 2023 2022 2021

Principles of marketing

2025-06-26T22:41:52Z

by Kotler, Philip, author.
Format: Books
Publication Date 2024

Brand management : co-creating meaningful brands

2025-06-26T22:41:52Z

by Beverland, Michael, author.
Format: Books
Publication Date 2024

Consumer Behaviour 5th

2025-06-26T22:41:52Z

by Roberts-Lombard, Mornay
Format: Books
Publication Date 2022

Make your brand matter : experience-driven solutions to capture customers and keep them loyal

2025-06-26T22:41:52Z

by Soechtig, Steven G., author.
Format: Books
Publication Date 2022

Digital marketing

2025-06-26T22:41:52Z

by Chaffey, Dave 1963- VerfasserIn.
Format: Books
Publication Date 2022

Brand metrics measuring brand efficacy along the customer journey

2025-06-26T22:41:52Z

by Kall, Jacek VerfasserIn.
Format: Books
Publication Date 2022

Social media marketing

2025-06-26T22:41:52Z

by Tuten, Tracy L., 1967- author.
Format: Books
Publication Date 2021

Principles of marketing

2025-06-26T22:41:52Z

by Kotler, Philip, author.
Format: Books
Publication Date 2021

The age of surveillance capitalism : the fight for a human future at the new frontier of power

2025-06-26T22:41:52Z

by Zuboff, Shoshana, 1951- author.
Format: Books
Publication Date 2019

Handbook of research on gender and marketing

2025-06-26T22:41:52Z

by Dobscha, Susan, editor.
Format: Books
Publication Date 2019

Retail management : a strategic approach.

2025-06-26T22:41:52Z

by Berman, Barry, author.
Format: Books
Publication Date 2018

Consumer Behaviour 4e

2025-06-26T22:41:52Z

by Roberts-Lombard, Mornay
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647446&site=ehost-live
Format: Books
Publication Date 2017

The HyperDoc handbook : digital lesson design using Google apps

2025-06-26T22:41:52Z

by Highfill, Lisa, author.
Format: Books
Publication Date 2016

Experiential marketing : secrets, strategies, and success stories from the world's greatest brands

2025-06-26T22:41:52Z

by Smith, Kerry, 1963- author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live
Format: Books
Publication Date 2016

Music and its relevance to brand personality amongst the female youth market

2025-06-26T22:41:52Z

by Makhuza, Ponatshego.
Format: Computer file
Publication Date 2015

What has been the role of Telkom SA's corporate rebranding in changing customer's perception of the brand amongst the selected group of Telkom SA customers?

2025-06-26T22:41:52Z

by Motloutsi, Tshianeo.
Format: Manuscript
Publication Date 2015

Consumer behavior

2025-06-26T22:41:52Z

by Schiffman, Leon G. (DE-588)154336181
Inhaltsverzeichnis
Format: Books
Publication Date 2015

Brands & branding in South Africa 2015.

2025-06-26T22:41:52Z

by Affinity Advertising and Publishing.
Format: Books
Publication Date 2015

Saving South Africa's youth : building socially responsible brands in financial ...

2025-06-26T22:41:52Z

by Matubatuba, Tumisang.
Format: Manuscript
Publication Date 2015

An exploration of the perceived perceptions of Panarottis "authentic Italianism" in Johannesburg Cresta Mall

2025-06-26T22:41:52Z

by Mbatha, Lethukuthula Ayanda.
Format: Manuscript
Publication Date 2015

An investigation into the role of social media in South African politics in relation to it's perceived brand perception on Mmusi Maimane from May 2014-June 2015

2025-06-26T22:41:52Z

by Munyuki, Karabo.
Format: Manuscript
Publication Date 2015

The relevance of post purchase communication of luxury brands and the decision making impact it has on black diamond female

2025-06-26T22:41:52Z

by Ngobeni, Lesego.
Format: Manuscript
Publication Date 2015

Consumer behaviour

2025-06-26T22:41:52Z

by Parumasur, Sanjana Brijball, editor.
EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live
Format: Books
Publication Date 2014

Principles of marketing

2025-06-26T22:41:52Z

by Kotler, Philip (Philip J.), 1931-
Format: Books
Publication Date 2014 2013

Brand influences on gender roles in home and child care

2025-06-26T22:41:52Z

by Pasiya, Malwande.
Format: Manuscript
Publication Date 2014

How clothing colour affects personal brand communiction and perception

2025-06-26T22:41:52Z

by Mokoena, Kamogelo.
Format: Manuscript
Publication Date 2014

The artist as a physical brand : do audiences have a reaction to artists' dress attire?

2025-06-26T22:41:52Z

by Muhwati, Olga.
Format: Manuscript
Publication Date 2014

Could the black diamond spending culture have an impact on a brand's health?

2025-06-26T22:41:52Z

by Kodisang, Lebogang.
Format: Manuscript
Publication Date 2014

The eye of the driver : an analysis of what men and women see in luxury cars

2025-06-26T22:41:52Z

by Pougnet, Jacqueline.
Format: Manuscript
Publication Date 2014

Fashion Branding and Consumer Behaviors : Scientific Models

2025-06-26T22:41:52Z

by Choi, Tsan-Ming, editor.
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739
Format: Books
Publication Date 2014

The effects of sensory branding on consumer purchase intent

2025-06-26T22:41:52Z

by Dickens, Brooke.
Format: Manuscript
Publication Date 2014

Creative strategy in advertising

2025-06-26T22:41:52Z

by Drewniany, Bonnie L., author.
Format: Books
Publication Date 2014

Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaign

2025-06-26T22:41:52Z

by Mujeer, A. Qasim.
Format: Manuscript
Publication Date 2014

Does crime deter local tourists from visiting Johannesburg?

2025-06-26T22:41:52Z

by Wilby, Sigrun Elizabeth.
Format: Manuscript
Publication Date 2014

What impact do grassroots soccer programs, provided by non government organisations (NGO's) have on the overall development of underprivileged children?

2025-06-26T22:41:52Z

by Lazzarus, David.
Format: Manuscript
Publication Date 2014

Gender stereotypes : the portrayal of mothers in food television advertisements

2025-06-26T22:41:52Z

by Gumede, Nozipho.
Format: Manuscript
Publication Date 2014

50 shades of black : what does it mean to be beautiful and dark skinned today

2025-06-26T22:41:52Z

by Mokoena, Lotang.
Format: Manuscript
Publication Date 2014

Is game simulation adding value towards brand management and leadership in adolescents?

2025-06-26T22:41:52Z

by Digue, Sarah-Ann.
Format: Manuscript
Publication Date 2014

Mobile marketing : an hour a day

2025-06-26T22:41:52Z

by Pasqua, Rachel.
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live
Format: Books
Publication Date 2013

Brands & branding in South Africa 2013.

2025-06-26T22:41:52Z

by Affinity Advertising and Publishing.
Format: Books
Publication Date 2013

The shopper marketing revolution : consumer - shopper - retailer : how marketing must reinvent itself in the age of the shopper

2025-06-26T22:41:52Z

by Desforges, Toby.
Format: Books
Publication Date 2013

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

2025-06-26T22:41:52Z

by Lindström, Martin, 1970-
Format: Books
Publication Date 2012

Winning the story wars : why those who tell--and live--the best stories will rule the future

2025-06-26T22:41:52Z

by Sachs, Jonah, author.
Format: Books
Publication Date 2012

Principles of marketing

2025-06-26T22:41:52Z

by Kotler, Philip.
Format: Books
Publication Date 2012

Brands & branding in South Africa 2012 : brands--the people's choice.

2025-06-26T22:41:52Z

by Affinity Advertising and Publishing.
Format: Books
Publication Date 2012

Pro C# 5.0 and the .NET 4.5 framework

2025-06-26T22:41:52Z

by Troelsen, Andrew W.
Additional Information at Google Books Table of contents http://catdir.loc.gov/catdir/enhancements/fy1502/2012554044-t.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1502/2012554044-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1502/2012554044-d.html
Format: Books
Publication Date 2012

Fashion trends : analysis and forecasting

2025-06-26T22:41:52Z

by Kim, Eundeok.
ebrary http://site.ebrary.com/id/10727510 EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=602543
Format: Books
Publication Date 2011

The Consumer Protection Act made easy

2025-06-26T22:41:52Z

by Melville, N. J. (Neville John)
Format: Books
Publication Date 2011

Marketing the same difference : cultural and language dichotomy in advertising

2025-06-26T22:41:52Z

by Seeco, Louis Itumeleng.
Format: Books
Publication Date 2010

Principles of marketing : global and southern African perspectives

2025-06-26T22:41:52Z

by Kotler, Philip.
Format: Books
Publication Date 2010

Marketing 3.0 : from products to customers to the human spirit

2025-06-26T22:41:52Z

by Kotler, Philip.
Format: Books
Publication Date 2010

Brands & branding in South Africa 2010 : brands- the people's choice.

2025-06-26T22:41:52Z

by Affinity Advertising and Publishing.
Format: Books
Publication Date 2010

Consumer behavior

2025-06-26T22:41:52Z

by Schiffman, Leon G.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: Books
Publication Date 2010

Buy ology : how everything we believe about why we buy is wrong

2025-06-26T22:41:52Z

by Lindström, Martin, 1970-
Format: Books
Publication Date 2009 2008

Why we buy : the science of shopping

2025-06-26T22:41:52Z

by Underhill, Paco.
Sample text http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html Table of contents http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html
Format: Books
Publication Date 2009

Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.

2025-06-26T22:41:52Z

by Baskin, Jonathan Salem.
Format: Books
Publication Date 2009

The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Apple

2025-06-26T22:41:52Z

by Versfeld, R. Andrew.
Format: Computer file
Publication Date 2009

Gaining insights into the behaviour and mind set of the "Mzansi youth" marketing segment of the black middle class in South Africa

2025-06-26T22:41:52Z

by De Wet, Adrian.
Format: Manuscript
Publication Date 2009

De-lux : an investigation into the devaluation of luxury products, brands and consumer perceptions

2025-06-26T22:41:52Z

by Moskovits, Shari G.
Format: Manuscript
Publication Date 2009

Advertising and the mind of the consumer : what works, what doesn't, and why.

2025-06-26T22:41:52Z

by Sutherland, Max.
Format: Books
Publication Date 2008

The brand bubble : the looming crisis in brand value and how to avoid it

2025-06-26T22:41:52Z

by Gerzema, John, 1961-
Table of contents Kostenfrei Table of contents http://catdir.loc.gov/catdir/toc/ecip0822/2008027384.html Cover http://swbplus.bsz-bw.de/bsz28806786xcov.htm
Format: Books
Publication Date 2008

Shifts in the use and reception of media by consumer : differentiating the relationship between the consumer and new media from the previous relationship with traditional mass media

2025-06-26T22:41:52Z

by Houghton, Tamarind.
Format: Manuscript
Publication Date 2008

The undercover economist

2025-06-26T22:41:52Z

by Harford, Tim, 1973-
Format: Books
Publication Date 2008 2006

DigiMarketing : the essential guide to new media & digital marketing

2025-06-26T22:41:52Z

by Wertime, Kent.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html
Format: Books
Publication Date 2008

The power of unreasonable people : how social entrepreneurs create markets that change the world

2025-06-26T22:41:52Z

by Elkington, John, 1949-
Table of contents http://catdir.loc.gov/catdir/toc/fy0804/2007030382.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016389412&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2327503&custom_att_2=simple_viewer Table of contents http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=016389412etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016389412&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: Books
Publication Date 2008

Buyer behaviour : understanding consumer psychology and marketing

2025-06-26T22:41:52Z

by Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: Books
Publication Date 2007

Online branding : an exploration into the ways brands have to adjust the way they approach branding in order to be successful in the online world and how the internet has affected branding and the consumer-brand relationship

2025-06-26T22:41:52Z

by Swanepoel, Clayton.
Format: Manuscript
Publication Date 2007

The culture code : an ingenious way to understand why people around the world buy and live as they do

2025-06-26T22:41:52Z

by Rapaille, Clotaire.
Sample text http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-s.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-d.html
Format: Books
Publication Date 2007

The seduction of the quick fix : are foodstuff brands abusing the current food label legislation and lack of consumer knowledge to benefit them?

2025-06-26T22:41:52Z

by Swartz, Danielle.
Format: Manuscript
Publication Date 2007

Convergence culture : where old and new media collide

2025-06-26T22:41:52Z

by Jenkins, Henry, 1958-
Klappentext Klappentext Table of contents http://catdir.loc.gov/catdir/toc/ecip069/2006007358.html Table of contents http://swbplus.bsz-bw.de/bsz256674078inh.pdf Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014993073&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: Books
Publication Date 2006

Consumer behavior

2025-06-26T22:41:52Z

by Blackwell, Roger D.
Format: Books
Publication Date 2006

The effects of perceived country-of-origin of fashion brands on the consumer purchase decision within the millennium generation

2025-06-26T22:41:52Z

by Seedat, Nisaa.
Format: Manuscript
Publication Date 2006

Revolution of the organic egg : an investigation into the organic market, looking at how the desire for the authentic allows the consumer to create and demand brands and products that meet their need

2025-06-26T22:41:52Z

by Neumann, Kerryn.
Format: Manuscript
Publication Date 2006

Framed minds : a study of consumer agency in new media space

2025-06-26T22:41:52Z

by Minott, Cherie-Leigh.
Format: Manuscript
Publication Date 2006

The Brand innovation manifesto : how to build brands, redefine markets, and defy conventions

2025-06-26T22:41:52Z

by Grant, John, 1964-
NetLibrary E-book - Full text from MyiLibrary Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: Books
Publication Date 2006

Advertising is dead : long live advertising!

2025-06-26T22:41:52Z

by Himpe, Tom.
Format: Books
Publication Date 2006

Consumer behaviour

2025-06-26T22:41:52Z

by Cant, M. C. (Michael Colin), 1957-
Format: Books
Publication Date 2006

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising

2025-06-26T22:41:52Z

by Jaffe, Joseph, 1970-
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html
Format: Books
Publication Date 2005

An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviour

2025-06-26T22:41:52Z

by Jones, Samantha.
Format: Manuscript
Publication Date 2005

Brand sense : build powerful brands through touch, taste, smell, sight, and sound

2025-06-26T22:41:52Z

by Lindström, Martin, 1970-
Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html Table of contents http://catdir.loc.gov/catdir/toc/fy052/2004056438.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html
Format: Books
Publication Date 2005

International marketing

2025-06-26T22:41:52Z

by Cateora, Philip R.
Format: Electronic Resources
Publication Date 2005

The visionary package : using packaging to build effective brands

2025-06-26T22:41:52Z

by Meyers, Herbert M.
Table of contents http://catdir.loc.gov/catdir/toc/hol052/2004057787.html Contributor biographical information http://catdir.loc.gov/catdir/bios/hol059/2004057787.html Publisher description http://catdir.loc.gov/catdir/description/hol054/2004057787.html
Format: Books
Publication Date 2005

Lovemarks : the future beyond brands

2025-06-26T22:41:52Z

by Roberts, Kevin, 1949-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0411/2003024927.html
Format: Books
Publication Date 2004

The call of the mall

2025-06-26T22:41:52Z

by Underhill, Paco.
Sample text http://catdir.loc.gov/catdir/enhancements/fy0640/2003064960-s.html Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/2003064960-t.html Contributor biographical information http://catdir.loc.gov/catdir/bios/simon053/2003064960.html Publisher description http://catdir.loc.gov/catdir/description/simon053/2003064960.html
Format: Books
Publication Date 2004

How customers think : essential insights into the mind of the market

2025-06-26T22:41:52Z

by Zaltman, Gerald.
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001
Format: Books
Publication Date 2003

Buyer behaviour : a multi-cultural approach

2025-06-26T22:41:52Z

by Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: Books
Publication Date 2003

Effective marketing : creating and keeping customers

2025-06-26T22:41:52Z

by Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Format: Books
Publication Date 2002

Principles of macroeconomics

2025-06-26T22:41:52Z

by Mankiw, N. Gregory.
Format: Books
Publication Date 2001

Consumer behavior

2025-06-26T22:41:52Z

by Blackwell, Roger D.
Format: Books
Publication Date 2001

Why we buy : the science of shopping

2025-06-26T22:41:52Z

by Underhill, Paco.
Format: Books
Publication Date 2000

Basic economic principles : a guide for students

2025-06-26T22:41:52Z

by O'Connor, David E. (David Edward)
Format: Books
Publication Date 2000

The soul of the new consumer : authenticity -- what we buy and why in the new economy

2025-06-26T22:41:52Z

by Lewis, David, 1942-
Format: Books
Publication Date 2000

Marketing through mud and dust

2025-06-26T22:41:52Z

by Kuzwayo, Muzi.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009136398&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: Books
Publication Date 2000

Customer behavior : consumer behavior & beyond

2025-06-26T22:41:52Z

by Sheth, Jagdish N.
Format: Books
Publication Date 1999

Consumer behavior and marketing strategy

2025-06-26T22:41:52Z

by Peter, J. Paul.
Table of contents http://catdir.loc.gov/catdir/toc/mh022/98016996.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html Publisher description http://catdir.loc.gov/catdir/description/mh023/98016996.html
Format: Books
Publication Date 1999

International marketing

2025-06-26T22:41:52Z

by Cateora, Philip R.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html
Format: Books
Publication Date 1999

Brand spirit : how cause related marketing builds brands

2025-06-26T22:41:52Z

by Pringle, Hamish.
Table of contents http://catdir.loc.gov/catdir/toc/onix01/99013354.html Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1233063&custom_att_2=simple_viewer Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley041/99013354.html Publisher description http://catdir.loc.gov/catdir/description/wiley031/99013354.html Cover http://swbplus.bsz-bw.de/bsz076176711cov.htm
Format: Books
Publication Date 1999

Truth, lies, and advertising : the art of account planning

2025-06-26T22:41:52Z

by Steel, Jon.
Table of contents http://catdir.loc.gov/catdir/toc/onix04/97040334.html Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html
Format: Books
Publication Date 1998

The new marketing : building strong marketing strategies in South Africa today

2025-06-26T22:41:52Z

by Burgess, Steven M.
Format: Books
Publication Date 1998

Under the radar : talking to today's cynical consumer

2025-06-26T22:41:52Z

by Bond, Jonathan, 1957-
Table of contents http://catdir.loc.gov/catdir/toc/onix01/97024519.html Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/97024519.html Publisher description http://catdir.loc.gov/catdir/description/wiley0310/97024519.html Inhaltsverzeichnis Under the radar
Format: Books
Publication Date 1998

Consumer behavior : building market strategy

2025-06-26T22:41:52Z

by Hawkins, Del I.
Format: Books
Publication Date 1998

From mind to market : reinventing the retail supply chain

2025-06-26T22:41:52Z

by Blackwell, Roger D.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/97025822-b.html Publisher description http://catdir.loc.gov/catdir/description/hc041/97025822.html
Format: Books
Publication Date 1997

You and your rights : an A-Z family guide to South African law.

2025-06-26T22:41:52Z

by Reader's Digest Association South Africa.
Format: Books
Publication Date 1997

Consumer psychology for marketing

2025-06-26T22:41:52Z

by Foxall, G. R.
Format: Books
Publication Date 1997

Consumer behavior and marketing action

2025-06-26T22:41:52Z

by Assael, Henry.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html
Format: Books
Publication Date 1995

Buyer behaviour : strategic marketing applications

2025-06-26T22:41:52Z

by Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: Books
Publication Date 1995 1994

The sponsored life : ads, TV, and American culture

2025-06-26T22:41:52Z

by Savan, Leslie.
Format: Books
Publication Date 1994

Understanding consumer behavior

2025-06-26T22:41:52Z

by Peter, J. Paul.
Table of contents http://www.gbv.de/dms/hbz/toc/ht006687814.pdf
Format: Books
Publication Date 1994

The Popcorn report : revolutionary trend predictions for marketing in the 90's.

2025-06-26T22:41:52Z

by Popcorn, Faith.
Format: Books
Publication Date 1992 1991

Consumer behavior

2025-06-26T22:41:52Z

by Schiffman, Leon G.
Table of contents http://www.gbv.de/dms/bowker/toc/9780131705319.pdf
Format: Books
Publication Date 1991

Consumer behaviour : a South African perspective

2025-06-26T22:41:52Z

by Du Plessis, P. J.
Format: Books
Publication Date 1990

Consumer market research handbook

2025-06-26T22:41:52Z

by Worcester, Robert M.
Format: Books
Publication Date 1986

The moving target : what every marketer should know about women

2025-06-26T22:41:52Z

by Bartos, Rena.
Format: Books
Publication Date 1982

Behavioural aspects of marketing

2025-06-26T22:41:52Z

by Williams, Keith C.
Format: Books
Publication Date 1981