Search Results for Digital-Marketing. - Narrowed by: IIE SandtonSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dDigital-Marketing.$0026qf$003dLIBRARY$002509Library$0025091$00253AIIESDN$002509IIE$002bSandton$0026ps$003d300?2025-11-23T08:43:20ZDigital marketingent://SD_ILS/0/SD_ILS:223872025-11-23T08:43:20Z2025-11-23T08:43:20Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2019<br/>Digital marketingent://SD_ILS/0/SD_ILS:593422025-11-23T08:43:20Z2025-11-23T08:43:20Zby Sachdev, Raj, author.<br/>Format: Books<br/>Publication Date 2024<br/>Digital marketingent://SD_ILS/0/SD_ILS:569562025-11-23T08:43:20Z2025-11-23T08:43:20Zby Chaffey, Dave 1963- VerfasserIn.<br/>Format: Books<br/>Publication Date 2022<br/>Digital marketingent://SD_ILS/0/SD_ILS:209202025-11-23T08:43:20Z2025-11-23T08:43:20Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2016<br/>Digital analytics for marketingent://SD_ILS/0/SD_ILS:594562025-11-23T08:43:20Z2025-11-23T08:43:20Zby Sponder, Marshall, author.<br/>Format: Books<br/>Publication Date 2024<br/>Digital marketing : strategy, planning & disruption.ent://SD_ILS/0/SD_ILS:593902025-11-23T08:43:20Z2025-11-23T08:43:20Zby Hanlon, Annmarie.<br/>Format: Books<br/>Publication Date 2025 2023<br/>Digital marketing: Trends and Developmentsent://SD_ILS/0/SD_ILS:579352025-11-23T08:43:20Z2025-11-23T08:43:20Zby Yathika, Gowpall<br/>Format: Books<br/>Publication Date 2024<br/>DIGITAL MARKETING FOUNDATIONS AND STRATEGY.ent://SD_ILS/0/SD_ILS:576332025-11-23T08:43:20Z2025-11-23T08:43:20Zby Zahay, D<br/>Format: Books<br/>Publication Date 2023<br/>Marketing in a digital ageent://SD_ILS/0/SD_ILS:576112025-11-23T08:43:20Z2025-11-23T08:43:20Zby Bock, E.<br/>Format: Books<br/>Publication Date 2019<br/>Digital marketing : a South African perspectiveent://SD_ILS/0/SD_ILS:594182025-11-23T08:43:20Z2025-11-23T08:43:20Zby Stiehler-Mulder, B., author<br/>Format: Books<br/>Publication Date 2025<br/>eMarketing : Marketing in the digital worldent://SD_ILS/0/SD_ILS:577192025-11-23T08:43:20Z2025-11-23T08:43:20Zby Gowpall, Yathika<br/>Format: Books<br/>Publication Date 2024 2011<br/>The SAGE handbook of digital marketingent://SD_ILS/0/SD_ILS:574452025-11-23T08:43:20Z2025-11-23T08:43:20Zby Hanlon, Annmarie, editor.<br/>Format: Books<br/>Publication Date 2022<br/>Digital marketing : strategic planning & integrationent://SD_ILS/0/SD_ILS:568092025-11-23T08:43:20Z2025-11-23T08:43:20Zby Hanlon, Annmarie, author.<br/>Format: Books<br/>Publication Date 2022 2019<br/>Digital marketing : strategic planning & integrationent://SD_ILS/0/SD_ILS:223902025-11-23T08:43:20Z2025-11-23T08:43:20Zby Hanlon, Annmarie, author.<br/>Format: Books<br/>Publication Date 2019<br/>Principles of marketing for a digital ageent://SD_ILS/0/SD_ILS:573782025-11-23T08:43:20Z2025-11-23T08:43:20Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2024<br/>eMarketing : the essential guide to digital marketingent://SD_ILS/0/SD_ILS:21272025-11-23T08:43:20Z2025-11-23T08:43:20Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2011<br/>Marketing for tourism, hospitality & events : a global & digital approachent://SD_ILS/0/SD_ILS:578292025-11-23T08:43:20Z2025-11-23T08:43:20Zby Hudson, Simon, author.<br/>Format: Books<br/>Publication Date 2024<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:572432025-11-23T08:43:20Z2025-11-23T08:43:20Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2023<br/>Digital marketing in practice : design, implement and measure effective campaignsent://SD_ILS/0/SD_ILS:579422025-11-23T08:43:20Z2025-11-23T08:43:20Zby Knight, Hanne, author.<br/>Format: Books<br/>Publication Date 2023<br/>Digital marketing fundamentals : OMCP's official guide to OMCA certificationent://SD_ILS/0/SD_ILS:594682025-11-23T08:43:20Z2025-11-23T08:43:20Zby Jarboe, Greg, 1949- author.<br/>Format: Books<br/>Publication Date 2023<br/>The digital marketing planner : your step-by-step guideent://SD_ILS/0/SD_ILS:574462025-11-23T08:43:20Z2025-11-23T08:43:20Zby Hanlon, Annmarie, author.<br/>Format: Books<br/>Publication Date 2022<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:216602025-11-23T08:43:20Z2025-11-23T08:43:20Zby Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format: Books<br/>Publication Date 2018 2011<br/>Digital marketing analytics : making sense of consumer data in a digital worldent://SD_ILS/0/SD_ILS:568492025-11-23T08:43:20Z2025-11-23T08:43:20Zby Hemann, Chuck, author.<br/>Format: Books<br/>Publication Date 2018<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:205902025-11-23T08:43:20Z2025-11-23T08:43:20Zby Smith, P. R. (Paul Russell), 1957- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Architecting experience : a marketing science and digital analytics handbookent://SD_ILS/0/SD_ILS:566522025-11-23T08:43:20Z2025-11-23T08:43:20Zby Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2016<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:892025-11-23T08:43:20Z2025-11-23T08:43:20Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2013 2011<br/>Integrated marketing communicationent://SD_ILS/0/SD_ILS:592292025-11-23T08:43:20Z2025-11-23T08:43:20Zby Mulder, D. (Dalmé)<br/>Format: Books<br/>Publication Date 2025<br/>Digital branding : how to successfully build and measure a brand onlineent://SD_ILS/0/SD_ILS:593402025-11-23T08:43:20Z2025-11-23T08:43:20Zby Rowles, Daniel author http://id.loc.gov/authorities/names/n2013051374<br/>Format: Books<br/>Publication Date 2025<br/>Principles of marketingent://SD_ILS/0/SD_ILS:578522025-11-23T08:43:20Z2025-11-23T08:43:20Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2024<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:579552025-11-23T08:43:20Z2025-11-23T08:43:20Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>Format: Books<br/>Publication Date 2024<br/>Introduction to sport marketingent://SD_ILS/0/SD_ILS:579642025-11-23T08:43:20Z2025-11-23T08:43:20Zby Smith, Aaron, 1972- author.<br/>Format: Books<br/>Publication Date 2024<br/>Digital storytelling for brandsent://SD_ILS/0/SD_ILS:578222025-11-23T08:43:20Z2025-11-23T08:43:20Zby Tombleson, Bridget, author.<br/>Format: Books<br/>Publication Date 2023<br/>Strategic market managementent://SD_ILS/0/SD_ILS:578582025-11-23T08:43:20Z2025-11-23T08:43:20Zby Aaker, David A., author.<br/>Format: Books<br/>Publication Date 2023<br/>Principles of marketingent://SD_ILS/0/SD_ILS:579092025-11-23T08:43:20Z2025-11-23T08:43:20Zby Meintjes, Corné, author.<br/>Format: Books<br/>Publication Date 2023<br/>Advertising in the digital age : theories & practicesent://SD_ILS/0/SD_ILS:594002025-11-23T08:43:20Z2025-11-23T08:43:20Zby Yesiloglu, Sevil, author.<br/>Format: Books<br/>Publication Date 2023<br/>Advertising media planning : a brand management approachent://SD_ILS/0/SD_ILS:594692025-11-23T08:43:20Z2025-11-23T08:43:20Zby Kelley, Larry D., 1955- author.<br/>Format: Books<br/>Publication Date 2023<br/>Hey whipple, squeeze this : the classic guide to creating great advertisingent://SD_ILS/0/SD_ILS:569552025-11-23T08:43:20Z2025-11-23T08:43:20Zby Sullivan, Luke, author.<br/>Format: Books<br/>Publication Date 2022<br/>Advertising & promotionent://SD_ILS/0/SD_ILS:574002025-11-23T08:43:20Z2025-11-23T08:43:20Zby Hackley, Christopher E., author.<br/>Format: Books<br/>Publication Date 2021<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:562262025-11-23T08:43:20Z2025-11-23T08:43:20Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>Format: Books<br/>Publication Date 2021<br/>MARKETING TOURISM AND HOSPITALITY : concepts and cases.ent://SD_ILS/0/SD_ILS:565522025-11-23T08:43:20Z2025-11-23T08:43:20Zby GEORGE, RICHARD.<br/>Format: Books<br/>Publication Date 2021<br/>Marketing 5.0 : technology for humanityent://SD_ILS/0/SD_ILS:565852025-11-23T08:43:20Z2025-11-23T08:43:20Zby Kotler, Philip, author.<br/><a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2021<br/>Marketing communication : an integrated approachent://SD_ILS/0/SD_ILS:553372025-11-23T08:43:20Z2025-11-23T08:43:20Zby Koekemoer, Ludi.<br/>Format: Books<br/>Publication Date 2020<br/>The copywriter's handbook : a step-by-step guide to writing copy that sellsent://SD_ILS/0/SD_ILS:560442025-11-23T08:43:20Z2025-11-23T08:43:20Zby Bly, Robert W., author.<br/>Format: Books<br/>Publication Date 2020<br/>Essential guide to marketing planningent://SD_ILS/0/SD_ILS:573892025-11-23T08:43:20Z2025-11-23T08:43:20Zby Wood, Marian Burk, author.<br/>Format: Books<br/>Publication Date 2020<br/>Architecting experience : a conversion science handbookent://SD_ILS/0/SD_ILS:565422025-11-23T08:43:20Z2025-11-23T08:43:20Zby Wheeler, Scot R., author.<br/>Format: Books<br/>Publication Date 2020<br/>Consumer behaviour.ent://SD_ILS/0/SD_ILS:554932025-11-23T08:43:20Z2025-11-23T08:43:20Zby Sethna, Zubin, author.<br/>Format: Books<br/>Publication Date 2019<br/>Digital PRent://SD_ILS/0/SD_ILS:560152025-11-23T08:43:20Z2025-11-23T08:43:20Zby Whatmough, Danny, author.<br/>Format: Books<br/>Publication Date 2019<br/>Marketing tourism in South Africaent://SD_ILS/0/SD_ILS:223032025-11-23T08:43:20Z2025-11-23T08:43:20Zby George, Richard, 1968- author.<br/>Format: Books<br/>Publication Date 2019<br/>Global marketing & advertising : understanding cultural paradoxesent://SD_ILS/0/SD_ILS:223892025-11-23T08:43:20Z2025-11-23T08:43:20Zby Mooij, Marieke K. de, 1943- author.<br/>Format: Books<br/>Publication Date 2019<br/>Integrated marketing communicationent://SD_ILS/0/SD_ILS:224542025-11-23T08:43:20Z2025-11-23T08:43:20Zby Van Heerden, Neels, 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2019<br/>Connect : writing for online audiencesent://SD_ILS/0/SD_ILS:575992025-11-23T08:43:20Z2025-11-23T08:43:20Zby Pritchard, Maritha, editor.<br/>Format: Books<br/>Publication Date 2018<br/>Social media marketingent://SD_ILS/0/SD_ILS:220972025-11-23T08:43:20Z2025-11-23T08:43:20Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2018<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:213782025-11-23T08:43:20Z2025-11-23T08:43:20Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Essentials of marketing research.ent://SD_ILS/0/SD_ILS:227982025-11-23T08:43:20Z2025-11-23T08:43:20Zby Babin, Barry J., author.<br/>Format: Books<br/>Publication Date 2016<br/>Marketing managementent://SD_ILS/0/SD_ILS:212162025-11-23T08:43:20Z2025-11-23T08:43:20Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2016<br/>Exposed : the business of photographyent://SD_ILS/0/SD_ILS:579122025-11-23T08:43:20Z2025-11-23T08:43:20Zby Van Steenderen, Deryck.<br/>Format: Books<br/>Publication Date 2016<br/>Introduction to sport marketingent://SD_ILS/0/SD_ILS:211162025-11-23T08:43:20Z2025-11-23T08:43:20Zby Smith, Aaron, 1972-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=929036&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=929036&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2015<br/>Advertising and integrated brand promotionent://SD_ILS/0/SD_ILS:242025-11-23T08:43:20Z2025-11-23T08:43:20Zby O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format: Books<br/>Publication Date 2015<br/>Marketing communication : an integrated approachent://SD_ILS/0/SD_ILS:1672025-11-23T08:43:20Z2025-11-23T08:43:20Zby Koekemoer, Ludi.<br/>Format: Books<br/>Publication Date 2014<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:1502025-11-23T08:43:20Z2025-11-23T08:43:20Zby Barker, Rachel, 1958-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:1852025-11-23T08:43:20Z2025-11-23T08:43:20Zby Cant, M. C. (Michael Colin), 1957- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Destination brands : managing place reputationent://SD_ILS/0/SD_ILS:226442025-11-23T08:43:20Z2025-11-23T08:43:20Zby Morgan, Nigel.<br/>Format: Books<br/>Publication Date 2011<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:160082025-11-23T08:43:20Z2025-11-23T08:43:20Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2010<br/>BrandDigital : simple ways top brands succeed in the digital worldent://SD_ILS/0/SD_ILS:116722025-11-23T08:43:20Z2025-11-23T08:43:20Zby Adamson, Allen P.<br/>Format: Books<br/>Publication Date 2009 2008<br/>E-commerce : a southern Africa perspectiveent://SD_ILS/0/SD_ILS:159192025-11-23T08:43:20Z2025-11-23T08:43:20Zby Chipp, Kerry.<br/>Format: Books<br/>Publication Date 2004<br/>