Search Results for Database marketing. - Narrowed by: 3 SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dDatabase$002bmarketing.$0026qf$003dACCESS_LEVEL$002509Access$002bLevel$0025093$0025093$0026ps$003d300? 2025-05-19T08:39:09Z Strategic database marketing ent://SD_ILS/0/SD_ILS:37581 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Hughes, Arthur Middleton.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip059/2005006389.html">http://www.loc.gov/catdir/toc/ecip059/2005006389.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006&#160;2005<br/> Principles of direct and database marketing ent://SD_ILS/0/SD_ILS:29708 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Tapp, Alan.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/fy052/2004051223.html">http://www.loc.gov/catdir/toc/fy052/2004051223.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Marketing database analytics : transforming data for competitive advantage ent://SD_ILS/0/SD_ILS:50113 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Banasiewicz, Andrew D.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing communication : an integrated approach ent://SD_ILS/0/SD_ILS:55337 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Koekemoer, Ludi.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Marketing ent://SD_ILS/0/SD_ILS:55472 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Lamb, Charles W., author<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Internet marketing : integrating online &amp; offline strategies ent://SD_ILS/0/SD_ILS:22680 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Zahay, Debra L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Marketing management ent://SD_ILS/0/SD_ILS:21216 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Customer relationship management : concepts and technologies ent://SD_ILS/0/SD_ILS:21630 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Buttle, Francis.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Marketing communication : an integrated approach ent://SD_ILS/0/SD_ILS:167 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Koekemoer, Ludi.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Consumer behaviour : implications for marketing strategy ent://SD_ILS/0/SD_ILS:50503 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Quester, Pascale G. (Pascale Genevieve), author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Emarketing excellence : planning and optimizing your digital marketing ent://SD_ILS/0/SD_ILS:51028 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Chaffey, Dave, 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Internet marketing : integrating online and offline strategies ent://SD_ILS/0/SD_ILS:20926 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Roberts, Mary Lou.<br/>Format:&#160;Books<br/>Publication Date&#160;2013&#160;2012<br/> E-marketing : applications of information technology and the internet within marketing ent://SD_ILS/0/SD_ILS:48275 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Molenaar, Cor.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Advertising : an integrated marketing communication perspective ent://SD_ILS/0/SD_ILS:49699 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Belch, George E. (George Edward), 1951-<br/>Format:&#160;Books<br/>Publication Date&#160;2012&#160;2011<br/> Marketing to the new majority : Strategies for a diverse world. ent://SD_ILS/0/SD_ILS:49230 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Burgos, David.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing ent://SD_ILS/0/SD_ILS:521 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Etzel, Michael J.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2007<br/> Integrated advertising, promotion, and marketing communications ent://SD_ILS/0/SD_ILS:16627 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Clow, Kenneth E.<br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> The marketing of sport ent://SD_ILS/0/SD_ILS:20409 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Beech, John G., 1947-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0617/2006020025.html">http://catdir.loc.gov/catdir/toc/ecip0617/2006020025.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016282448&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016282448&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Marketing for hospitality and tourism ent://SD_ILS/0/SD_ILS:16704 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html">http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Excel models for business and operations management ent://SD_ILS/0/SD_ILS:29772 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Barlow, John F.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip057/2005003239.html">http://www.loc.gov/catdir/toc/ecip057/2005003239.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Consumer insight : how to use data and market research to get closer to your customer ent://SD_ILS/0/SD_ILS:29265 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Stone, Merlin, 1948-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0419/2004014622.html">http://www.loc.gov/catdir/toc/ecip0419/2004014622.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Dictionary of marketing communications ent://SD_ILS/0/SD_ILS:27455 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Govoni, Norman A. P.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip042/2003007359.html">http://www.loc.gov/catdir/toc/ecip042/2003007359.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> E-commerce : a southern Africa perspective ent://SD_ILS/0/SD_ILS:15919 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Chipp, Kerry.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Media now : understanding media culture and technology ent://SD_ILS/0/SD_ILS:16903 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Straubhaar, Joseph D.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2004<br/> Marketing insights from A to Z : 80 concepts every manager needs to know ent://SD_ILS/0/SD_ILS:11977 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Kotler, Philip.<br/>Books24x7 <a href="http://www.books24x7.com/marc.asp?bookid=12771">http://www.books24x7.com/marc.asp?bookid=12771</a> Ebook Library <a href="http://public.eblib.com/choice/publicfullrecord.aspx?p=152701">http://public.eblib.com/choice/publicfullrecord.aspx?p=152701</a> ebrary <a href="http://site.ebrary.com/id/10299243">http://site.ebrary.com/id/10299243</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=82571">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=82571</a> MyiLibrary <a href="http://www.myilibrary.com?id=36368">http://www.myilibrary.com?id=36368</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2003<br/> Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more! ent://SD_ILS/0/SD_ILS:15684 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Hahn, Fred E., 1925-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html">http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html">http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley038/2002192267.html">http://catdir.loc.gov/catdir/description/wiley038/2002192267.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Marketing for hospitality and tourism ent://SD_ILS/0/SD_ILS:18052 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2003&#160;2002<br/> Strategic electronic marketing : managing e-business ent://SD_ILS/0/SD_ILS:24237 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Kleindl, Brad Alan, 1955-<br/>Format:&#160;Books<br/>Publication Date&#160;2001&#160;2000<br/> Direct and interactive marketing ent://SD_ILS/0/SD_ILS:24694 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Sargeant, Adrian.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Management information systems ent://SD_ILS/0/SD_ILS:13449 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;McLeod, Raymond.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009418117&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009418117&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009418117&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=1173566">Management information systems</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Wired marketing : energizing business for e-commerce ent://SD_ILS/0/SD_ILS:16558 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Hardaker, Glenn.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Opportunities in direct marketing careers ent://SD_ILS/0/SD_ILS:10223 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Basye, Anne.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Marketing research : a practical approach for the new Millennium ent://SD_ILS/0/SD_ILS:16493 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Hair, Joseph F.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Exploring direct marketing ent://SD_ILS/0/SD_ILS:26513 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;O'Malley, Lisa.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Sams teach yourself Microsoft Office 2000 in 21 days ent://SD_ILS/0/SD_ILS:10296 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Ulrich, Laurie Ann.<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=12203">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=12203</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;1999<br/> Data mining techniques : for marketing, sales, and customer support ent://SD_ILS/0/SD_ILS:45629 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Berry, Michael J. A.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Services marketing ent://SD_ILS/0/SD_ILS:10367 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Lovelock, Christopher H.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Online market research : cost-effective searching of the Internet and online databases ent://SD_ILS/0/SD_ILS:14166 2025-05-19T08:39:09Z 2025-05-19T08:39:09Z by&#160;Lescher, John F.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007289636&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007289636&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007289636&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=809986&custom%5Fatt%5F2=simple%5Fviewer">Online market research</a><br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/>