Search Results for Consumers -- Research. - Narrowed by: VEGA Pretoria SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dConsumers$002b--$002bResearch.$0026qf$003dLIBRARY$002509Library$0025091$00253AVGPTA$002509VEGA$002bPretoria$0026ps$003d300?dt=list 2025-12-25T20:27:40Z Brand management : co-creating meaningful brands ent://SD_ILS/0/SD_ILS:59164 2025-12-25T20:27:40Z 2025-12-25T20:27:40Z by&#160;Beverland, Michael, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Handbook of research on gender and marketing ent://SD_ILS/0/SD_ILS:22373 2025-12-25T20:27:40Z 2025-12-25T20:27:40Z by&#160;Dobscha, Susan, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> A quantitative exploration of South African consumer's perception and response to Mc Donald's product adaptation ent://SD_ILS/0/SD_ILS:21420 2025-12-25T20:27:40Z 2025-12-25T20:27:40Z by&#160;Kennard, Catherine.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2017<br/> Experiential marketing : secrets, strategies, and success stories from the world's greatest brands ent://SD_ILS/0/SD_ILS:21253 2025-12-25T20:27:40Z 2025-12-25T20:27:40Z by&#160;Smith, Kerry, 1963- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumer's brand perceptions ent://SD_ILS/0/SD_ILS:21419 2025-12-25T20:27:40Z 2025-12-25T20:27:40Z by&#160;Basson, Haneke<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Consumer behavior ent://SD_ILS/0/SD_ILS:15609 2025-12-25T20:27:40Z 2025-12-25T20:27:40Z by&#160;Schiffman, Leon G. (DE-588)154336181<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027345852&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Fashion Branding and Consumer Behaviors : Scientific Models ent://SD_ILS/0/SD_ILS:19296 2025-12-25T20:27:40Z 2025-12-25T20:27:40Z by&#160;Choi, Tsan-Ming, editor.<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Buyer behaviour : understanding consumer psychology and marketing ent://SD_ILS/0/SD_ILS:16096 2025-12-25T20:27:40Z 2025-12-25T20:27:40Z by&#160;Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Brand sense : build powerful brands through touch, taste, smell, sight, and sound ent://SD_ILS/0/SD_ILS:15966 2025-12-25T20:27:40Z 2025-12-25T20:27:40Z by&#160;Lindstr&ouml;m, Martin, 1970-<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html">http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy052/2004056438.html">http://catdir.loc.gov/catdir/toc/fy052/2004056438.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html">http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Truth, lies, and advertising : the art of account planning ent://SD_ILS/0/SD_ILS:10417 2025-12-25T20:27:40Z 2025-12-25T20:27:40Z by&#160;Steel, Jon.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix04/97040334.html">http://catdir.loc.gov/catdir/toc/onix04/97040334.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/97040334.html">http://catdir.loc.gov/catdir/bios/wiley042/97040334.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley033/97040334.html">http://catdir.loc.gov/catdir/description/wiley033/97040334.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/>