Search Results for Consumers - Narrowed by: Marketing research.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dConsumers$0026qf$003dSUBJECT$002509Subject$002509Marketing$002bresearch.$002509Marketing$002bresearch.$0026ps$003d300$0026isd$003dtrue?dt=list2025-06-24T11:39:56ZAnalysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brandsent://SD_ILS/0/SD_ILS:188462025-06-24T11:39:56Z2025-06-24T11:39:56Zby Makhafola, Kelebogile.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The informative content, creative strategies and visual images used in magazine advertisements by make-up brands to create impact, stimulate interest and sell foundation and pressed powder to black consumers : a content analysisent://SD_ILS/0/SD_ILS:189022025-06-24T11:39:56Z2025-06-24T11:39:56Zby Minnaar, Ninette.<br/>Format: Manuscript<br/>Publication Date 2011<br/>Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaignent://SD_ILS/0/SD_ILS:188072025-06-24T11:39:56Z2025-06-24T11:39:56Zby Mujeer, A. Qasim.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Is game simulation adding value towards brand management and leadership in adolescents?ent://SD_ILS/0/SD_ILS:188482025-06-24T11:39:56Z2025-06-24T11:39:56Zby Digue, Sarah-Ann.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The eye of the driver : an analysis of what men and women see in luxury carsent://SD_ILS/0/SD_ILS:188732025-06-24T11:39:56Z2025-06-24T11:39:56Zby Pougnet, Jacqueline.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Qualitative consumer &amp; marketing researchent://SD_ILS/0/SD_ILS:495772025-06-24T11:39:56Z2025-06-24T11:39:56Zby Belk, Russell W., author.<br/>Format: Books<br/>Publication Date 2013<br/>Kim Kardashian, we are watching you : reality television and its branding as perceived by Generation-Y over the past decadeent://SD_ILS/0/SD_ILS:189362025-06-24T11:39:56Z2025-06-24T11:39:56Zby Yuter, Gina.<br/>Format: Manuscript<br/>Publication Date 2012<br/>Social media analytics : effective tools for building, intrepreting, and using metricsent://SD_ILS/0/SD_ILS:470132025-06-24T11:39:56Z2025-06-24T11:39:56Zby Sponder, Marshall.<br/>Format: Books<br/>Publication Date 2012<br/>Product innovation toolbox : a field guide to consumer understanding and researchent://SD_ILS/0/SD_ILS:499402025-06-24T11:39:56Z2025-06-24T11:39:56Zby Beckley, Jacqueline H.<br/>Format: Books<br/>Publication Date 2012<br/>Leading edge marketing research : 21st-century tools and practicesent://SD_ILS/0/SD_ILS:498082025-06-24T11:39:56Z2025-06-24T11:39:56Zby Kaden, Robert J.<br/>Format: Books<br/>Publication Date 2012<br/>Handbook of marketing scales : multi-item measures for marketing and consumer behavior researchent://SD_ILS/0/SD_ILS:440702025-06-24T11:39:56Z2025-06-24T11:39:56Zby Bearden, William O., 1945-. Handbook of marketing scales.<br/>Format: Books<br/>Publication Date 2011<br/>Analysis on the product placement of pop culture brands in the TV series Gossip Girl as perceived by generation ...ent://SD_ILS/0/SD_ILS:189472025-06-24T11:39:56Z2025-06-24T11:39:56Zby Khumalo, Philani.<br/>Format: Manuscript<br/>Publication Date 2010<br/>Why we buy : the science of shoppingent://SD_ILS/0/SD_ILS:115912025-06-24T11:39:56Z2025-06-24T11:39:56Zby Underhill, Paco.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html</a><br/>Format: Books<br/>Publication Date 2009<br/>The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Appleent://SD_ILS/0/SD_ILS:188162025-06-24T11:39:56Z2025-06-24T11:39:56Zby Versfeld, R. Andrew.<br/>Format: Computer file<br/>Publication Date 2009<br/>Buyer behaviour : understanding consumer psychology and marketingent://SD_ILS/0/SD_ILS:160962025-06-24T11:39:56Z2025-06-24T11:39:56Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2007<br/>Karma queens, geek gods, and innerpreneursent://SD_ILS/0/SD_ILS:334462025-06-24T11:39:56Z2025-06-24T11:39:56Zby Rentel, Ron.<br/>Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0703/2006033801-b.html">http://www.loc.gov/catdir/enhancements/fy0703/2006033801-b.html</a>
Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip074/2006033801.html">http://www.loc.gov/catdir/toc/ecip074/2006033801.html</a>
Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0710/2006033801-d.html">http://www.loc.gov/catdir/enhancements/fy0710/2006033801-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Handbook of customer satisfaction and loyalty measurementent://SD_ILS/0/SD_ILS:334372025-06-24T11:39:56Z2025-06-24T11:39:56Zby Hill, Nigel, 1952-<br/>Format: Books<br/>Publication Date 2006<br/>Market opportunity analysis : text and casesent://SD_ILS/0/SD_ILS:321432025-06-24T11:39:56Z2025-06-24T11:39:56Zby Stevens, Robert E., 1942-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0513/2005015271.html">http://www.loc.gov/catdir/toc/ecip0513/2005015271.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:159562025-06-24T11:39:56Z2025-06-24T11:39:56Zby Blackwell, Roger D.<br/>Format: Books<br/>Publication Date 2006<br/>Brandchild : remarkable insights into the minds of today's global kids and their relationships with brandsent://SD_ILS/0/SD_ILS:116792025-06-24T11:39:56Z2025-06-24T11:39:56Zby Lindström, Martin, 1970-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0419/2004015555.html">http://catdir.loc.gov/catdir/toc/ecip0419/2004015555.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2004015555-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2004015555-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2004015555-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2004015555-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Consumer insight : how to use data and market research to get closer to your customerent://SD_ILS/0/SD_ILS:292652025-06-24T11:39:56Z2025-06-24T11:39:56Zby Stone, Merlin, 1948-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0419/2004014622.html">http://www.loc.gov/catdir/toc/ecip0419/2004014622.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Consumer behavior : a strategic approachent://SD_ILS/0/SD_ILS:292702025-06-24T11:39:56Z2025-06-24T11:39:56Zby Assael, Henry.<br/>Format: Books<br/>Publication Date 2004<br/>Why people buy things they don't need : understanding and predicting consumer behaviorent://SD_ILS/0/SD_ILS:118052025-06-24T11:39:56Z2025-06-24T11:39:56Zby Danziger, Pamela N.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0415/2004003269.html">http://catdir.loc.gov/catdir/toc/ecip0415/2004003269.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0913/2004003269-b.html">http://catdir.loc.gov/catdir/enhancements/fy0913/2004003269-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0659/2004003269-d.html">http://catdir.loc.gov/catdir/enhancements/fy0659/2004003269-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:165042025-06-24T11:39:56Z2025-06-24T11:39:56Zby Blackwell, Roger D.<br/>Format: Books<br/>Publication Date 2001<br/>The new marketing : building strong marketing strategies in South Africa todayent://SD_ILS/0/SD_ILS:97512025-06-24T11:39:56Z2025-06-24T11:39:56Zby Burgess, Steven M.<br/>Format: Books<br/>Publication Date 1998<br/>Applied consumer behaviourent://SD_ILS/0/SD_ILS:382072025-06-24T11:39:56Z2025-06-24T11:39:56Zby Evans, Martin (Martin J.)<br/>Format: Books<br/>Publication Date 1996<br/>The Popcorn report : revolutionary trend predictions for marketing in the 90's.ent://SD_ILS/0/SD_ILS:152012025-06-24T11:39:56Z2025-06-24T11:39:56Zby Popcorn, Faith.<br/>Format: Books<br/>Publication Date 1992 1991<br/>Consumer market research handbookent://SD_ILS/0/SD_ILS:114622025-06-24T11:39:56Z2025-06-24T11:39:56Zby Worcester, Robert M.<br/>Format: Books<br/>Publication Date 1988 1986<br/>Consumer market research handbookent://SD_ILS/0/SD_ILS:165012025-06-24T11:39:56Z2025-06-24T11:39:56Zby Worcester, Robert M.<br/>Format: Books<br/>Publication Date 1986<br/>Marketing in South Africa : decision analysis, theory, and practiceent://SD_ILS/0/SD_ILS:66212025-06-24T11:39:56Z2025-06-24T11:39:56Zby Brits, R. N.<br/>Format: Books<br/>Publication Date 1985<br/>Consumer behavior and the practice of marketingent://SD_ILS/0/SD_ILS:108722025-06-24T11:39:56Z2025-06-24T11:39:56Zby Runyon, Kenneth E.<br/>Format: Books<br/>Publication Date 1980<br/>