Search Results for Direct marketing. - Narrowed by: 1:VGDBN SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dDirect$002bmarketing.$0026qf$003dLIBRARY$002509Library$0025091$00253AVGDBN$0025091$00253AVGDBN$0026ps$003d300? 2025-04-30T06:08:23Z Principles of marketing ent://SD_ILS/0/SD_ILS:56059 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Integrated marketing communication ent://SD_ILS/0/SD_ILS:22454 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Van Heerden, Neels, 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:22106 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Andrews, J. Craig, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Marketing management ent://SD_ILS/0/SD_ILS:21216 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Architecting experience : a marketing science and digital analytics handbook ent://SD_ILS/0/SD_ILS:56652 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:24 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising media planning : a brand management approach ent://SD_ILS/0/SD_ILS:26 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2015<br/> Marketing communication : an integrated approach ent://SD_ILS/0/SD_ILS:167 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Koekemoer, Ludi.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:321 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Kotler, Philip (Philip J.), 1931-<br/>Format:&#160;Books<br/>Publication Date&#160;2014&#160;2013<br/> Creative strategy in advertising ent://SD_ILS/0/SD_ILS:56263 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Drewniany, Bonnie L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Measuring marketing : 110+ key metrics every marketer needs ent://SD_ILS/0/SD_ILS:918 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Davis, John, 1960 February 17- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Professional practice for interior designers ent://SD_ILS/0/SD_ILS:55230 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Piotrowski, Christine M., 1947-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:9800 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Integrated marketing communication : a contemporary approach ent://SD_ILS/0/SD_ILS:149 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:16390 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Integrated marketing communications ent://SD_ILS/0/SD_ILS:15607 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Ouwersloot, Hans.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> DigiMarketing : the essential guide to new media &amp; digital marketing ent://SD_ILS/0/SD_ILS:15677 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Wertime, Kent.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:15681 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Arens, William F.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html">http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Marketing management ent://SD_ILS/0/SD_ILS:16093 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Foundations of marketing ent://SD_ILS/0/SD_ILS:16620 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Jobber, David, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:315 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Wells, William, 1926-<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more! ent://SD_ILS/0/SD_ILS:15684 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Hahn, Fred E., 1925-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html">http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html">http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley038/2002192267.html">http://catdir.loc.gov/catdir/description/wiley038/2002192267.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:13147 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Arens, William F.<br/><a href="http://www.mhhe.com.arens/">A related resource is available on the Internet.</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2002<br/> Ogilvy on advertising ent://SD_ILS/0/SD_ILS:10753 2025-04-30T06:08:23Z 2025-04-30T06:08:23Z by&#160;Ogilvy, David, 1911-1999.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/description/random0414/84040525.html">http://catdir.loc.gov/catdir/description/random0414/84040525.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1985&#160;1983<br/>