Search Results for Creativity in advertising. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dCreativity$002bin$002badvertising.$0026pe$003dd$00253A$0026ps$003d300$0026isd$003dtrue?dt=list 2025-10-18T12:35:14Z The connection between creativity and effectiveness in television advertising ent://SD_ILS/0/SD_ILS:19488 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Lombard, Leanne.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Advertising in the digital age : theories &amp; practices ent://SD_ILS/0/SD_ILS:59400 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Yesiloglu, Sevil, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Hey whipple, squeeze this : the classic guide to creating great advertising ent://SD_ILS/0/SD_ILS:56955 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Sullivan, Luke, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Strategic creativity : a business field guide to advertising, branding, and design ent://SD_ILS/0/SD_ILS:57501 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Landa, Robin, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Advertising &amp; promotion ent://SD_ILS/0/SD_ILS:57400 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Hackley, Christopher E., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Strategic planning for public relations ent://SD_ILS/0/SD_ILS:22307 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Smith, Ronald D., 1948- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Advertising &amp;amp; promotion. ent://SD_ILS/0/SD_ILS:54043 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Hackley, Christopher E., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:24 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Creative strategy in advertising ent://SD_ILS/0/SD_ILS:56263 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Drewniany, Bonnie L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> The best digital marketing campaigns in the world II ent://SD_ILS/0/SD_ILS:22167 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Ryan, Damian, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Exploring creativity : evaluative practices in innovation, design and the arts ent://SD_ILS/0/SD_ILS:51591 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Moeran, Brian, 1944- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The Routledge international handbook of children, adolescents and media ent://SD_ILS/0/SD_ILS:54302 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Lemish, Dafna, 1951- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising : concept and copy ent://SD_ILS/0/SD_ILS:27 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Felton, George, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising theory ent://SD_ILS/0/SD_ILS:48589 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Rodgers, Shelly.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Advertising and promotions : an integrated brand approach ent://SD_ILS/0/SD_ILS:339 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Semenik, Richard J.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Managing media work ent://SD_ILS/0/SD_ILS:48550 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Deuze, Mark.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Determining if creativity can be taught and if so are we able to sustain the invention of new ideas? ent://SD_ILS/0/SD_ILS:18679 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Matthews, Rachel Beth.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2011<br/> The idea writers : copywriting in a new media and marketing era ent://SD_ILS/0/SD_ILS:7231 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Iezzi, Teressa.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Visual creativity : inspirational ideas for advertising, animation and digital design ent://SD_ILS/0/SD_ILS:11735 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Pricken, Mario.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> The future of advertising : new media, new clients, new consumers in the post-television age ent://SD_ILS/0/SD_ILS:16568 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Cappo, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy038/2003041335.html">http://catdir.loc.gov/catdir/toc/fy038/2003041335.html</a> Table of contents <a href="http://swbplus.bsz-bw.de/bsz10739149Xinh.htm">http://swbplus.bsz-bw.de/bsz10739149Xinh.htm</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh041/2003041335.html">http://catdir.loc.gov/catdir/bios/mh041/2003041335.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2003041335.html">http://catdir.loc.gov/catdir/description/mh031/2003041335.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Welcome to the creative age : bananas, business and the death of marketing ent://SD_ILS/0/SD_ILS:26070 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Earls, Mark.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/wiley031/2002512721.html">http://www.loc.gov/catdir/toc/wiley031/2002512721.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Successful direct marketing methods ent://SD_ILS/0/SD_ILS:20741 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Stone, Bob, 1918-2007.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00067572.html">http://catdir.loc.gov/catdir/toc/mh021/00067572.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh042/00067572.html">http://catdir.loc.gov/catdir/bios/mh042/00067572.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00067572.html">http://catdir.loc.gov/catdir/description/mh021/00067572.html</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=1529572">Successful direct marketing methods</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:14282 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Wells, William, 1926-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000&#160;1999<br/> Truth, lies, and advertising : the art of account planning ent://SD_ILS/0/SD_ILS:10417 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Steel, Jon.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix04/97040334.html">http://catdir.loc.gov/catdir/toc/onix04/97040334.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/97040334.html">http://catdir.loc.gov/catdir/bios/wiley042/97040334.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley033/97040334.html">http://catdir.loc.gov/catdir/description/wiley033/97040334.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Promotional strategy : marketing communications in practice ent://SD_ILS/0/SD_ILS:19794 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Koekemoer, Ludi.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Disruption : overturning conventions and shaking up the marketplace ent://SD_ILS/0/SD_ILS:14305 2025-10-18T12:35:14Z 2025-10-18T12:35:14Z by&#160;Dru, Jean-Marie.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix05/96021256.html">http://catdir.loc.gov/catdir/toc/onix05/96021256.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/96021256.html">http://catdir.loc.gov/catdir/bios/wiley042/96021256.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley034/96021256.html">http://catdir.loc.gov/catdir/description/wiley034/96021256.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/>